Houhai, the imperial capital, is very famous, especially the bar street here. The difference between this place and the Jin Bar in Sanlitun is that they are basically music bars. Many singers were discovered here in the past few years. In the earliest period
Producers from some record companies come here to drink, chat, listen to music, and discover which resident singers have unique voices, so they sign them and release an album to the market.
Many people from all over the country who are full of music dreams come to these bars to be resident singers, but these days they are basically rare. After all, times have changed. Now there are a few people who are dedicated to making music. The resident singers in the bars
The singers sing live broadcasts at the same time, and the bar owners use their own marketing accounts to attract customers to come and spend money.
Musicians from music companies either sign popular contestants from talent shows, or choose from Internet celebrities. There is no other way. In the past, they had a large market share and could afford to lose money. They signed a singer and put it on the market. The first
I can't release a second album. Anyway, if it's just an album, people will buy it. It's no longer possible. It's impossible to release a whole album. They're all singles. And the operating costs are too high. There are too many music companies, but good singers
It will still be recognized by the market. In the past two years, I have returned to music itself.
For example, the well-known Li Ronghao and Mao Buyi can stand out because the songs they sing allow the public to understand what is being sung, understand the meaning of the songs, and find resonance. On the other hand, idols who want to make world music, electronic music, etc.
The sound comes first and then there are various high-end arrangements. The key is that none of them can become a masterpiece or something that everyone can listen to over and over again. Most of them don’t know what the singer is singing and what they want to express. Even the entire song is in English.
, it seems that the singer himself is active in the international market.
The earliest singers and songwriters such as Xu Guanjie, Luo Dayou, Li Zongsheng, and then Zhou Wang Taolin, basically the music they produced can let everyone know what they are expressing. Even Jay Chou, people say that he sings too fast, but others can just slow down and sing.
Lovely women and blue and white porcelain hair like snow.
There is also Wang Leehom's fast-talking rap, which has become popular recently. In fact, it is not unusual at all. People have done it in 2005. These people have so many skills that they are not overwhelmed. If Li Ronghao and Mao Buyi were placed at the beginning of the millennium, they would definitely be very popular.
Almost forgotten, because there were so many excellent musicians at that time.
But now it is very prominent, because when everyone hears it, this is music, holding the grass. What have the traffic been singing these years? Talking about Xiaozhu, many people say that Xiaozhu may not be able to make a comeback, but
This estimate has disappointed many people. He will definitely come back. First of all, he has not broken any laws or regulations. It is a personal misconduct, and he is not married. At most, he is said to be a scumbag, said that he is not dedicated to relationships, etc.
But in the final analysis, it all comes down to strong business ability. The biggest difference between artists in the past and today is business ability. The so-called business ability means having many skills but not being overwhelmed.
And he has solid basic skills. For example, most people criticize Xiaozhu and call him a scumbag, but no one will say that you can’t sing, dance, host, etc. These are his jobs, and he is very strong in these.
business capabilities.
There is also information dissemination that will surprise many people. Older people probably know that none of the old celebrities have no gossip. Xiaozhu was exposed many years ago to video chatting with foreign female netizens, but it only lasted a long time.
No one remembers it anymore.
If the current Xiaoxianrou were replaced by Xiaozhu, they would definitely be dead. The most important thing is that their business capabilities are not good. Once they become weak, no company will invite them. The most important thing for them is their personality and exposure. Once they are hired,
If the equipment collapses and there is no business ability, there will be no market.
Look at what Guo Tianwang said back then: Girlfriends are like shoes, if they don’t fit you have to change them. If this were said by some young guy today, the whole internet would be trolling him the next day.
It can be said that those who used to be celebrities are now idols. Just like in Houhai bars, it is basically difficult for celebrities to appear. Instead, musicians from major record companies will go to music bars in some small cities to listen to music, staying in one city for three to three times at a time.
Five days to see if there is anyone with potential.
Most of the Imperial City has a foreign population, and many people may come to the Imperial City once in their lifetime. In fact, the consumption outside the Third Ring Road in the Imperial City is not expensive. From outside the Fourth Ring Road to the Fifth Ring Road, you will feel that the city is the same as you are in the past.
The difference in consumption is not too big, but once you leave the Third Ring Road, you will feel that it doesn’t have the same flavor as the imperial capital.
Chen Shi came to an old facade house. There was an alley behind Houhai. The alleys were mostly bungalows in old alleys and old facade houses. These houses had a history and could not be demolished. They were too expensive. Many operators themselves
You are a landlord, you basically don't rent, you can make as much money as you want, and the only advantage is that you don't have to be tied to any group buying software when doing business here.
Because the daily migrant customers are busy enough. After all, there is a large migrant population. Most of the migrants who come to the imperial capital every day go straight to the third ring road to see Tiananmen, the Forbidden City, Qingbei University and various famous attractions. In addition to
Except for a few scenic spots that everyone wants to see, such as the Great Wall and the Ming Tombs, most of the places that everyone is familiar with are within the Third Ring Road, so this industry chain basically has no shortage of passenger traffic.
