Although "Meet in 1998" appeared in the middle of the Spring Festival Gala, once it was broadcast, it immediately took away all the charm of this Spring Festival Gala.
Before the first day of the new year, the outside world was filled with discussions about this song and Wang Wen.
Countless people were captured by Wang Wen and became her fans, searching everywhere for everything about her.
Of course, this kind of momentum is impossible without starlight.
Nowadays, Starlight is very professional in the planning and promotion of artists. It has a set of scientific procedures on how to formulate publicity strategies based on the characteristics of artists, target which groups of people, and what methods to adopt.
When he reaches Xiao Qian's status, every move he makes attracts attention. Even if he just goes home to celebrate the New Year, there are still people staring at him.
Just after the fifth day of the Lunar New Year, before preparing to return to the magical capital, he received the invitation.
Donglaishun, a private room, the hot copper pot freely exudes the richness of mutton soup, which is mouth-watering.
"Come on, Mr. Xiao, this is mutton flown in from Inner Mongolia. You can only eat it here in the capital."
Chen Xuan and I served the dishes diligently, and the intimacy was not as tense as before.
During his tenure, Jingcheng TV and Xiao Qian reconciled. In the later cooperation, Jingcheng TV really benefited a lot. In the face of huge profits, no one cared about the dirty things at the beginning.
Chen Xuan and I also successfully became a full-time employee two years ago, and I even know who my results come from.
The appointment with Xiao Qian this time had other purposes besides keeping in touch with each other.
"Our Beijing TV station is no different from other peers. We are located in the capital, with a giant Buddha above our head. We have to work harder to get ahead. But nowadays, it is becoming more and more difficult to do TV stations, and good dramas are hard to find. Your new drama of Starlight has been given to the devil.
Taiwan, I wonder what arrangements are made for The Legend of the Condor Heroes?"
Xiao Qian was honest and didn't lie to him.
"Do you think your Beijing TV station can compete with CCTV?"
Although the film sales meeting for "The Legend of the Condor Heroes" has not yet begun, Yang Yuan has already announced that CCTV is bound to win this drama.
In today's mainland television industry, who can challenge CCTV?
But waiting for the second round of broadcast rights is not what Chen Xuan and I want.
"Your Xingguang family has a great career, but you haven't thought about making another movie? How about making a movie about The Condor Heroes as well?"
Xiao Qian couldn't help but roll her eyes at him.
"Do you know how much the production cost of The Legend of the Condor Heroes? More than 80 million. In addition, more than 200 employees of the company were employed. Do you think we still have the energy to produce such a big show?"
Starlight can start working on two dramas at the same time, but they are definitely not two big dramas. Leaving aside the cost aspect, the most difficult thing is the deployment of personnel.
"Mr. Xiao, my brother is really in trouble this time. You have to help me no matter what."
Xiao Qian was puzzled.
"No, the TV series has not started yet, so why not start a variety show? Look at Hunan Satellite TV's Happy Camp, it is so prosperous."
Chen Xuan, don’t I covet “Happy Camp”?
But there was nothing he could do.
"How can we have such a good host? Besides, we have no experience in variety shows."
It doesn’t matter if you don’t have it, I have it!
Xiao Qian felt energetic instantly.
"How about our cooperation? You provide the broadcast channels and venues, and we at Starlight will be responsible for the production. The profit is 50/50."
"Hey, this is too much. If it's 50-50, I can't explain it to Taili at all."
Xiao Qian heard it and said, Chen Xuan, I really want to cooperate, but I don't want to accept a 50-50 split.
But below this ratio, Xiao Qian couldn't agree.
In the production of variety shows, the cost paid by the TV station is actually very limited. Most of the investment still needs to be completed by starlight.
"How about this? We only need 30% of the advertising revenue for the program. But the ppt advertisements in the program will all belong to us, Starlight."
"ppt advertisement? What does it mean?"
At present, there is no concept of built-in advertisements in the domestic television industry. In the minds of many practitioners, advertisements exist before and after the program, and at most a few are added during breaks.
Little do they know that although built-in advertising is inconspicuous, it is also an important part of revenue.
When Xiao Qian explained the concepts and methods, Chen Xuan's eyes lit up.
Why haven’t you thought about advertising like this?
But Chen Xuan, I am not sure how much profit this method can bring.
