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650, three endings(1/3)

Chapter 652 Three endings

The person in charge of "Meal Takeaway" is named Tian Zhan.

This name is not very good.

Anyway, in Tianzhang's own opinion, it's not a good thing.

Of course, he was just expressing his anger, just like when many people are unlucky or unhappy in life, they subconsciously wonder if the feng shui at home is not good, or if they have touched some unspeakable taboos in some way.

To put it bluntly, it means first attributing the problem to the existence that you are unable to change.

This will indeed make you feel better.

Because there are indeed many things in life that are beyond our control.

And now Tianzhang feels that it is his name that has caused the "meal delivery" to be so unsatisfactory and full of obstacles.

Although his parents initially chose this name, they had no intention of making his life difficult, they just wanted him to have a sheltered and safe place throughout his life.

But again, he needs to make himself feel better...

‘Meal delivery’ started to develop really well.

Tianzhang followed the advice of Linmu Studio and chose to promote ‘meal takeaway’ on a large scale when the live broadcast war was in full swing.

The results are very good.

A few days ago, when he came to the company every day, the first thing he did was to ask how many new members and orders were added yesterday.

Hearing the sharply rising data every day makes him full of motivation.

He even felt that the future he imagined was within reach.

but.

Just when he felt that he was about to touch the future in his imagination.

The number of users of ‘Meal Delivery’ finally reached a certain level, the time difference advantage disappeared, and then a large number of ambitious competitors appeared.

Tianzhang is not very old, and this is his first time to start a business. When he realized that takeout could be ordered online, he submitted a project letter to the investment department of Linmu Studio with the mentality of giving it a try.

But he didn't expect that his project would be approved so smoothly, and that Linmu Studio would give him such great support.

So when faced with fierce and unscrupulous competitors, he really panicked.

Even if Linmu Studio repeatedly reminded him, sooner or later this field would usher in a fierce war, a war even more tragic than the live broadcast war that happened some time ago.

But listening is listening, this is completely different from actually facing so many fierce competitors.

So when Tian Zhang faced this situation at first, he was really angry and... panicked.

Although he soon calmed down and started to show off his tactics.

But he was still frightened by the craziness of those competitors.

The subsidy for the ‘meal delivery’ was already very high at the beginning, even Tian Zhan thought it was high, and he hesitated for a long time before finally making the decision.

Because he feels that for merchants and users to accept online takeout, there must be some benefits.

But competitors appeared and let him know what high subsidies meant.

‘Meal takeout’ only gives out coupons, which cost about five yuan.

What about competitors?

Starting at ten yuan, there is no upper limit.

You can get a set meal with an original price of 40 yuan, a pizza with an original price of 60 yuan, or even more than ten yuan.

Forget about users.

Tianzhang himself wanted to place an order when he saw it.

And relying on such crazy subsidies, major competitors have grown rapidly.

The user growth rate is even comparable to that of "meal delivery" which started much faster.

Tell the truth.

When Tian Zhang saw this scene, his mentality collapsed.

Later, "meal delivery" was also forced to increase subsidies.

But after doing this, new problems appeared again.

That means there is not enough money to burn.

Tianzhang hesitated for a long time, and finally decided to start financing, and Linmu Studio, which acted as an angel investor, readily agreed.

But this has become the beginning of a painful journey...

"What do they think we are!? Are we idiots? In the first round of investment, we want to master the 'meal delivery', why don't we grab it!"

"If you want to dilute our equity like this now, what will you do next? Kick me out?"

"Linmu Studiotm can help us formulate strategies, provide consulting services, and can also guide us on how to solve the corruption problem of business personnel, and the demands are not that excessive! They want it all after giving them money! There is such a good thing in the world.

Let me do it, okay?"

Tianzhang lost his temper when he saw the capital side's request.

His classmate and one of the partners said helplessly: "It's so difficult to get money... Think about it, based on the current population and three meals a day, there are nearly 4 billion dining needs every day. As long as there are

10% comes from takeout, with the average price of each order being about 30 yuan, and the transaction volume on that day can reach 12 billion yuan."

"But the imagination of food delivery goes far beyond that. It's 12 billion yuan a day. With such a big market, everyone wants a piece of the pie and wants the entire market.

Behind us stands Linmu Studio, which for many capitals represents temptation on the one hand, but also represents danger... Maybe many people want to borrow financing to kill us."

Tianzhang glanced at his classmates and choked: "So you also advocate agreeing to their bullshit conditions?"

"is not what it means."

The partner shook his head, then raised the document in his hand: "Maybe we can wait for a while and see what suggestions Linmu Studio gives."

"suggestion?"

Tian Zhan was a little curious, then immediately took the document from his partner and read it carefully.

Then when he saw the first point, he immediately raised his head, as if he had taken a reassurance, and said in surprise: "Lead the investment!?"

"Well, keep looking at the back."

The partner motioned for him to continue reading.

Tian Zhang could only temporarily suppress his excitement and continue reading. After a while, he raised his head and said thoughtfully: "Burning money is not a long-term solution... Optimize user experience and stay ahead of other competitors...

…Strategic Choice……"

"This is a normal investor..."

Tian Zhang couldn't help but breathed a sigh of relief, and then said: "Look at Lin Mu Studio! No investment company can make such demands!"

"I have just explained the reason, and Linmu Studio is actually not normal... But forget it, I suggest you follow Linmu Studio's proposal. Now the competition is intensifying, and the competition in first-tier cities will only become more and more intense.

The more intense it becomes, we already have a very broad user base in first-tier cities, so it doesn't make much sense to continue to burn money with our competitors in big cities.

This chapter is not over yet, please click on the next page to continue reading! Why not maintain the current pace of development in big cities? Let’s focus on third- and fourth-tier cities first.

At the same time, we will establish a team dedicated to optimizing the experience from ordering to delivery.”

Tianzhang stood up, feeling suddenly enlightened, and said: "Well, let's do this!"

"Wait, you can prepare now, but there is no rush."

The partner stopped him and added: "We still need to wait."

Tianzhang was a little curious: "What are you waiting for?"

"Wait for this."

The partner handed him another piece of information: "This is the second thing Linmu Studio mentioned. I strongly recommend that you comply with it completely and then ask the client's front-end developers to fully cooperate."

Tian Zhang took the information in surprise, and after reading it, his eyes widened: "...WeChat Wallet Life Service Section? Future S2 Desktop Widget!?"



Although Tian Zhang’s classmate and partner asked the former to fully comply with the instructions and asked his developers to fully cooperate.

But time waits for no one.

The WeChat team at Linmu Studio's headquarters couldn't delay the WeChat update for them, so in the end they didn't let them develop slowly. Instead, they let 'Anxin Takeaway' open all ports and handle the transplantation of the takeout software themselves.

.

Extremely fast.

The ‘Meal Takeaway’ side is still in financing negotiations.

Over there, the new version of WeChat will be online.

The launch of the new version of WeChat this time has also had a huge impact.

Because all food delivery software has been fully operational for less than three months, but WeChat has been dominant for two years.
To be continued...
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