This time, the fans were as enthusiastic as ever. They started with two records, one to open for listening and one for collection.
Fans who queued up in advance spent a lot of money, and many bought more than five copies. After all, they are signed copies. If Zheng Qian becomes a superstar in the future, then the value of these signed copies will be too high.
After the Hong Kong autograph session, under the arrangement of Universal Music, Zheng Qian appeared at the Shenzhen Stadium at four o'clock in the afternoon to hold another autograph session.
This time, due to advance publicity, the entire stadium outfield was almost packed with people. Looking around, there were almost ten thousand people. The surrounding traffic was seriously blocked, forcing the traffic police to close the road in advance.
Mao Miaorui gasped when she saw this scene.
Ren Xin was also very emotional. Qian Qian, who was no one's concern a year ago, already has such a terrifying influence a year later.
This kind of scene probably only happened during Andy Lau's last concert, where the crowd was almost empty.
However, Zheng Qian's perception was not about this. He just kept saying on the road: "It's such a waste of police power and brings a huge workload to the police comrades..."
Ren Xin was speechless.
Mao Miaorui gave a thumbs up: "As expected of Brother Qian, the consciousness is high, why not do this? After the event is over, we will purchase some supplies and donate them to the police uncles in the area. What do you think, Brother Qian?"
"This is a good method. It's best to send another banner." Zheng Qian said seriously.
Everyone chuckled, and finally Zheng Qian sighed: "I'll tell Mr. Wan and the others next time that it's best not to have this kind of interaction in the city."
When they arrived at the venue, Zheng Qian walked into the stadium and started the autograph session while waving and smiling amidst the cheers of nearly ten thousand people outside the stadium.
Two hours later, the autograph session will end.
Zheng Qian felt that his wrists were a little sore. It was already dark when he left, but the lights outside the venue were still bright. After hearing the news, onlookers came one after another in an endless stream.
These days, there is not an explosion of information, big stars are still in a relatively high position, and people are still fascinated by the entertainment industry. It is really rare to see big stars on TV and newspapers with your own eyes.
Moreover, Chinese people love to join in the fun, and Zheng Qian was very popular at the time. He had just finished the national talent show "Chinese Idol" and his popularity was exploding. Therefore, the news that Zheng Qian came to Shenzhen aroused great attention in the local area.
Many local companies in Shenzhen City are trying their best to invite Zheng Qian's team for commercial performances, but Zheng Qian is considered to have some wealth and status now. Unless it is a very special invitation to commercial performances, there is no way he can invite this great master.
Of course, the main reason is that Zheng Qian's schedule has been scheduled until the end of the year.
After the two signing sessions, Zheng Qian's signing task for the new album has been completed.
His next main schedule is to record "Happy Camp", participate in the recording of the first episode of "Avenue of Stars", shoot an advertisement for Duowang Fresh Milk for his father, and announce to the public that he has officially become the brand spokesperson of Duowang Fresh Milk.
Zheng Wei had been waiting for this day for so long that he almost couldn't wait to see it. However, he knew that his son had a busy schedule, so he was very considerate and did not rush him too much.
But Zheng Qian has obviously recorded this matter on his itinerary.
The main task of coming to Shenzhen this time, apart from the autograph session, was to shoot a commercial for Duowang Fresh Milk.
Therefore, early the next morning, Zheng Qian contacted an advertising company in Hong Kong called "Zhizhen Design".
This company accepted Zheng Qian's commission half a month ago.
At the beginning, when I heard that the client was Zheng Qian, I immediately got excited and sent a well-known advertising design director in the industry to arrange the troops. On the way, I began to imagine various aspects for the media company Yuexiang Entertainment.
I was kind of advertising slogans, but when I got to the place, I asked and found out that I was working for a dairy company. I was a little stunned for a while, but I quickly came to my senses.
After actively collecting information and conducting research, advertising director Zhong Lijun began to design multiple advertising plans for Duowang Fresh Milk.
Now, after being screened layer by layer, these plans were finally presented to Zheng Qian.
There are three advertising slogans in total.
"A glass of milk strengthens a nation!"
“Grow up healthily and enjoy fresh milk!”
"Duowang fresh milk, pure white and healthy!"
In the conference room of Duowang Fresh Milk Company, Zheng Qian looked at these advertisements and murmured in his heart, what the hell are these?
I have serious doubts about the strength of Zhizhen Design, but Zheng Wei actually likes it. Simple is the best. The simpler, the stronger people’s awareness of the brand.
Throughout the history of the industry, all well-known advertising lines generally have no more than ten words.
Zheng Qian also knows this truth, but there is still a gap between it and some of the advertising slogans he knows.
