Chapter 300 Bao Xu, you will be the leader from now on!
October 23.
The English and Japanese versions of "Return to the Shore" are officially on sale!
On the emerging foreign live broadcast website Link Live, Hao Shuaihai has downloaded the English version as soon as possible and restarted the weekly game.
It's just that this time he is no longer playing the game according to the conventional route, but is pursuing speedrunning.
After such a long period of live broadcasting, the number of Hao Shuaishuai's live broadcast subscribers has been growing, and has now reached more than 100,000 subscriptions, which is already quite impressive on Link Live, an emerging live broadcast website.
Every day during the live broadcast, you can see viewers asking: "When will this game be released in English?"
On Ellie Island, Hao Shuaihai's video of "Return to the Shore" has also gained great popularity, and the speeches made by foreigners watching the live broadcast of this game have also become a hot topic among domestic players.
Now that the English version of "Back to the Shore" has finally come out, Hao Shuaishuai naturally wants to take this opportunity to promote it to all audiences.
The audience in the live broadcast room naturally cheered.
"I have been watching the live broadcast of this game. It seems that it is a very difficult action game. Thank you very much to the blogger for introducing us to such a fun game!"
"It's great, the English version is finally out! Who knows what I went through when I played the Chinese version."
"I have to say that the English version of this game is quite well made. I took a look and found that some key translations were done just right and translated the meaning of the original work very well. It is a conscientious developer who strives for excellence in details.
Good review!”
"A game that makes me, a person who has no interest in Chinese culture at all, addicted to it."
"I have watched the blogger play through it several times, and I believe this game will not be a problem for me!"
There are also many players who have left messages of support on the official overseas platform, or spontaneously promoted it on major forums and websites.
The overseas version of "Return to Shore" is in a great situation!
…
Tenda Network Technology Co., Ltd.
Li Yada has been paying attention to the data on the external network. The more he pays attention, the more emotional he becomes.
"I really didn't expect that the data from the external network would be better than the domestic data?"
"Mr. Pei is so awesome!"
Li Yada was completely convinced.
This time, the multi-language version of "Return to the Shore" was produced with the help of the official platform, and the translation quality is extremely high. However, even so, Li Yada was not 100% sure that the game would become popular abroad.
The reason is very simple, the cultural differences are too big!
The domestic and foreign game markets are completely different things.
There are many popular games in China, but they are not adapted to the local conditions abroad, and no matter how they are promoted, they have no effect;
There are also some games that have no sound in China, but they are very popular overseas.
Therefore, there are even a number of domestic publishers that specialize in overseas markets. They will work hard to study the tastes of foreign users and be responsible for the overseasization of some local games. There are also huge profits in this.
The so-called "overseasization" refers to comprehensively transforming a local game from many aspects such as painting style, gameplay, game details, publicity methods, etc., so that it can better cater to the tastes of overseas players.
Sometimes in order to achieve better results, it is even necessary to replace the entire world view packaging with a Western fantasy background that is more acceptable to foreign players.
Therefore, if a certain game becomes popular domestically or overseas, it is an extremely low-probability event.
Games that achieve this have undoubtedly become pillar games and cash cows for game companies.
Therefore, Li Yada was very surprised that "Return to the Shore" could also achieve good results overseas.
"To put it bluntly, Back to the Shore doesn't look like a game that will be popular in overseas markets."
"The entire story background uses materials from traditional Chinese culture. Many elements that have strong resonance with domestic players, such as Naihe Bridge, Sansheng Stone, Meng Po, etc., may not be relevant to foreign players."
"But even so, foreign players still love this game so much, which shows how successful this game is."
"This is all due to Mr. Pei's hard work!"
Thinking of all the efforts Mr. Pei put into "Return to the Shore", Li Yada admired him from the bottom of his heart.
"The first thing is the design of the game itself."
""Return to the Shore" is a very hard-core action game that is very in line with the tastes of overseas players."
"Mr. Pei took the risk of not being accepted by domestic players and formulated a highly difficult gameplay. Perhaps it was for the benefit of both domestic and overseas players from the beginning?"
"The second is the way of publicity."
"Many foreign bloggers on Link Live broadcast "Return to the Shore" while looking up dictionaries, which made the game widely famous overseas and also formed a hot topic for discussion."
"It is a small probability event that foreign bloggers spontaneously recommend it, but then again, this is also determined by the characteristics of the game itself."
"The game itself is so good that even if Hao Shuaishuai hadn't been there, other foreign bloggers would have discovered the game and spread it spontaneously."
"Finally, Mr. Pei asked me not to rush to launch the overseas version."
"On the one hand, it is to wait patiently for the game to accumulate popularity overseas. On the other hand, it is also to leave more time for translation so that the cultural connotation of this game can be accurately and elegantly translated."
"The combination of various factors led to the success of the overseas version of "Return to Shore"!"
"Perhaps this is what is called 'strategizing and winning from thousands of miles away', right?"
"Mr. Pei is really thoughtful and thoughtful!"
"It seems I still have a lot to learn!"
Li Yada said sincerely.
Just as he was sighing, Pei Qian came to work.
