After finishing the work here, Chen Shi signed an agreement with Qian Qian, and Qian Qian invited a group of business tycoons to attend his son's wedding.
His son's company has indeed become a focus of public attention. It will be listed in one month, and it is expected to have a good opening price. Moreover, the money allows Chen Shi to purchase some original shares first and make a fortune when the market opens. However,
Chen Shi declined politely. He couldn't ask for money if he wasn't a relative. The most important thing about the partnership was that he was afraid of becoming a community.
At that time, it will be unclear whether the company will be tied up unless the equity can be given to Chen Shi. Otherwise, if the other party is a trap, there is no telling whether such a large company will be around in a year or two.
"Shitou, are you going to the imperial capital now?" Pang Panghai asked.
"Yes, there is a project over there to confirm. By the way, the Jin family's list has been handed over to you and Sister Jing. You must keep an eye on it. This is a long-term cash cow. With it, you will no longer be afraid.
The pressure of giving birth to a second child is gone. Work hard and I will send you a box of high-quality leeks when you get to the imperial capital."
The company in the Imperial Capital has recently received a big deal. A sponsor wants Geng Hao to co-operate with Empty Bottle Media on a hit program, and the asking price this time is 300 million.
Geng Hao's strength and the marketing of Empty Bottle Media are quite attractive to the other party. The most important thing this investor requires is to exclusively embed their own advertising, because their company's products are an ecological chain, and all ecological chains must be included.
products are presented.
For example, electronic products, mobile phones, tablets, computers, watches, etc., as well as household appliances such as refrigerators, washing machines, TVs, etc., and clothing and other daily necessities must also be displayed. This is the focus, the display of an ecological chain.
More than 300 million? Actually not much. Some big brands sponsor a satellite TV program. For example, Pepsi once sponsored a program on Toilet Station. The annual sponsorship fee was 100 million. Although it was written as an exclusive sponsorship, the program would still appear from time to time.
Advertise other competing brands that are not suitable for Pepsi.
Jiaduobao, the sponsor of a certain singing competition, has a sponsorship of hundreds of millions. It is said to be a sponsorship, but it actually requires advertising to be seen by more people and increase the exposure and popularity of the brand.
The bigger the company, the more advertising expenses it spends every year, including some banks’ annual advertising expenses of hundreds of millions, various TV series, movies, and online advertising. This is because they need such advertising and promotion in order to provide customers with
Other small brands of the same type are sniping away, leaving no competitors in this market.
For example, Pepsi and Coca-Cola have not raised prices for decades. Do you think they don’t want to raise prices? But they can’t. They have to rely on this price to make it impossible for other companies to make Coke. No one makes a profit, and only they can do it.
, and there are two companies. There is no monopoly market. In the end, the market will be divided between these two companies. The profits of small profits but quick turnover are also high profits.
If you are recognized as a monopoly, you will be fined. For example, why does Intel spend money and efforts to help AMD? Because without the existence of ADM, the amount of fines Intel would be fined every year would be astronomical, so quickly cultivate a rival.
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This company that invests in programs actually wants to eliminate the market for small companies of the same type. There are many companies working on ecological chains and smart life ecological chains, but so far there are only two left in the country, and the others have basically collapsed.
Or there is no market.
And these two companies are now advertising everywhere, just like Coca-Cola and Pepsi-Cola, so that other companies have no choice, and then the two companies compete with each other to divide the market.
And these two companies are also following the sales route, keeping the prices of all smart home appliances as low as possible. For example, they can sell a 55-inch smart TV for 2,000 to 3,000 yuan, and they only need to make 2,000 to 300 yuan per unit, and then other things they want to do are basically
It can't be done anymore, there is no profit, no one will do a loss-making business. The shipment volume of these two companies is large, and the foundry can give a low price, but ordinary small manufacturers have small shipment volume, so they need to find orders from the foundry.
If it is less, the ex-factory price may be the same as the retail price of other large manufacturers. If the retail price of small manufacturers is higher than that of large manufacturers, there will basically be no market. This is where the big manufacturers are smart.
Regardless of whether you can earn two or three hundred dollars from a home appliance, if everyone buys their home appliances and has no other choice, it will be a huge profit. In the future, large manufacturers will be able to launch high-end models with high profits. Once consumers get used to it,
If you buy the brands of these major manufacturers, you will not exclude high-end models. For example, Coke sells for five yuan a bottle of 500 ml, and there are even imported Cokes that cost more than ten yuan or tens of yuan for a small bottle. They are available in the three markets of low, middle and high.
