February 21st was another Monday when I didn’t want to go to work.
Last weekend, Pei Qian was seriously injured by the Moyu Internet Cafe Complex in Lincheng and lay dead at home for two days.
Of course, it was not as if he had done nothing during the past two days while he was lying dead. He continued to pay attention to the situation of Lincheng Moyu Internet Cafe and Xueba Kuai Lai App.
The more we observe the results, the less optimistic they become, and the more things get out of control!
The Moyu Internet Cafe in Lincheng is even more popular on weekends, and the ROF installation and Moyu takeout show no signs of stopping. In one word, make money!
The Xueba Kuai Lai app project is also a weird one, and its popularity is getting higher and higher. It makes Pei Qian panic, and he always feels like it will be launched in the next minute.
Of course, Pei Qian also knows that the company can only go public after three years of normal operation, but if the project continues to expand like this, it is not an option...
Pei Qian was desperate. During the past two days over the weekend, he was already thinking about where to spend the unexpected money.
Are there dozens more headwind stations opening in Lincheng?
Or, give more money to Zhang Yuan’s yet-to-be-formed e-sports club?
Oh, what a shame!
Pei Qian spent the whole weekend thinking about this matter, but in the end he didn't think of a good solution, so he had to give it up temporarily.
On Monday, I still have to get up from bed early, wipe away my tears and move on.
Because there are more important things to do today.
The movie will be released tomorrow, and Mr. Pei is completely unsure.
It would be great if it had some screenings. If the screenings had a poor reputation, Pei Qian would be able to take some reassurance in advance.
But he is also worried, what if the movie gets a good reputation at the premiere, and the box office on the first day also explodes, and the movie schedule becomes higher and higher, and it enters a vicious cycle?
Wouldn't it mean that one mistake would lead to eternal regret?
So all things considered, it’s better not to show it.
Since we have chosen the embarrassing schedule of February 22, it means that we have planned to make a one-time deal. On the day of the release, the word-of-mouth and box office hits the street. After that, the film schedule goes from bad to worse, and the box office plummets...
This is Prime Minister Pei’s ideal script.
"I've been too busy recently, and I haven't had time to pay attention to the situation in the movie. I don't know how prepared it is."
"The ticket purchasing software should already have movie introductions and schedules, right?"
"Leave all these matters to Huang Sibo and Zhu Xiaoce, and I don't know if they can handle them according to my wishes."
"It stands to reason that since these two are newcomers and don't have much resources, they shouldn't be able to get any filming, and the publicity won't be very strong, right?"
"Well, you can rest assured then."
"Let's take a look. By the way, we can also see how good the movies released at the same time are and whether they can compete."
Pei Qian hesitated for a while and decided to download the Gouyan app ticket purchasing software.
Mainly look at three points:
How are you preparing the promotional materials for "Better Tomorrow"?
What is the film schedule of "Better Tomorrow"?
What are the movies released at the same time and can they be played?
As long as these three points are determined, you can roughly tell whether the movie will be a hit.
Open the professional version of the Gouyan app, click on the "Upcoming Releases" column, and sure enough, "Better Tomorrow" appears.
Pei Qian was just stunned for a moment, and suddenly felt that something was wrong.
"Better Tomorrow" is actually ranked first in "Coming Soon", and there is a small label on it: 37,000 people want to watch it!
In other words, among all the movies released recently, "A Better Tomorrow" has received the most attention!
Pei Qian instantly felt that something was wrong!
But Mr. Pei, who had experienced many battles, quickly calmed down.
He quickly flipped through the following movies and found that they were all movies that didn't look good.
There are romance films, comedies, cartoons, dramas... they all exist, but they are all the type that you don’t want to watch after just glancing at the poster and the name.
It stands to reason that if it is released during this time period, it should be possible to catch up with blockbusters from Europe and the United States, but it does not.
"It's a pity that there are no European and American blockbusters to join in the fun!"
Pei Qian was simply beating his chest and stamping his feet.
"Looking at the bright side, it doesn't mean anything that the most people want to watch it on this app. After all, the films participating in the competition are all crooked. Beating them doesn't mean that "A Better Tomorrow" will definitely be successful...
…”
"etc."
"The films that will be released at the same time are all crooked, which doesn't seem to be a good thing..."
"Doesn't this mean that "Better Tomorrow" has no competition???"
"No, no, there are movies that are showing now."
Pei Qian hurriedly clicked on the "Now Showing" tab to check the movies currently showing.
Currently, movies scheduled for the Spring Festival and Valentine's Day are still being screened. Compared with these movies, "A Better Tomorrow" immediately does not seem so prominent.
Pei Qian quickly scanned several movies that were currently showing.
"Carnival for Love" is a young romance movie with a score of 7.1. It was released for 8 days, with a box office of 18.4 million on the first day, a cumulative box office of 127 million, and an estimated total box office of 190 million.
"Dangerous Partner" is a European action movie with a score of 7.5. It was released for 10 days, with a box office of 14.46 million on the first day, a cumulative box office of 87.77 million, and an estimated total box office of 135 million.
"Legend of the Dark Night", with a score of 6.8, is a domestic action movie adapted from a well-known IP. It was released for 15 days, with a box office of 17.68 million on the first day, a cumulative box office of 124 million, and an estimated total box office of 138 million.
