Who would buy a house that has no potential for appreciation?
Could it be that...
What Mr. Pei actually means is to buy a popular property in the city center?
Popular real estate properties have been speculated to very high prices, so the room for upside is relatively small. It seems that there is nothing wrong with lower appreciation potential.
Liang Qingfan understood instantly and nodded quickly: "No problem, Mr. Pei!"
He obviously also noticed that Mr. Pei's attitude changed drastically in terms of "buying a property".
I used to pick up rubbish all the time, buying buildings with bad floor plans, buildings in remote locations, and commercial and residential buildings.
But now, we have to buy properties with little potential for appreciation, that is, some popular properties in the city center.
Why?
Liang Qingfan speculated based on the Sloth Apartment 2.0 model that this should be a strategic transformation.
I started picking up trash mainly to highlight the core concept of Sloth Apartment.
For example, in the promotional video of Sloth Apartment, the two buildings in Binhu Community were completely transformed from garbage buildings that no one cared about and became particularly livable. This was very topical and attracted a lot of attention.
Now that Sloth Apartment has attracted attention, we need to continue to explore and establish higher brand value.
Therefore, Liang Qingfan supported Mr. Pei's idea with both hands.
Seeing the expression on Liang Qingfan's face that "the heroes see the same thing", Pei Qian suddenly felt guilty for no reason.
But then I thought about it, and there was no point in continuing to pick up garbage. The value would then increase like crazy, and I would be cheated again during settlement.
It was the lesser of two evils. Pei Qian thought about it for a long time and decided to stick to his current idea.
Let’s take a look at the Sloth Apartment 2.0 model first. If it doesn’t work, then think of other ways.
…
…
Friday, October 21st.
Imperial City, Cherry Studio.
"Quick, quick, everyone, clean up your workstations quickly so as not to leave a bad impression on others."
A tall, thin young man who looked to be less than thirty years old was cleaning up his messy workstation filled with various books while greeting the other three people sitting next to him.
The other three people looked even younger than him. One boy had round hair and looked a bit naive, another boy was a little chubby, and there was a girl wearing glasses and a single ponytail.
In the Imperial City, there are many small independent game studios like this.
Three or four people can work in any incubation space and develop an independent game.
The tall, thin young man is the owner and producer of Cherry Studio, named Jiang Fan.
The boy who looks a bit silly is named Yang Liang, who is the main designer of the game. The fat boy and the girl with a ponytail are the numerical designer and art director of the game respectively.
Moreover, everyone is actually also a functional designer, and everyone uses a game editor to create games.
The girl is the person in charge of art, but she can only draw very few art resources by herself. She spends most of her time communicating with people on the resource site, making requests, and checking and accepting art resources.
Such a small team of four is currently the standard team for independent game studios in China.
No matter how small the number of people is, the development cycle will be longer, and it will be difficult to guarantee the quality of the games produced, which is purely a matter of luck; but if the number of people is larger, it may not be able to support them.
They are all making independent games, so they are definitely strapped for funds, and they have to spend every dime in half.
To develop an independent game, even if there is an official editor and an official platform to match the artist, the cost still exists.
The rent has to be paid, staff salaries have to be paid, and art resources have to be purchased.
Although the official platform has various preferential policies for independent game producers, if the games cannot be sold, any preferential policies will be in vain, and all investment will still be lost.
Yang Liang, the chief designer who seemed a bit naive, tidied up reluctantly: "Brother Fan, why don't you just stop tidying up? I think it's useless. Several investors came over and asked questions.
For a long time, no one was really willing to invest in us and take this risk."
"After all, the probability of failure of independent games is too high, so no one is willing to invest in it."
"If we have this time, we might as well fix two more bugs."
Jiang Fan was also a little helpless: "There is no way, Liangzi, the current financial situation of the studio is too bad. If no one helps, we will last for more than a month at most, and we will not even be able to pay wages. I can't let it happen."
You are all generating electricity for love. Try again."
"I asked several friends in the industry to verify it. The Mr. Qiu who came today is indeed a well-known figure in the industry, and he has indeed contacted several game companies. Although he has not invested in it, at least it shows that he has some experience.
This idea.”
Yang Liang continued to pack his things: "Really? Brother Fan, do you think we have a chance to get investment?"
Jiang Fan shook his head: "I can't say that."
"Ms. Qiu used to make games for money, but for some reason, he started to have frequent contacts with domestic stand-alone game companies last week, especially with independent game studios like ours.
I know there are three companies in the imperial capital, and we have already talked with them."
