The business of the store is as usual, and it seems to be in a slow accumulation process, unlocking one or two products every day.
Even the person who runs the supermarket may not know how many types of products a supermarket has.
This is not a short process. Hao Ren made his own estimate. If the supplement is basically completed, it will take three months.
Perhaps, by then, I will know how to upgrade from a second-level store to a third-level store.
However, Hao Ren now has some ideas of his own. The store is so big. Can he think of ways to make the store more famous? Of course, many people in Liuzhou City already know about it, but he is still not satisfied.
, after all, my future goal is the province, the country, and even the world.
That's why he wanted to find an advertising agency before. However, advertising agencies charge a lot of advertising fees, and many advertisements have time limits. They may be removed from the shelves after expiration, and the previous expenses will be in vain.
This is also the reason why many companies close down because funds cannot be provided.
Without advertising, the goods cannot be sold, the goods cannot be sold, and there is no money for advertising, and then it quickly falls into a death cycle.
Therefore, Hao Ren thought about it and decided to do his own advertising.
If it was in the past, it might not be possible, but now is a new era. There is nothing that cannot be found on the Internet. If there is, then wait for a second and it will appear in the next second!
In the store, after getting off work at six o'clock, Hao Ren did not let everyone leave. Instead, he called three employees together and started the first staff meeting of their store.
The theme of the conference is how to promote!
"Don't worry, everyone, this counts as your overtime work, and your wages will be calculated as double!"
Hao Ren also pointed it out before the meeting.
"The theme of our meeting is to promote the store's products. Do you have any good suggestions?"
Upon hearing Hao Ren's inquiry, the three employees sitting there all started to speak.
"Actually, there are many types of advertising. We don't need the lowest level of handing out leaflets. Can we try to find some celebrities to endorse us?"
Jiang Xiaoya said seriously.
"Just kidding, celebrity endorsement fees are estimated to be hundreds of millions. How do we have the capital?"
Xu Yujia immediately objected.
"What I said is that you can find some that are not very famous." Jiang Xiaoya retorted.
"We just want to promote our products and build our reputation. If you find an unknown star, what are we going to do with all this effort?"
Xu Yujia immediately retorted, looking at Hao Ren, she put forward her own suggestion, "I think we can try advertising in major high-end communities in Liuzhou City."
"We can contact the properties in these communities and promote our products through cooperation..."
The suggestion put forward by Xu Yujia is still feasible. As for Jiang Xiaoya, it is really inappropriate to ask celebrities to endorse her. Firstly, it is expensive, and secondly, they have many products. It is definitely unknown which product they will endorse.
Hao Ren looked at Qin Wen. This little girl was very honest. Apart from her unique talent in computers, she seemed to be a little transparent at other times and was sometimes a little shy when meeting customers.
This made Hao Ren sigh, and he didn't know which man this little girl would take advantage of in the end.
Seeing Hao Ren's gaze, Qin Wen lowered her head in embarrassment and said in a weak voice, "I, I don't know."
Hao Ren shook his head helplessly. He knew this would be the result. Except for eating, sleeping, and playing computer games, this girl's other skills seemed to be in a latent state.
"Ahem..."
Hao Ren coughed involuntarily, indicating that he wanted to speak, and the three of them immediately sat upright. Hao Ren nodded with satisfaction, feeling his dignity as a boss.
“Can we think of ways to develop our own promotional channels on some platforms?”
Hao Renruo said pointedly. Several people looked at Hao Ren curiously and continued to listen.
"Now that self-media is so developed, many trivial things will spread all over the country quickly through the Internet. It used to be Weibo, but now the most typical one is Tianyin. I wonder if we can register an account on Tianyin and then
Can it be used as the official account of our store to facilitate our future publicity and promotion?"
Hao Ren put forward some of his ideas.
After hearing Hao Ren's words, several people's eyes lit up, but Jiang Xiaoya immediately asked a sharp question.
"Boss, registering an account is easy, but the key is how to attract fans. None of us know how to operate the store. Besides, everyone is busy with the store, so who will manage the account?"
Xu Yujia said unconvinced, "You can't say that. Who doesn't come from nothing? If we had tens of millions of fans from the beginning, why would we need to look for you?"
"Furthermore, our store is now considered unique in Liuzhou City and has many fans. Once the account is opened, the number of fans will naturally increase."
"Besides, if we take the boss's money, shouldn't we do what we should do? If we have difficulties, we won't do it. Why does the boss support you?"
