Chapter 349 The Wind Swept In (Seeking Monthly Ticket)
After talking about the catfish effect, his desire for future smartphones and the rapid advancement of communication technology, everyone looked at Zheng Qian with different eyes.
Lin Qianqian was so excited. Even she didn't expect Zheng Qian to have such insight. For a moment, she felt reluctant to give up. She really wanted to pull this guy over and do it together!
But Zheng Qian's current achievements are obviously more worthy of praise, and Lin Qianqian is not an ignorant woman. What's more, with Zheng Qian's current income, one person is completely worthy of a large enterprise, and he went to the technology industry to start over.
, and when the future direction is not very certain, it is completely a waste of watermelon for sesame seeds.
So he suppressed his excitement and carefully discussed the stock pricing with Zheng Qian.
If calculated based on the endorsement fee of 100 million, Zheng Qian can get quite a lot of shares.
Although Zhenhua Technology has not yet been listed, and does not even want to be listed in the future, not being listed does not mean that it does not have shares. It is just internal shares. Only employees of Zhenhua Technology have the right to buy them.
The company pays dividends every year and allocates shares every year, and it becomes prosperous and everyone makes a lot of money.
According to the detailed annual report released last year, Zhenhua Technology's current net assets are approximately 31.5 billion yuan. If calculated based on the price of 4.05 per share, the company's total share capital is approximately 7.778 billion shares.
If Zheng Qian's endorsement fee is calculated based on the stock price, then Zheng Qian can get 24.7 million shares.
Zheng Qian was actually a little dazed.
If Zhenhua Technology was competing against Huawei Technology in the previous life, then these 24 million shares would be worth a sky-high price in future generations.
Zheng Qian knows how good Huawei's internal shares are. These two tens of millions of shares will definitely enable ordinary people to achieve financial freedom in future generations.
Every time he sees high-quality stocks like Moutai and Zhenhua Technology, Zheng Qian feels that he is standing at a watershed in his life, and his destiny will change dramatically with these stocks.
So he agreed without thinking.
So the entire Zhenhua Technology began to operate.
In order to hold shares, Zheng Qian personally joined Zhenhua Technology and became an honorary consultant of Zhenhua Technology, and the allocated internal shares will also be allocated to Zheng Qian's name after review by relevant departments.
Although the cash flow of 100 million is very good, the internal shares of Zhenhua Technology are also valuable, and with the continuous development of Zhenhua Technology, the annual return rate of employees holding shares has reached 25%. Therefore, based on this range, employees’ annual return
The dividends are also quite large.
Zheng Qian knows that Zhenhua Technology's stock, like the stock of cutting-edge computers, started to skyrocket after getting involved in the field of smartphones, so getting the Zhenhua Technology stock at this stage still has more advantages than disadvantages for Zheng Qian.
On the same day, Zheng Qian finalized the endorsement contract for the new mobile phone with Zhenhua Mobile. Although Zheng Qian and Lin Qianqian have a good relationship, in front of the business, they are all business.
Zhenhua Technology did not report this matter in a big way, which is in line with Zhenhua Technology's long-standing policy of keeping a low profile. If it were another company, it would have started publicizing it with great fanfare.
However, Zheng Qian turned down Noah's mobile phone and the news of his endorsement of Zhenhua Mobile began to spread like wildfire. Soon, after the endorsement of Noah's mobile phone ended, Zheng Qian took over the advertising endorsement of Zhenhua Technology.
Soon after, Zhenhua Technology immediately began large-scale advertising.
CCTV, Xiangnan Satellite TV and other major TV channels have all begun to frequently broadcast commercials featuring Zheng Qian endorsing Zhenhua's new mobile phone. Related advertisements have been placed in bus stations, subway stations, shopping malls, and campuses.
For a time, ordinary people who didn't have much idea or positioning about mobile phone brands, saw Zheng Qian endorsing Zhenhua Mobile Phones, and immediately had a deep impression on this mobile phone brand. Zhenhua Mobile Phones became famous because of this.
However, although the brand image of Zhenhua Mobile has been greatly improved because of Zheng Qian's endorsement of mobile phones, at this stage, since Zhenhua Mobile has not focused on the high-end mobile phone market, the price of mobile phones is relatively low.
For some foreign brands such as Sony and Noah, they still cannot be compared in a short period of time.
