Tuesday, February 21st.
Advertising and Marketing Department of Tenda Group.
Meng Chang had just finished watching a movie on his office computer and felt a little sleepy. He got up and poured a cup of coffee, then glanced at other colleagues in the advertising and marketing department.
Some are playing games, some are chatting, some are following dramas, watching variety shows, some are watching, and some are napping and sleeping...
In short, there are all kinds of things, but they are not working.
Although Meng Chang is the head of the department, it is obvious that these employees do not care about his gaze at all and continue to play as if Meng Chang does not exist.
Meng Chang was speechless for a moment.
His original plan was to subtly influence Tenda's advertising and marketing department and deliberately allow these employees to fish and swim, thereby achieving his ulterior motives.
But after working for a while, I completely lost my mind.
There is no need to deliberately indulge, these people have fished and paddled more than him!
Whether they are catching fish at work or stuck at home after get off work, these people are as if they have received special training. Meng Chang could hardly keep up with their pace a few days ago.
This made Meng Chang wonder, "How many undercover agents are there in our department?"
Over time, these employees were enjoying themselves very much. They had a great time playing games and watching movies every day without any psychological burden at all.
An expression like "I've finished my work, why can't I enjoy it?"
But Meng Chang couldn't stand it anymore.
The last job was to shoot a promotional video for Tuwei Live. As a result, everyone's work efficiency was so high that the filming was completed in less than a week.
However, the functions of Tuwei Live’s website have not yet been completed, so the promotional video cannot be taken out now. It can only be put away for now, waiting to be uploaded together with Tuwei Live’s website.
Since then, Mr. Pei has not arranged any new tasks, and everyone has been fishing for almost two weeks.
Meng Chang waited impatiently for the task.
It's not that he loves his job, it's mainly to get more commissions.
If you only make one promotion plan this month, Tuwei Live Broadcast, then the commission will definitely not look good when the time comes. If you can make another bad plan, this month's commission will be much more stable.
So, Meng Chang plucked up the courage again and prepared to go to Mr. Pei.
The reason it was "again" was because Meng Chang had gone to see him three times, but every time Mr. Pei was not in the office.
Meng Chang asked the front desk when Mr. Pei would be back, but the front desk didn't know at all. They just said that Mr. Pei would come to the office for up to two days a week, and the specific two days were completely random.
However, the front desk provided a very useful clue based on its rich experience: Mr. Pei is more likely to refresh in the office on Monday, Tuesday or Friday, and suggested that Meng Chang come during these three days.
If there is something urgent, you can call or send a message, but Mr. Pei may not reply if you send a message.
Meng Chang thought for a while and realized that it was not an urgent matter for him. It seemed a bit abrupt to make a phone call, so he might as well continue to stay there.
Yesterday was Monday, Meng Chang went there, but Mr. Pei was not there.
Today is Tuesday, and Meng Chang plans to run again.
Taking the elevator to the 16th floor, Meng Chang didn't need to ask this time. The girl at the front desk said happily: "You came at the right time. Mr. Pei happens to be in the office. You can just knock on the door!"
Because Meng Chang often runs here, the girls remember him.
Meng Chang expressed his gratitude to the front desk. He was afraid that things would change if it was too late. What if Mr. Pei had something to do and had to leave immediately? He hurried to the door of Mr. Pei's office and knocked lightly.
"Enter."
Meng Chang pushed the door open and saw President Pei staring at the screen, gently stroking his chin with his right hand, obviously thinking intensively.
I don't know why, but every time he saw Mr. Pei, Meng Chang felt a sense of awe from the bottom of his heart, and he didn't dare to use any of those sweet-talking tricks.
He did not dare to waste time and stated his request straight to the point.
"Mr. Pei, the advertising and marketing department just made a marketing plan this month. Now that everyone has had a two-week break, isn't it time to give them new tasks?"
Pei Qian turned to look at him: "I've only had two weeks of rest. Why are you anxious? I need more rest. The previous promotional video must have cost everyone a lot of brain cells, right? For everyone's health, it's better to take more rest."
Meng Chang was stunned. He had spent a lot of brain cells and needed to recuperate!
Such a simple promotional video was shot in less than a week, what's the use of brain cells!
Meng Chang said quickly: "Mr. Pei, you have indeed rested enough. You should give me a new project. Knowing what the next project is, we can rest and collect inspiration without delay."
Pei Qian nodded: "Okay, since you are so insistent, let me think of any other publicity plans I can give you."
At present, most of Tenda's products are still under research and development, and some even only have prototypes, with nothing to promote.
It's not that he's afraid of not being effective, what Pei Qian wants is that it's not effective. He's mainly worried about what if publicity goes first and the product becomes popular before it's released?
Every product like this that has not yet been produced has the possibility of becoming a big hit, so it is more appropriate to choose a sure-fire project for promotion.