For example, "Sour and sweet is me" was so popular in the past life that everyone from an eighty-year-old woman to a three-year-old girl didn't know about it.
In the end, apart from this sentence, Zheng Qian racked his brains and couldn't think of any other outstanding ones. However, the few advertising slogans he threw out casually still shocked a group of designers at the advertising company.
"Partnering in the morning and evening is more nutritious!"
“Nutrition arrives soon!”
"More nutrition, healthier every day!"
“Because you put your heart into it, you can rest assured!”
"How's it going? It's okay!"
Zheng Qian asked.
Zheng Wei's eyes lit up and he decided directly: "Okay, great, my son is smart! Just use these words!"
This father really cheers for his son!
Everyone looked at each other in confusion, but after careful consideration, they kept nodding. Not to mention, Zheng Qian's casual advertising words were indeed interesting.
Then Zheng Wei asked: "My son thought of the advertising slogan, so I don't have to pay the advertising fee, right?"
It turns out the baggage is here!
After all, your son is also a big star, Mr. Zheng, you are too stingy!
Zhong Lijun slowly gave a thumbs up and said with a smile: "Brother Qian is indeed amazingly talented."
Zheng Qian coughed: "Just call me A Qian. I just said casually that professional things have to be done by professionals. Director Zhong doesn't have to misunderstand. Since I invited you to come, the advertising design fee will still be paid."
of."
In fact, the copyright fee for advertising words is not valuable, so there is no need to dig at Soso on this point...
Zheng Qian asked Zhizhen Design to come over, and the most important thing was to ask them to help shoot the commercial.
In the end, everyone agreed to use three advertising slogans based on the product features.
They were: "Morning and evening partners are more nutritious!", "Nutrition comes earlier!", "Because you are attentive, so you can rest assured!" With these three sentences, after the discussion, the filming started immediately.
Zhizhen Design has a professional shooting team. Zheng Qian can start shooting immediately as long as people arrive.
It only took one afternoon to shoot three commercials. Each commercial was controlled within twenty seconds. According to Zheng Wei's idea, he was planning to test the water now at Shenzhen Satellite TV and then gradually expand to other areas.
Satellite TV, if the performance meets the standards, it will be directly sent to CCTV.
Unexpectedly, when Zheng Qian heard this, he immediately couldn't understand his father's cautious attitude, so he told Zheng Wei to do it in one step and directly contact CCTV for advertising.
To this end, Zheng Qian also specifically contacted Guo Fengyun, deputy director of the Film and Television Department of CCTV. The two parties have collaborated on two TV series, "Lotus Lantern" and "The Storm". Both TV series have achieved good ratings, among which "
The theme song "For Whom" from "The Storm" is even more popular all over the country.
Guo Fengyun was surprised when he learned that Zheng Qian was going to advertise on CCTV. After learning the details, he took the initiative to help Zheng Qian connect with colleagues in the advertising business department.
During this exchange, Yang Lei, director of CCTV's three variety show channels, also got the news and proactively contacted Zheng Qian: "Zheng Qian, don't you want to invest in advertising? Do you want to invest in "Avenue of Stars"?"
Zheng Qian was surprised when he received the call from Director Yang. When he heard this, he was also moved: "Is it okay? Didn't I hear that the advertising bidding work has been completed?"
"You are the key guest of our show. It's okay not to take care of others, but I must take care of you!" Yang Lei said with a smile.
Zheng Qian quickly thanked him. After a while of discussion, he finally bought a whole season of sponsorship ads at a friendly price of three million. By then, the trademark and text of Duowang Fresh Milk will appear in the audience, and the products will also be on display.
Place it on the judging panel.
As for the stage, there is no need to think about it. It is the exclusive space of the title sponsor of "Avenue of Stars". As a sponsor, it is already very good to appear in the judges' seat and the audience seat.
However, in this way, Zheng Qian's participation in this program is almost a reverse in the early stages.
After all, the performance fee for each episode he records is only 100,000 yuan. He has to record 30 episodes before he can recoup the money. However, he can also participate in the profits from ringtone downloads, concerts, endorsements, etc. of the songs sung by the students on the program.
Not too bad.
The commercial shooting here is over, Zheng Qian's next schedule is "Happy Camp".
Before that, Zheng Qian received a call from Xiangmihu Real Estate Company in Futian District, Shenzhen, asking if Zheng Qian had time to come to Xiangmihu Community. They had a new building opening and invited Zheng Qian to perform, cut ribbons, etc.
Under normal circumstances, these business performances are handled by Ren Xin, and it is impossible to directly call Zheng Qian.
However, Zheng Qian once bought a villa in Xiangmi Lake and left his contact number. He didn't expect these real estate companies to be so terrifying.