Occupied by big manufacturers, if there is no shortage of customers, there will be no fear of loss of profits.
This list of Kongping Media is entirely due to the major manufacturers taking a fancy to Geng Hao’s strength and the marketing of Kongping Media. So far, several online dramas and TV series produced by Kongping Media have been hits. The manufacturer is now going to
Leverage the popularity of Empty Bottle Media and the reputation of Geng Hao's works to launch a major marketing campaign. The best marketing is subtle, so manufacturers need a customized program.
Chen Shi went over this time to finalize what kind of customized program he would be. After arriving in the imperial capital, he went straight to the company. All the staff were present. After all, this order was the largest order in the history of Empty Bottle Media. This order was the largest in any entertainment company.
These are all super big orders.
What the investors said is very simple, 300 million will not be less at all, don’t be afraid of defaulting on the debt, because since a certain throat lozenges defaulted on payments to major producers, major production companies have become more cautious, a certain throat lozenges
It already had a bad reputation in the industry. It looked for program sponsors everywhere, but after giving a deposit, it failed to receive the final payment. The chairman became a dishonest person.
Let me say here that when the famous football player Alien came to China to promote, a certain voice directly gave the alien 300,000 yuan. The alien was also puzzled, but he accepted it happily, thinking it was a reward or something, and then he and
Someone with a certain voice took a group photo and so on, and there are some photos.
As a result, everyone knew about it and it became an advertising video. Later, aliens found out about it, but it was too late. It had been several years, so this brand has now become a blacklist of major companies and TV stations.
"Everyone, let's go back to the conference room. Go to Ding Yixie's coffee and food at the front desk. Just order it. I'll treat you. Don't worry about the money. You can order whatever you usually want or can't bear to eat." Chen Shi arrived at the company.
, this sentence instantly narrowed the distance between him and everyone, including some new employees who had just come in. There is nothing you can do about it, the boss must be generous sometimes, otherwise you don’t know how many people will scold you behind your back.
Geng Hao looked at Chen Shi and said, "You can do that. You won people's hearts as soon as you came here. Just take it casually. I really want to drink a bottle of 1982 Moutai."
When Chen Shi heard this, he was so frightened that his legs went weak and he quickly said: "My good brother, I saw it. There is a Feitian Moutai with a special price of 999. Your Moutai from 1982 is enough to buy a supercar. Let's keep this one."
Spend money to get a wife, I was wrong, I shouldn’t have become the center of attention when I showed up, and ignored a perfect man like you, who is graceful, elegant and suave, and has both civil and military skills."
"Okay, let me have a cup of coffee to refresh myself. By the way, this investor has already paid us 50 million in advance. After the detailed project document is ready, he will give us 50 million, and after the film is completed, he will give us each
It takes 20 issues to collect 10 million. This is a sign of the other party's great trust in us. There are very few such cases. Basically no manufacturer would do this." Geng Hao said.
"People trust the strength of your director Geng, as well as the current reputation of our company. This is a signal to us. We are not short of money. Just go ahead and do it. If you want to do it, make it bigger. The programs we can do so far
It's a lot, after all, the money is not bad, and there are many celebrities to hire.
But brands still want variety shows, and film and television dramas are not currently considered. The biggest advantage of variety shows is that they are suitable for all ages. Unlike film and television dramas, which require different groups of people, let’s think about what kind of gimmick variety show we have.
At present, most of the variety shows available in the market have been made, and we can’t make those that can’t be made. The most important thing is that our programs must be linked to the manufacturers’ products, which is a problem.”
A group of people came to the conference room one after another. Everyone brainstormed, but there was no good idea for a suitable program to put all these products in. Geng Hao turned his pen. His greatest strength was that he could write and direct himself. Chen Shi also asked
His opinion comes first, if he can think of the best, but he doesn't have any good ideas at the moment.
Chen Shi suddenly had an idea. Recently, there is a show about sisters that is very popular. How about a show about brothers?
"Let's do this, let's have a {Brothers from the Glory Days}. I originally wanted to be a brother who makes waves, but that feels a bit inappropriate for the market. The people we invite, the judges, I want to invite the Sauna Five Tigers, these five people, do
It is estimated that no one from the judges will have any objections. Our core focus is on forming a group. We invite the three members of the Tiger Team and let them form a new group and start again. Don’t worry about not being able to invite them. If you have money, they will come.
