After An Weier finished speaking, the sales manager Gao Dashan said: "Mr. Zhang, if we don't hurry up, our products will really not be sold. And this medicine is not like other products, it has very strict regulations."
The shelf life has been long, and we can’t afford the loss.”
Zhang Xiaotian nodded, and then asked: "In terms of product cost, do we have any advantage over Dacheng Pharmaceutical?"
"I can't tell you the advantages, but I can't say the disadvantages either. Our products are produced with the same raw materials and procurement channels, and everyone's costs are similar."
A purchasing manager in his thirties or forties said.
"Since the costs are about the same, it's easy to do."
Zhang Xiaotian asked again, "How does Dacheng Pharmaceutical set the price?"
"They lowered their quotation very low, almost half of ours, so the profit margin was extremely low."
The sales manager said, "This is a common method to suppress peers. First, lower the price so that we have no market, so as to completely defeat us, and then raise the price back to gain more price space."
"If that's the case, then let's talk to those chain pharmacies again. We'll only give them the cost price, not profit. I see who can afford it."
As soon as these words came out, everyone was shocked. An Weier looked surprised and said: "Mr. Zhang, is this really what you want?
We really don’t want profits?
That is, the cost of raw materials is one yuan, and we only sell it for two or three yuan, so we have no profit at all."
"No, you are wrong, I mean selling according to the cost of raw materials."
Zhang Xiaotian's luck was astonishing.
"this?"
After everyone heard this, they were all stunned.
This is a completely loss-making business, and the production cost is still 10% or 20%.
This isn't competition at all, it's completely suicide.
I believe that it won’t be long before Wanling Pharmaceutical will be brought down.
An Weier hurriedly objected: "Mr. Zhang, this won't work. We can't afford such losses. Originally, the production cost of our products was similar to that of Dacheng Pharmaceutical, but in order to improve the welfare of employees, we increased the cost. The profit margin is already small.
It’s smaller than Dacheng Pharmaceutical.”
"If we continue to use this suicidal method of competition, we may be dragged down before Dentons can defeat us."
"Even if we win, because the price was too low before, if we raise the price again, we won't be able to make a profit at all."
Others were also very nervous and thought the same thing.
They have only received a high salary for a month or two. If it is because of this, they will not be far from being laid off.
They didn't understand what the young boss was thinking. It seemed that he really didn't know how to do business.
Zhang Xiaotian still said calmly: "No, it's not what you think. When my price dropped, I never thought about adjusting it back. In the future, I will probably adjust the cost price. I think most of our drugs are commonly used drugs on a daily basis.
, I am a doctor, and what I focus on is treating illnesses and saving people, not making money, so it can be regarded as doing good deeds and accumulating virtue."
"this?"
After hearing this, An Weier said anxiously, "Mr. Zhang, you can't do this. Don't be impulsive."
"Although you are a doctor now, you are also running a pharmaceutical company and a businessman. You must aim to make profits. If this continues, we will be dragged down in a short time."
Everyone else looked at Zhang Xiaotian nervously, worried that this young boss insisted on doing this. If such a good company collapsed like this, where would they find such a good job?
"You don't have to worry. I understand what you mean. Businesses must make money, but there is no need to make money from ordinary people. Do you understand what I mean?"
Zhang Xiaotian smiled calmly and said: "When will the recently approved batch of drugs be launched on the market?"
After hearing this, Anweier's mood stabilized a little, and she said: "The formulas of the batch of medicines you provided have now begun mass production, and it won't be long before they can be put on the market."
"Through our verification, this batch of drugs is very effective and can definitely beat similar drugs."
"Mr. Zhang, are you planning to price this batch of drugs higher to increase profit margins?
This is okay, it can make up for the loss of those ordinary medicines."
Thinking of this, Anweier couldn't help but get excited and said: "According to our assessment of the market, this batch of drugs is very competitive. Even if the profit margin is increased ten to twenty times, it will definitely be able to occupy the market. After all, similar drugs and
Compared with our products, they are far inferior.”
However, Zhang Xiaotian shook his head and said: "These medicines are also necessary for people's daily life. We don't need to sell them so expensively. It just needs to be a little higher than the cost price. There is no need to be too high. For example, the cost price is ten yuan, and we sell it for ten yuan."
Just five yuan."
"Mr. Zhang, are our prices too low? The effects of our drugs are far better than similar drugs on the market, but the prices are much lower than theirs. This cannot make up for the losses of other drugs.
"
Zhang Xiaotian smiled calmly and said: "Don't worry, I said that our company must make a profit, but it is not these drugs that make profits."
After saying this, he smiled, looked at the people in the conference room, and said with a smile: "You are all elites in this industry, so let me ask you, which drug is the most profitable in this industry?"
As soon as these words came out, the conference room immediately fell silent. Finally, the sales manager said: "If we want to talk about which drugs are the most profitable in the pharmaceutical industry, we have done statistics before. The most profitable are aphrodisiacs that restore men's virility. Then
It’s definitely a very profitable drug.”
"It's just that our company does not have such a drug. The research and development cost of such a drug is too high, it takes a long time, and it has serious side effects."
Zhang Xiaotian nodded and said, "Are there any other medicines?"
An Weier said at this time: "After research, we learned that many of the highly profitable drugs on the market are Western medicines, and most Chinese medicines do not have much room for profit."
At this moment, a female manager in charge of production said: "Actually, in terms of consumption power in the market, who can match women? Those beauty products with better effects are called hot sales. There is a piece of beauty products."
I’ve been trying to grab the product for a month but I still haven’t gotten it.”
"That is, women all love beauty, whether they are older or younger, so this is a huge market."
Another female supervisor also said, "A while ago, in order to buy a freckle removal product, I queued up at three or four in the morning. I had to ask someone familiar to get it, and the price was not cheap. It cost me seven to eight thousand.
Woolen cloth."
"However, these beauty products are not medicines. They can only be applied externally and cannot be taken internally."
Hearing this, Zhang Xiaotian smiled lightly and said, "Then this is the medicine."
An Weier looked surprised and said: "Mr. Zhang, what do you mean?