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Chapter 1292 Finding a suitable entry point

Meng Chang's first feeling was that the feeling of reality was stronger!

It seems that you are really immersed in the scene and have traveled to another real world.

Of course, there are still disadvantages, namely the resolution.

At present, the resolution of VR glasses is still quite worrying. Even though Doubt VR glasses have achieved 4K, they are still grainy.

"Animal Island" uses a special cartoon style, which makes up for the problem of insufficient resolution to a certain extent, but "Real Estate Agent Simulator" has a realistic style, so there is no way.

Technical problems cannot be solved in the short term.

Therefore, the field of VR is actually very special. People who like it are very enthusiastic about it, but people who don’t like it will think it is a complete scam and has no merit.

Players who are dizzy with 3D, cannot accept the rasterization effect of VR glasses, and have high requirements for various operations and details are not the current audience for VR games, and they are completely unable to experience the fun of VR games.

But in addition to these people, there are some players who can tolerate these shortcomings. They enjoy the immersion and sense of substitution brought by VR games. This group of players is the main consumer force in the VR game market.

What Meng Chang played was not the final full version of the game, so the connection of some cutscenes was still a bit stiff. Basically, it was still a black screen, loading, and jumping mode.

Cai Jiadong explained: "We have specially made some cutscene scenes, but they have not been updated to this DEMO."

"Actually, it's nothing special. It's just a satellite lens. After going out, the lens first zooms up over the city, moves to the area where the destination is, then quickly drops down, adds a blur effect, and then arrives at the door of the destination."

"On the one hand, it makes the transition more natural. On the other hand, it also allows players to become more familiar with the layout of the entire city and know which area their house is roughly located."

Meng Chang nodded, he could probably imagine this feeling.

This is not a particularly critical link. It doesn’t matter if you experience it or not.

Meng Chang is already inside an agency store.

The basic operation method of the game obviously follows the standard operation mode of "Animal Island". There are different movement modes such as pushing the joystick and teleporting. The interaction logic with the props and items in the scene is also touched by fingers.

, grab.

Meng Chang also heard that Mr. Pei had previously determined a complete set of operating specifications for VR games through "Animal Island". "Real Estate Agent Simulator" obviously followed this set of specifications, saving trouble.

Meng Chang looked around and saw that the store was not large and the structure was quite simple. There was only an office area similar to the front desk, a coffee table and a consultation area with two single sofas, in addition to some simple furnishings.

"So the player is actually playing the role of the boss of this small agency company?" Meng Chang asked.

Cai Jiadong nodded: "Yes, in fact, at the beginning, we also considered whether to let players start as ordinary employees of an intermediary store, and wait until the middle of the game to open their own store."

"But this plan was rejected after repeated discussions."

"On the one hand, working as an ordinary employee in a store may inevitably lead to a lot of interactions with other colleagues, which are all unnecessary content, and the input and output are not proportional; on the other hand, it may also lead to players' impatience.

.”

"These unnecessary contents should be skipped and players should directly experience the core fun of this gameplay."

"So the protagonist is directly set as the owner of a small agency store. Of course, the conditions are relatively simple. Players need to save money little by little to unlock new decorations in the store, and they can also rent a new, more spacious store."

"The player's residence and store are two independent systems, and players can focus on them according to their own preferences."

Meng Chang understood that in fact, "Real Estate Agent Simulator" obviously did not completely simulate the real estate agency in reality, but made some artistic beautification and processing.

This is also normal. After all, there are always choices to be made in gameplay, and content that is not necessary to be shown must be discarded.

Just like many other simulation games, only the most essential parts are selected for simulation, and the irrelevant content is naturally omitted.

The main difference between the game "Real Estate Agent Simulator" and reality is that the protagonist is the owner of a small agency company who has the final say and can freely decide the company's development direction and strategy.

There is a computer above the front desk and a high chair, which is just the right angle to watch the computer while standing.

This is obviously to take care of players who experience the game while standing.

The computer has a touch screen, so you can open files and programs by just clicking on it.

The basic gameplay is to check the property through a computer program, accept the entrustment, match the house with the tenant, go to the house to inspect the property, understand the situation, wait for the tenant to come to the tenant to introduce it, and get a commission after success.

On the Internet, you can only easily see the age of the house, floor plan and other information. You can receive several commissions at the same time, conduct preliminary screening on the computer, and then conduct on-site inspections.

There is no limit to the number of field visits, but after all, the player's goal is to complete high-level commissions and upgrade the level as soon as possible, so it doesn't make much sense to dwell on these low-level houses. It still needs to be carefully screened and screened.

