Chapter 623 President Pei broke the vicious circle of zero-sum game
Thursday, August 18th.
Wu Bin and Cui Geng came to Halo Studio and met Ruan Guangjian.
When I was interviewing Qiao Laoshi, the interview with Ruan Guangjian was already on the schedule.
It's just that the summary and summary work after the interview is time-consuming, so the interview has been postponed until today.
Wu Bin knew very well that Ruan Guangjian was also one of Mr. Pei's friends and a long-term partner, and he must have a unique interpretation of Mr. Pei.
Ruan Guangjian fell into deep thought: "My first impression of Mr. Pei..."
"It should be a rather special Party A."
"How should I say it?"
"The average Party A that I have met before or seen on the Internet has some problems, such as..."
"The needs are unclear, and I just want colorful black, or it just doesn't feel right. I have no concept of what I want in my mind, and I can't express it clearly, but I can't even imagine what I ask you to do.
something that arrives;”
"Change for the sake of change. It seems that I am ashamed of the word 'Party A' if I don't put forward any opinions. I changed it over and over again, but finally used the first version again."
“We don’t consider Party B’s actual situation at all. We will rush the construction period as soon as possible, pay the final payment as much as possible, and often make some very unreasonable demands.”
"But Mr. Pei, as Party A, is completely different."
"He will never put forward some specific needs and will not interfere with your creation. However, he will guide your creation through other methods so that the work can be integrated with his original intention on a deeper level."
“Have full trust in Party B, give enough time and money, and never find faults and ask for rework. But in this case, Party B will make improvements conscientiously because it takes a lot of money, for fear of accidentally losing this big customer.
.”
"Moreover, in most cases, Party B's first version of the project is the best, because when designing this version, the designers are fully inspired and energetic. The subsequent versions are modified
, on the contrary, it will not be as good as the first version due to mental and physical fatigue and Party A’s gross interference with the design intention.”
"So many times Party A will say: Let's use the first version. This is often because the first version is indeed better."
"This should be the biggest difference between Mr. Pei and other parties."
Wu Bin recorded it quickly and nodded frequently.
"So, Mr. Ruan, what do you think is the reason for this difference?"
Ruan Guangjian thought carefully and replied: "I think the main reason lies in the concept."
"Why does Party A want Party B to revise it repeatedly? I think the biggest problem is that there is a natural conflict of interest between the two parties, and the basis of mutual trust between them has been seriously damaged. Therefore, most Party A and Party B regard this cooperation as a
A zero-sum game.”
"Some irresponsible Party B will cheat if they think they can. They will first make a rubbish plan for Party A. If Party A does not raise any objections, then the money will be easily earned, saving time and effort; if Party A asks for modifications
, then it will be easier for Party B to revise it again than to do it seriously from the beginning."
"Such behavior destroys Party A's trust in Party B. Many Party A will think that all Party B are irresponsible. Anyway, the first version of the plan you gave me must be garbage, so I will let you
After revising it many times and coming up with many plans, I will choose the one that I am most satisfied with, so that my money will be worthwhile."
"Furthermore, Party A is the one who gives the money and is already in a stronger position. In order to show the results of their work, the person responsible for demand matching will continue to put forward more modification requests. If they are passed once, it will appear that they have derelict in their work.
, so you have to find faults.”
"If the department responsible for connecting has several layers of personnel, then before one layer is passed, they all seem to be trying to gain a sense of presence, which would be a disaster for one party."
"So, in the final analysis, Party A and Party B regard this cooperation as a zero-sum game: Party A uses Party B's first version and feels that it is at a loss; Party B gives Party A the best plan in the first version.
You will also feel like you are at a loss.”
"Both parties held back, and finally entered a vicious cycle. The more Party A made repeated revisions, the less serious Party B was about the first version; the more Party B was not serious about the first version, the more Party A made repeated revisions.
.”
"Over time, it has become the current situation."
"The reason why Mr. Pei can become a special Party A is because he does not regard cooperation as a zero-sum game, but as a win-win situation, conceptually breaking the chain of this vicious cycle!"
“As Party A, Mr. Pei first showed enough sincerity: it is much higher than the quotation of the same industry on the market, fully respects Party B’s professionalism, and strives to integrate his own ideas with Party B’s, so that Party B can fully realize its potential.
.”
"As a result, Party B produced a work that far exceeded the average standard. Coupled with Mr. Pei's ideas, the product became a hit."
"Not only was Mr. Pei's project a great success, but Party B also received a lot of attention and recognition from more people because of the popularity of this project."
"Thus, this establishes a virtuous cycle. Party A and Party B trust each other and use their utmost efforts to complete the details of each project."
"Party A can offer a very high price without worrying about being deceived by Party B; Party B can fully inspire his own inspiration to design without worrying about being criticized by Party A or having his work repeatedly modified."