Therefore, at this stage, endorsing Zhenhua Mobile Phones does not bring much benefit to Zheng Qian, but for Zhenhua Mobile Phones, it is a huge highlight in improving the mobile phone brand.
In addition, Zheng Qian also wrote both Chinese and English versions of "My Dream", which was bought out by Zhenhua Technology for 6 million.
It is worth mentioning that Zhenhua Technology actually adopted Zheng Qian’s suggestion and made all the copyrights of these two songs completely open to the outside world. In other words, anyone can use the song "My Dream" without any copyright restrictions.
, complete disclosure.
This approach surprised everyone in the industry.
But the masters who are proficient in marketing plans are full of praise for it.
Zheng Qian did not sing the song "My Dream" himself. Although his singing effect was good, in comparison, Su Jing, who had an outstanding performance in "Chinese Idol", could perform this song more easily.
style.
Under the leadership of Zheng Qian, Su Jing learned the news and almost fainted with joy. Although it has been a year since the show ended, Su Jing's popularity and strength have steadily increased, but if she is like Zheng Qian,
It's like riding a rocket and rising like crazy. It's obviously impossible to reach it.
So in the past year, although her development has been pretty good, Su Jing has not been exposed to a high-end first-line brand endorsement. Her current popularity is already very good at the stage where she can stabilize "Chinese Idol".
Therefore, when she received an unsolicited phone call from Zheng Qian and recommended her to sing a commercial song written by Zheng Qian for the recently famous Zhenhua Mobile Phone, she was so happy that she almost fainted.
.
"Is it really Zheng Qian?"
When Li Dongtian, general manager of Tianhao Shengshi, heard the news, he was a little surprised, but after thinking for a moment, he agreed to Su Jing to take over the task. Finally, he said to Su Jing's agent: "The price doesn't matter, even
You can get zero pay, do you understand what I mean?"
"Understood." Su Jing's agent nodded repeatedly.
Li Dongtian stood there a little puzzled. Ever since he and Zheng Qian parted ways in "Chinese Idol", the relationship between the two has become increasingly shallow. Zheng Qian won the championship in one fell swoop, which really disrupted Li Dongtian's original plan.
, and Zheng Qian did not agree to sign the Tianhao Shengshi management contract, which led to the rift between the two becoming more and more serious. Until now, one year later, they are still parting ways.
But Zheng Qian is now a superstar. Li Dongtian knows that even if he takes the initiative to show his kindness, Zheng Qian probably won't give him a good look, so he has no idea of going forward and giving him a cold face.
But now, the relationship between the two parties seems to have eased a bit. Su Jing is from Tianhao Shengshi, and Li Dongtian is the head of the company Tianhao Shengshi. So, does it mean that Zheng Qian is asking himself
What about some signals of reconciliation?
Li Dongtian felt that he might have been overthinking it, but it would be disrespectful to come back without reciprocating, so he asked Su Jing's agent to take over the announcement for free.
At the same time, Li Dongtian successively ordered several top programs such as Hunan Satellite TV's "Happy Camp" to send recording invitations to Zheng Qian.
Ordinary artists would naturally be extremely excited about this kind of invitation and begged for it, but after sending it to Zheng Qian, there was no response, as if nothing had happened.
This suddenly made Li Dongtian feel a chill in his heart.
It seems that he is being too sentimental after all.
…
On the other side, Zheng Qian received the notice and began to go to Japan to participate in the promotion of the new Japanese album "Be with You to the End of the World".
The publicity plan given to Zheng Qian by Sony Entertainment has long been finalized. All program announcements can be posted. In a word, you can go wherever you want, and all of them are chosen by Zheng Qian.
But in the end, Zheng Qian only chose two of the most well-known variety shows and one music chart-topping show.
The album will be released at the end of September, and Zheng Qian arrived in Tokyo half a month in advance to participate in program recording and promotion.
Although he was treated like a superstar within Sony, when participating in the recording of the program, Zheng Qian still felt some special differences in how Japanese hosts and artists treated foreign artists.
It was a polite and condescending attitude. Regarding Zheng Qian, what they asked about was not Zheng Qian's works, but some anecdotes about Zheng Qian's life in mainland China.
Especially when Tong said that the mainland had built the world's longest Qinghai-Tibet Railway and that Beijing also had a subway system, everyone looked in awe.