People are like this, always full of doubts about things they don't understand.
If this fails, the consequences will be too high.
After thinking about it, I decided to give up the requirement for built-in advertising.
"Okay, we can accept this cooperation plan. But do you have any ideas about the program?"
Of course Xiao Qian couldn't say it, he had already had the idea.
"When I get back, I will discuss it with the person in charge. Your TV station can also send people over to set up a joint working group and sign an agreement."
Chen Xuan, I heard something and was quite surprised.
"Isn't this program recorded on our Beijing TV station?"
Xiao Qian shook his head.
"It's a one-room talk interview program. You don't need to go to the capital. It's produced here at Starlight and the content is sent over."
I heard it was an interview show, and I was a little dissatisfied with Chen Xuan.
"What's the point of this kind of program? CCTV's Chinese Literature and Art, and Hunan Channel's Happy Camp Zhuyu are ahead of them. Who would still want to watch our program?"
Xiao Qian really didn't know how to complain about him.
"Chinese literature and art tends to be serious, focusing more on the discussion of art and not entertaining enough. Happy Camp focuses more on interactive games with celebrity guests, which is insufficient for discussing the celebrity guests themselves. And the interview program we want to do
, is to bring the audience’s favorite celebrity artists in front of everyone and show their
The truth and inner nature are completely displayed in front of the audience. You also know how much the public loves gossip. In the program, we can focus on digging out materials within the entertainment and culture industry that the public cannot see, but at the same time
If we maintain the style, we will definitely be unique and have our place in the field of television programs."
He explained it in such detail, but I still don’t understand Chen Xuan.
The more I studied it carefully, the more I realized that Xiao Qian's idea seemed really good.
"In that case, I can only believe in your creative ability."
After all, he is an old man in officialdom, and he will have to shirk responsibility in the end.
Xiao Qian was disdainful in her heart, but she didn't say anything on the surface. Cooperating with others at this time is generally like this.
Because I have strong self-confidence, I can not get entangled in such minutiae.
Back in the Magic City, Xiao Qian waited for the person he wanted to see.
"Why, you want me to be a cow and a horse again?"
Jing Qi sat down carelessly, and what he said could make Xiao Qian vomit blood.
"Is there anyone who talks like you? Go and see, are there any artists in the world who are as relaxed as you?"
Jing Qi curled his lips.
"Who wants to be tired when you can relax?"
Xiao Qian refused to talk to her and was sincere.
"Since you joined the company, you have starred in a TV series. Sisters, you have some conscience."
Jing Qi also blushed after saying this, which was rare.
"Tell me, what kind of role is this time? Let's talk about it first. Don't try to trick me into shaving my head."
It seems that the whole company knows about Tao Hong's embarrassing incident.
"It's not a TV series, it's a variety show."
Xiao Qian told the story about Jingcheng Terrace, and Jing Qi felt much relieved.
She is a person who is talented and talented, but she is just a little lazy.
She is not short of money, and her life is enjoyable, so she naturally does not want to suffer hardship. But after all, she has a contract with the company, and the company is not generally good to her.
He didn't force her to carry out activities, but just let it happen.
Now that I heard that it was not a TV series but a variety show, Jing Qi decided to take the next step.
"I remember that you are a broadcaster and host, right?"
After hearing the song and knowing its elegant meaning, Jing Qi asked: "Is it a talk show?"
Starlight's artists are different from other companies. Although they have not participated in variety shows, the company has trained them. Therefore, conceptually, they are far ahead of their peers in this era.
When Xiao Qian explained the format of the program, Jing Qi became even more excited.
"This is good, I'm good at it, leave it to me."
Her acceptance made Xiao Qian feel quite relieved.
It seems that there are no useless people in this world, but they are just not placed in the right position.
If you ask Jing Qi to act like other people by climbing on the ice and lying in the snow, she will naturally rather die than obey. But if you ask her to sit in the studio with the air conditioner blowing and just talk, it will be no different from a vacation.
"By the way, what's the name of this show?"
Jing Qi became enthusiastic and actually took the initiative to care about the process.
Xiao Qian pondered for a moment and came up with an idea.
"How about we ask Jing Qi to make a date?"
Absolutely original, definitely not plagiarism.
Can things in the variety show industry be called plagiarism?