"The jokes caused by the misplaced identity, the plots are interlocking and step-by-step. The two protagonists exchange identities and think in each other's shoes at the same time. They use "The Self-cultivation of a Killer" to express the true meaning of the performance, and use "The Self-cultivation of an Actor"
"Cultivation" tells the true meaning of love! He Xin once again gave the audience an actor-level performance..."
"This is Ning Hao's fourth commercial feature film (counting the yet-to-be-released "No Man's Land"). The multi-line narrative, identity suspense, comedy elements, blind hits and other stylistic features have all been retained and gained.
With further development, he still followed this path and became his own. Although the screenwriting skills are like collage games and deliberately disrupted character relationships, with the completely different acting methods of He Xin and Shen Teng, "The Crowd" becomes an actor's performance
One of the most interesting works by Ning Hao..."
"The structure is not big, it is not a big production, and there are no big scenes, but the structure is exquisite, the plot is compact, there are many baggage, and even every frame contains a kind of ingenuity. Watching such a movie, you can strongly feel the screenwriter and director
With his cleverness and energy, he worked hard and every coincidence was wonderful and perfect. This feeling is really a battle of wits and courage, hearty..."
After the media special session, movie reviews came out one after another, most of which were complimentary. Of course, this is also based on the fact that this is indeed an excellent comedy movie, otherwise it would just become a boast.
There are also some who are critical, such as "The first half is quite interesting. The theme of two people who are immersed in their own lives suddenly switching roles and both entering the role is quite interesting. The second half starts to be effective for the sake of effect, and the convincing power is sudden."
Surrender..." and so on.
For this kind of report where you received red envelopes and gifts and still criticized it, the company's publicity department will carefully note down the relevant media and reporters. From now on... I'm sorry, I won't cooperate.
Of course, He Xin, as the boss of the company, would not care about such minutiae, and He Lirong, who was cooperating with Zhong Lifang's promotion, would not go out of her way to report this to her boss.
"How's the effect of spot screening?"
After the special media session, "The Crowd" began to be screened in designated theaters in several major cities such as Beijing, Shanghai, and Guangzhou.
The so-called screening is to pre-screen the movie to satisfy the audience's curiosity before it is officially released. This is a model introduced from Hollywood. It first started in China with "Hero" in 2002. At that time, in order to be eligible to be nominated for the Oscar for Best Foreign Language
Film Awards, a seven-day screening was held in Shenzhen in advance.
Later, probably to keep up with the fashion, many blockbusters would be screened before their release. This was also an act of building momentum before the movie was released on a large scale.
However, there are risks associated with screenings. Exposure in advance often provides opportunities for pirated copies to be filmed, and some people can even steal high-definition versions from theaters.
Nowadays, as the country continues to increase its anti-piracy efforts in the film and television industry, and the digital projection model has already been popularized, it is increasingly difficult to pirate high-definition versions, but the behavior of stealing photos in theaters has been repeatedly prohibited.
Even in later generations, some popular movies, such as "The Wandering Earth", "The 800", etc., have had pirated versions of them in theaters during the screening period.
Although the state cracks down on such acts very hard, and if found out, they will face a fine of up to 500,000 and several years of imprisonment. However, for film producers, as long as pirated copies are leaked, the loss is inestimable.
This is the first time that a movie produced by the company has been screened in this mode. In terms of anti-piracy measures, it has followed the model of "The Thirteen Hairpins" which was screened for a week as early as September.
That is to strictly control the number of screenings and the number of spectators; increase the ticket price to double the original ticket price; spectators must purchase tickets based on identity verification; they must undergo security inspections when entering the venue, and electronic products such as mobile phones and cameras are not allowed to be brought into the venue;
Spectators must deposit their bags before entering the venue.
Moreover, the theater chosen for screening is also a theater that has long-term cooperation with the film company and is trustworthy. During the screening, the film company and the theater will also organize patrol teams to conduct inspections every five minutes to prevent theft during the film screening.
As for "Jinling Thirteen Panties", including the previous "Hero", "Mei Lanfang", etc., why are they all screened in September, a few months before its official release?
It turns out that according to the rules of the Oscars, all films registered for next year's Oscars must be screened in commercial cinemas for at least one week between October 1st of the previous year and September 30th of this year. According to the old American saying
The participating films must pass the test of the audience. Of course, adopting a spot-screening model for the purpose of participating seems to be a mere formality, but at least it is more convincing than some awards in which films that are not even released to the public can win.
