Lin Mu Studio is no longer the unknown person it was before.
Just like some game companies, they always feel that their games are still necessary, but they don't realize that they are just a bloated rich lady guarding the legacy of her predecessors.
If you keep using the past to position yourself.
It will make a joke.
Lin Yao was not that stupid.
but.
Now, Lin Mu Studio's every move is attracting more attention than she expected...
Since the news broke that Linmu Studio still holds the copyrights of at least four works.
There has been no end to the discussion about what exactly Linmu Studio will use these copyrights for.
Players' imaginations are wide open.
Colleagues also joined in the fun and came forward to show their imagination.
He has an attitude of not giving up until he understands what Linmu Studio plans to use all the copyrights for.
Very headache-inducing.
"Damn it, the carnival just announced it, right?"
Linmu Studio.
Lin Yao swung her ponytail, looked at the screen in front of her, and complained.
Damn it.
Players are free to guess again.
The more frequently it appears that Linmu Studio wants to make a game that brings together all well-known game characters.
The more players will believe it.
All players know this, so what kind of surprise is this? How can it surprise them?
Although there are currently very few players who agree with this statement, it is impossible for three people to become a tiger.
in addition.
It was already hard enough for the business department represented by Xi Qianyu to negotiate, but now it was revealed that Lin Mu Studio’s wild ambitions... Didn’t it just make it more difficult for them? Did it just make it more difficult for themselves?
Moreover, what Linmu Studio wants to do is not only games, but also a movie project...
It also involves hundreds of IPs...
When she thought that everyone knew about Lin Mu Studio's bold idea, and then the copyright owner raised the price and waited for the price to be sold... Lin Yao felt her scalp numb.
"After all, the results of "The Day of Reincarnation" are really dazzling."
Mu Wanqing stood aside, thought for a while, and replied: "Maybe we can divert their attention..."
"We are already preparing to divert attention, but we can't release the content of the carnival in advance, right?"
Lin Yao turned her head, looked at Mu Wanqing, and said helplessly.
"This is one aspect..."
Mu Wanqing and Lin Yao looked at each other, then hesitated for a moment and said, "But we can bring up something else to divert our attention before the carnival..."
Lin Yao asked curiously: "For example?"
Mu Wanqing paused and said: "...for example, the linkage results of "The Day of Reincarnation"."
"Isn't this a bit too exciting?" Lin Yao laughed.
"Anyway, everyone knows that the linkage between "The Day of Samsara" and comics is very profitable, so why not just tell them how profitable it is."
Mu Wanqing explained: "In addition, this can also be a reason for us to carry out crazy business negotiations. If an IP linkage can make so much money, then it is normal to talk about more copyrights to be prepared, isn't it?
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Then combine it with Carnival and it all makes sense.”
"Eh? That makes sense..."
Lin Yao heard this, thought about it, and felt that this was really the case: "However, when this exaggerated number comes out... it may also make IP negotiations more difficult."
"Indeed, what if we really adopt a prepared attitude?"
Mu Wanqing smiled softly and continued: "If you really encounter a difficult copyright owner, then give up first... In fact, no matter what we do, if we insist on the other party's copyright, we will never get it.
Okay, it’s always the copyright owner who takes the initiative.”
"But if we can take the initiative, it will be different... Let them feel that it is profitable to cooperate with us, instead of making them feel that we are asking for help from them, then the situation will change drastically."
""Carved in the Dark" is a good example. The difficulty of similar copyright negotiations has begun to decrease sharply."
"Linmu Studio just saw how profitable "Incarnation" was, so it wanted to prepare more copyrights... It's a good way to say that it can take the initiative, and there are also linked works at the carnival, as long as "Dead by Daylight" can also
The popularity of linked works will be significantly increased."
"If we keep an attitude that if you don't want to talk, forget it, we should be able to take the initiative in most situations."
"..."
Mu Wanqing expressed her thoughts.
The more Lin Yao listened, the brighter her eyes became. After Mu Wanqing finished speaking, she immediately said:
"That's it, Miss Mu!"
…
Since it was revealed that Linmu Studio has negotiated other copyrights.
The entire domestic gaming circle, both players and practitioners, are revolving around this matter.