Like... GPL?
Or expand the scope a little further to include the entire e-sports industry?
It has to be said that the development of GPL has already tricked Pei Qian many times. I thought it was an e-sports that would definitely burn money, but in the end, I sold my quota, solicited sponsorships, and signed live broadcast contracts, and I just made money!
Judging from the current situation, the popularity of GPL will definitely continue to rise in the future, which is not a good sign.
Shooting a promotional video and creating a wave of reverse publicity seems to be a good choice.
Pei Qian thought for a moment and said: "There are limited industries that need to be promoted in the near future. If you want to make another plan, just make a promotional video about e-sports."
Meng Chang's expression became serious.
Sure enough, Mr. Pei still hasn’t forgotten the GPL!
Previously, Mr. Pei asked him to choose between GPL and Tuwei Live, and Meng Chang chose Tuwei Live. But after the easy projects were completed, only the difficult projects were left.
Meng Chang hesitated briefly.
Because he knows that the GPL is too popular now. No matter what you shoot, as long as it is related to the GPL, it may cause excellent publicity effects. If you are not careful, it may overturn.
But after completing the Tuwei live broadcast plan, Meng Chang's self-confidence increased.
Because Meng Chang didn't know what the bottom line of President Pei's tolerance for his plan was, so he also tested it bit by bit.
When promoting Tenda's physical industry, Meng Chang hid all key information, but still promoted it positively; when it came to the Tuwei live broadcast, he simply promoted it in the opposite direction.
But looking at Mr. Pei's reaction, it seems that his tolerance has no bottom line?
Mr. Pei actually had no reaction to Tuwei Live's outrageous promotional video and easily made the decision. This was undoubtedly a shot in the arm for Meng Chang.
Meng Chang gradually became more courageous and dared to challenge some more difficult projects.
Although the GPL is well-known and popular, as long as it can be promoted in reverse, why worry about not getting a commission?
Thinking of this, Meng Chang nodded: "No problem, then I'm going to make a promotional video about the GPL!"
Pei Qian immediately corrected: "This is not a promotional video for the GPL, but a promotional video for the entire e-sports industry. The GPL logo should not appear at all."
The reason for making this restriction is mainly because Pei Qian is worried about bringing unnecessary popularity to the GPL.
Expand the subject matter of the shooting to the entire e-sports field, and without any GPL-related elements, the publicity effect will naturally be much worse.
Of course, Feihuang Studio had already filmed a documentary on e-sports a long time ago, and the response was so great that Pei Qian almost lost his temper.
However, Meng Chang is not from Feihuang Studio, and Pei Qian has full confidence in him.
Meng Chang was stunned for a moment, then nodded: "Okay."
He secretly wondered that this condition would actually reduce the difficulty.
If we only shoot under GPL, the content that Meng Chang can play is actually very limited, but after expanding to the entire e-sports industry, his room for play becomes even greater.
Pei Qian nodded: "Don't worry about funding, just go ahead and shoot!"
…
Returning to the advertising and marketing department, Meng Chang always felt that something was wrong.
Why does Mr. Pei seem to be helping himself?
Is Mr. Pei acting strangely, or is he mistaken?
Meng Chang couldn't figure out this problem for a while.
But he is a very practical person. If he can't figure it out, then he should stop thinking about it and finish this publicity plan seriously.
Meng Chang knows very well that ioi is currently launching an attack on GOG, and the promotional video about e-sports he is going to shoot should be a strong opportunity for GOG to fight back.
If the shooting is normal, Meng Chang will choose to shoot a lot of inspirational and passionate scenes in the GPL, and more positive lines and scenes, so that more people can accept the emerging thing of GPL and e-sports.
But now, it must be the other way around.
Meng Chang returned to his work station and sat down. His flexible brain quickly started thinking, and he had a rough plan in less than half an hour.
It’s still the same as Tuwei Live Broadcast, reverse propaganda!
Didn’t the previous Tuwei Live Broadcast AOE destroy all live broadcast platforms? It’s the same this time. AOE’s entire e-sports industry is finished, isn’t it?
As we all know, e-sports, as an emerging industry, brings opportunities but also has many problems.
Take professional players as an example.
Many viewers only see the scenery of a small group of professional players at the top of the pyramid, but fail to see how miserable the lives of the professional players at the base of the pyramid are.
This is a very cruel industry, but currently most people seem to only see its glamorous side, and few people would choose to uncover the bloody wounds beneath the glamorous appearance.
Therefore, Meng Chang decided to make a promotional video about e-sports to publicize how miserable this industry is, so that all young people who yearn for professional players will quit before the difficulties, which will have an excellent dissuading effect!
This can also bring AOE to the GPL league and have a negative impact.
In this way, wouldn’t it be easy to get a high commission?
Chapter completed!