Zheng Qian felt as if these idiots had never left Japan.
So when he was being interviewed, although he was smiling, he was very careful with his words, which made many people think that Zheng Qian's Japanese was not very good.
Until Zheng Qian played and sang a song "Lemon" on the spot, all the guests looked shocked, and their mouths were opened so huge that they could fit two salted duck eggs inside.
"Damn it! I can't hear any accent at all!"
"Is he really not from our country?"
"The more I listen to this song, the more I feel like it. It's really nice?!"
"The way he plays the piano really looks like the Prince Charming in my dream!"
"The boys from Mainland China are so handsome, I really like them!"
Many people seemed to have seen the door to a new world, and everyone was amazed by Zheng Qian.
Although Zheng Qian won the Science Fiction World Hugo Award and held two concert tours in Asia, the world is so big that if you don’t pay attention to Zheng Qian, it will be difficult to notice that there is a treasured singer like Zheng Qian, especially
Japan is still a relatively closed cultural circle and pays almost no attention to the entertainment market outside its own country, so there are few examples of cultural invasion from other countries.
Therefore, even if the Hallyu Wave sweeps across Asia, in Japan, it is often a failure. Usually after testing the waters for a while, it is found that it is completely unable to make waves, and then it turns to the US market and the mainland market.
However, racial discrimination in the American market is obvious. It can be said that it is even more difficult for Asians to do business here.
Although the entertainment market in Japan is closed, at least everyone is of the same color and will not be discriminated against.
Although the American entertainment market is open and welcomes the world, if you want to operate here, you will have to suffer discrimination in all aspects. After all, this is white supremacy.
So, after going round and round, the Korean brokerage company finally chose to open the door to the mainland Chinese market.
For example, in recent years, in order to make the Korean wave form a trend of cultural invasion, all Korean TV dramas have been packaged and transferred to Shonan TV, CCTV and other leading TV stations.
TV series and movies can be played in the mainland market.
Many TV stations enthusiastically embraced the Korean Wave because of this, but little did they know that it provided a breeding ground for the invasion of the Korean Wave here, causing the domestic artist market ecology to be completely hit by dimensionality reduction, completely squeezing the space for growth.
Therefore, at present, the mainland market is basically being cannibalized by Korean artists. Unless they are top-notch artists like Zheng Qian, Zhou Jinglun, and Sun Xuezi, who can still resist, others such as Su Jing, Yu Qianlian, and Zhang Guoran are emerging.
Artists basically have no ability to resist.
This is why Su Jing was ecstatic after receiving the announcement.
In the current mainland market, Koreans are very popular. It is extremely difficult for newcomers from the mainland to gain a stage and market. It is several times more difficult than a few years ago.
But Japan does not have such troubles. They are quite confident in their domestic entertainment market, and various related protection measures and bills are fully implemented. Although it is relatively closed, it is safer and completely protects local culture and Korean Wave.
If you want to carry out cultural invasion here, you will basically encounter a disappointing situation.
However, there are exceptions. The cultural invasion power of Hallyu is very terrifying. Even after taking various measures, it still cannot stop the crazy pursuit of many young people who have not yet formed the correct outlook on life.
But at the national level, it was a blow, and the more it became obsessed with it, and even gradually became happy, forming some inexplicable sense of cognitive superiority.
This is very similar to the status of fans after the "Korean Restriction Order" was actively implemented at the Chinese civil level in later generations. Fortunately, patriotic education began to prevail at that time, allowing many young people to understand part of the bottom line. Although it still has a certain impact on their thinking, it has
No big deal.
Therefore, I have some understanding of Zheng Qian's state of being wary of artists from other countries. Not every nation is like China. It can be said that the sea is open to all rivers and is tolerant.
But Zheng Qian's performance unexpectedly shocked these Japanese program hosts and guests. Even though they were well-informed, the mainlanders in their impressions and the handsome singer standing in front of them seemed to be completely different.
What does it look like?
These "well-informed" artist guests are already so shocked, which is enough to show how closed the Japanese entertainment market is.
Some citizens of this country are even more ignorant.
Therefore, when the program was broadcast, the ghost guys on the entire Japanese island felt like they had encountered layers of tornadoes.
Wherever the strong wind struck, everyone was in a state of shock.