Or discuss or guess or open your mind.
The fever kept rising and there was no sign of it going down.
It went on like this for a while.
Then……
Then they stopped caring about it...
Because there is even more breaking news, which was announced through the channels of Linmu Studio.
This time it’s not a guess, it’s not a peer’s opinion, and it’s not a calculation by some data agency.
Instead, Linmu Studio, the producer of the game, released a set of data for the collaboration between "The Day of Samsara" and the "Dark Carving" comic.
And this data.
Let go of the hard-to-quantify parts.
Leave those modifiers aside.
Leave everything behind.
Because neither the players nor the colleagues at Linmu Studio care about this.
The only thing they care about.
In other words, the only thing that made their eyes suddenly freeze was the last number.
...The "Day of Samsara" linkage activity has been online for one month, and the game's total monthly revenue from all channels is 2.9 billion, nearly 3 billion!
3 billion! One game! One month!...One linkage event!
The moment I saw this data.
Everyone, why bother discussing copyright!
The 1.6 billion during the Spring Festival shocked everyone’s jaws.
But now Linmu Studio tells them that there are even more exaggerations!
This chapter is not over yet, please click on the next page to continue reading the exciting content! Damn it.
The revenue of one game per month is 3 billion!
Two-thirds of Tianhu’s quarterly revenue!
What kind of fool is Tianhu!
Your revenue in one quarter is not even comparable to that of your boss’s game!
real.
All peers see this number.
They all felt like there was a bang.
My head is going to explode...
The brain is shaking!
…
at the same time.
North America.
Gibber Company.
Frank put out his cigar, leaned back, picked up this month's report, breathed a sigh of relief, and smiled slightly.
After Gibber's games re-launched on the vaporwave game platform.
The situation has improved.
The vaporwave game platform is indeed powerful...Whether he wants to admit it or not, it is the undisputed number one game distribution and sales platform on the PC.
They have the largest player base, which is simply not comparable to the game players produced by Gibb Company and Dreamland.
The year before last, the two companies admitted defeat and paid the price to re-login the game to the vaporwave gaming platform.
The sales of its games immediately increased significantly.
This is one aspect.
on the other hand.
Last year, Linmu Studio, or more accurately, Lin Yao’s attention was focused on YouMedia Technology.
There has also been a wave of mobile game development in China.
Although Linmu Studio is the best at balancing traditional games and mobile games.
But the energy in the second half of the year is still somewhat scattered.
This also allowed Gibber Company and Dreamland, which are much older than Linmu Studio, to seize the opportunity.
What's their size and reputation?
As long as you don't seek death, there are no strong external threats.
They can still please players and make them pay for their games.
Last year and the year before that.
It is not normal at all for two companies to be overwhelmed by one company, Linmu Studio!
That's what Frank thinks anyway.
This year, Gibber's revenue and other data finally returned to normal.
He was quite happy.
In the first quarter of the new year, Gibber's total revenue not only returned to the normal level before the rise of Linmu Studio, but also increased by 10% year-on-year.
This is really a good result.
"Everything is on track."
Frank put down the report, took out a cigar from the cigar box, lit it, and started puffing away comfortably: "It would be great if Linmu Studio could always make hardware..."
Frank has also heard of YouMedia Technology, a subsidiary of Linmu Studio, and he has even used their mobile phones.
It's really amazing...
The moment he picked up the phone, he understood why Gibber Company was able to recover this time.
to be honest.
If you say you're not envious, that's a lie.
But he knew very well that Gibber Company couldn't do such a thing.
Forget about cell phones.
Game consoles, how many companies dare to enter the game and compete?
Gibb Company wouldn't dare to do it anyway.
As a listed company.
No shareholder would support Frank's risk-taking.
Frank doesn't think he has the skills as the leader of Linmu Studio.
Therefore, although he was envious, he quickly adjusted his mentality.
The hardware is none of Gibber's business.
Even if Linmu Studio becomes the richest man because of YouMedia Technology, it will not affect Gibber Company, because these are completely two fields without any competition.
rather say.
After adjusting your mentality.
