Chapter 1334 With such a good game, why is the publicity not good?
The so-called simulation must be more realistic, the better, and even the ultimate goal is to conform to reality and surpass reality.
In a sense, this game clearly does this.
Finally, there are the characteristics of VR games, which give this game extra points.
If the same theme is made into a PC game or a mobile game, the sense of immersion will be greatly reduced.
After all, on the PC side, when players play games, they face a screen, move, talk, and interact, and there is an unreal sense of isolation.
But after getting the VR platform, this game fully demonstrates the immersion and sense of substitution of VR. Players can walk back and forth in the virtual room, freely observe every corner of the room, and communicate face-to-face with NPCs.
Compared with other simulation games, it will appear more realistic.
Many gameplays that may be boring on the PC side become full of fun on the VR side, such as the action of wiping the grease in the kitchen.
If it is on the PC side, the player can only swing the mouse to complete the wiping action, but on the VR side, the player can actually perform the wiping action.
Other actions including opening windows, opening doors, moving furnishings like vases in the room, etc., must also be completed by the player himself. Only on the VR side can these actions be fun.
Even players like Ding Xiyao who don't often play games can appreciate its fun and never tire of playing it, which is a testament to the skill of the production team.
But the more he understood the fun of this game, the more Ding Xiyao became confused about a question.
For such a good game, why is the promotion work so awkward?
Originally, Ding Xiyao didn't know the specific content of the game at all, so she didn't have a good opinion of the promotional plan.
But now it seems that there are many other ways to promote this game!
For example, play a short in-game video to show the huge changes in a certain house before and after the renovation; or hold a press conference and let some well-known anchors try it out live.
The worst thing is to make a beautiful promotional CG?
But Meng Chang's publicity plan was to shoot a promotional video of a real person. The focus was not on the game content at all, but used a lot of space to show the hard work of the agency.
In the end, the name of the game was not even mentioned, and even now many people think it is a promotional video shot by the Home Group.
The game is a good game, and a lot of money was spent on promotion, but in the end it ended up like this?
Although Ding Xiyao was able to become the heroine of this promotional video, Meng Chang was indispensable, but this did not affect Ding Xiyao's feeling that Meng Chang's promotional plan was a failure.
"Forget it, this is not something I should worry about. The heads of each department in Tenda are very professional. Maybe they have some special plans."
Ding Xiyao didn't worry too much about this matter. After all, what she said didn't count. Instead of worrying about this, it was better to wait for the VR glasses to be charged before pushing the game progress.
All I can say is, this game is so fun!
…
…
Wednesday, November 28th.
"Real Estate Agent Simulator" has been on sale for more than a day, and everyone at Chi Xing Studio has been paying attention to the situation of this game.
Players’ discussions about “Real Estate Agent Simulator” can be seen on many game forums.
"This game is so fun! It's so addictive! I bought it yesterday and played it for more than four hours at a stretch. My glasses were all dead and I plugged in the computer to play. I couldn't stop at all!"
"Stop talking, I'm going to buy liver-protecting tablets."
"It's really addictive to play. I told myself five times and three times that I would take a rest after completing this order. As a result, after the deal was concluded, I saw a new type of house and unlocked new furniture. I earned a lot of money.
The money was enough for me to learn new knowledge...a few hours passed before I knew it!"
"After a hard day, I have basically figured out the game's routines. I think this game should be called 'Black Heart Agency Simulator'! If you want to make more money, the best way is to choose the right room type.
Choose the right customers, then find a way to make the tenants ignore the flaws in the house, and find the right sales pitch. This is how you can make money quickly!"
"You have the nerve to call yourself a black-hearted agent? Where are you! You should learn from me. In fact, the furniture in these room types can be freely replaced. It can be dragged to the warehouse for storage, or given to other units.
Use. My method is to dig out these furniture, keep only the minimum amount of furniture for each apartment type, and even out the furniture a little, so that you don’t have to buy new furniture yourself, and you can save a lot of money!"
"I have selected the occupations and identities of some 'high-quality tenants'. You can compare them with this list. The expected psychological price of these people is relatively high. Even if you choose them, you will still make money even if the price is reduced. Some'
Tenants must not choose if the situation is pressing, it is a complete waste of their time!”
"I have summarized a room type problem list, which contains some common questions about room types. Although the room types in the game are randomly selected and automatically generated from the database, there are certain commonalities. This table should be able to bring some to everyone.
refer to."