"It is said that he seems to specialize in investing in domestic stand-alone games and independent games. For us, the probability of being invested is much higher than that of other investment companies."
"However, none of the three companies I heard about have received investment."
"It's understandable that the first two companies didn't invest. They seemed too unreliable, but the third company is very reliable. The game frame has been completed, and the game content is also very good. I'm just waiting to work hard and finally release it.
, but Mr. Qiu didn’t vote either.”
"I'm not sure what his standards are."
"But no matter what, this is a good opportunity for us, let's try to seize it."
The four people in the studio took the time to tidy up the workstation a little, waiting for the arrival of Mr. Qiu.
Jiang Fan looked at the time on his phone anxiously.
When it was two minutes to 2 p.m., Jiang Fan's cell phone rang.
Jiang Fan quickly picked up: "Mr. Qiu, are you here? Wait a moment, I will go down to pick you up right away!"
Jiang Fan winked at everyone before leaving, and everyone immediately sat upright at their workstations and began to work seriously, waiting for Mr. Qiu's arrival.
A few minutes later, Jiang Fan led Qiu Hong to the office area of Cherry Studio.
After accepting the task of the "Endless Project" from Mr. Pei, Qiu Hong simply settled his personal affairs and went directly to the Imperial Capital without stopping.
Cities such as Imperial Capital, Magic Capital, and Yangcheng are all places where game companies gather, so Qiu Hong chose Imperial Capital as his first stop.
Although Qiu Hong's mission is to invest in stand-alone game companies and independent game studios across the country, he does not need to fly between cities every day.
The most efficient way is to live in the Imperial Capital for a month, inspect one company every day, and wait until most companies in the Imperial Capital have been screened before changing to the next city.
Qiu Hong had visited five companies before, but only invested in one.
Because there are three companies that look like very unreliable small workshops. The bosses themselves don’t know much about games, and they are a bit like experts guiding experts. Qiu Hong feels that they have a tendency to defraud investors of their money.
Mr. Pei said that if you are unreliable, you will definitely not vote.
There is a company that is good in all aspects and the game is very complete. Qiu Hong tried it and felt that the probability of success is high.
But Mr. Pei also said that if you are too reliable, you should not vote.
Therefore, there is only one company that is quite satisfactory and has received investment from Qiu Hong’s “Jiutu Plan”.
Today, Qiu Hong came to Cherry Studio to continue his inspection.
In fact, his job is the easiest and least stressful. When I was a game producer, I had to rack my brains to think about the gameplay, for fear that making a wrong decision would ruin the entire project, but now I don’t need to. Take a look at the company.
Depending on the situation, you decide whether to invest money or not.
Moreover, the bonus you receive now has nothing to do with whether your investment makes money. The more you invest, the greater the bonus. Where can you find such good things?
Without stress, you won't worry about gains and losses, and you will be more rational and clear-headed when making decisions.
Jiang Fan moved a chair to Qiu Hong from the side, got a cup of hot water from the water dispenser next to him, and then began to introduce the basic situation of Cherry Studio.
Qiu Hong drank water and listened silently.
According to Jiang Fan, the establishment of Cherry Studio is basically a standard "power generation with love" story.
Jiang Fan originally worked in a law firm, and his major had nothing to do with games. He started making games simply because the existence of official platforms and editors significantly lowered the threshold for game production, which gave him the idea to make a game outside of work.
An idea to try this game.
Jiang Fan usually works very slowly and can only spare one hour a day to create games using the official editor.
In this way, he spent a full two years by himself to make a text adventure game with the theme of lawyer defense. As a result, it was well received after it was launched.
Although the sales volume is not very high, after all, independent games do not cost much. Nearly 200,000 copies were sold for 5 yuan a copy. Taking into account various preferential policies for independent games on the official platform, we made 600 yuan.
Thousands.
Therefore, Jiang Fan made a very important decision in his life. He gave up his job as a lawyer and decided to set up Cherry Studio to make independent games full-time.
The other three employees were also found by Jiang Fan from his own player base, and after simple communication and interviews. These three also voluntarily gave up their previous jobs and came to Cherry Studio to earn a salary that could only guarantee a basic living.
.
It's not that Jiang Fan is stingy, the point is that with a total of only 600,000 yuan, he also has to pay for the rent of the office space and the money to purchase art resources. There is really no way to come up with more money to pay wages.
The game currently being developed is called "Survival Manual for Office Workers". It is much larger than the game Jiang Fan developed before. However, precisely because the size of the game is beyond Jiang Fan's control, Cherry Work
There is not enough money for the room.
In more than a month, even wages may not be paid, and the game is not yet ready to be launched online.