When he first went to buy a house, Zheng Qian had just participated in the "Singer" program and won the championship. He was slightly famous in the Beijing-Tianjin-Hebei region, but in the south, although he was not unknown, he was basically unknown in Shenzhen.
People know.
Now times have changed, and after Zheng Qian's fire, the real estate company was able to accurately find Zheng Qian's contact information, which can be considered a painstaking effort.
But Zheng Qian had no time to do these activities, so he hung up the phone directly.
But not long after, the phone rang again,
After Zheng Qian answered the call, he said, "Xiao Zhao, I'm very busy. If you do this again, I will sue you for harassment!"
"Mr. Zheng, I'm very sorry to disturb your time. I am Wang Wei, general manager of Shencheng Bishuiwan. Is it convenient for you to answer the phone now? I have something to ask you."
Hearing that it was the general manager, Zheng Qian frowned and said, "What's the matter?"
"Our Bishui Bay is about to open for business, and we would like to invite you to come to the commercial show... Don't hang up the phone yet. We invite you to come to the commercial show, and we will give you the right to use a house for free..."
Zheng Qian was just about to hang up the phone when he heard these words and stopped. To be honest, the temptation was really great, but he had never heard of Bishuiwan, so he said: "Contact my management team.
, they are responsible for these businesses, and don’t call me again.”
After hanging up the phone, not long after, the phone rang again, and it was still an inexplicable real estate company.
Some people want to give away a house, some want to send money, and some want big money and want to give away a house, just to let Zheng Qian go to the sales department. As long as the person arrives, not to mention one or two apartments.
What they want is this topicality.
In the past two days, the news of Zheng Qian's purchase of a house in Xiangmi Lake has spread like wildfire, causing great shock in the market. Although this purchase occurred half a year ago, after the recent exposure, it still attracted the attention of many home buyers.
.
Even the big star Zheng Qian has bought a house in Xiangmi Lake. If he doesn’t buy it now, then when?
As a result, the reputation of Xiangmi Lake suddenly skyrocketed. Countless people came to view the house, and real estate companies were jealous of him.
The Xiangmi Lake side was also too slow to respond. The fact that Zheng Qian purchased a house in his own building was only discovered during a recent property inventory. At first, the senior management of the real estate company couldn't believe it, but after comparing names and ID copies, they were waiting.
Only then was it confirmed that Zheng Qian was the big star.
This suddenly made Xiangmi Lake Real Estate Company excited, and immediately mobilized the people to spread the news. Word of mouth spread, and Xiangmi Lake suddenly became very popular.
Other real estate companies were also anxious and scratching their heads. After finally obtaining Zheng Qian's mobile phone number on the black market, all kinds of calls came in one after another.
Zheng Qian had no choice but to turn off his phone and asked Ren Xin to buy a new SIM card.
After some investigation, Zheng Qian was very angry when he learned that Xiangmihu was using his fame to promote it, so he quickly asked Ren Xin to put the Xiangmihu house on the second-hand housing market on his behalf and prepare to sell it.
I originally wanted to pluck out the wool, but ended up being plucked back. What kind of thing is this?
The more Zheng Qian thought about it, the angrier he became, so he called Cheng Jinming and drafted a lawyer's letter!
At the same time, when Zheng Qian's real estate information was listed on the trading market, Xiangmihu Real Estate Company got the news instantly. This was not over yet. Zheng Qian suddenly received a lawyer's letter from the capital in his mailbox.
Sued Xiangmihu for infringement of reputation rights and reprimanded Xiangmihu to immediately stop the infringement, otherwise it would reserve necessary legal means.
These two pieces of news were like an earthquake, and the entire top management of Xiangmihu Real Estate Company was stunned.
Real estate manager Xiao Zhao reacted and immediately wanted to call Zheng Qian to inquire about the situation.
"Sorry, the number you dialed is unavailable..."
Everyone looked over.
Xiao Zhao stammered and reported to the leader: "Zheng Qian's phone number became empty..."
"I'll just say it! I'll just say it! It's too high-profile! Using Zheng Qian's name to promote it, you really think he is an idiot! Now it's better! A good thing has turned into a bad thing!"
"That's it, just let the news ferment quietly. Such a high-profile publicity will force others to take action!"
“Now I don’t even have contact information!”
"Zheng Qian is too unkind. After all, we are from Shencheng, so why can't we support the development of our hometown?"
"It's over, this news is about to spread, what will others think? It was just announced that Zheng Qian will settle in Xiangmi Lake, and the house will be sold in the blink of an eye? Is it a quality issue or something else?"
"Stop arguing and find a way to remedy it quickly!"