At this time, He Lirong smiled and reported: "The audience is very much looking forward to the works of our two bosses. The tickets for today's screening in several theaters were sold out within an hour of going on sale. And we arranged for staff to be on site
We will conduct a questionnaire survey and the results will be compiled tomorrow morning."
The publicity of "The Crowd" this time is unprecedented. On the one hand, it brings together the common resources of several investors such as China Film, Bona, and Galloping Pony. You must know that these companies are probably the only ones currently in China except Huayi Brothers.
, the most powerful film company. On the other hand, under the overall operation of Zhong Lifang, the film's publicity work has always maintained a high degree of popularity and topicality.
According to online surveys, the current popularity and audience expectations of "The Crowd" are not lower than those of "Flying Swords of Dragon Gate" and "The Thirteen Hairpins" currently in theaters.
Moreover, both the box office and word-of-mouth of these two movies are currently on a trend of rising and falling. It is said that the best publicity is the foil of peers. Of course, we cannot say that these two movies are bad movies, but they have mixed reviews and mixed praise.
The evaluation has further increased the audience's expectations for "The Crowd".
After all, Ning Hao's two previous crazy series are the best, and He Xin's performance has never disappointed the audience.
Compared with actresses, the Four Dandies, then the Four Dans with Double Ice, and now the Four Dans with Double Ice, etc., are actually all hype. Probably the earliest Four Dandans rated by "Nandu", Zhang Ziyi,
Zhou Xun, Zhao Yanzi, and Xu Cairen were quite convincing at the time, but later Shuangbing followed Sidan to succeed in the hype.
Moreover, at that time, Xu Cairen was obviously not worthy of his reputation, and Zhao Yanzi had also become a poison at the box office. Cheng Hao, who won the Tokyo Best Actress and shined in "The Wind", clearly surpassed most people.
As for the later glutinous rice dumplings, they were completely imitated by Shuangbing, and they were hyped up to squeeze into the big flower camp, and they created such a title out of thin air.
Whenever he talks about this, Cheng Hao is always very disdainful, or he is a bit sour and unwilling to be excluded, and he also disdains the company of Xu Cairen, who has a tough "talented girl" persona, as well as Pang Bing, Da Meiyuan, Fei Bao and other vases.
.
As for male actors, there is also the theory of the four major and minor actors. The four minor actors were born around 2000 years ago. The four major and minor actors at the same time were Lu Yi, Huang Lei, Li Yapeng and Hu Bing.
At that time, He Xin, who had just entered the industry as a courier boy, was not ranked at all. It was not until 2003 that his name was included in the new four major students, along with Liu Ye, Xiao Mingge and Tong Dawei.
However, compared to the stability of the Four Dans, the Four Junior and Junior Students often change their names, some are superiors and some are inferior, such as Deng Chao, Yin Xiaotian, Nie Yuan, Du Cun of the Sword Sect, etc. were all among them. Nowadays, Xiaosheng
His writing is in full swing, and if nothing goes wrong, he will be among the top four major students next year.
But what's interesting is that about three or four years ago, the media no longer included He Xin's name. As for the reason, there is no other reason. The gap is too big.
No matter it is Brother Xiao Ming, Chen Kun, Tong Dawei, Liu Ye, etc., no one can compare with him in terms of honor, box office, and especially acting skills. In addition, he is the boss of a film and television company, which makes him unique.
Today, He Xin is the only new-generation actor in China who can compete with Hong Kong stars. In the Mesozoic generation, there are probably only two actors, Jiang Wen and Uncle Ge.
This phenomenon is largely caused by an era. For example, after 2003, the mainland and Hong Kong officially started the era of co-productions. For nearly ten years, the so-called co-productions meant that Hong Kong stars always occupied the leading roles.
position, match the mainland vase, and then outstanding mainland actors will often be reduced to supporting roles.
This is why mainland actresses can win the Best Actress Award at the Hong Kong Film Awards, but mainland male actors never have the chance to win the Best Actor Award.
Of course, this is largely determined by the market, but it also inhibits the development of many mainland actors. If you think about the original "Infernal Affairs 3", Uncle Dao Ming and Huang Zhizhong were asked to do the dubbing. Huang Zhizhong might be justified.
