Everyone finally understood why Nie Yunsheng said this move could only be used at the end.
Because only when Tenda Group makes rapid progress in various fields, gradually occupies a monopoly position, and defeats the anti-Tengda alliance, will the fear in the minds of ordinary people that Tenda will grow into a new monopoly group rise to a threshold!
Prior to this, the good reputation Tenda Group had established over a long period of time was enough to support ordinary consumers on their side.
Perhaps this is called risking one’s life to survive!
Once Nie Yunsheng's plan succeeds, the relationship between the Anti-Tengda Alliance and the Tenda Group can be said to change from offense to defense.
If most consumers recognize the concept spread by Nie Yunsheng and believe that Tenda Group's market monopoly position has posed a danger, then when Tenda Group and the Anti-Tengda Alliance launch commercial competition activities, these consumers will not help each other.
.
They will stand aside and watch the fun, because both sides are evil capital seeking monopoly, so it doesn’t matter who is standing.
Even in the most optimistic scenario, Tenda Group will have a backlash due to its previous good reputation, and people's previous love for it will turn into greater hatred.
At that time, once Tengda's undefeated golden body is broken, it will be time for the anti-Tengda alliance to counterattack.
Bosses like Nie Yunsheng and Zheng Hao started from humble beginnings and worked their way up from the bottom step by step. They are not afraid of conventional business competition. They are afraid of companies like Tengda Group that do not follow common sense and do not adhere to martial ethics.
If both parties can be brought to the same starting line, I cannot say that they can definitely defeat Mr. Pei, who is a business wizard. At least the probability of success will be greatly increased. The living space gained by his own company will also be significantly improved.
I won't be overwhelmed by the pressure like now.
One boss said: "Mr. Nie has a good plan! If this plan can really succeed, we do still have a chance to turn around, and it is not impossible to even completely defeat Tengda!"
"But there is a small problem now. The network cleanup campaign some time ago has hit the activities of trolls across the country. I'm afraid we won't be able to find as many trolls as easily as before."
"How to solve this problem?"
Nie Yunsheng said: "It doesn't matter, there will be brave men under the heavy reward. As long as the demand is still there, the navy cannot be banned forever."
"Of course, this is a tough battle, and we can't count on the navy. After all, the navy's power is limited. They can only wave flags and cheer behind us, cheering and building momentum, but they cannot really enter the frontal battlefield."
"The real decisive battle still depends on ourselves!"
As he spoke, he looked at Lu Xiaoping, the vice president of Fanqi Media next to him: "Mr. Lu, I can tell you about the movie."
Everyone else looked at Lu Xiaoping with surprise on their faces.
Previously, Nie Yunsheng tried his best to bring Fanqi Media and some other media companies into the anti-Tengda Alliance camp. He even paid a lot of money for this and made some veteran companies somewhat dissatisfied.
But now it seems that Nie Yunsheng was actually prepared for a rainy day and had already thought of today's situation.
Fanqi Media is a media and entertainment group with considerable influence in China. Its main business includes film investment, production and promotion, TV series investment and distribution, artist management, etc.
In addition, Fanqi Media will also undertake the promotion and distribution work of some overseas blockbusters in the mainland, and has a good say.
They were responsible for the promotion and distribution of the previous overseas blockbuster "Battleships", but it happened to coincide with Tenda Group's "Mission and Choice".
This tragic failure has always been a pain in Lu Xiaoping's heart!
With the rapid development of Tenda Group and Feihuang Studio, many excellent movies and online dramas have been released, which has made the tastes of domestic audiences more and more sophisticated, and they are increasingly disapproving of some overseas blockbusters and popular works.
This undoubtedly cuts off an important source of income for Fanqi Media!
Because of this alone, Fanqi Media has sufficient reasons to fight to the end with Tenda Group.
Lu Xiaoping looked around at the crowd and said: "Actually, Mr. Nie has already anticipated the current situation in advance. Although it seemed to be the worst situation at the time, facts have proven that it is always right to plan ahead!"
"In fact, most of the Anti-Tengda Alliance's support for Fanqi Media was used to invest in a movie, and the movie has been filmed and is scheduled to be released at the end of this month."
"And this movie will become our clarion call to counterattack Tenda Group!"
When everyone heard this, they couldn't help but get excited.
Obviously, if you want to defeat Tenda in the battle of public opinion, you must have a media.
Merely relying on trolls to build momentum on the Internet will not achieve very good results. Because there is neither a support point nor an intention that can resonate with ordinary people, big things cannot be achieved by relying solely on trolls.
The reason why Tenda has an advantage in the public opinion war is because Tenda has a variety of cultural products, whether they are games or movies, which can accurately hit the hearts of ordinary audiences or players, thus inspiring a wide range of people.
resonance.
Therefore, after various failures in public opinion battles, everyone finally realized that if they want to defeat Tenda, they must operate in the areas that Tenda is best at.
And the most suitable core areas are nothing more than two games and movies!
Forget about games, Tenda’s game R&D level is currently unique in the country, and there is no one else to come after even two levels. Looking for trouble with Tenda in this place is definitely asking for death.
Therefore, the film field is the only feasible breakthrough.
Fanqi Media has been deeply involved in this field for many years, has a wide network of contacts, and has sufficient resources. After receiving the help of resources from the Anti-Tengda Alliance, if it can really prescribe a work that directly hits the soul, it will definitely bring great influence to the public opinion war.