When I came to the shop where I wanted to collect rent, it was a small frying shop. The owner was about fifty years old. He was sitting at a table outside the door and was drinking. Chen Shi walked over and said, "Hello, Uncle Wang, I am Chen Jianghe's grandson."
, my name is Chen Shi.”
Uncle Wang put the food in his mouth, took a few bites, wiped his mouth and said: "Give me your bank card number and I will transfer the rent to you. Your grandfather told me that I will renew the contract for ten years and give it to you in one go.
The rent will go up by 10%, right?"
"Yes, the one-time settlement will increase by 10% for ten years. This price will be used for ten years. If we breach the contract or encounter force majeure, we will compensate you three times the rent." Chen Shi said, this uncle Wang rents a house.
Ten years' rent will be paid directly to Chen Shi's family.
In fact, the rent will increase by 1% every year. This is not a lot in the rent, but you must have such a large amount of idle funds in the early stage.
Uncle Wang is from the old capital city. He has three apartments at home. He lives in one apartment, his son lives in another apartment, and the other apartment is rented out. He basically doesn’t need to think about buying a house. If he has money, he saves it and takes his family out for a few months every year.
, leaving the store to the employees, and spending the rest of the time working in the store.
"Okay! I submitted it and it is being reviewed. I went to the bank to open a large-amount transfer. It is estimated that it will arrive tomorrow." Uncle Wang said with a slight blush, drank some wine, and lived like this every day.
A relatively good location near Houhai is 150 square meters, and the monthly rent is about 800,000. Uncle Wang's location is a bit inside, and it is on a trail. It is 50 square meters. At night, two tables are added outside, and there are ten tables in the house.
There is a table for four, which is very crowded, and they are all close together.
The new contract rent is 200,000 yuan per month, 24 million in ten years. Isn’t it incredible? Why is the rent so expensive? In fact, the rent for houses in good areas of the imperial capital is not cheap. But there is one thing. As mentioned earlier, within the third ring road
Everything can be sold at a high price. Twenty or thirty dollars for a bowl of noodles is common.
And basically there is no shortage of business from the moment they open until they close at night. Many of them are open 24 hours a day, and there are basically customers at every location.
For example, a noodle shop in the center of a third- or fourth-tier city is considered very good if it can sell two to three hundred bowls a day. Most of them are around 100 bowls. In addition to group purchases, a bowl of noodles costs more than ten yuan.
, and here in the imperial capital, it is a good location within the third ring road.
A bowl of noodles costs 20 to 30 yuan, but drinks are expensive. If out-of-towners come to play, a simple meal per person will cost 30 to 40 yuan. With an average passenger flow every day, it can basically guarantee the consumption of hundreds of people. Every day
It can guarantee a turnover of about 15,600 yuan. After leaving aside the costs, Uncle Wang can have a net income of 3,000 to 4,000 yuan every day.
This is because Uncle Wang just doesn't want to be busy. The shop next door offers takeout and dine-in, with over 1,800 orders every day, and a daily turnover of 30,000 to 40,000 yuan. Don't underestimate the income of snack bars in the central areas of first-tier cities.
The most important thing for first-tier cities is the support of strong customer flow. Many TV shows show that there are many century-old brands in first-tier cities. In fact, the reason why these time-honored brands can exist for hundreds of years is because they are supported by the flow of people and are not afraid of running out of customers.
The main reason why many such stores do not last long is that the boss made money to invest in other businesses, and then lost money. The turnover here could not afford the loss, so he had no choice but to sell the store out. If he wanted to come in, he would have no choice but to sell it.
That's difficult.
Not to mention these shops, just some small stalls in night markets in second- and third-tier cities are not impressive. They have a revenue of 1,800 yuan a day. On holidays, it is normal to earn 3,000 to 5,000 yuan a day. The main thing is hard-earned money. This kind of snack business is
It's very hard work. There are almost no holidays. It's just the same thing every day. Moreover, the stalls are inseparable from people. Some stall owners have been there for ten or eight years and don't go out to play or anything.
"Uncle Wang, you open at nine in the morning and close at nine in the evening. That's not the case here. I think other stores are open until one or two o'clock, and they open at seven or eight in the morning." Chen Shi pointed at Wang.
The business hours sign says.
The main thing is that Uncle Wang doesn’t have to buy a house, otherwise it’s rarely possible to pay ten years’ rent in one lump sum in these stores. He won’t have to pay rent in the next ten years, and everything will be net income.
At the very least, I can still earn 20 to 30 million, which is a small amount.
In fact, it’s not that their food is delicious, but the main reason is that the location is good and there is no shortage of consumers. Everything you sell here is bought by people, and most of them are one-time consumption.
Moreover, Uncle Wang's location is right next to Houhai Bar Street and is connected in all directions. Although the road is narrow, it can lead to various areas. The location is very good. Most people who come to the Imperial Capital like to walk to shop and look around.
Uncle Wang put down his chopsticks and said: "I employ three dishwashers and two cooks in this shop. There are not even ten thousand but eight thousand people passing through here every day. This is a small number to mention. There are people every day. Every day
It’s all chattering, and I can’t stand it anymore.
