Pei Qian smiled slightly: "Technology accumulation...can't force it."
"Since we have no technical accumulation, we can also choose not to learn from traditional animation studios, and we can completely use new methods to do it."
Wu Chuan was a little confused: "New method?"
There are many ways to classify animation. To be simple and crude, it can be directly divided into 2D and 3D. Traditional 2D animation is mainly Japanese comics, while most domestic animation studios are doing 3D.
The core difference between the two animations is that the former is hand-drawn one by one, while the latter involves making models, binding actions, and having animators adjust the action changes of each scene, post-production special effects, etc.
Although it is said that 2D is more expensive than 3D, the specific price depends on the type.
Because 2D requires pure hand-painting, the labor cost of the artist is huge, but if you want to make 3D very detailed, you also need to spend a lot of money to render it. Just like the CG of the game, if you really want to make it better, the cost is unlimited.
3D is cheap just because it can cut corners and materials, and the quality is relatively average, making it less easy to detect.
After all, 2D animation requires drawing one by one, and if you cut corners a little bit, the picture will easily collapse. However, in 3D animation, there is rarely a problem of particularly serious collapse, which is intolerable.
It is precisely for this reason that domestic animation studios still focus on 3D. On the one hand, there is not enough talent reserve in 2D animation, and on the other hand, it is also because 3D animation is relatively easy to control, and many low-cost 3D animations can also guarantee
The most basic quality, it becomes popular if the script is good.
It is definitely not possible for Tenda to do 2D, because there are not so many relevant talents in the entire domestic circle, so we can't spend money to recruit people abroad, right?
3D is generally simpler. Wu Chuan originally wanted to directly acquire domestic 3D animation studios, but Mr. Pei was not very satisfied with these studios.
So what exactly is the new method?
Pei Qian was silent for a moment and said: "We can use the real-time calculation method of game cutscenes to make animations. Anyway, they are the same thing."
"After all, technology is developing so fast now, so there is no need to cling to the old calendar of the past."
""Mission and Choice" is a good attempt."
Wu Chuan was stunned for a moment: "This..."
It sounds somewhat feasible, but if you think about it carefully, it doesn't seem feasible.
But to say it's not feasible, it doesn't seem to be completely impossible.
It’s almost like a mobile phone manufacturer making an electric car. It’s true that they have something in common, but the correlation is not that strong.
Wu Chuan hesitated for a moment and then said: "Mr. Pei, the real-time CG cutscenes in the game are obviously different from the animation. I'm afraid the effect won't be very good if you just apply it."
"Now the modeling of our games is very precise. It cannot compare with the precision of animated movie blockbusters that cost hundreds of millions, but it is more than enough when compared with ordinary 3D animations."
"But relatively speaking, the CG cutscenes in the game are very fragmented content. The time is very short, and there are few large dialogues and lines. They mainly serve to connect the game plot, so it is actually a way to maximize strengths and avoid weaknesses.
status."
"If you really want to use this method to make animation, it seems... there is no such precedent."
Wu Chuan didn't have a clear idea about whether this method would work.
Theoretically speaking, it can definitely be done, and Tenda also has the talent accumulation in this area. It would not be a big problem to transfer some people from the game department and just create an animation studio.
But what is more troubling is mainly the details.
For example, what is the input-output ratio of this studio, and whether the cost of production is directly proportional to its subsequent revenue.
Tenda can invest huge sums of money in its games because the game has enough player support and the cost can be recovered as sales increase.
But when it comes to anime, not many people are willing to pay to watch it.
Another example is how to handle some details during the production process.
"Academy of Agents" is a relatively light-hearted and humorous script that is directly related to the heroes in GOG. According to Wu Chuan's original idea, it was just right for domestic 3D animation studios to do it.
But if we want to use game cutscenes, do these heroes need to be remodeled? Do we need motion capture actors to act? What if the acting is not good?
If you do it yourself, on the one hand, it is not easy to control the cost, and on the other hand, it is not easy to grasp the script adaptation and some details.
Wu Chuan briefly explained these issues.
It’s not that Mr. Pei knows nothing about this, it’s mainly because no matter how knowledgeable a person is, there are always things he’s not good at. Wu Chuan feels that as a subordinate, he should give him a few more reminders. After all, it’s a matter of great importance, and he needs to set up an animation work by himself.
Room is the most expensive plan.
Whether it's paying someone else to do it or buying an animation studio, it may be less difficult than setting it up yourself.
