Chapter 1233 It turned out to be a misunderstanding of President Pei!
Because Meng Chang knew the real reason behind this matter very well: first, he forcibly split "Eternal Fall into Reincarnation" into four parts in order to get commissions, and then, for some reason unknown to him, Mr. Pei forcibly split "Eternal Reincarnation" into four parts.
The last part of the battle system was updated in advance, and this is what it is now.
In other words, the fundamental reason is that Meng Chang wants to deliberately gain popularity and get commissions, and the direct reason is Mr. Pei's intervention.
But these... where can I get what is said in the video?
Meng Chang is not afraid of being scolded, and the more he is scolded, the easier it will be for him to get commissions in the future. But the key point is that Qiao Laoshi and Meng Chang have no enmity. It seems that there is no need to talk about it in the video?
What's more, only Meng Chang and Mr. Pei know about the commission, and it's impossible for Qiao Laoshi to know these inside stories?
Or is it that Qiao Laoshi has a wrong understanding and is going to start talking nonsense in the video?
With doubts, Meng Chang continued to read.
…
"First of all, it is the underlying reason why "Eternal Fall into Reincarnation" was updated in three times."
"Many players are confused about this and have given their own guesses, but as far as I know, these guesses are wrong because they do not have first-hand information from within Tenda like me.
!”
"I learned from a core employee of Tenda that the original update plan for "Eternal Fallen Reincarnation" was to be divided into four updates: the game's scenes and monsters would be split into three updates, and finally the game's combat system would be updated.
"
"Later, due to some reasons, the combat system was updated ahead of schedule and updated together with the content of the second part, so it became what it is now."
"If you don't know this in advance, then all analysis will go in the wrong direction and you will definitely not be able to draw the correct conclusion."
"In other words, the original 'four updates' plan and the later 'three updates' plan may seem similar, but they are completely different in motivation and approach!"
“Here, I want to emphasize: This time, “Eternal Fall into Reincarnation” was actually developed by the original author as the chief designer. The original head of Tenda’s game department was traveling on business and was not responsible for the follow-up of this game.
Work."
"In addition, the people who made the publicity plan for "Eternal Reincarnation" have a certain understanding of the game, but their understanding is obviously not deep enough."
"So, the three updates are actually a correction by Mr. Pei!"
"Of course, there is also something hidden behind this that Mr. Pei has some deep meaning. He completely changed the nature of the entire plan through a very simple method."
Meng Chang was a little trembling at the beginning because he felt that Qiao Liang seemed to be inevitably walking on the wrong path of analysis.
Why are you so entangled with Fei and me? We are both just tools!
We take the blame, that’s fine, but does it have anything to do with the content of your video?
But when he heard what happened later, especially when he heard "This is Mr. Pei's mistake," Meng Chang discovered that Qiao Laoshi had not gone astray.
Because this is indeed a correction made by Mr. Pei.
He still remembered that in President Pei's office, President Pei once asked himself somewhat unhappily: "Think about it for yourself, is this publicity plan suitable?"
At that time, Meng Chang thought that his plan was a perfect display of Pei's propaganda method and there was no problem at all. But he thought about it, chose to be sincere, admit his mistake honestly, and asked Mr. Pei how to deal with it.
So, Mr. Pei changed his plan to what it is now, and updated the combat system of "Eternal Reincarnation" in advance.
But Meng Chang couldn't figure out the reason for Mr. Pei's change.
After seeing the updated combat system, players commented that it was "really good", and Meng Chang felt that his plan was fine.
According to his original plan, the final update of the battle system can connect the previous popularity and reverse all controversies, thereby completing a perfect propaganda method for Pei's family.
Mr. Pei's reform not only caused the commission to go away from Meng Chang, but also caused "Eternal Falling into Reincarnation" to not accumulate enough controversy in the early stage, and the popularity when it was detonated was not high enough. Instead, it seemed to be a lose-lose situation.
Therefore, Meng Chang has deep doubts about this. Judging from Mr. Pei's attitude, this is indeed a correction, but Meng Chang can't figure out where he went wrong.
Judging from Qiao Liang's meaning, he seems to understand what President Pei is doing?
Meng Chang hurriedly continued reading.
…
"Actually, the reason why the update was originally divided into four updates was to highlight the earth-shaking changes that the battle system of "Eternal Fall" has brought to the game content."
"Let players first use the original combat mechanism of "Return to the Shore" to pass the game, and then switch to the combat mechanism of "Eternal Falling Reincarnation". This will allow players to more clearly feel the difference between the two combat modes, which will be the finishing touch.
role.”
"From the most original motive, this is for a good and well-intentioned purpose."
"But as I said before, Yu Fei is a chief designer who took over midway, and the person responsible for formulating this publicity plan is not a professional gamer himself, so their plan seems to be okay. In fact,
But it’s just a hair’s breadth, a thousand miles wrong!”
"After seeing this, Mr. Pei took decisive action, issued an apology announcement, and made changes to the update plan to advance the update of the combat system."