Then the highlight comes. We can invite the time management master Xiaozhu, and then there is Hai Bo who went out to eat chicken. These two people are Wang Zha as soon as they come out. Think about these two people, Xiaozhu has never been banned, but
My public image has been damaged, but I can appear on camera at any time. Haibo has now been lifted from the ban, and he has started shooting short videos.
Then comes the king of kings, Baoqiang, Yueming, and Nailiang. As soon as these three people appear, men shed tears and women feel guilty. You can say they are awesome or not.
Of course, Ms. Zhang's first ex-husband, Director Wang, would be a guest on the flight. He was famous for eating two roast chickens.
Now that I have hired Xiaolu to play the role of a female MC and control the scene, it will be difficult not to pay attention to her."
"Mr. Chen, won't Nailiang and Xiaolu be embarrassed together? Will they be in the same frame?" asked a director.
Chen Shi looked at him and said: "That's a good question. Now it has been revealed on all major platforms that these two people are playing together with their children. This is a signal, a signal they put out by themselves. Didn't you notice? This pair has nothing to do with it."
It's so popular, and who is Xiaolu, do you really think Nailiang didn't know about it at the time? Everyone in the entertainment industry can see through it.
The most important thing is, who wouldn’t make money if you have money? Give them 10 million each, or 20 million if that doesn’t work. Look at them on different channels. Do you really think the media can catch them playing with their children in the same frame every time?
?This is just a signal, a signal to the outside world. They probably won't get back together, but they can be on the same page. It's okay to participate in a show, and it can also increase the popularity of both parties.
They know better than anyone else that the older they get, the more they don’t have any good works, they will be quickly eliminated from the market. Being eliminated means that there is no more money to make. How many people in this world have a grudge against money? It has never happened.
Jack Ma, who doesn't care about money, can you see if he can give all the money to his company to increase employee benefits, and then go home and live an ordinary life?
Just talk about it, but don’t take it seriously. He can even say 996 is a blessing. Are you telling me that he doesn’t care about money? If he doesn’t care about money, then earn less and let employees have two days off.
That's it, the salary will be increased by one thousand, so don't take everything seriously.
At that time, we will call the four returned actors. Now their prices are low. They are inviting some late-blooming actors in recent years, such as Dongdong, who won the Nobel Prize in Mathematics. By the way, don’t forget the one from Ignorance Network.
If Zhai Tianxiu, a doctoral student, brings him on board, the program will basically have guaranteed ratings.
Our target is older men over thirty years old, and we want male artists who have passed away but have familiar faces and some controversial ones."
Geng Hao broke into a cold sweat after listening to it. If the posters for this show were released, there would probably be no need to promote it.
"Everyone, when the time comes, we will provide smart home dormitories so that all these artists can live there, and then use smart home equipment to eat, drink, and have sex. This is the best implant. There are topics and implants, and all competition links are quietly
A silent implantation.
For example, I use this manufacturer’s mobile phone for group photos, use this manufacturer’s super-large-screen TV for big screens, and use sports bracelets and watches for training, etc. What do you think, Director Geng?” Chen Shi asked.
Geng Hao was speechless for a while, but at present, this program is indeed not the simplest and most effective. Because smart homes are limited, outdoor programs are basically not suitable. Indoor programs actually have no highlights and cannot get much attention. Moreover, this money,
You can invite at least fifty artists to compete. The most important thing is that you can put the money into other things, such as tours after forming a group.
Geng Hao was also scared. This group of people is really powerful. "Why don't you call Fuzi as well? I won't miss him. By the way, call Yu Qi too. This will be perfect." Geng Hao said.
"Okay! Let's decide on these for now, contact them and get a quote. We are thinking about who else can be called. By the way, Crow, and the Young and Dangerous group can also be called. After all, the price is cheap.
And now they have a lot of attention on short videos. Basically, that’s it, contact us, check the quotation, and then produce a sample.” After Chen Shi finished speaking, Geng Hao was already desperate. How on earth are we going to film this show? It’s so difficult.
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After Chen Shi finished arranging the program, he sent a text message to Shen Xue. Shen Xue had now returned to the imperial capital, and it was time for her to treat him to a feast as a landlord.