Yan Qi couldn't help but sweat for the Chaolu Game Platform.
How can this be done?
Isn’t this nonsense!
According to normal brain circuits, a new platform, what are you anxious about?
Since the bugs of the games on the platform have not yet been corrected, why not postpone it for a while? Once the games are all corrected and there are no bugs, it won’t be too late to go online for promotion, right?
The key is, what’s the point of running the trial operation in such a hurry?
You can't make more money, and you can't accumulate players. Players can watch but not play, and they might even yell at you.
I really can’t figure out what kind of brain circuit can do this.
I searched online for player comments and found that the level of discussion among players was quite high. Although there were some scoldings, most people took it as a joke.
"This Chaolu gaming platform is absolutely insane! It was advertised all over the place some time ago. I thought it was a big platform, and I was wondering if I would give away two games and do some activities for the trial operation? Then I downloaded it, but nothing happened.
Come to think of it, not only are there no activities, but the games on the platform are also unplayable!”
"I was fooled because I saw that you can log in to this platform with a Tenda account..."
“Shocked +1, the game’s bugs haven’t been corrected yet, how about a trial operation? It’s been a lonely operation.”
"Are we being treated like monkeys? I searched around and found that there are only four games that can be played on the entire platform, and they are all the same old mobile games that you are tired of playing..."
"This Chaolu gaming platform is really confusing. You say it has no money. It keeps advertising and publicizing, but it seems to have sufficient funds. You say it has money. Why don't you spend money to cooperate with big companies and launch a game?
How about promoting your game? This is much more efficient than spending money!"
"I feel like it could be included in this year's top ten scandals in the gaming industry. The game platform that was put into trial operation did not have games, which made players feel lonely. Ordinary game platforms really can't do this kind of thing!"
"It's so funny. I've seen an advertisement for this platform before, but I never clicked on it. I thought it was a new rich platform, but now it seems that it's actually a comedian?"
"Yes, the number of bugs in the game is also written up and updated in real time. Is this a bug fixing speed competition? It is not so much a game platform, but rather a testing platform or bug number recording platform for these games...
"
"Is there such a funny game platform in the world? I don't believe it. Could it be a made-up joke?"
"Really, if you search for Chaolu Game Platform, the data on the official website and the platform application are all interconnected. You can see it when you go in."
Most of those who express anger about this are players who have been successfully diverted by advertisements.
Although there are many small channels now, and most players have their own preferred platforms, there are also some players who wander between various platforms. When they see which platform has more discounts or which platform offers free games, they wander over to pick up a handful of wool.
Many guilds that specialize in playing mobile games will also organize people to go to some new platforms to open up wasteland. After all, there are many new players on new platforms. Even for old games, it is easier to meet new players when the new platform opens the server, and the game experience will be different.
Better.
Therefore, the advertisements that Meng Chang spent a lot of publicity funds on before had a low conversion rate, but they were still converted to a group of people.
These people are either looking forward to the trial operation of the new platform to gain profits, or they want a change of environment. In short, they are all waiting for the official opening of the platform.
After the platform was opened, I saw that this is it?
If your expectations are not met and you feel like you have been deceived, you will naturally be very angry.
But most people didn't have high expectations for the Chaolu gaming platform, so they didn't feel angry. Instead, they viewed the matter as a joke.
A game platform is in trial operation, but there are no games on the platform. It sounds like an April Fool's Day joke.
Many people even went to the official website to search and found that it was not a joke, but the truth!
From word to word, the popularity of Chaolu Game Platform has really increased!
It's just that this increase in popularity still has little impact on attracting players to the platform.
And one player is right when he says that with so much publicity funds, wouldn’t it be better to talk to a big company about exclusive rights or a first-run deal?
After all, the most valuable resource on the gaming platform is game content.
New games from outstanding manufacturers often attract much attention and naturally bring a large number of players. Even if you can't sign for a flat exclusive, you can at least sign for a limited-time exclusive. For example, you can only go to the Chaolu game platform within a week.
It took a week to go to other platforms.
In this way, most of the players who experience the game on the Chaolu Game Platform will be able to stay. Isn’t this conversion rate much better than just advertising?
If we can discuss with Tenda to make the new game exclusive...forget it, Tenda is unlikely, after all, the gap in celebrity status is too big. But if we talk with a company of the same level as Tianhuo Studio in China, as long as the price is higher
, there is still hope.
But it seems that the people at Chaolu Game Platform have not considered this at all. Even if they contact the game company normally, they will accept all the games as they come. As long as the bugs are corrected, they can be released. Even for some relatively excellent games, there is no guarantee.
Special preferential treatment plan.