"The essential difference is: Which one comes first, the publicity effect or the player experience?"
Immediately afterwards, Qiao Laoshi gave a detailed explanation and explanation in the video.
If Meng Chang's method is followed, a lot of controversy can indeed be accumulated in the first three updates, triggering extensive discussions, and even topics such as "Tengda falls from the altar". In the end, the combat system is updated, "Eternal Fall into Reincarnation"
》It will be transformed like the finishing touch.
Doing this will indeed gain huge popularity and have a good publicity effect.
However, the player's gaming experience is not guaranteed.
Because the entire numerical system of "Eternal Reincarnation" is planned according to the new combat system, forcing players to use the combat system of "Return to the Shore" will inevitably not lead to the best gaming experience.
What's more, the combat system of "Eternal Reincarnation" is an integral part of the game experience. How can it be hidden and not given to players?
The new update method is much more reasonable.
A small part of the content will be released first, allowing players to briefly recall the combat system of "Return to the Shore" in a week;
The new combat system updated in "Eternal Falling Reincarnation" can also bring a sense of surprise to players;
Let players use the new combat system to get through most of the game's content, without wasting players' time and ensuring players' gaming experience to the greatest extent possible.
After introducing the essential differences between the two solutions, Qiao Laoshi made a simple summary.
"In short, the difference between these two solutions is whether to sacrifice some players' gaming experience for popularity, or to sacrifice some popularity for players' gaming experience?"
"Some people will choose the former, but for Mr. Pei, he will definitely choose the latter."
"Mr. Pei is indeed a marketing master. His excellent talent in marketing can be seen from many previous marketing cases."
"But this incident further confirms one thing: Although Mr. Pei understands marketing and is good at marketing, he never relies on marketing and blindly markets."
"For him, even if a marketing plan can bring a lot of popularity, but it cannot bring the best experience to users, it should be abandoned decisively."
"Users, or players, always come first."
…
Hearing this, Meng Chang felt a thunder flash in his mind, dispelling all his previous confusion.
So that’s what happened?!
He once again thought of President Pei's question to him: "Think about it for yourself, is this publicity plan suitable?"
Meng Chang stood up and walked around the room thinking quickly. He found that many clues were all connected.
No wonder Mr. Pei looked so unhappy at that time, it was because my plan completely went astray!
After Chaolu Game Platform’s publicity plan, I feel that my Pei’s publicity method has been perfected, and judging from Mr. Pei’s happy expression, he should think so too.
However, I messed up the publicity plan for "Eternal Reincarnation", which instantly exposed the fact that I didn't understand Pei's publicity method at all.
I just saw some superficial things and thought I understood. The confidence I showed and my unintentional success made Mr. Pei overestimate my ability. So after I made this serious mistake, Mr. Pei finally
So angry!
On the one hand, this is because Mr. Pei has to personally solve this mess for me, and on the other hand, it is also because Mr. Pei is very disappointed with me...
How stupid I am!
It has been more than two weeks since Mr. Pei took action, but I still haven't understood his meaning. I even misunderstood and had doubts about him. It wasn't until Qiao Laoshi released the video analysis that I realized the key to the problem.
…
Meng Chang completely understood the problem with his plan, which was that he used Pei's propaganda method too dogmatically to create popularity, but completely deviated from the core and original intention of Pei's propaganda method!
This kind of behavior is like reading the "Nine Yin Manual" out of context, and ended up creating "Nine Yin White Bone Claws", thinking that this martial arts is very powerful, and feeling complacent and complacent.
I have absolutely no idea that the real "Nine Yin Manual" is an extremely profound and serious martial arts. The main reason for practicing evil skills is because I went astray in the process of studying it.
Meng Chang had always felt dissatisfied before and was saddened by the loss of his commission.
But now it seems that I am not unjust at all, because Mr. Pei’s loss is greater than myself!
"Eternal Fall into Reincarnation" is a good project that can earn both fame and fortune. It is a good game that can be recorded in the development history of domestic action games. However, the game experience of the first batch of players was almost misunderstood by Pei's propaganda method.
It was ruined and almost tarnished the glorious image of Tenda Games...
Is it too much to only deduct one month's commission for making such a big mistake?
Not too much at all, even a little too kind.
Meng Chang deeply understood his mistake, and his complaints against Mr. Pei and the heartache of losing his commission disappeared.
"It seems that I am still far away from mastering Pei's propaganda method. I have to work hard again!"
"Furthermore, if I conclude that the technique of 'raising-suppressing-raising' is a 'skill' or a 'move', then Mr. Pei's philosophy is always user-oriented, player-oriented, and product quality-oriented.
, is the 'Tao', is the 'internal strength'."
"I mistakenly understood the simple moves as the whole of 'Pei's propaganda method'. This is obviously wrong. Only by combining 'shu' with 'Tao', 'moves' with 'internal strength' can the complete Pei
This propaganda method is the propaganda method that Mr. Pei really wants me to master..."
