Chapter 1595 Wei Jinghui falls into a swinging monthly ticket)
Lao Deng's words confused Wei Jinghui: "You wrote it out of your own feelings? Did you write all the contents of this manuscript?"
Lao Deng nodded in confusion: "Yes, I wrote them all. Is there any problem?"
"Isn't this what Mr. Wu Bin usually teaches us? Just learn it now and sell it now. There is no need to ask Mr. Wu Bin for instructions!"
"Every word here comes from the bottom of my heart. Although I have written several hit articles worth over 100,000 yuan before, none of them were as enjoyable as this one!"
Wei Jinghui felt mixed emotions.
What's going on?
He originally brought Boqun Media employees to Tenda Group as undercover agents, thinking he would spend a few days with Wu Bin to collect some evidence and then withdraw.
When the goal is achieved, the company's operating model will still be the same as in the past. When it is time to work overtime, when it is time to exploit hot spots, it must still be done as quickly as possible!
After all, Wu Bin won't be able to stay in the company for long. No matter how much he boasts about Tengda spirit, how much impact will he have?
Lao Deng's heartfelt words made Wei Jinghui realize that things were far from as simple as he thought.
Even an old editor like Lao Deng, whose one article can generate more than 100,000 views, was completely convinced by Wu Bin's theory?
During this period, Wei Jinghui was busy secretly reporting to Nie Yunsheng. He was not particularly concerned about the working status of his employees, and he did not carefully read the manuscripts released by self-media accounts.
He didn't know if other employees had any "heartfelt remarks" like Lao Deng, so he pretended to ask casually: "What do you think of the cooperation between our company and Tenda Group?"
When Lao Deng saw Wei Jinghui asking, he gave a thumbs up and praised: "Mr. Wei, this is the wisest decision you have ever made!"
"To be honest, after working with Mr. Wu Bin, we realized that this is a truly outstanding talent, and this is the truly correct way of working and values!"
"Although I have written high-traffic articles before, I have always felt particularly confused because I was just constantly chasing hot topics and trying every means to create heat and public opinion. However, the content I wrote did not actually meet the requirements.
What’s going on in my mind, I’m just coping.”
"Although I'm completing my work, I don't feel happy at all. I feel like I'm a machine chasing heat to create heat, rather than a thoughtful person!"
"I think you, Mr. Wei, have also seen this, so you want to cooperate with Tengda to carry out a large-scale ideological improvement throughout the company, right?"
"We fully support your decision, Mr. Wei!"
"After Mr. Wu Bin came, he made drastic reforms to all our content. Although I think the traffic of each account in the company's hands has declined, this is only temporary!"
"We are constantly polishing our content, and we firmly believe that the content published by Boqun Media after the rectification will be recognized by all netizens. In the near future, Boqun Media will be reborn from the ashes!"
When Lao Deng said these words, his face was filled with an idealist's smile, and this kind of smile was something Wei Jinghui had never seen before.
This is a kind of happiness that comes from the heart!
These words immediately confused Wei Jinghui. He sat on the boss's chair and stared blankly at Lao Deng, lost in thought.
…
Shortly after this article from Boqun Media was published, it immediately received a lot of attention.
Zheng Hao naturally saw it immediately.
He has prepared relevant information about Boqun Media and is waiting for this article to be used as a bullet as soon as it is published, aiming at Tengda's vital points!
"Hiss... this Boqun Media is so ruthless. It was just a double act as promised. Why does it feel like it's really a blood feud?"
"Forget it, this will make it more real and less likely to be suspected!"
Zheng Hao didn't expect that Boqun Media's article was so sharp, and it almost turned the public opinion on the Internet around.
Especially when he refuted Zheng Hao's two questions, he was so reasonable and well-founded that Zheng Hao was a little annoyed and almost doubted who they were from.
However, Zheng Hao did not take these things seriously. After all, what Boqun Media said was not important. As a company that cooperates with Tenda, the comparison between its previous state and its current state is important.
As long as Boqun Media can maintain its current half-dead state, it will be enough to serve as a bullet to Tenda.
Taking advantage of the popularity of this article, Zheng Hao immediately followed up.
"Boqun Media seems to be the standard, a typical example of someone who paid for others after being sold!"
"This article is well written. On the surface it seems to be righteous and refutes my point of view, but in fact, the current situation of Boqun Media just proves my point of view!"
"Boqun Media is one of the companies that cooperates with Tenda. Tenda has also sent specialists to conduct a comprehensive rectification of Boqun Media's business and management."
"As I said before, Tenda's so-called cooperation and rectification is nothing more than forcing its own strategy of not working overtime."
"But what has such a strategy brought to Boqun Media? It is a sharp decline in performance. The entire company is on the verge of death and is in turmoil!"
"This is enough to prove that what I said is right!"
"Tengda Group, Tianhuo Studio and Longyu Group can succeed simply because they are large companies with a lot of resources, and Tenda has many talents in the game industry, so their business improvements are successful. This conceals
It’s because of their failure in management improvement!”
"After encountering an area that they are not good at, Tengda people will still forcefully promote the so-called no overtime management concept, which will inevitably lead to failure."
"Boqun Media is a bloody example!"
