Before the Spring Festival, Xiao Qian came to Shencheng for the first time.
tx's various undertakings are progressing rapidly, and they have reached the point where he must take charge and coordinate them.
There is no trace of the tx building today, and the tx office location is very simple.
"Mr. Xiao, look, this is the new office location of our tx. Thanks to your investment and that of Bank of China, we can have such a good environment!"
Brother Xiao Ma, Zhang Zhidong and others personally accompanied Xiao Qian to inspect TX's new headquarters, Yafeida Building.
In the original history, it was not until 2004, after tx entered the online gaming, media and advertising business and was listed in Hong Kong, that it moved from SEG Technology Park to Yafeida Building.
But in this time and space, Xiao Qian and Bank of China invested 5.5 billion right away. TX has a lot of money and many businesses are advancing at the same time. Naturally, there is no need to continue to squeeze in the SEG Technology Park.
Nowadays, the third to tenth floors of the Yafeida Building belong to TX. Seeing that the company has grown to such a scale, Xiao Ma and others are very high-spirited.
However, Xiao Qian took a quick look and his expression did not waver at all.
"It's still too crude. If you work harder, we can have our own independent office building in three to five years."
These words made Xiao Ma Ge and others excited, and they realized that their situation was really far behind compared to the big boss.
Xiao Qian's time was limited, so everyone went to the office to listen to reports and arrange work.
"At present, our QQ users have exceeded 200 million, becoming the number one in the country. Based on the growth of users, we plan to launch profit-making projects and sell beautiful accounts for a fee."
As soon as Zhang Zhidong finished speaking, Xiao Qian waved his hand.
"This business is canceled and it is impossible to succeed."
Seeing that everyone looked confused and confused, Xiao Qian had no choice but to bring them back from the detour.
"At present, our anti-theft technology is not up to par. Users' QQ numbers are often stolen, and we have no way to invest too much cost in services, which undoubtedly increases the difficulty of retrieving numbers. Without solving this problem,
Next, selling QQ accounts for a fee is not a good choice. Furthermore, although there is a social trend of comparing good accounts, many people's understanding of the Internet is still in its infancy. If they invest money in it, it will undoubtedly hit the market.
Reduce their enthusiasm for using QQ."
In the previous life, after the number of users stabilized, tx launched a business of selling pretty accounts, but it ended dismally.
But the current number of tx users is so huge? Just investing and not generating income? Not to mention Xiao Ma and others, even Xiao Qian can't accept it.
"QQ is the basis for us to capture users. It is the link that connects all our businesses. As long as QQ remains free, then we can always maintain user stickiness. My opinion is, on the basis of using free QQ to maintain user stickiness?"
We can carry out related value-added services.”
With that said, he asked his secretary to distribute relevant information to everyone present.
Everyone eagerly opened it, and then they saw three big words——qq show!
Is QQ show the real origin of TX charging business? It was also from that time that TX was gone on the skin road forever.
The basic products they provide have always been under the banner of being free. After reducing the difficulty of entry, they have also added various paid derivative projects.
For example, skin that has no use other than looking good.
But tx has deeply captured people's comparison and love for beauty. Can you successfully use this strategy? Make a lot of money.
From the initial outfit matching for QQ virtual characters to the subsequent skins, clothing and other services for major games, it can all be regarded as a QQ show.
However, after reading the marketing copy that Xiao Qian took out at this time, Xiao Ma and others all looked at a young man in the corner with strange expressions.
"Mr. Xiao, this idea of yours coincides with that of our colleague."
Zeng Liqing sighed.
"Not only do they coincide with each other, they even have the same ideas and ideas."
Everyone else was just sighing, but the young man was so excited that he didn't care about the order of the venue and moved to the front.
"Mr. Xiao, do you also think that QQ show has great potential?"
Xiao Qian looked at this young man.
"Are you new? It seems like this is the first time I see you."
The man quickly introduced himself.
"My name is Xu Liang? I am the product manager of the company. Before this? I once made a report on the development of additional products. But the company has not reached an agreement yet? Many people think that this business has no future. It is really unexpected, Xiao
You actually agree with me."
Xu Liang is very talkative.
"Mr. Xiao, did you get any inspiration?"
Xiao Qian suddenly realized that he had met the original host of the QQ show.
After Xu Liang graduated from Wuhan University in 1999, he founded a software company, but it failed miserably. Then he submitted his resume to tx.
Originally, tx gave him the position of National Internet Cafe Promotion Manager, but because he lost his mobile phone and reported for duty two weeks late, the position was replaced by another newcomer.
