"Inviting superstars of the Four Heavenly Kings level to do endorsements and shoot advertisements? Is it true or false?"
"Such a big deal? Can you really hire someone at the level of the Four Heavenly Kings?"
"How much does it cost to hire someone at the level of the Four Heavenly Kings?"
"Mr. Xu, are you kidding me? What if the four heavenly kings don't agree?"
…
Tongdao Xu's words shocked all the bosses present. Although Tianyun City is a provincial capital, it is an inland city after all. It is now 2002, and in the current domestic market, four superstars from Hong Kong and Taiwan are invited to be endorsers.
, are there any people who shoot commercials?
have!
But not a lot.
The most important thing is that in everyone's impression, those who ask the Four Heavenly Kings to endorse their products seem to be major international brands, or leading companies in various domestic industries, and household-known star products.
For a small gadget like instant noodles, please ask a superstar of the Four Heavenly Kings level to endorse you or make an advertisement?
The businessmen here have never thought about it before, nor dared to think about it.
In fact, the influence of the Four Heavenly Kings is too high in their hearts.
During the years when they were growing up and making money, the domestic film and television industries were completely outclassed by Hong Kong and Taiwan films and TV series. The Four Heavenly Kings... were deified in the minds of many people.
In an inland city like Tianyun City, there are currently very few businessmen who dare to ask four superstars to advertise their products.
At least, currently in Tianyun City, I have not heard of any company doing this.
Therefore, one can imagine how much Comrade Xu's words shocked them.
But Comrade Xu was different from them.
After all, he was reborn. Before his rebirth, he had seen too many advertisements endorsed by big stars.
There are advertisements for all walks of life.
The Four Heavenly Kings...maybe he really can't invite them.
But what he just talked about was the superstars at the level of the Four Heavenly Kings.
For superstars of that level, some people's standards for accepting endorsements are not that high in his impression.
For example, the word "cheng" in "Double Mondays", whose status is not lower than that of the Four Heavenly Kings, is "cheng".
In his memory, after a certain shampoo was exposed to cause hair loss, the public opinion on the Internet was raging. As the spokesperson, Mr. Cheng even apologized in front of the media.
It was also during that time that Tongdao Xu saw on the Internet that someone had counted the many products endorsed by Mr. Cheng.
Many of the strange advertisements made him unable to believe at the time that Mr. Cheng, who had such a high status in the entertainment industry, had endorsed so many strange products.
so……
As early as when he decided to spend huge sums of money to invite superstars of the Four Heavenly Kings level to be spokespersons, Tongdao Xu thought that he might be able to invite Big Boss Cheng.
Although, N years later, consumers cannot believe the products endorsed by Chengbo.
But it’s only 2002!
Fans of Cheng Boss still believe in him.
If you can invite Mr. Cheng to be the spokesperson for his company's instant noodles, and print Mr. Cheng's photo on the packaging bag, will the effect be any worse?
…
"You heard me right! We have already prepared our publicity plan, and we are indeed planning to invite superstars of the Four Heavenly Kings level to be our spokespersons.
I know that all the bosses don’t believe it, but I want to say that everyone in the world is for profit, so don’t be too unsure. The status of the four king-level superstars is indeed extremely high, but they have been in the entertainment industry for so many years.
Who doesn't like money?
I think as long as we can spend enough endorsement fees, even if the four kings are not interested, the superstars who are almost as famous as them will not be tempted."
When Comrade Xu said this, he saw that the bosses present had different expressions. Some were still doubtful, while others were already shaken.
He tilted his head to indicate to General Manager Wang Xing who was accompanying him.
Wang Xing understood and immediately distributed the pile of folders in his arms to Han Xiaowen and others present.
Tongdao Xu: "This is a publicity plan we have made a long time ago. It is very bold! But I think there is room for maneuver, if we have enough funds.
You can take a look!
If after reading this, you all feel that this plan is possible, then... I welcome you all to join me in this grand event, and let's do something big together!
I just don’t know whether the bosses agree with this plan and whether they have the courage to do so.”
To be honest, this new project, this publicity plan, is the boldest and most radical business that Comrade Xu has done since his rebirth.
It can be called a big gamble since his rebirth.
He pressed the biggest bargaining chip since his rebirth.
His own 10 million and the 15 million loaned to him by China Construction Bank are all considered as his investment, totaling 25 million.
Once he loses the bet, he won't be able to breathe for at least three to five years.
But once the bet is won, Xu's net worth will skyrocket rapidly, and it won't be long before he can have a net worth of hundreds of millions.
He himself has the courage to gamble, but he doesn't know if the bosses here today have the courage.
Under the gaze of Comrade Xu, Han Xiaowen, Zhang Fafa, Hou Jinbiao, Mr. Li, Mr. Xue, Mr. Cao and others opened the folders just given to them with different expressions.
Look at the promotional plan inside.
The publicity plan in the folder is naturally much more detailed than what Xu Tongdao just dictated.
The Four Heavenly Kings-level superstars...are also listed in this plan.
In addition to "Double Weekly", there are also "Tan" and "Zhang" who were once in the "Tan and Zhang Competition" in the music scene.
And several top female stars among female stars.
…
Looking at this publicity plan, Han Xiaowen and the others' expressions became very exciting.
It was hard to conceal his surprise.
After watching for a while, Han Xiaowen sighed, smiled bitterly and said to Comrade Xu: "Mr. Xu, your courage... I am really convinced, you really dare to think!"
After a pause, she suddenly said: "However, if you can really invite one of these superstars, I really believe that your instant noodle brand can take off... Well, I'll try to see how much money I can raise! Forget it.
I will buy one share, and I will tell you the specific number of shares in two days."
Mr. Cao suddenly raised his head and asked: "Mr. Xu, how much money did you invest in this factory in total? Can you tell me?"
Xu Tongdao: "The current total investment is 25 million. Of course, it has not been spent all yet."
Mr. Li suddenly closed the folder in his hand and said, "I'll buy a share too! If such a good product can really be promoted on such a large scale, I'm willing to give it a try! I'll buy three million shares!"
Mr. Xue leaned back in his chair, looked at Mr. Li and Mr. Cao beside him, rolled his eyes, and suddenly smiled, "Count me in! I lost more than one million in gambling last year. This matter
If there’s something going on, there’s no reason why I can’t take a gamble, I’ll invest five million in shares! Okay?”
Zhang Fa looked at the people who had just spoken, and was about to say something. Jin Biao, who was sitting next to him, suddenly laughed twice, closed the folder in his hand, and patted the folder with his fat palm.
, "I take back what I just said. If I don't invest one million shares in this deal, I might as well invest 5 million! However, I hope that I can ask Guan Zhilin to be the spokesperson, and I hope that when she comes to shoot advertisements, she can let me