Hao Ren didn't expect that Xu Yujia was like a hedgehog with explosive hair. Jiang Xiaoya just said a word of objection, and she attacked like crazy with the motor turned on.
Jiang Xiaoya was also stunned. Although they didn't have a good relationship, they both worked in the same store, so their relationship wasn't bad. It was common for them to bring each other meals, so why did Xu Yujia do this?
Such a big reaction.
Qin Wen also looked at Xu Yujia blankly, wondering what happened to this sister who usually treated her very well.
"Yu Jia, that's not what I meant..."
However, Jiang Xiaoya also reacted quickly and wanted to explain.
However, Hao Ren got ahead of her and helped her out with a smile, "It was originally discussed by everyone, and it is normal to have differences. Besides, what Xiaoya raised is also a very real issue, and we cannot deny it.
Of course, Yu Jia may also understand it this way, but the tone may not be appropriate."
He brushed off the matter lightly and then changed his tone, "There are difficulties, but what we need to do is to find a way to solve them. We can't just take our time and start from scratch. Anyway, we have a store to rely on, so
Don’t be afraid of losing anything.”
"That's right, I suggest setting up our official account not only on Tianyin, but also on Weibo and WeChat, so that we can promote it in the future and have more complete coverage."
Xu Yujia said enthusiastically.
This time, Jiang Xiaoya didn't say anything and just nodded. Hao Ren had already said he would do it, so it was useless for her to object. After all, with Hao Ren's money, she had to do things for others.
"Boss, can we register a store on Tmall? After all, our store coverage on Meituan is only in Liuzhou City, and it is impossible to purchase from other places."
Xu Yujia once again made a suggestion. In fact, she has been waiting for this opportunity for a long time. As a young person in the new era, how could she not use Tmall and Taobao? Even if she does not understand e-commerce, she still understands what it is.
Xu Yujia herself once opened a Taobao store, but gave up after a few months. The water was too deep and she couldn't survive without strong funds and awesome publicity.
But Hao Ren is not short of money, so he can give it a try.
Hearing Xu Yujia's suggestion, Hao Ren nodded and thought it was feasible. Stores on Meituan were all opened, so could Tmall and Taobao give it a try.
However, regardless of what he said, he still needed to ask the system, "System, is it okay to open a store on Tmall?"
"Yes, but you need to wait for the other party to come to you."
The system's answer was simple and straightforward, but Hao Ren felt a little bit arrogant.
"Is it because you don't want to lose face, so you want the other party to come to you?"
Such a thought flashed through Hao Ren's mind.
However, he was a little surprised. The system seemed to be becoming more and more user-friendly.
However, he didn't show it on his face. He looked at the three employees and nodded, "Yu Jia's suggestion is good, but I don't know much about it. You can discuss what to do. I am only responsible for providing you with financial support."
"Whether it is opening a store or opening our official account, it is all your responsibility. If you do it well, your salary will be doubled, bonuses will be given to you, and a seven-day trip to the Maldives will be possible."
In order to motivate them, Hao Ren made promises one after another. Of course, they were not considered blank checks. If they did well, he would not be stingy with the money.
The meeting lasted for two hours. Hao Ren listened to their opinions and suggestions, of course, mainly Jiang Xiaoya and Xu Yujia. Qin Wen was like a little transparent, only saying "um" and "um" from the side.
"Ah" nodded, and when he got to the back, Hao Ren almost regarded the other party as an automatic nodding machine.
…
The weather in Liuzhou City is gradually getting warmer. Although there is still a hint of cold winter, a touch of green has quietly risen on the ground.
It has to be said that although the employees of Hao Ren's store are not graduates from top universities, their execution skills are still good. However, only two days before Hao Ren's staff meeting, they opened their store on Weibo, Tianyin, and WeChat.
Your own official account.
Xu Yujia was the most active and took the initiative to take on most of the tasks of this project. She used various methods to promote the store's account, Moments, WeChat groups, and Hao Ren's store fan group. She was among them, as was Hao Ren.
I was extremely moved and felt that I was indeed right to offer the other party a high salary.
What is dedication, this is it!
In this way, it was not without effect. Not only did the number of fans increase by tens of millions overnight, but there were also hundreds more loyal fans.
The account name is the same as the store name, called "Hao Ren Supermarket".
Of course, several people have not yet decided what to post in the first update.
Since you want to promote, it must be related to the products in the store, but the products in the store cannot be seen at all from the surface.
Therefore, if you want to promote it, you need a suitable way.