In fact, the official theme song of "Xuanyuan Sword" was forced to be released.
When Tang Ren Film and Television Group learned that Li Yi had released three theme songs related to the new drama, it raised netizens' expectations for Fairy Sword in just one night.
Min Guotang couldn't sit still. He quickly held a meeting and quickly decided to release a new song at 8 o'clock tomorrow night at the same time and on the same music platform!
The theme song of Xuanyuan Sword is called "One Kiss to Heaven". Previously, in order to save money, the crew did not choose to give the theme song to Hu Sing, but chose other singers.
But later, the management of "Xuanyuan Sword" discovered that the promotion momentum of "Xuanyuan Sword" was getting stronger and stronger, so Tang Ren Film and Television had no choice but to bite the bullet and choose Hu Ge to sing the theme song again.
After all, Hu Ge is the most famous among the entire cast of "Xuanyuan Sword".
Now, in order to compete for popularity, Li Yi's "Sword of Immortality" cannot be allowed to suppress the limelight. Tang Ren Film and Television can only spend a lot of money!
No matter what, we must not lose this ratings battle!
But at 8 o'clock the next night, after the theme song of "Xuanyuan Sword" was released, many people said that it did not have the feeling of a fairy tale.
"I can hear that Hu Ge is singing very carefully, but I just don't have that feeling."
"Me too, if you look at the sound and the song alone, this song is good, but it's not as good as the three songs I listened to yesterday."
"Yes, I still like the three theme songs of "Sword and Fairy"."
On Weibo, forums, and post bars, more and more people are comparing "Xuanyuan Sword" with "Xuanyuan Sword". But gradually, the expectations and popularity of "Xuanyuan Sword" have obviously surpassed "Xuanyuan Sword"!
...
In the office of Mango TV, Director Jiang was holding the data analysis report that had just been released and was looking at it carefully.
When Director Jiang finalized the purchase of the film and television rights for the first twenty episodes of "Sword and Sword" for 120 million, he couldn't sleep almost every day.
This is a 120 million deal!
Other senior executives in the channel are actually reluctant to buy the film and television rights. After all, Mango Channel has never had sufficient funds, and now they have used all the profits from "Singer".
If the ratings of "Sword and Fairy" cannot meet expectations, the money invested will not be recovered at all.
At that time, it is very likely that you will face review or even suspension!
It's a bet!
It can be said that Director Jiang bet his own future for the better prospects of Mango Channel and the future of market development.
Only after Li Yi released three new songs and promoted stills on Weibo did Director Jiang feel a little relieved.
After all, viewers across the Internet have raised their expectations for this drama to the highest level!
Director Jiang now wishes that life would go by faster. It would be best if he opens his eyes tomorrow and it will be the day when "Sword and Fairy" starts airing!
Compared with Director Jiang's peace of mind, Director Feng Chuan of Golden Eagle Terrace felt much more uncomfortable.
Although "Xuanyuan Sword" is now quite popular among TV series of the same type, facing the expectations of "Sword", he still inevitably has some regrets.
"If I had known, I would have spent another 50 million to buy the twenty-episode copyright of "Sword of Immortality"!"
The days are passing by, but the two masterpieces "Sword of Immortal" and "Xuanyuan Sword" continue to ferment.
Soon, both "Immortal Sword" and "Xuanyuan Sword" passed the review!
"Sword" is scheduled to be broadcast on Mango Channel and iQiyi platforms at 8pm on Friday this week!
As for the number of episodes, Mango Channel chose to broadcast two episodes simultaneously during prime time, while Ai Qiyi synchronized with the TV station and also updated two episodes every day.
When the broadcast time of "Sword" was confirmed, "Xuanyuan Sword" followed suit and even set the broadcast time at 8pm on Friday!
But unlike "Sword", "Xuanyuan Sword" aired five episodes on the first day!
There are three more episodes than "Sword and Fairy"!
When Director Jiang learned the news, he yelled: "This shameless Golden Eagle TV station! It's so despicable! In order to retain the ratings, it broadcast five episodes in one night!"
