In 1999, with the smooth progress of negotiations for China's accession to the WTO, the opening of China's film market has become an irreversible trend.
Overseas capital finally has the opportunity to enter the Chinese film market, which will inevitably have an impact on the domestic film landscape.
Regarding this point, the country is generally in mourning and feels that with its weak domestic foundation, it is unable to compete with the strong overseas capital.
Only Xiao Qian didn't see it that way.
He has experience in his previous life and has a very proactive personality, so he feels that this opening up may be an opportunity for Chinese films to go global.
The Chinese film market is open to the outside world, and similarly, external markets must also be open to Chinese films.
The reason why Chinese filmmakers are pessimistic is that they feel that their own strength is too weak.
The reason for this feeling is very simple. In the eyes of Chinese filmmakers, there is only one comparison object, and that is Hollywood.
Compared with Hollywood movies, let alone Chinese movies, movies all over the world are weak.
But the world is such a big place, and there is actually a lot of room for Chinese films to move around.
At least in the land of East Asia, Korean movies, Japanese movies, and Chinese movies are all trembling in the face of the onslaught of Hollywood.
Since we are facing a common enemy, there is hope of staying together for warmth.
But Xiao Qian excluded Japanese movies.
One is political factors. The variables in the future are too large and difficult to control;
Secondly, Japanese movies have gone too far off the mark. In the end, the only ones who can be remembered are Mikami-sensei, Hashimoto-sensei, and Hata-sensei.
Among them, Korean films, which have always worked hard, are a better partner.
First of all, the domestic market for Korean films is not large and its scale is limited, so Korean filmmakers are eager to go abroad. This is what they want, and it can become Xiao Qian's weapon to control the situation.
Secondly, there are many cultural similarities between China and South Korea. If we cooperate, there will not be too many obstacles in cultural exchanges.
The third is that the film market is going to be open to the outside world anyway, so to whom is it not open?
At least it is open to Koreans, and the situation can be controlled well, unlike Hollywood, which bullies customers.
With the opening of the film market, many domestic filmmakers are thinking about how to cooperate with their Hollywood counterparts, obtain high investments, and learn advanced experience.
Only Xiao Qian set his sights on South Korea and chose Korean filmmakers as partners.
This is a combination of weak and weak, but it is the best way to fight against strong enemies.
"Co-production?"
Hearing Xiao Qian mention it, Li Meijing's interest greatly increased.
In the film market, the benefits of co-production are huge.
Co-productions can effectively avoid censorship restrictions and greatly facilitate entry into the market. It is not a market, but a market for both parties.
She understands the good thing about making a movie that can tap into two markets.
"Representative Xiao thinks co-production is feasible? There won't be any trouble, right?"
Although she was very excited, Li Meijing was still a little cautious.
Xiao Qian gave her confidence.
"If someone else did it, it might be troublesome. But if you and I are in control, there won't be any problems."
One of the biggest troubles in co-production is that the film must comply with the laws and regulations, humanistic customs and cultural traditions of both parties. If it is not done well and inappropriate content appears, it will cause great controversy.
Fortunately, China can say that it has a strict censorship system that can kill this kind of controversy at the source. Only in South Korea, a loose censorship system will really become a time bomb.
But Xiao Qian is here!
If he were personally responsible, how to avoid lightning would not be a piece of cake.
"I'll write the script, and if it's an actor, we'll do it together. We'll start with a romance movie first, which is a bit of practice and a basic foundation. Once the two sides get along well, we can get into full swing."
Li Meijing thought about it for a while and felt that Xiao Qian couldn't have said it better.
The co-production film starts with a love scene, which indeed has the least risk.
Because love is the eternal theme of mankind, it is praised and respected in any social environment. If you only focus on love, you can naturally effectively avoid lightning.
Xiao Qian took over the writing of the script, and Li Meijing was not worried at all.
"The Opium War" and "October Siege" are among the best. Currently, no one in East Asia can compare with him in the field of script creation.
What Li Meijing cares more about is the distribution of benefits.
"How many seats can we allocate to this film crew?"
Her idea is that at least one of the male and female characters must be handed over to South Korea. As long as there is one, it will be considered a success.
But she didn't expect how generous Xiao Qian was.