In short, the more deeply he understood the Chaolu gaming platform, the more Yan Qi felt that there were evil ways everywhere.
Compared with other platforms, it is simply out of place and does not have the same style of painting at all!
Could it be that mental patients have broad thinking and mentally retarded children are more happy?
It's hard to understand.
Yan Qi couldn't help but worry about "Blade of the Empire". If his own game is to be launched on such a platform, will there be players to play it? Can it make money?
But worries are worries, and there is no good solution. I can only hope that Chaolu Game Platform can do something good.
…
…
Monday, August 20th.
Meng Chang came to Chaolu Game Platform again to take a look at the current situation, and then went back to continue implementing the next promotion plan.
This time, Meng Chang found that there were not as many people in the office area as before, and it became more orderly.
"Um?"
"Could it be that everyone has discovered that metaphysics is ineffective, so they no longer compete for work positions?"
"Don't do it. The publicity plan I racked my brains to come up with this weekend is based on the establishment of metaphysics. If metaphysics fails, what will happen to my plan?"
Meng Chang quickly walked to the conference room and asked Li Yada.
Li Yada shook his head: "No, on the contrary, not only did they not question metaphysics, but they became more convinced."
"The reason why you seem to see fewer people is because ... these companies have made deals."
Meng Chang was a little confused: "Agreement? What agreement?"
Li Yada explained: "The company that came later found that the key positions in the Feng Shui treasure land were already occupied, so they wanted to rent one or two workstations at a high price from the company in front. After all, if you want to find bugs, you only need two testers here.
Just do a side test and then submit it to the development team for modification."
"But there are many new companies. If they all increase the price to rent workstations, it will definitely be chaotic and full of vicious competition. So Yan Qi suggested that if there are more seats, there are actually not so many workstations.
The company can only reserve a small number of workstations and leave all the remaining workstations vacant."
"Then, every other company will be able to get two workstations at a clearly marked price, which is higher than the original rent. Moreover, these workstations will be given priority to companies with a high degree of completion, which are about to go online and are urgent to correct bugs."
"It's like redistributing these workstations. The company that comes first can make some profit by subletting the workstations, and the later companies can also enjoy the benefits of Feng Shui Treasure Land. In short... With this rule, the workstations are not used
If we rob again, it will certainly look more orderly."
Meng Chang: "..."
I didn't know what to say for a moment.
Good guy, with just a few workstations, these people are really having fun!
But then I thought about it, they can play whatever they want, as long as their publicity plan is not affected.
"Okay, let's get down to business."
"I also paid attention to the situation of Chaolu Game Platform during the past two days over the weekend. Apart from the scolding, it was generally in line with previous expectations."
"Next, I will continue to invest publicity funds in publicity to make this discussion more intense. If it can create greater controversy, that would be even better."
"By the way, when will the bugs in these games be fixed?"
Li Yada said: "The first batch of cooperative game companies, led by "Blade of the Empire", have been fixing bugs for more than a week. If the situation is optimistic, it should be online around this Thursday or Friday."
Meng Chang nodded slightly: "Yes, I understand."
"It is better to proceed as planned. You can just concentrate on the game platform. I will be responsible for the publicity plan. Before the publicity plan is completed, try not to express your position to the outside world. Even if many people suddenly criticize you, do not clarify it.
, just need to wait patiently.”
"My publicity plan has basically been completed, and there is only one last key link left. But I still have to think about how to implement this key link."
"Only by finding a perfect entry point can the publicity effect achieve explosive results!"
…
At the same time, the scenery is magnificent.
Pei Qian, like every Monday, came to the office to check on the status of various departments.
"Well... the situation between GOG and ioi seems to be getting worse and worse..."
Looking at the report sent by Tenda Game Department, Pei Qian had an ominous premonition.
During this period, Pei Qian deliberately told Min Jingchao that GOG should not hold those large-scale activities for the time being and take a break.
On the one hand, it is because the settlement cycle is still early and there is no need to spend money suddenly now. On the other hand, it is also to allow ioi to rest and recuperate.
Although it seems to be safe and sound at the moment, Pei Qian senses a sense of crisis based on the recent changes in GOG game data submitted by Min Jingchao.
Because GOG’s new player growth, as well as data such as the number of active players and online time, seems to be growing faster than before!
Although Pei Qian cannot see ioi's data, judging from the changes in GOG's data, there may be some danger on ioi's side.
After all, these data will not grow for no reason. They still grow faster without doing any activities. This shows that in addition to natural growth, some players come from other games.
So, where else could these players come from?
This is an obvious question, because there are currently no other large-scale MOBA games...