What made Comrade Xu secretly breathed a sigh of relief - when he went home tonight, he didn't see Zeng Xueyi busy in his kitchen, and he didn't see women's shoes next to the shoe cabinet at the door.
Feeling relieved, he turned aside to let Xi Dongyang enter the room, while he sat on the shoe-changing stool. While changing his shoes, he took out his mobile phone and dialed Zeng Xueyi's number.
"Hello? What's going on?"
Her voice came from the mobile phone.
Xu Tongdao: "Why didn't you come to my place today?"
Zeng Xueyi: "Well, my dangerous period this month has passed, let's go next month! When my dangerous period is approaching next month, I will tell you in advance, and then you, you, too..."
At this point, her voice suddenly became much lower, "You should also be prepared."
Xu Tongdao's eyes widened slightly.
Will you come again next month?
But it would be unlucky to refuse this kind of thing... No! I don’t want to refuse it.
Then he laughed twice and agreed, "Oh, that's it, okay, okay! I understand."
…
Now that his mission has been completed this month, Comrade Xu, Xi Dongyang and Tang Qing set out for Tianyun City the next day.
After the New Year, he hasn’t visited Tianyun City yet!
He has a lot of business in Tianyun City now.
The first project that Ximen Food Co., Ltd. and Ximen Real Estate Development Company did after its establishment was the construction site next to the Sancha River Bridge, as well as an Internet cafe, hot pot, and branch of the decoration company.
All.
…
Time flies.
More than half a month has passed in the blink of an eye.
Tongdao Xu was invited to the factory production line of Ximen Food Co., Ltd., accompanied by general manager Wang Xing and others, to visit the production site of new products.
Packs of newly packaged instant noodles are packed by workers from the production line, packed into boxes of finished products, and stacked in the open space aside.
Comrade Xu walked over, took a look, then walked to the production line, reached out and picked up a package of new products from the conveyor belt.
The green-based packaging bag is printed with patterns of vine peppers, red peppers, beef cubes, etc.
——Wine pepper beef noodles.
On the packaging bag, the celebrity endorsing this product is Andy Lau this time.
General Manager Wang Xing walked to Tongdao Xu's right hand with a smile and introduced with a smile: "Mr. Xu, according to your instructions, our products must gather the top superstars from Hong Kong and Taiwan as much as possible. Last time it was Jackie Chan, this time it's Andy Lau.
Do you think this effect is okay?"
Comrade Xu laughed and looked carefully at the image of Hua Tsai on the packaging bag. He turned to Wang Xing and asked, "The endorsement fee this time is not cheap, right?"
Wang Xing smiled bitterly: "No! I heard that we were asking him to endorse instant noodles. Hua Tsai was originally reluctant, so we quoted a little more for the endorsement fee, and then we barely managed to impress this superstar."
Tongdao Xu nodded and did not ask for the specific number of endorsements.
Because when he looks back at the financial report, he can definitely see the specific figures.
Putting the instant noodles in his hand back on the conveyor belt, Mr. Xu turned around and left, saying: "It's okay! If you don't want to let go of your children, you can't trap the wolf. This is an era of eyeball economy. In the future, you will understand that in doing business in this era, you have to be willing to spend money."
Anyone who spends a lot of money on advertising will basically not lose money!"
Wang Xing followed closely, and smiled bitterly again when he heard this, "Mr. Xu, I admire your courage, really! Other instant noodles are just collecting cards of the heroes of the Water Margin, but you are here to collect all the kings and superstars for everyone!"
"
Comrade Xu smiled and said nothing.
Judging from the endorsement fees, he, Xu, does seem to be a waste of money.
But, he has his own ideas.
At present, most of the domestic instant noodle market is still occupied by giants like Master Kong and Uni-President. Other instant noodle brands have indeed not been promoted as extensively as Xu Tongdao.
But similarly, haven’t other instant noodle brands never been able to compete with Master Kong and Uni-President?
If you want to break out of the market encirclement of these two giants and become one of the first-tier brands of instant noodles in China, how is it possible without some amazing moves?
Is it Coca-Cola in his memory? Or is it Pepsi-Cola?
He remembered that each of the top popular celebrities in the country was invited to shoot endorsement ads. Every once in a while, a top popular celebrity would be replaced as a product spokesperson. For this reason, he would not hesitate to pay exorbitant endorsement fees.
In his impression, the person who sang "Nunchaku", Wang Leehom and others have all endorsed it.
Not only domestic superstars, but also foreign superstars often endorse and promote those two kinds of cola.
Undoubtedly, Tongdao Xu’s Ximen Yipin instant noodles may never hope to reach the heights of Coca-Cola and Pepsi-Cola in this life.
but……
It’s okay to learn from other people’s propaganda experiences.
As long as his Ximen Yipin instant noodle products taste good and have no flaws in quality, they will be supplemented by top superstars from Hong Kong and Taiwan acting as spokespersons.
He thought: When all the superstars endorse his instant noodles, will the brand "Ximen Yipin" instant noodles still be regarded as a top domestic brand of instant noodles in the minds of consumers?
He believed that there was nothing wrong with his idea.
The only problem is that it's a bit expensive.
Fortunately, the sales volume of Ximen Yipin Laotan Pickled Cabbage Beef Noodles that I had been selling before was very good and I made a lot of profits.
At present, he can still afford it and invite Andy to be the spokesperson for new products.
…
This evening.
After resting for a few days, Comrade Xu felt that he was doing well again.
In addition, since the beginning of the new year, he has not made a date with Xia Yun. This afternoon, he made an appointment with Xia Yun on his mobile phone to have dinner together that evening.
He arranged to have a meal at a famous Western restaurant in Tianyun City.
That night, he and Xia Yun had a meal here.
When they were eating together, he could clearly feel that Xia Yun was a little absent-minded. When she occasionally raised her eyes to look at him, she gave him a complicated expression, as if she wanted to say something to him.
Tongdao Xu had some guesses in his mind. He felt that after this New Year, Xia Yun would be a little different from before the New Year.
Is it because when she went home to celebrate the New Year with her parents this time, she was touched by something? She felt something? So she wanted to end the relationship between her and me?
It is possible.
But in this Western restaurant, surrounded by other diners, he held back and didn't ask.
It wasn't until the meal was over that the two of them walked out of the restaurant side by side. Xi Dongyang drove his car in front of them. When they were about to get in, Comrade Xu turned to look at her and asked: "It's still early, do you want to drive down the road together?"
?”
The cool night wind ruffled Xia Yun's shawl long hair. After hearing this, she looked at him unexpectedly and met his smiling eyes. She forced out a smile and raised her hand to smooth the messed up hair on her face.
Si, nodded slightly, "Okay, let's go for a walk then?"
It's actually very cold in Tianyun City tonight.
There is still snow everywhere on the streets, especially on the sidewalks.
"Okay! Let's go then!"
With that said, Comrade Xu stepped forward, knocked on the passenger window, and said a few words to Xi Dongyang in the car, asking him to go back first, and then he and Xia Yun walked to the sidewalk on the street.