“Is there anyone who can develop a mod that automatically highlights the interactive options in the room? For example, leaky windows, dirty stoves, etc., can be repaired, so that I don’t have to wander around the house looking for them.
Obsessive-compulsive disorder can’t afford to hurt you!”
"I have to say that the effect of this game is a bit unexpected, especially since there are so many different characters and voices that are not repeated. How do you do it?"
"Some characters are reused. After all, the tenants in the same area are relatively fixed, and some old customers will come back. As for different customers, I guess the producer hired many people to give different dubbings for the same meaning.
, for example, about the issue of window leakage, different NPCs have at least a dozen or even dozens of different opinions, and it doesn’t sound like it is automatically generated by the system. The only thing I wonder about is that it is not difficult to find many people to dub voices, but how can they be used in the game?
What about lip-syncing them?”
"I really didn't expect that a game with this theme would be quite fun! So it's not a lack of beauty in life, but a lack of discovery! The game industry doesn't lack of themes, but it lacks designers who know how to properly utilize themes!"
Anyone who sees this message can receive cash. Method: Follow the WeChat public account [Book Friends Base Camp].
Judging from the current situation on the forum, most players have quite positive evaluations of the game "Real Estate Agent Simulator".
Because the first batch of players are basically either fans of Chixing Studio, lovers of VR games, or core players of simulation business games.
The game "Real Estate Agent Simulator" obviously suits their taste.
However, when Cai Jiadong looked at these glowing reviews of "Real Estate Agent Simulator", he didn't have much joy on his face, but felt a little melancholy.
"This discussion is still not enough..."
"The sales volume on the first day can only be said to be satisfactory, not optimistic."
"Sure enough, the exposure is still not enough. Even with the support of the Doubt VR glasses platform, it is still a bit behind."
"It's enough for an ordinary game, but the investment in "Real Estate Agent Simulator" is too great. Unless it becomes popular to a certain extent, it will be difficult to recover the cost."
"What's more, this game uses Mr. Pei's idea. If it doesn't become popular, it means failure..."
"Mr. Pei's golden brand cannot fall into our hands, right? Otherwise, when others say it, we are a team that even President Pei can't lead. This is so embarrassing!"
As the chief designer, he is of course very concerned about the current situation of this game.
It’s just that from the time of launch to now, the situation is indeed not optimistic.
The game's rating is quite high, and it has never dropped below 8.5 points since its release. But what worries Cai Jiadong is that so far, this game is only a niche among a small group of players.
The reason why the score is high is because those who bought the game love it.
But Cai Jiadong knows very well that as a VR game with huge investment, if "Real Estate Agent Simulator" wants to be successful and popular, it must break out of the circle. It cannot just count on these players who are keen on simulation business games.
them.
Moreover, to break the circle, it is useless for game manufacturers to work hard on their own. They have to rely on passerby players to like to play and be willing to be "tap water".
In terms of game mechanics, the designers of Cai Jiadong and Chi Xing Studio have left a hole, but the players have not discovered it yet.
Nowadays, many players are still thinking about "how to make more money", trying their best to cut costs and deceive tenants. Although they can get a lot of benefits in the short term, there is a hidden setting in the game called "trust".
The tenant system in the game is relatively fixed but fluid, which is similar to the situation in reality.
In other words, there are only so many tenants in this area. The tenants of the old house may renew their lease in the future, and the player may deal with the same tenant multiple times; of course, there will also be some new tenants.
.
If the player always tries to trick the tenant, he or she can succeed the first time, but the cost is a decrease in trust. The conditions given by the tenant will change the second time, and the tenant may even run away.
It will then appear in the player's store system.
In addition, players also have a hidden "reputation", which depends on the trust of all tenants who have cooperated with the player. Although the impact of a single tenant's trust on the player's reputation is minimal, if accumulated, it will also
It will have a certain impact on game content and cannot be ignored.
On the one hand, this setting is to enrich the gameplay and prevent the game from having a single "standard answer". On the other hand, it is also in line with the spirit of Tengda and advocates a correct value orientation.
It's just that this is a hidden setting, so players won't be able to discover it in the short term.
Cai Jiadong vaguely feels that if this hidden setting can be revealed as a breaking point, it may be able to push the game out of the circle to some extent.
But how to do it? He couldn't tell clearly.
We can only put our hopes on Meng Chang and wait patiently like the previous projects.