Li Yada stood up quickly: "Mr. Pei, regarding the overseas version of "Back to Shore", the current situation..."
Pei Qian's face darkened, and he quickly raised his hand to signal her to stop: "No need to say anything."
Li Yada nodded quickly: "Ah, okay Mr. Pei."
Sure enough, Mr. Pei had already expected this, so announcing the good news now is a bit redundant.
Pei Qian was a little speechless.
It’s bad luck to hear such bad news so early in the morning!
"Mr. Pei, the project team has no other tasks at the moment, only some simple bugs to be fixed. Li Yada said, "I plan to arrange some version optimization work for them, or prepare to develop DLC, what do you think?"
"dlo!" Pei Qian was startled and quickly stopped this dangerous idea.
He looked at Li Yada and said seriously: "Everyone has worked hard for so long, why don't you hurry up and take a good rest?"
“Employees are Tenda’s most valuable asset, so don’t overwork yourself!”
"Moreover, if you keep producing without input, no matter how much inspiration you have, it will dry up."
"As a game producer, you must play more games and draw more materials, so that you can always make good games that are refreshing to players, do you understand?"
"Don't do anything this week, uh... let Bao Xu lead everyone to play games."
"Bao Xu, you will be the game leader from now on, responsible for leading everyone to play games."
"Plan it and arrange tasks for everyone. No matter what game it is, everyone's game time must reach 40 hours this week. If you don't have enough game time, why are you asking?"
Bao Xu, who was hunching his neck and trying to reduce his presence, trembled.
Damn it! My head is almost stuck in the monitor, why is it still arranged by Mr. Pei!
Bao Xu quickly stood up: "Okay, Mr. Pei."
Pei Qian went to his office angrily.
Everyone in the office area looked at each other, and then all turned their attention to Bao Xu.
Bao Xu spread his hands in a very speechless manner: "Look what I'm going to do? Everyone, hurry up and take action... Don't make it difficult for me."
Everyone in the office area looked at each other, then hurriedly put down the unimportant work at hand and hurriedly opened the game.
…
In the office, Pei Qian used his construction site English skills to read the reviews of the English version of "Back to Shore" and sighed silently.
Alas, even though I had foreseen this outcome before making the English version, there was nothing I could do about it!
Pei Qian originally thought that more than 90% of overseas players could be blocked by relying on cultural barriers and cultural barriers, but now he realizes that he was too optimistic.
I really didn’t expect that these foreign players could chew raw meat in order to suffer, and they also made a group of Chinese-speaking bloggers popular!
Therefore, the official platform saw the enthusiastic response of the game at home and abroad, and decided to help find a translation team to publish an overseas version. Everything happened naturally.
"Forget it, just let it go."
Pei Qian is already helpless about this.
Finally, I entered a state of sharpening my skills before the battle, and went through all the activities of the 1024 Digital Festival again.
In the afternoon, Pei Qian watched a drama and took a nap in the office, waiting for the farewell banquet arranged for Editor Xia and others in the evening.
…
…
In the evening, a seven-seater commercial vehicle owned by Tengda and an ordinary commercial vehicle parked at the door of Mingyun Private Kitchen.
Xia Jiang got off the car, his face turned pale, and he looked not in good spirits.
The faces of the people who got off the bus behind her were not very good. There was a strong cameraman who was a little unsteady in his walking. He looked weak and probably had vomited.
Obviously, most people are not too adaptable to this extremely exciting entertainment activity.
Xia Jiang recalled today's unforgettable experience at Jingzhou Xintiandi Amusement Park, and his whole body felt bad.
Roller coaster, jumping machine, big pendulum, haunted house...
Xia Jiang didn't know how he persisted, and his legs were still a little weak now.
Pei Qian had been waiting at the door of Mingyun Private Kitchen in advance. Seeing everyone's mental state was so depressed, he couldn't help but raise the corners of his mouth slightly, revealing a heartfelt smile.
Haha, finally regained a victory!
Let’s see if you dare to backstab me again!
Pei Qian couldn't help but wonder happily, should we arrange a similar "one-stop service" for all reporters coming to Jingzhou, so that no one would dare to come for interviews in the future?
"How are you, Editor Xia, did you all have fun today?" Pei Qian's face was full of joy and he smiled warmly.
Xia Jiang forced out a smile: "Happy..."
Pei Qian nodded with satisfaction: "As long as you are happy! Let's have a good rest after dinner tonight. We have arranged a skydiving project for everyone tomorrow. It is very fun. You must not miss it!"
Xia Jiang: "..."
…
…
The next morning.
The staff came to the hotel where Xia Jiang and others were staying, and found only trophies, certificates and a bonus of 100,000 yuan left for Mr. Pei in the room.
Next to the trophy, a letter was left.
"Mr. Pei:"
“Thank you very much for your warm hospitality during this period. We spent a very unforgettable time in Jingzhou!”
"Due to the heavy workload, the leader suddenly arranged new interview tasks, so we had no choice but to rush back. Mr. Pei was busy with work and had no time to say goodbye in person. I apologize deeply."
"Mr. Pei, please rest assured that this interview will be successfully completed! I hope there will be another opportunity to cooperate!"
