Sunday, June 26th.
Moyu Internet Cafe Handong University Store.
Pei Qian, who had just finished lunch, was drinking coffee and smoothing out the mind maps of various departments.
This afternoon, it’s time to learn from failure experiences again once a month.
Last time, Qiu Hong talked about three failures in succession, namely: boss's random interference, failure to discover the talents he wanted, and biased common sense.
It has to be said that these failure experiences still have some inspiration for Pei Qian. The only problem is how to apply these failure experiences into daily operations.
I wonder what kind of valuable failure experience Qiu Hong will bring to himself today? It’s really exciting!
Pei Qian was drinking coffee when he suddenly saw a familiar figure.
Mr. Li!
Seeing Mr. Li push open the door and walk towards him, Pei Qian silently turned off the mind map on the computer, then handed the laptop to the waiter and put it away.
Of course Li Shi saw this scene, but he didn't care.
After all, it was normal and reasonable for a business wizard like Mr. Pei to have a few trade secrets. Li Shi didn't want to and didn't dare to investigate rashly.
Otherwise, what should I do if I can’t drink soup in the future?
"Mr. Pei, I knew you were here!"
Li Shi happily sat down opposite Pei Qian and took out a folded document from his pocket: "I am here this time mainly to briefly talk about the publicity work of various investors on the Panic Hostel so far!"
Li Shi's calculation was very shrewd.
Since the last meeting, the investors have tried their best to carry out various publicity activities for the Terror Hotel project, which can be said to have spread to every corner of Jingzhou and also spread to Handong Province.
So far, there is no sign of Mr. Pei taking action to promote the Frightened Hostel.
Li Shi came to Mr. Pei with this plan for two purposes: the first was to claim credit and show Mr. Pei that the investors had already contributed, and it was time for you to show off your talents; the second was to test Mr. Pei.
Let’s see if Mr. Pei has other plans for the publicity work of Panic Hostel.
After all, judging from the current publicity work, it seems that it is still far from the level that can make the Panic Hostel profitable.
"Mr. Pei, the publicity plans that have been adopted so far include..."
Li Shi was talking about the publicity plan while observing Mr. Pei's expression.
But the expression on Mr. Pei's face is confusing.
Looking forward to it? Definitely not, it seems a little boring.
But to say he is indifferent? It doesn't seem like it, Mr. Pei seems to be listening carefully.
Satisfied? But I don’t feel like Mr. Pei is very happy either?
Not satisfied? But after hearing about some powerful publicity measures, Mr. Pei’s expression obviously changed.
So mysterious.
Mr. Li was puzzled while explaining the current publicity plan.
Pei Qian, on the other hand, was furious.
You are going to die!
We did so much publicity? How much money will I lose?
Pei Qian was very resistant to what Mr. Li said, but in order to understand the current situation, he had to listen, which made him very angry.
Soon, Mr. Li finished speaking.
"Mr. Pei, what do you think of this publicity arrangement...?" Li Shi asked tentatively.
Pei Qian: "...Okay."
What else can be said?
Do I still want to give each of you a little red flower?
Li Shi didn't know what to say for a moment. He always felt that Mr. Pei's words seemed a bit forced.
"Mr. Pei, to be honest, this publicity plan must still have shortcomings. It failed to promote the Fright Hostel to the whole country." Li Shi said very sincerely.
Pei Qian: "..."
Do you still want to spread the word to the whole country? Are you still not human?
Pei Qian said nothing, took a sip of coffee silently, and then looked at the time.
Why is it not class time yet?
Fortunately, there is less than half an hour left, and there is nowhere to go now, so just bear with it.
Pei Qian silently played with his phone.
Li Shi fell into confusion.
What does Mr. Pei mean by this? I reported my work, and Mr. Pei said it was okay. I talked about the shortcomings of my current work, but Mr. Pei didn't say anything and started playing with his mobile phone.
Shouldn't he at least express his stance?
Li Shi had no choice but to take out his mobile phone to ease the awkward atmosphere.
However, as soon as he took out his mobile phone, he saw a new message, which was sent by another investor of the Panic Hotel.
"Mr. Li! Waiting is coming, waiting is coming!"
"All the shared phone booths across the country are advertised as Panic Hostel!"
"【picture】"
"【picture】"
Li Shi's eyes widened instantly.
The first picture is of a shared phone booth in a shopping mall in Jingzhou. The screen on the side displays promotional materials for the Terror Hostel. It looks like it should be a video that plays in a loop.
The second picture is a screenshot of the Xueba Qilai app. It is clearly a recommended advertisement for the Frightened Hostel in the advertising area.
"I see!"
Li Shi couldn't help but knocked on the table excitedly.
Pei Qian had just reached out and grabbed the coffee on the table, and the knock caused the coffee in the cup to spill out and splash on his hand.
Pei Qian: "..."
The coffee wasn't hot, I was just shocked.