"My idea is that the director and the heroine will be produced by the Korean side, and the male lead will be handed over to the Chinese side."
Li Meijing looked at Xiao Qian in disbelief, and after a long time, he sighed softly.
"I have to say that it is really satisfying to work with Representative Xiao."
Xiao Qian said seriously: "My goal has always been that win-win and multi-win are the best ways to cooperate. Our goal is not just to make a movie, but to make East Asian movies catch up with the world level. Then there will be no
You need to worry more about the minutiae.”
What else could Li Meijing say?
"I wonder if Representative Xiao has a preferred director?"
She didn't think that Xiao Qian lacked understanding of the Korean film industry. He had been running an entertainment company in Korea for so long, and he had popular actors like Lee Jung-hyun under his banner, so he must have his own channels.
Sure enough, Xiao Qian opened her mouth and came.
"Because this is our first collaboration, so as for the director, I think it would be better to choose someone who is mature, stable and experienced. How about director Kwak Jae-yong?"
Lee Meijing has a deeper understanding of the Korean film industry and knows who Kwak Jae-yong is without even thinking about it.
"Director Kwak Jae-yong is good at interpreting youthful emotional stories, creating beautiful and fresh pictures. He can capture the pulse of emotion in a simple plot and understands the psychology of young audiences better. I agree with this choice, and I believe Director Kwak will also be happy to be chosen."
In just a few words between the two bosses, the director of the co-production was confirmed.
As for Guo Zaiyong himself, although he is not aware of this matter yet, he will not object.
This is the overall situation and there is no room for him to disagree. And with such a good opportunity, Guo Zairong has no reason to refuse it.
"As for the heroine, the Jun Ji-hyun that Director Cha Seung-jae brought last time was very good, so I asked Chairman Lee to help match her."
Li Meijing actually still has an impression of Jun Ji-hyun. Her fresh and cheerful appearance is indeed very suitable for the heroine of a romance film.
"Leave it to me."
The first conversation between the two ended here, but there are still many projects that have not been determined.
But the problem is no longer big.
It's just a romance film, and everyone knows that investment is limited, so when the project is established, there won't be much entanglement.
After Xiao Qian returned, he informed Li Jianguo of the incident and explained his thoughts.
"Yes, your choice is good. We really don't need to keep focusing on Hollywood, and the gap in strength is too big. We can completely create our own film ecological pattern outside of the influence of Hollywood. Don't worry, I have the final say on this project
Yes. But you must pay attention to your script and there shouldn’t be any content that crosses the line, do you understand?”
Xiao Qian knew that Li Jianguo would definitely agree.
"Dad, don't worry. I'm an expert in this area, and there will definitely be no problems with the script."
Suddenly, he sent the script of "My Sassy Girl" to Li Jianguo by fax.
The approval there was very fast, and Xiao Qian got the approved approval that night.
Yes, when it comes to choosing a co-production, Xiao Qian adapted "My Sassy Girl".
This is a classic Korean romance film that became very popular as soon as it was released. It was with this film that Jun Ji-hyun became famous in China.
Moreover, the content of this movie is simple, the scope is narrow, and there really is nothing sensitive about it.
The biggest difference between him and his previous life is that the leading actor is no longer Cha Tae-hyun.
The biggest attraction of this movie is not the leading actor's morning glory, but the wonderful performance of the female lead. This is why after the movie was broadcast, Jun Ji-hyun shined brightly, while Cha Tae-hyun was left breathless.
That's why when Xiao Qian decided to make this movie, he gave up the director and the heroine to Han Fang.
Kwak Jae-yong's ideas and skills are now irreplaceable, and Jun Ji-hyun's wonderful performance is also unique. The only thing that can be manipulated is naturally the male protagonist.
Just who to choose to star in this drama?
Xiao Qian's initial choice was Xu Tiezheng.
This guy is handsome, but he is born with a talent for comedy. In his previous life, he became a top actor, and he also relied on comedy performances to get ahead.
But then the idea was rejected.
Although Xu Tiezheng's acting skills are passable, he is bald.
The bald male protagonist of a romance film...
The picture is so beautiful that I dare not look at it.
After much thought, he identified another person who was equally great in comedy - Shen Teng.