After all, he is not well-known, but he is obviously out of place. At first glance, it may be that Uncle Dao Ming and Huang Zhizhong are trying too hard, or to put it more ugly, they are too pretentious, but looking at it from a purely business perspective, not mentioning Uncle Dao Ming, just rely on Huang Zhizhong's performance
, and obviously better than Andy Lau, Silly Qiang, Huang Sir and others.
And He Xin is probably the only anomaly among all new-generation actors. Except for making literary films at the beginning, he later only made films for his own company. Literary films can win awards, and commercial films can even win. At the box office, he often outperforms those so-called
The blockbuster films of Hong Kong's great directors and stars have been flops.
The movies produced by Xinhao Media are all starring mainland actors, from He Xin himself to Huang Bo, and now Baldy Xu, Bao Qiang and Xiao Wen.
Some media once asked him why he didn't use Hong Kong and Taiwan stars, and some even asked him maliciously if he was rejecting Hong Kong and Taiwan actors?
At first, He Xin laughed and said that Hong Kong and Taiwan stars were too expensive and he couldn't afford them on a small scale. Later, "Racing" invited many comedians from Taiwan, including this year's best-selling "Broken Love".
It's Wang Yaoqing. He has every reason to say that he doesn't reject Hong Kong and Taiwan actors. First of all, it depends on whether the role is suitable, and then how the acting skills are. If they are equally suitable and the acting skills are comparable, he will definitely give priority to mainland actors. On the one hand,
You are only allowed to form a group, so we can’t form a group? Of course, this cannot be said openly, but from a producer’s point of view, mainland actors these days are definitely much cheaper than Hong Kong and Taiwan stars.
It is precisely because of this situation that the new generation of actors in the Mainland often can only rely on TV series to become popular. There is a natural gap between them as TV stars and He Xin as movie stars. And even if it is a TV series, they can only rely on one The phenomenal drama "Latent" has won three awards including the China TV Feitian Award, the Golden (shui) Eagle Award, and the White (hei) Magnolia Award. This is also far beyond the reach of others.
He Lirong came over today. In addition to reporting on her work, she also attached a list of people to attend the premiere of "The Crowd" the day after tomorrow, which is January 6.
Most of them are actors who have worked with the company, such as Bo Ge, Baldy Xu, Bao Qiang, etc., not to mention Bai Xue, who became famous for "Broken Love", Tong Yali, the leading actress of Xinmiao Studio, and others There are Sun Li, Deng Chao and others, even Barbecued Pork Fen and Zhang Jin's couple are on the list.
Originally, she was also on the list as a boss lady, but unfortunately January 6th was also the day when the performance class she led was performing, so it was really difficult to escape.
"Brother Teng and Lao Wan will meet us directly in Shanghai when the time comes."
During this period, Shen Teng and Wan Qian, as the male and female leads, were interviewed everywhere like trapeze artists and frequently appeared in variety shows.
On the one hand, it is due to the need for film promotion, but at the same time, it is also an extremely rare opportunity for exposure for them personally.
Both Shen Teng and Wan Qian have been rooted in their respective drama stages for a long time. Do you think they have feelings for dialogue dramas or do they not want to be popular? Just kidding, as long as you are an actor, there is no one who does not want to be popular. In addition to gaining both fame and fortune, it will also mean that you will get more With more opportunities, more opportunities to choose scripts and roles, which actor can withstand this temptation?
They just didn't have the chance before.
Now that the opportunity is right in front of me, I am as lazy and greedy as Brother Teng, and I am still feeling pain and happiness at this time.
Because the story background of "The Crowd" takes place in Shanghai, the premiere was also held in Shanghai accordingly. It should be said that "The Crowd" has the flavor of a Shanghai-style comedy, but at the same time it integrates Shen Teng's role as Chen Xiaomeng. A grassroots figure who came to Shanghai from the Northeast to develop.
In particular, Brother Teng speaks Northeastern dialect very well in the movie. This is also the consistent style of director Ning Hao, who prefers expressions in dialects. He Xin plays Zhou Quan, who has an elite style of a new Shanghainese. As for the roles of Jiang Qinqin and Wan Qian This is purely native to Shanghai.
Although the two of them are not from Shanghai, they are both from the south. One is a girl from Hunan and the other is a girl from Sichuan. They both have the gentleness of southern women. Moreover, Wan Qian herself graduated from theater and her family is settled in Shanghai. Compared with the complete Jiang Qinqin, who makes up for it with her acting skills, seems to have more of a Shanghai flavor.