Frank would rather Linmu Studio focus on developing hardware, and it would be better if it could completely abandon the game market.
As the helmsman of Gibber Company, he knows that the game market is currently in a period of rapid development and there are no competitors like Linmu Studio.
Then Gibber Company will live a more prosperous life.
The value of the equity he holds will also be greatly increased.
Last year and the first quarter of this year are proof.
"I hope you can keep it up."
Frank exhaled a puff of smoke again: "How about you just keep doing hardware and mobile games... Hehe, mobile games."
He shook his head.
He has also heard about the wave of mobile game development launched by Linmu Studio in China.
But there are no such signs yet in North America.
The main reason is that there is no catalyst like future s1.
Although future s1 has opened the market in North America, the number of users is still far from large-scale, which is why Lin Yao chose to work on "Grand Theft Auto".
So Frank has never felt that mobile games are competitors to traditional games.
After the Spring Festival trailer for Lin Mu Studio's "The Day of Samsara" was announced, he was quite surprised.
But later I learned that it was because of the Spring Festival bonus.
He didn't care anymore.
This kind of short-lived dazzling achievement will not last long and is meaningless.
in addition.
It seems that mobile games are only popular in China where Lin Mu Studio is located.
Europe and the United States are still dominated by traditional games.
After realizing this.
He didn't care anymore.
After all, he now has no ambition to compete with Lin Mu Studio in the East.
Major overseas markets will not be affected.
What does that have to do with Gibber?
So he hopes that Linmu Studio will stick to these two fields.
As long as they don't make traditional games, then anything is easy to say...
Dongdong——
There was a sudden knock on the door.
Frank's thoughts were interrupted.
He sat up, waved his hand to disperse the smoke, and then said: "Please come in."
The door was pushed open.
The head of the marketing department of Gibber Company walked in.
He looked like he was rushing to the execution ground.
"Is there a problem?"
Frank didn't notice anything strange about his subordinate. He chewed his cigar and reawakened his computer screen while asking.
"...Boss, I think there are some problems with the conclusion I gave in February."
The person in charge of the marketing department hesitated for a while and finally spoke.
"question?"
Frank picked up his cigar, frowned and asked, "February? Make it clear."
"Um, boss... maybe you should take a look at this!"
The head of the marketing department gritted his teeth, took a step forward with a do-or-die mentality, and handed the information directly to Frank.
Frank bit his cigar again, then reached out to take the information and started reading.
Then……
When Frank saw the numbers above, he froze where he was as if he had been hit hard.
then.
He opened his mouth subconsciously.
His teeth were loosened, and the cigar he was biting fell down with flying sparks.
A hot feeling came.
“Ssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssss with with with withhold with withhold with withdraw with respect to one’s own hands.
Frank finally came to his senses. He stood up abruptly and swept the cigar off his lap.
then.
He didn't care that the expensive custom-made trousers had a hole punched out, nor did he care about the pungent smell of burning fabric filling the air. Instead, he stared directly at the head of the marketing department of his company, not daring to
Xinxin said: "...Are you sure!? 600 million a month!? US dollars!? Did you get the wrong unit!!?"
"No, boss, it's 600 million." The person in charge of the marketing department shook his head: "This is also announced by Linmu Studio..."
"Are they celebrating another damn holiday?"
Frank's eyes widened and he continued to ask.
"No...although it's not that there are no festivals, it is the Qingming Festival. I specifically asked my Chinese teacher for advice. He said that this is not a festival for spending money, and no one wants to reward themselves on this kind of festival.
…”
The person in charge of the marketing department shook his head again.
"Then what the hell is going on with this data!?"
Frank's voice became sharp: "It was only 300 million in February! It's already an exaggeration! You said it was because of the holidays, but now it's doubled!? This is damn revenue generated by a game!?"
"So I say there are some problems with my conclusion."
The person in charge of the marketing department was a little embarrassed: "Maybe this game has such high revenue not because of the festival, but it has always had such high revenue... As for why it doubled, I will have a detailed report later...
…”
He just finished speaking.
Frank immediately lowered his head, then quickly turned the page and found the instructions for the linkage activity.
"Linkage? Comics? Influence...?"
the other side.