There is no need to watch the latter ones, there is no comparison with these three films.
After seeing these three films, Pei Qian felt a little relieved.
A small fresh movie, a European and American blockbuster, and an action movie adapted from a big domestic IP, each one has its own merits, and they all look much more reliable than "Better Tomorrow".
These movies have been released for a while, but their box office performance today is still good. It seems that they can create great difficulties for "Better Tomorrow". Pei Qian is quite satisfied.
Pei Qian clicked on the promotional page of "Better Tomorrow" again, wanting to see how the promotional materials for this film were prepared.
"Better Tomorrow"
《tomorrow is beautiful》
Movie/Science Fiction/Suspense/Drama/2d
Lu Zhiyao/Zhang Zuting/Lin Ruyi/Zhu Xiaoce
Released on 2011-2-22/93 minutes
There are 2 easter eggs, which appear at the end of the film
Introduction
In the future world, technology is highly developed, but the living standards of ordinary people have plummeted. In life, there are only fast food, 3 hours of freedom to go out, and ubiquitous video advertisements. A couple in love (played by Lu Zhiyao and Lin Ruyi)
) were not willing to live like this, they decided to resist this unfair fate and bravely pursue their dreams. However, they had no way of predicting what kind of fate would await them...
There are also cast and crew lists, trailers, stills, etc. below.
It is worth mentioning that Pei Qian actually found his name in the cast and crew list. He is the screenwriter of this movie, but he does not have an avatar.
"Well... the synopsis of the movie doesn't quite meet my requirements, but it's not too bad. Not many people will read this kind of synopsis."
Pei Qian originally thought that when promoting the movie, he must do as much as possible, such as "sci-fi love masterpiece" and "healing". After the movie is released, the audience will find out when they enter the cinema.
If he was deceived, he would definitely yell loudly, causing the movie's reputation to collapse.
But it seemed inappropriate for Mr. Pei to personally intervene in such a small matter, and he was so busy that he forgot about it.
However, looking at the current label and introduction, it should not be very attractive to the audience, and it seems that it is too late to change it now.
That's all it can do for the time being.
Pei Qian continued to scroll down the page to check the audience's comments.
"There is a way to know the distance, one star reservation."
“Fried pig trotters are good at choosing movies, this one should be good too, I’m looking forward to it!”
"Science fiction fans are cautiously optimistic about domestic science fiction movies."
"A second-rate director, poisonous at the box office, and forcing science fiction themes. I guess Zhang Zuting can't lead it alone, so I'm going to book it!"
"A foreign-themed movie made by Chinese people, with English voice and Chinese subtitles? Excuse me? What kind of magic operation is this?"
"The actor status is pretty good. The box office won't be a big hit but it shouldn't be too bad. 100 million should be stable."
"It's hard to imagine what this movie will be like. The publicity campaign is so fierce, I'm afraid investors will lose all their money..."
Looking at these comments, Pei Qian was sometimes happy and sometimes sad.
The movie hasn't been released yet, so the current rating will not be included in it, but everyone can evaluate the movie based on the trailer, poster, cast and crew, etc.
The film "Better Tomorrow" that is currently the most topical is Lu Zhiyao.
Although Zhang Zuting has won the Best Actor, he has already passed his time and is not considered a big star in the eyes of mainland audiences. Although Lu Zhiyao is called "box office poison", his status as an A-list niche actor is still real.
However, it is precisely because of Lu Zhiyao's reputation as a "box office poison" that many viewers do not have high expectations for this movie.
There was even a wish for investors to lose all their money, and Pei Qian was filled with joy when he saw it.
Although these ratings before the release don't mean much, it can be roughly seen that the audience is not particularly optimistic about the film, which is good news.
"Fortunately, as long as word-of-mouth hits the streets for this kind of movie, the box office will definitely not be much better."
"With an investment of 30 million, the box office must be at least over 100 million without losing money. It is simply impossible."
Pei Qian breathed a sigh of relief.
He was about to close the app when he suddenly remembered something very important.
Check out the lineup!
If the film schedule is very low, combined with the current evaluation, then it is really stable.
Pei Qian quickly clicked on the "real-time box office" to check the proportion of films scheduled for tomorrow.
However, when he opened it, Pei Qian's expression froze instantly.
"Better Tomorrow" accounts for 37.7% of the film schedule!
Looking at the next few movies, "Carnival" accounts for 24.6%, "Dangerous" accounts for 19.7%, Legend of the Dark accounts for 9.2%, and the rest are just fractions.
Pei Qian refreshed the page and confirmed that there was no problem with the 37.7% film arrangement. It was not because he was dazzled and misread the position of the decimal point.
wtf???
In shock and confusion, Pei Qian seemed to have figured out a problem.
Why do 37,000 people want to watch the movie "Better Tomorrow"?
Logically speaking, it shouldn't be.
Huang Sibo, Zhu Xiaoce, and even Feihuang Studio as a whole probably don't have so many resources to promote the movie to this extent.
If you go to other companies to announce the issue, they will definitely put forward various harsh conditions. It is unlikely that Huang Sibo and others will not report it.
Now seeing this film schedule, Pei Qian instantly realized that the promotion of this film was definitely not done by Huang Sibo and Zhu Xiaoce. There was absolutely no way they could get such a high film schedule!