After the on-site inspection, the normal process is to arrange a meeting with the tenant and answer the tenant’s questions.

Meng Chang briefly experienced it for about an hour, and then took off his VR glasses.

"To be honest, I don't quite understand the fun of this game."

Meng Chang also spoke more reservedly, and did not directly say that this game is boring.

Cai Jiadong smiled and said: "Normally, similar business simulation games are very selective for players. They may be particularly fun for some players, but other players will not feel the fun."

"If you are not a player of simulation business games, you may have a weaker experience in this aspect."

"Furthermore, business simulation games themselves are also a relatively slow-growing genre. It is difficult to get started in the early stage, but once you feel the fun, you can play for a long time."

"The fun of games varies from person to person, and in many cases it cannot be forced."

Meng Chang felt a little melancholy: "But if I can't feel the fun, how can I make a publicity plan..."

Cai Jiadong: "Oh, that's right. It's okay. You can experience it more and feel it. Maybe you will suddenly get inspiration."

"If that doesn't work, you can also ask some serious fans of business simulation games to learn from them."

Of course Cai Jiadong understands it as a designer, but his perspective is that of a designer after all, and there is still some gap between it and the player's perspective. Even if he said it, he was afraid that Meng Chang still wouldn't understand.

So it's better to find a player to discuss it and experience the fun from the player's perspective, which is relatively better to understand.

Meng Chang nodded: "Okay, I understand."

He doesn't know players who like simulation business games, but he knows Qiao Laoshi.

If it doesn't work, just ask Qiao Laoshi. Anyway, as a professional player, Qiao Laoshi can get most of the fun of the game.

And he doesn't need to actually feel this kind of fun, just understanding it is enough.



In the afternoon, Meng Chang returned to his work station and began to think about the publicity plan.

He did not go to Qiao Laoshi at the first time, mainly because he wanted to come up with a prototype on his own and not to be too influenced by Qiao Laoshi's ideas, causing the plan to go astray.

In other words, Qiao Laoshi's side is either not used, or it is directly used as a finishing touch. Qiao Laoshi's words cannot be allowed to affect Meng Chang's original plan.

"Before, I just summarized the basic process of Pei's propaganda method of 'raising-suppressing-raising', but I am not particularly proficient in mastering this process."

"If you analyze it carefully, the key lies in the middle step."

“The promotion of the last step is easy to handle, because Tenda’s products are already excellent, as long as the product gets the evaluation it deserves; the promotion of the first step is also relatively easy, as long as a relative evaluation is given with reservations.

A good publicity start is enough.”

"The key lies in the 'inhibition' in the middle. How to cause controversy without causing real trouble to consumers or causing actual harm to the product, leaving room for reversal in the future. This is the key.

.”

"So, actually, we might as well start with this step."

"What we can know is that when Mr. Pei used Pei's propaganda method, the step of 'repression' was very restrained and just right. There must be a very long time of thinking and careful preparation behind it."

"How to suppress it?"

"Continue to use my bad reputation?"

"Not good, my bad reputation is no longer useful..."

Meng Chang found that his bad reputation was really because it worked better the first time Mr. Pei used it, but not as well the next time.

Mainly because after several successful publicity plans, many people's impression of Meng Chang has changed to a certain extent.

Although it is still annoying, this dislike is no longer enough to have a fatal impact on the product itself.

So his bad reputation does not mean that it is completely unusable, but it is no longer useful, which is very sad.

"How about taking advantage of other people's bad reputation?"

"Do you have a bad reputation in the agency field? Home Group?"

"Not good, Mr. Pei seems to dislike this company very much."

Meng Chang originally thought that he could rub off the bad reputation of the Zhujia Group, but then he thought it was inappropriate. The philosophy of the Zhujia Group was essentially in conflict with Mr. Pei. Even if he wanted to "repress" it, there was no need to throw dirt on himself.

Water.

Besides, the ultimate goal of Pei's publicity method is to achieve the best publicity effect through such disputes and misunderstandings. When working with the Jujia Group, it is easy to accidentally get things wrong. Wouldn't that be a big problem?

Meng Chang just gave up the idea and turned to think of other ways.

"In fact, we don't need to use the bad reputation of the housing group. We just need to make use of everyone's stereotypes about the real estate agency industry."

"Well... this is a good starting point, but how to cleverly combine it with the game itself needs to be carefully considered."

Meng Chang worked hard to put himself in the shoes of Mr. Pei and considered how he would design a publicity plan if he were Mr. Pei. He also experienced the details of the game and savored it carefully.


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