Pei Qian casually took out a paper towel from the table and wiped the coffee stains on his hands. Pei Qian was speechless: "Mr. Li, you are a successful investor. What news makes you so excited?"
Li Shi laughed: "Mr. Pei, you are still calm and calm! I can't learn this kind of mentality."
"You have already thought of a publicity plan, that's why you are so calm, right?"
Li Shi recalled Mr. Pei’s previous expressions, and everything clicked!
Why doesn't Mr. Pei go to a meeting with investors?
On the one hand, he wants the investors to contribute their own efforts, and on the other hand, it is also because Mr. Pei knows very well that no matter what the investors’ publicity plan is, he can handle the publicity work of the Panic Hostel!
Why is Mr. Pei’s expression neither satisfied nor dissatisfied? Why is he indifferent to the publicity issues summarized?
Mr. Pei has obviously seen the efforts of various investors in publicity work, and also knows that this kind of publicity alone is far from enough. Without the most important national publicity, this publicity activity is incomplete.
And Mr. Pei has already made arrangements, using shared phone booths and the Xueba Kuai Lai app to perfectly and at low cost make up for this shortcoming, so that the news of the opening of the Frightening Hotel can spread throughout the country!
Li Shi had been thinking before that the publicity work seemed to be in a dilemma.
Without nationwide advertising, it seems that tourists from Jingzhou and Handong Province alone cannot sustain the popularity;
However, the cost of advertising nationwide is too high and the price/performance ratio is very low.
But now, Mr. Pei has solved this problem perfectly!
And all of this stems from the layout that Mr. Pei had arranged a few months ago, so that shared phone booths can be spread all over the country, and the Xueba Kuai Lai app has an extremely large user base!
No wonder Mr. Pei can be so calm and calm.
Everything is under control, what’s there to be nervous about?
Li Shi couldn't help but feel proud, look, I just said it, right? As long as everyone works together and let President Pei see it, President Pei will definitely take action!
Isn’t this a move?
Sure enough, if you understand Mr. Pei, you will be invincible in the investment circle in Jingzhou!
Li Shi just wanted to laugh three times.
However, Pei Qian didn't know Li Shi's rich inner drama and was just confused.
What is he talking about?
Why is he so happy?
What does “pre-chosen a publicity plan” mean?
Li Shi looked at the paper publicity plan in his hand and saw various publicity strategies that cost a lot of money but were not necessarily effective. He couldn't help but feel filled with emotion.
Take out the pen from your pocket and write a few large characters in the blank space.
After I finished writing it, I looked at it again and realized that the publicity plan was finally complete!
"Working with Mr. Pei is just waiting to win!"
Li Shi left the paper promotion plan on the table and left happily.
Pei Qian: "?"
Some curiously reached out and took the publicity plan, only to see a few big words written in the blank space.
"Shared phone booths + top students come here = Panic Hostel is popular all over the country!"
Pei Qian was stunned for a few seconds, and then tried hard to think of the possible connection between these two projects and the Panic Hostel.
Then, he couldn't help but blurt it out.
"Grass!!!"
However, Mr. Li has happily left the Internet cafe without knowing anything about it.
…
Cafe near Handong University.
Qiu Hong asked with some concern: "Mr. Ma, your face doesn't look very good. Are you feeling unwell?"
Pei Qian forced a smile: "It's okay, I encountered some unhappy things..."
Qiu Hong nodded: "At first glance, Mr. Ma seems to be obsessed with work and overthinking. Sometimes if you relax a little and look away, your life will be happier."
"Have Mr. Ma used the three little experiences I shared last time?"
Pei Qian nodded: "Absolutely."
Qiu Hong didn't ask any more questions and continued: "Okay, let's hurry up and get to the point."
"The failure experience I want to talk about today is that the voices within the R&D team are not unified."
"This can be seen from the large project that a major European and American manufacturer was forced to cancel."
"This large company rarely gets involved in new game types. Their success is mainly based on existing game types. Its employees are all experienced players, so they are very knowledgeable in 'how to replicate the game experience and optimize it.'
It’s easy to reach agreement.”
"However, if you enter a completely new game field, this model will become ineffective."
“Without anyone defining this brand new game type, designers lose reference, and it’s difficult for bosses to make the decision to hand over the project to a certain person to take full responsibility. They object to it all, but the result is that no one can convince others.
"
"Once it reaches this point, the project loses its goal. Talented developers will only continue to argue, modify, and iterate, and the project is doomed to fail."
Pei Qian was speechless.
It seems that I have perfectly solved a hidden danger that may cause the project to fail.
Is the voice within the project team not unified?
Hmm...this problem doesn't seem to exist in Tenda.
Because everyone will strictly follow Mr. Pei's requirements, even though it is a complete misinterpretation, it ensures that the voice within the project team is highly unified every time, and everyone knows what the ultimate form of this game is.
However, can this experience be used in reverse?
What about trying to create disunity within the project team?
Chapter completed!