Pei Qian couldn't help but smile.
High difficulty? That’s just right!
I just like this kind of difficulty!
He was silent for a moment and asked: "Let me ask you this, if you set up your own studio, can you guarantee that at least one episode will be released in four months? This episode can be long or short, even fifteen minutes is considered
One episode.”
"Academy of Agents" is more like a light comedy, and one episode should not be too long, otherwise it will seem procrastinating and make the audience feel a little tired.
Fifteen to twenty minutes is enough. Smaller updates may give the audience a better impression.
The reason why Pei Qian asked this was to make sure whether this thing would affect the settlement cycle. If it didn't, then it wouldn't be a problem.
Wu Chuan thought for a while: "Mr. Pei, are there no restrictions? For example, in terms of quality and plot content..."
"If there are no restrictions, then of course there is no problem. In fact, just by transferring some people from the game department and adding some outsourcing workload, it will be more than enough to produce a finished product."
"The only thing you need to worry about is cost, final effect and profitability."
Pei Qian knew it well: "There's no need to worry about that!"
"Don't skimp on costs. Since we are trying a new way, we should boldly try and make mistakes. If you don't have enough money, just ask me for it."
"It is to be expected that the initial effect is not good. You can adjust it slowly. As the saying goes, you will gain wisdom after taking a step, and things will get better slowly."
"As for profitability, there is no need to worry about it. As long as the quality is excellent, you can always find a way to make profits."
"As for the difference between CG and 3D animation in game cutscenes you mentioned, this is indeed a problem."
"But I think this is ultimately a question of perspective."
"Why do many game companies do very well with CG cutscenes, but don't make animations? Why do many animation companies have the ability, but don't make games?"
"In the final analysis, it is because they are accustomed to it in their original field, which is the safest, and cross-border means uncertainty and risk, and they are unwilling to take such risks."
"But I think that different art forms are interoperable. There is nothing wrong with trying to cross boundaries. Even if you don't succeed, you can always get some inspiration from it, which may be helpful for future work."
"So, just because others don't do it, we have to do it even more!"
Wu Chuan was a little stunned and his expression was dull for a moment.
Why does it feel like what Mr. Pei said is obviously outrageous, but makes sense at the same time?
It is true that most companies will choose the safest way to make money for themselves.
As many people ask, why are AAA masterpieces a huge investment and very risky, and domestic game manufacturers are unwilling to make them, but foreign manufacturers are releasing them as frequently as new year products?
Is it because foreign game manufacturers are more noble than domestic ones?
This statement is of course very one-sided.
Because for major foreign companies, compared to games that charge money for props, 3A masterpieces are the most familiar and easiest way to make money. Forcing them to make games with money for money may ruin their reputation and lose money.
On the contrary, for domestic manufacturers, AAA masterpieces are a high-risk model, while krypton gold games are a low-risk model, because their target player groups and markets are more inclined to krypton gold games.
After some large foreign manufacturers have tasted the benefits of krypton gold games, they are also very dirty, no worse than domestic manufacturers. This shows that many manufacturers do not want to make this money, but they simply have the heart but not the courage.
It’s not that many manufacturers can’t do it, they just avoid risks.
Since you can make a lot of money by making games, and you already have a relatively mature profit model, why invest huge sums of money in animation? Wouldn’t it be nice to continue to produce sequels to the game if you have the money?
Even if it's a cross-border venture, it's definitely just for fun, and you won't invest huge sums of money hastily.
But Mr. Pei obviously doesn’t see the problem that way.
Pei has always been a person who loves adventure and always likes to try to make artistic breakthroughs in constant crossovers.
Maybe the reason why we emphasize using games to create animation this time is that we don’t want to follow the existing experience, but hope to find some new inspiration in this cross-border form?
After all, if this script is handed over to an animation studio, the result will definitely be relatively traditional and conservative, and there won't be so many unthinkable changes.
But the problem is that Wu Chuan feels that he doesn't have the ability...
He was not even the person in charge, but just an ordinary employee of Feihuang Studio, and he felt that he was under too much pressure that he should not bear.
But the first thing that needs to be made clear when working in Tenda is that Mr. Pei’s requirements must be fulfilled at all costs. This is the core of Tenda’s spirit that every employee must understand.
In the end, Wu Chuan reluctantly nodded: "Okay, Mr. Pei, then I'll do my best."
Pei Qian was very satisfied: "Well, very good, don't be afraid of spending money, feel free to report to me if you need anything!"