"Once this virtuous cycle is established, it becomes unbreakable, and ultimately both parties A and B can benefit from it."
"This is the best thing about Mr. Pei as Party A. He not only provides Party B with generous economic benefits, but also gives Party B full trust and care in life. I am deeply aware of this."
Wu Bin nodded frequently and was deeply inspired.
Indeed, everyone can see Mr. Pei's concern for Mr. Ruan.
Whether it is establishing the "Tengda Standard" to increase the quotation for purchasing Party B's products, helping the Halo Studio that has just moved to Jingzhou to tide over the difficulties, or building the Panic Hostel to satisfy Mr. Ruan's preferences, it all shows that Mr. Pei has great regard for his friends and partners.
of care.
Wu Bin suddenly had an idea and thought of something: "In this way, Mr. Pei and his employees seem to have the same relationship!"
"Bosses of other companies regard the relationship between themselves and their employees as a zero-sum game. They believe that if they squeeze their employees more, they can reduce costs and make more money."
"As a result, employees do not trust their bosses and feel that they are being exploited. They fish and paddle during working hours and think about how to change jobs."
"And Mr. Pei also broke this vicious cycle through this method of 'taking the lead in showing sincerity' and re-established mutual trust with employees!"
"That's why this magical phenomenon happened: It was originally a company on the verge of bankruptcy, and the employees were not interested in working, just waiting to die. But after Mr. Pei took over, he was able to bring it back to life and make every employee start to work seriously.
Work and strive to create value for the company!”
"I originally thought that this was a more mysterious 'Tengda spirit' at work, but now it seems that Mr. Pei's efforts to build mutual trust with employees are also a very important part!"
Ruan Guangjian nodded: "Well, I agree with this view."
"This also shows that Mr. Pei has never treated employees as his personal property or as livestock that can be driven at will like other bosses."
"It stands to reason that the status of employees should be lower than that of Party B. Because Party B is often a company and has a stronger say; employees are just individuals, and it will be more difficult to refuse the boss's request.
"
"As a result, a chain of oppression often forms. Party A oppresses Party B, and Party B oppresses its own employees. This chain is under high pressure all year round and will collapse if you are not careful."
"Therefore, many low-level employees of outsourcing companies cannot bear the oppression and leave in large numbers every year. In order to fill the vacancies, these companies can only recruit new people with no experience. Without talent accumulation, it will be more difficult for the output to satisfy Party A, so there will be more
Great oppression.”
"But Mr. Pei is completely different. He treats employees as the same collaborators as Party B. Employees can reap rewards no matter how hard they put in. Under this incentive model, most people will be stimulated to their potential.
Because this kind of effort does not bring oppression, but is fighting for one's own career."
Wu Bin was in a great mood and felt that today's interview was really profitable!
As a member of the human resources department and coming to Tenda from another company, Wu Bin also clearly feels the difference between Tenda and other companies.
But how exactly is this distinction formed?
Wu Bin never found a particularly accurate answer.
The spirit of Tengda is indeed an explanation, but it is more like a summary and induction than a cause.
Now, the cause has been found.
That is Mr. Pei’s philosophy, which breaks the vicious cycle of the original zero-sum game and establishes a community of mutual benefit and win-win cooperation between the company and its employees, and between Party A and Party B!
The interests of the company, employees, and consumers are unified, so everything seems so harmonious and smooth.
It sounds very simple, but after careful analysis, Wu Bin feels that only people with extraordinary courage and perseverance can do this kind of thing!
In order to break this chain, the benefits transferred by Mr. Pei are extremely huge and may even exceed the imagination of all employees.
Under such huge profit concessions, the wealth that Mr. Pei ultimately obtains as the boss of Tengda may not be as good as some black-hearted workshops that exploit employees.
But it is obvious that Mr. Pei cares about more long-term interests.
Perhaps other companies that exploit their employees have bosses whose wealth far exceeds that of Mr. Pei, but in the competition with Tengda, their companies will lose their armor and lose completely.
Mr. Pei gave up a huge amount of personal interests. Only in this way can he build a fast-growing business empire like Tengda in just two years, and still maintain an extremely fast growth rate and make rapid progress!
Wu Bin stood up and shook hands with Ruan Guangjian: "Thank you! Mr. Ruan, I am deeply inspired by your words!"
"I feel that all the materials required for the annotation of Tengda spirit have been collected!"
"Next, I will start to retreat, deeply analyze the relationship between these materials and Tengda spirit, try to annotate Tengda spirit, and analyze the most comprehensive and authentic Mr. Pei!"
Ruan Guangjian was also very happy: "You're welcome, this is all my responsibility. But... when this book is written, can you also give me a copy?"