The person in charge of the marketing department spoke again and explained guiltily: "I noticed something unusual when their event went online, and then I followed it for a while and found that their mobile games... were unexpectedly popular.
Not limited to their own country.
After the game and comics were linked, the popularity of the game began to radiate, and the first one to bear the brunt was the Japanese market.
Then most of Asia, then the European and American markets..."
"Linmu Studio is already very well-known, and the comic book "Dark Carving" is also very popular in Europe and the United States. Linmu Studio also bypassed restrictions and provided all Jiaming Alliance users with access to play. Some time ago, it also
A new server was specially set up..."
"Anyway, I asked my internal analysts to do some calculations and roughly came to a conclusion - about 40% of the revenue of "The Day of Reincarnation" last month came from overseas."
"This is an extremely high proportion."
"The popularity of this mobile game is still very good. According to the current trend, analysts estimate that this mobile game, even without linkage activities, can bring three to four games to Linmu Studio every month.
billion in revenue.”
"Boss... this may be a brand new game carrier, a brand new blue ocean market, a market that is broader than consoles and PCs..."
"And it is likely to have a certain impact on the traditional game market..."
"..."
He stated his conclusion concisely and concisely.
Frank finally raised his head and said with astonishment: "Jesus..."
He just finished saying that it would be great if Linmu Studio could focus on mobile games and hardware.
Now I see this.
The impact is huge.
He was just about to lift his heavenly spirit cap!
Could it be that...Linmu Studio makes mobile games not because of the hardware?
Such an idea suddenly appeared.
Then.
Frank thought about the 'new market' and 'impact' that his subordinate had just mentioned, and suddenly he had a clever idea.
"Go give me the next mobile game."
Frank didn't care about slapping himself in the face, and quickly ordered: "Then tell all the producers to go to the conference room in the afternoon. You should go too, bring the information you compiled, and bring that damn mobile game.
!”
The person in charge of the marketing department nodded immediately.
"Besides - please figure it out for me! What the hell is this holiday that they spend money on!"
When Frank said this, he finally couldn't control his emotions and roared: "Don't push everything on the 'Spring Festival'! It has nothing to do with the Spring Festival! The Spring Festival is not a holiday for their players to spend money at all.
!”
"..."
The person in charge of the marketing department looked embarrassed and opened his mouth, but still didn't dare to say anything and could only nod again.
…
Lin Yao didn't know.
An announcement from Linmu Studio, a mobile game.
This directly caused Frank, the head of Gibber Company, to have a deep misunderstanding of the Chinese Spring Festival...
She had really breathed a sigh of relief these past two days.
Because as soon as the sales data of the "Day of Samsara" linkage event were announced.
No matter peers or players, they no longer care about IP addresses.
They all turned to discussing the sales data of "The Day of Samsara" which was ridiculed as "you can acquire Tianhu with a few linkages".
Although there was also some turmoil.
But the impact on Linmu Studio is far less significant than their discussion of IP.
that's enough.
Lin Yao felt relieved and began to concentrate on preparing for the annual fixed program after Lin Mu Studio moved - the carnival.
In fact, most things have already been decided.
After all, it's been three years.
The process is also familiar.
But there was one thing for which he needed to seek the producer's opinion.
"Preview video?"
Zhong Xiu looked at Lin Yao with some surprise: "Grand Theft Auto is still some time away from release. Is it really going to be announced at the carnival?"
"It's up to you."
Lin Yao smiled: "Actually, it is not the recently released games that can be announced at the carnival. This is just the inherent impression that our strategies in recent years have given you. Didn't we still talk about the second year at the first carnival?
Call of Duty released?
So if you think it's appropriate, you can announce it and you can prepare.
After all, this game is quite suitable for a major release."
"Big shaft?"
Zhong Xiu glanced at Lin Yao, then smiled and shook his head: "You are the winner every year!"
Lin Yao replied directly: "But I won't show up this year."
"……ha!?"
Lin Yao was very depressed.
But when Zhong Xiu heard her words, he jumped up from his chair, looked at Lin Yao in disbelief, and said loudly: "You won't show up this year!? Why!? What are the players watching!? What kind of carnival are you participating in?