"This is enough to show that Tenda Group is hypocritical, advocating not to work overtime is just a value weapon! In fact, Tenda does not care about the life and death of these small companies, and as managers and employees of small companies, everyone must pay attention to
Think about it with your eyes open and see what is truly beneficial to you!"
"As managers, do you hope to restrain your employees through strict management so that the company can seize the fleeting opportunity and continue to grow and develop? Or are you being fooled by Tengda and forcibly implementing a no overtime policy that does not meet the company's conditions, leaving you
What if all your hard work is wasted?”
"As employees, do you want to work overtime and work hard for a period of time, grow with the company, and earn better income? Or do you want to strictly not work overtime, resulting in the company going bankrupt and everyone looking for a new job?"
"Data cannot lie, I believe everyone can make the right choice!"
At the bottom of this long Weibo post, Zheng Hao also posted several pictures. These pictures are the changes in the data of Boqun Media before and after the reform.
Before the reform, there were many articles with 100,000+ hits, high traffic, and relatively high advertising quotes.
The content released after the reform is less popular than the previous one, the account continues to lose followers, and the evaluation of advertising value continues to decline.
These data are detailed and sufficient, and the key is that they are all true!
Zheng Hao is not worried at all that someone will point out that these data are fake. After all, these data were given personally by Wei Jinghui, the boss of Boqun Media!
The evidence is solid, what else is there to say?
…
…
Tuesday, June 25th.
Pei Qian was in his office, paying close attention to the latest public opinion war launched by Zhaiju Takeout.
"This Zheng Hao can do it! It seems that he has found a new breakthrough."
“Before, I was always fighting with Tenda on the food delivery platform business, but ended up with a lot of losses. Now I know how to start with the management model, which is good and worthy of encouragement!”
"People should not be too stubborn and should know how to choose the battlefield that suits them."
"The performance of this undercover agent is not bad. The past data provided by Boqun Media is so detailed. It should be able to help the Anti-Tengda Alliance survive this round of public opinion war for a few more days, right?"
Before this, Wu Bin had realized that there was a problem with Boqun Media, and it was probably an undercover agent sent by the Anti-Tengda Alliance. He even called Pei Qian to report and asked Pei Qian if he needed to stop cooperating with Boqun Media.
Of course Pei Qian disagrees!
He had long expected that the Anti-Tengda Alliance would send undercover agents to spy on intelligence inside the Tengda Group and find new breakthroughs.
It took a lot of effort to get one here, how can we let it go so easily!
Now the undercover agent has finally collected enough information, and it finally has some effect.
Pei Qian took a closer look. Under the leadership of Wu Bin, Boqun Media has carried out drastic reforms. The effect can be said to be immediate, and the popularity of various media has plummeted rapidly!
Pei Qian felt a little lucky that he was in the self-media industry.
If it is in other industries, especially creative industries, Wu Bin's change has fully stimulated the creative enthusiasm of ordinary employees of the company and disrupted the previous production and creation structure. Maybe it can really fully mobilize the enthusiasm of employees and give
Produce some good works!
But the self-media industry is somewhat special after all. It is not a purely cultural and creative industry, it is a media industry, and it is a media industry that does not have many resources to support it.
Therefore, if the self-media industry wants to get ahead, it seems that the fastest and most effective way at present is to use disgraceful means such as gaining popularity and making provocative remarks.
Wu Bin has indeed changed this company into a positive and progressive company, but this change seems to be completely inconsistent with the self-media industry.
In short, it sent a bullet to the Anti-Tengda Alliance.
Many people had scolded Zheng Hao before, and Boqun Media's article was the most scolding, but Zheng Hao's counterattack really left many people speechless.
Boqun Media, the pioneer in refuting Zheng Hao's remarks, actually has a cooperative relationship with Tenda? And the current situation is not good?
This can show that the article published by Boqun Media is not absolutely objective and neutral, but is influenced by Tenda. Secondly, Boqun Media has such an in-depth cooperation with Tenda, but the popularity has gone from bad to worse, and its performance has dropped sharply.
From a company operational level, it is obviously a failure!
Why are all the companies that have agreed to cooperate with Tenda Group soaring? Why is Boqun Media plummeting?
Many people couldn't help but think of what Zheng Hao said before.
The no overtime model that Tenda touts is not necessarily the whole truth!
Tenda's success may be due to some other complex reasons, not just the no overtime model pursued by Tenda. Just like many old developed countries can become developed countries, it is not necessarily because of their ideological culture and values, but because
They took the lead in establishing a rich wealth base through colonization and plunder.
Even if Tenda’s no-overtime model works for Tenda, it is likely to be unsuitable for other companies.
The success of Tianhuo Studio and Longyu Group is because they are in the game field that Tenda is best at. Once they switch to other fields, such as the self-media field of Boqun Media, they will immediately be unable to play!
It seems that Zheng Hao's counterattack is indeed very favorable and the situation is excellent.
However, Pei Qian did not feel complacent because Zheng Hao had achieved a temporary victory, but remained vigilant!
Pei Qian knows better than anyone in the anti-Tengda alliance that Tengda's counterattack may happen in some unexpected areas at any time!