Zou Xiaowen gave him the position of product manager. To put it bluntly, it was just a sinecure.
After that, Xu Liang basically did nothing and wasted his time.
But by chance, he developed a function called "Avatar" on his community website during a chat with his colleagues.
Users can change the appearance of virtual characters according to their own preferences, such as hairstyle, expressions, clothing, scenes, etc., and these "goods" need to be purchased for a fee.
After this service was launched, it became very popular among young Koreans.
The speaker is unintentional, but the listener is intentional, and finds it quite novel.
He couldn't read Korean, so he spent 400 yuan to have someone translate the content of the website.
Xu Liang's intuition told him that this might be a good product.
So, he quickly wrote a requirements document and sent it to all superiors in the company.
However, more than a month passed and no one responded to him.
If Xu Liang develops according to the original inertia and does not give up easily, he should meet Wang Yuan who has just arrived at the job.
Wang Yuan is a senior Internet person. He had served as the sales director and business development director at Zhuowang Company, a subsidiary of China Mobile, for the past two years. He was recruited by Zeng Liqing to serve as his assistant.
Zhuowang is the business support platform of "Monternet". Wang Yuan has witnessed the miraculous rise of China's entire wireless industry, and has conducted in-depth research on wireless data services in Japan and South Korea.
After Wang Yuan learned about Xu Liang's project, he found it very interesting and asked Xu Liang to redo the investigation.
Through in-depth research, Xu Liang obtained more data.
In December 2000, there were 60,000 paying users who purchased virtual props on the Internet.
A year later, the number exploded to 1.5 million.
The average monthly expenditure per user is equivalent to RMB 4.94, and the profit is very considerable.
Led by the popularity of , South Korea's top five chat and social networking sites have all been "avatarized". Online avatars are widely used in chat rooms, BBS, mobile phones, e-mail, virtual communities and other network services that highlight online communication.
What makes Xu Liang even more worried is that this popular trend has spread to China. Several competitors will launch online avatar products in their products.
Xu Liang produced an 80-page ppt, conducting the most detailed analysis of the online avatar product, and thus alarmed the decision-makers of TX.
Finally, at the plenary meeting of the decision-making team, Xiao Ma, Zhang Zhidong, Zeng Liqing and others unanimously approved the QQ show.
Now, his investigation was halfway through, and Xiao Qian got involved.
This person is the company's major shareholder and has decision-making power. The influence he brings is also different.
The decision-makers who originally didn't care much about the QQ show are now all involved and quickly discovered its huge value.
There was no suspense in the subsequent voting. The original pretty account charging business was officially abandoned. The next business focus of tx was the QQ show.
"This project will be handed over to Xu Liang and Wang Yuan. They will concentrate all the power of the company to strive to perfect it and make QQ Show into our flagship product."
Xiao Qian was also shocked into a cold sweat after learning the story behind the QQ show.
At this time, we can no longer watch on the sidelines. We can simply give orders directly and arrange the entire project in place.
Everyone agreed with his decision.
After all, Xu Liang has always been doing this, and no one knows how to develop this product better than him.
Although Xiao Qian usually doesn't care about TX's work, he is the major shareholder after all, and given his background, his orders are absolutely effective.
In fact, what he didn't know was that within TX, Xiao Ma and others had joked that he was the Supreme Emperor.
Normally, the divine dragon always sees its head but never its tail, but it is TX's sea-fixing needle.
"Mr. Xiao, there is another question. We have no problems with the program design of the QQ show. However, we have many shortcomings in the image design. My idea is that it is better to find a Korean design company to help us complete it.
The design of image, clothing and other styles.”
This was what TX did in his previous life, but Xiao Qian rejected it this time.
"You don't need to worry about image and clothing issues, I'll be responsible for that. Not only do we need to design a unique and lovable image and clothing, we may also obtain authorization from major brands and add them to the application.
go."
Xiao Qian now owns "Guo Man" and Han Xiu, and how to design images and costumes is far stronger than any small Korean workshop company.
He also owns Hanxiu and Feiyue, both of which are highly recognized products in the market. They can be licensed to TX and used in QQ shows.
This was something that had never been done on QQ shows in previous lives, but Xiao Qian thought about it carefully and found that it was actually pretty good.
Users pay to purchase QQ show props. Due to copyright issues, Han Xiu and Feiyue can also get a share from them, which is a good profit point.
Wait, Xiao Qian's thinking gradually began to diverge.