Come to great advantage!
Although Fanqi Media was beaten by Feihuang Studio before, at this moment, the situation is a little different.
In the past, Feihuang Studio's attack on Fanqi Media was deliberate and unintentional, but now the offensive and defensive momentum of both parties has changed.
The bosses immediately became active and talked about it one after another.
"Mr. Lu, Mr. Nie, what is the specific content of this movie? Can you reveal it?"
"Yeah, what's the theme?"
"In my opinion, it is mostly a realistic theme, describing the process of an entrepreneur starting from scratch and becoming the helmsman of a monopoly group. In the process, he slowly shows the inconsistency and changes in his words and deeds, thus making everyone realize that once
After gaining a monopoly position, all entrepreneurs will eventually become the same!"
"I think realistic themes are too straightforward. If you want to allude to Mr. Pei, you will probably end up using an actor who has a similar image to Mr. Pei. In this way, the intention is too obvious and can easily backfire. It might be better to change the background."
"I think the ancient background is also good. There were many wealthy businessmen in ancient times. It can also be very good to show the unkindness of these businessmen after they became big, and then contrast it with the way they made their fortunes when they were young.
It uses the past to satirize the present, and it won’t easily trigger widespread resistance!”
When it comes to movies, many bosses get excited.
After all, most people have seen the movie and can generally come up with some ideas.
Although they already knew that the film was finished, it did not hinder their curiosity and enthusiasm for discussion.
Lu Xiaoping and Nie Yunsheng looked at each other and smiled slightly.
Lu Xiaoping explained: “Everyone’s ideas are good, but none of them meet our requirements!”
"Everyone is right about one thing. This film is too much and not as good as it is. Therefore, it must not be made with realistic themes, and it must not be too obvious to allude to Tenda Group. This will expose our intentions too much!"
"Once our intentions are exposed and public opinion develops sympathy for Tenda Group, our purpose will be completely unable to be achieved, and it will backfire on us."
"It is indeed a way to use the past to satirize the present, but there are many restrictions in the context of ancient themes. If the hint is not in place and the audience does not understand that we are actually alluding to the Tengda Group, wouldn't it be in vain?"
"Besides this, there is the most important point that everyone has overlooked. That is the story and the excellence of the script itself."
"If we wholeheartedly think about alluding to Tenda Group, but what we come up with is a very bad script, then no matter how much money is invested, no matter how good a director is to direct it, the audience will still not understand the final movie.
Buy it. How can a bad movie have an impact on Tengda in terms of public opinion?"
The bosses looked at each other, then nodded and said, "Mr. Lu is still thinking carefully."
"So, may I ask Mr. Lu, how exactly was this movie shot?"
Lu Xiaoping smiled slightly: "Mr. Nie and I have repeatedly considered this issue before, and the last solution we came up with was to buy the copyright of novels from outstanding science fiction authors."
Everyone couldn't help but nod their heads, and they all thought it made sense.
If you want to make a good movie, you must first have a good script. And the best way to get a good script is to buy a good story that has been proven successful and then adapt it.
Although the adaptation may still be overturned, it is much better than writing the story from scratch.
Domestic science fiction novels have developed well, and a number of very excellent works have appeared. In recent years, science fiction-themed movies have also shown signs of recovery.
If it is true as Lu Xiaoping said, if you buy an excellent science fiction novel, give appropriate guidance during filming, and allude to Tengda Group, you may be able to achieve unexpected results.
Someone asked: "Which science fiction novel is it specifically?"
Lu Xiaoping said: ""My Property"."
The bosses looked at each other, and some of them said they had heard of it, but didn't know what the story was.
Lu Xiaoping smiled slightly and introduced, "This is a relatively old science fiction novel. Although it is a short story, it has a good reputation and was written by a famous Chinese science fiction writer."
"This novel uses two clues, one light and one dark, to tell the story of a bizarre future society."
"Two children from poor families, one of them continued to develop in business. The company became bigger and bigger, and continued to annex other companies. In the end, more than 90% of the world's industry and wealth were concentrated in his hands. When he was a child
Another child I knew grew up and became an ordinary worker, doing nothing."
"Because the world's wealth includes the entire planet's mineral resources, water and air, the poor can only live in small compartments and survive through the life cycle system, while the protagonist can enjoy the whole world to his heart's content.
All the wealth in the world and he is also known as The Boss."
"The poor child lost his job when he grew up, and his father and mother passed away for some reasons. Finally one day, the child saw his boss walking outside and vaguely recognized it as something he played when he was a child.
He had a companion, so he broke out at the risk of being shot dead on the spot by law enforcement units."
"In the end, out of friendship and compassion for the child, the boss used part of his wealth to build a starship and send all the poor people to another planet. The story ends here."
Someone asked in confusion, "But can this story really be mapped to Tengda Group and President Pei?"
Lu Xiaoping smiled slightly: "Even if all the groups in the Anti-Tengda Alliance have a monopoly, they only occupy a dominant market position in a certain industry."
"But Tenda Group is different. It is a new type of company that spans multiple groups and has achieved success in countless fields!"
“Only Tenda Group meets such a definition and concept!”
"Not only that, the boss in the story started from scratch step by step from a small businessman, relying entirely on his honest legal labor, as well as his talent and intelligence in business. It is precisely because every step of his step
It was completely legal, which makes the story even more ironic."
"Think about it carefully, is this character more consistent with Mr. Pei?"