I feel tired after driving for so long every day. Maybe I am getting older and my energy is not as good as before. My children don’t want to do this. The main reason is that there is no pressure. Anyway, I just need to eat and drink enough.
Look at the couple next door to me. After they opened the shop, from 7 or 8 in the morning to 1 or 2 in the evening, they hired four shifts of dishwashers, three cooks, and three busboys.
While collecting bills, I help serve food and make takeaways. I am busy all day long, and the elderly in the family even come over to help take care of the children and buy groceries.
It is said that this couple used to have a good employer in a third-tier city. They were both college students. They sold their house and car and used all the money to buy this store.
I came here from my hometown just for my children to go to school. I rested for a few hours a day and worked hard to make money. I wanted to earn back my capital first and wanted to buy a house here.
But this is difficult. Regardless of how much they earn, they have not bought a house in the first place. The private elementary school their children are currently attending costs 3.5 million in tuition fees a year, not counting other expenses. The parents of the family here also follow
I came here to take care of my children, and the rent is also expensive.
The key is that you have to pay 60 months of social security before you can buy a house. You only have five or six hours of rest every day. Look at that hunchbacked woman, she is the boss lady.
She was pretty when she first came here. She dresses fashionably and loves to dress up. Now she has gained weight around her waist. She eats too much and doesn’t dress up anymore. She works every day. After work, she feels weak and often slumps on the chair as a family.
He doesn't move anything, he just feels tired. How old are you? I went to the hospital for a checkup a few days ago and found out that my lumbar muscles were strained and I didn't even have time to play with my mobile phone.
It’s not worth it if I do that and get sick from exhaustion. As for my kid, he doesn’t know how to feel sorry for me at all. He doesn’t have to worry about food, drink, or a house. His children go to public schools, and it’s all me who spends money on cram schools.
out.
When I was young, I worked hard like the couple did, but now I can't do it anymore. My legs hurt after standing for a long time. My wife now suffers from back pain when it's cloudy and rainy. She can't make money as much as she did when she was young, and she has a lot of problems.
I bought a house for my son, my father left me a house, and I bought another house for myself. My grandson will only be able to enjoy it after waiting for me for a hundred years, so I figured it out and I can’t be too tired.
You have to enjoy yourself, it doesn’t matter if you make less, as long as you are happy.”
Chen Shi scanned the QR code to pay, opened a bottle of Beipingyang, took a sip and said, "What are you going to do in the future?" Chen Shi could feel that Uncle Wang no longer wanted to do catering.
"Open a specialty shop. It's a specialty of God. It's not tiring, and it's profitable. My old friend opened this shop. It's right over in Xidan. It earns tens of thousands every day. It's not tiring, and there's no shortage.
Customers, the price can be raised, and it also leaves a way for my son. He doesn’t want to be a caterer, but he might be able to work in a specialty store. That kid has been playing music for more than ten years, and he has never been able to do it.
What come.
Just mess around, and since I have no money, I will naturally bow my head. Anyway, I can support him to be happy one day at a time. It's good to have a hobby and it's good to have a dream." Uncle Wang said.
Chen Shi said goodbye and wanted to go for a walk. There is data that shows that it is not uncommon to earn 18 million in a year in the imperial capital, because there are too many rich people here, but it can take more than 10 years to earn 3 to 5 million.
A year is not much, because there are too many variables. Although many people here can make money, they can also make money by doing various things, some doing art, and some doing miscellaneous things. Money comes and goes quickly.
Moreover, there are not many people in the outer imperial capital with an annual income of several million, so the pressure is really too great, because living expenses are secondary, and other expenses are mainly included. There is a couple with doctorate degrees, and their combined annual income is more than 600,000, excluding housing and car loans.
Children's education, family expenses, etc., it is basically impossible to save money throughout the year.
If you can own a house without repaying the loan or making a down payment, how about earning five or six hundred thousand a year in the imperial capital?
I'm not happy either, because there is another circle that sends children to study abroad. The annual expenses for the children alone are 1.8 million, so the circle is different, the environment is different, and the pressure is also different.
Walking to the back seaside, a couple asked Chen Shi to help take pictures. Chen Shi picked up his mobile phone and said the most popular tourist saying in the Imperial Capital, which is to say when taking photos for others: "Isn't the Imperial Capital beautiful?" When the other party said it was beautiful,
, you just press the shutter to take a picture, which means one, two, three eggplants.
Just when Chen Shi was about to go have a drink, Guo Chao called: "Boss, there is a program here. We are the sponsors. We are invited to be public judges tomorrow. You will be the representative. I
I don’t want to be on camera, everyone else in the company is busy, you’re the only one idle.”
Chen Shi... "Damn! Please don't be so direct with your words. Send me the time and place. I'm busy too. I'm recharging my energy and saving money for a rainy day. In fact, my heart and mind are tired. You can't see it.
, I’m not idle at all.”
"Then can you insist on punching in every day?" Guo Chao asked.
Chen Shi was speechless. After working for so long, I finally became the boss, so I really don’t want to clock in every day~