No one expected that Golden Eagle Station would allocate the entire golden time slot from 8 o'clock to 11 o'clock to "Xuanyuan Sword".
In fact, this is indeed a good method. In order to win better ratings, five episodes will be aired the first day. The purpose is to retain more viewers!
Director Jiang walked around the office anxiously.
He finally dialed Li Yi's phone number.
"Hey, Director Jiang."
Director Jiang first probed: "Mr. Li Yi, I'm not disturbing you, are you?"
Li Yi had just finished filming the latest scene, and he didn't even have time to wipe off the sweat, but he still said: "It's okay, is there anything?"
"It's like this. Golden Eagle TV just announced the broadcast status of "Xuanyuan Sword". They chose to broadcast it at 8 o'clock this Saturday night."
When Li Yi heard this, he found it interesting: "What a coincidence, they are also at eight o'clock."
Director Jiang didn't know whether to laugh or cry after hearing this. He was still in the mood to joke with you.
But he continued: "And the number of episodes that Golden Eagle Channel started airing the night before was five!"
"So many?" Li Yi had actually read the official news, but was still deliberately surprised.
"Yeah, so I was wondering if we need..." When Director Jiang said this, he was interrupted by Li Yi.
Li Yi said calmly: "Director Jiang, don't worry. Having more episodes doesn't mean we can retain viewers. I'm confident that we can win the ratings battle on Saturday!"
"Mr. Li Yi is so sure?" Director Jiang was doubtful.
"Don't worry, I will continue filming. After all, there are still more than ten episodes to come."
Li Yi hung up the phone.
Director Jiang looked at the screen of his mobile phone with mixed feelings in his heart.
Of course you are calm!
Because it was me who gave you 120 million, not you who gave it to me!
After hearing Li Yi’s confident assurance, Director Jiang finally decided not to add more episodes and kept the original official news unchanged!
Because the early publicity for "Sword of Immortal" has been sufficient, Li Yi didn't pay much attention to this aspect.
Nowadays, he still has to focus on filming.
The filming is coming to an end. After nearly two months of getting along, Li Yi, Yang Xiaomi and others have become good friends.
They were joking with each other while filming.
While everyone was resting, Yang Xiaomi suddenly asked Li Yi: "Hey, Brother Yi, there are so many good-looking girls in our circle, have you chosen any one? I'll help you be a matchmaker."
Li Yile said happily: "Look at what you said, I am a person who pays attention to the inside and does not look at the appearance."
Huo Jianhua expressed the same feeling: "Me too."
Tang Yan snickered and said, "Then so do I."
"Wow, you guys are really shameless." Yang Xiaomi was speechless.
When she saw that Liu Shisi was silent on the side, she quickly asked: "Shisi, do you have any best friends? Please introduce them to Brother Yi."
"When I hear this, why do I feel like I can't get a wife?" Li Yi asked Yang Xiaomi.
Yang Xiaomi explained: "I'm not afraid that all five of us will get married later, but you will still be single."
"..."
Li Yi would not allow such a thing to happen. After all, he was just a promiscuous little jade-faced dragon. How could no one like him?
After everyone chatted for a while, director Li Guoli clapped his hands and shouted: "Okay! Have you had enough rest? Let's continue filming!"
...
Li Yi no longer pays attention to the promotion of "Sword and Fairy". After all, after the stills and theme songs are available, the topic of "Sword and Fairy" on major social platforms has not stopped at all, and the popularity has remained at a high level.
.
On the contrary, for "Xuanyuan Sword", Tang Ren Film and Television spent a lot of money not only on advertisements at places such as billboards and subway entrances, but also on some variety shows to promote the show before it aired.
On the one hand, it promotes Buddhism and relies on word of mouth among netizens; on the other hand, it promotes Buddhism and takes a high-profile route.
Nowadays, as soon as the Internet is online, news about these two dramas is overwhelming, which has heated up the topic of film and television to the extreme.
Netizens who had not originally planned to follow these two movies were also attracted.
Finally, four days later, with much anticipation, it was finally time for "Legend of Sword and Fairy III" and "Xuanyuan Sword: Traces of the Sky" to premiere!