With Zheng Qian's current influence among the domestic people, once his works are released, even without any preliminary publicity, they will quickly become popular in a short period of time.
Not to mention that this time it is accompanied by the release of Zhenhua's new mobile phone, and various preliminary publicity resources have been invested.
Coupled with the fact that Zheng Qian personally sang the brand theme song at Zhenhua Technology's press conference, the song immediately became popular all over the country.
It not only set off an upsurge of discussion in the technology circle, but also set off a wave of singing throughout the country. Thanks to the convenient publicity resources for the launch of Zhenhua's new mobile phone, every day when people turn on the TV, they can see "My Dream" playing on the TV.
》song came.
In major Zhenhua mobile phone stores across the country, "My Dream", the theme song of Zhenhua Mobile Phone, is played through loudspeakers every day. Under various conditions, the song "My Dream" can be instantly logged into various mobile phone stores.
It’s no surprise that the big music website tops the list.
For Zhenhua Technology, the song "My Dream" almost instantly made the reputation of Zhenhua Mobile Phones famous. As the song spreads more and more widely, we know that elementary school students can hum a few lines of the melody.
At that time, Zhenhua Technology began its ambitious expansion journey.
Like all countries’ brand companies in their overseas expansion journey, Zhenhua Mobile’s first stop was the United States.
The entire company invested US$70 million in promotional funds and carried out large-scale advertising in major central areas such as New York, Washington, and Boston.
The song "Dream It Possible" began to appear frequently in many TV media programs.
At the same time, the song "Dream It Possible" has been playing in New York's Times Square, a commercial area with extremely dense traffic, for seven consecutive days.
Zhenhua Technology specially hired a Hollywood director to shoot the relevant commercial. Although the content is very vulgar, it is the story of a girl majoring in piano who finally realized her dream of going to the world stage through her own efforts. She relied solely on powerful camera operations and
Thanks to their editing skills, the video content of "Dream It Possible" is quite exquisite, and all the actors in the content have excellent acting skills, making it easy for people to believe in the scenes and the story that is happening.
So "Dream It Possible", like "My Dream", began to become popular in the United States.
During this period, Zhenhua Technology also invited the well-known American female singer Vera to sing this song. The powerful appeal of the singing voice and the popularity of the song itself made the song "Dream It Possible" instantly become a frequent feature in major European and American music programs.
repertoire.
In the latest issue of US Billboard magazine, "Dream It Possible" sung by Vera shot to the top of the singles chart.
The day after Billboard magazine announced the rankings, "Dream It Possible" began to blow up in North America and Europe.
In addition, "Dream It Possible" sung by Zheng Qian has also begun to be mentioned frequently, and its popularity index is gradually increasing. Although there is still a certain gap with the version sung by Vera, Zheng Qian is very popular in Europe and the United States after all.
She cannot reach the level of a singer like Vera.
But what can be guaranteed is that the version sung by Zheng Qian is not weaker than the version sung by Vera.
So when "Dream It Possible" started to become more and more popular, in many countries in Europe and the United States, when people were searching for this song, among the many singing versions, people would subconsciously click on the one sung by Zheng Qian who was ranked second.
Version.
So as the song became more and more popular, "Dream It Possible" sung by Zheng Qian also began to sweep Europe and the United States. Many people were surprised to discover that Zheng Qian was the singer who sang such divine songs as "You Are Not Alone" and "Opera 2"
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This made Zheng Qian's popularity explode again after half a year.
Even Zheng Qian himself didn't expect that the songs he casually sang for Zhenhua Technology would become popular in Europe and the United States.
Zhenhua Technology sold only a few mobile phones, but it actually made its name famous first. As the music of "Dream It Possible" spread further and further, Zhenhua Technology's brand awareness also increased.
Although no benefits can be seen in a short period of time, everyone knows that Zhenhua Technology has really hit the jackpot this time.
Moreover, Zhenhua Technology’s publicity strategy is also a classic, with cases frequently mentioned by business people.
Because Zhenhua Technology has made the copyright of the song "Dream It Possible" completely public and free of charge, even if someone uses this song for commercial purposes, as long as they admit that it is the theme song of Zhenhua Mobile Phone, they can use it casually.
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This song itself is very classic, and the copyright is completely open and free. Naturally, many singers who cannot afford the copyright flocked to it, so in the following period, more and more singers joined the singing team, and even
A well-known singer released his own version of "Dream It Possible" as a new song, and it even made it into the top ten of Billboard magazine's singles chart.
This moment caused an uproar in the European and American music circles.
The direct consequence is that more and more singers have joined the singing team, and it has even become a phenomenon-level trend.
For business people, such a classic case can be written directly into textbooks.
This is a perfect combination of the entertainment industry and the technology industry.
As the Chinese and English versions of "My Dream" begin to become popular, Zheng Qian is about to go to Lausanne to join the troops and participate in performance rehearsals for the exchange meeting.
However, before that, good news came from Yuexiang Media. The movie "Crazy Stone", which was fully invested by the company with a capital of 3 million, after two months of screenings and additional screenings, the final box office settlement was settled at 4,660.
One million yuan, a return rate of fifteen times, directly shocked all practitioners in the industry.
“Incredible results!”
"The spring of the film industry has really come. I invested 3 million and got 46 million in box office!"
"I'm still lamenting that the box office of "A World Without Thieves" exceeded 100 million last year. I didn't expect that many movies this year would have a box office of over 100 million! Even a movie with a cost of 3 million can have a fifteen-fold return!"
"No wonder my classmate has to lose his business to invest in movies, no wonder!"
""Crazy Stone" is really funny. There wasn't much publicity when it was released, but I didn't expect it to have such a high box office in the end!"
"This movie was invested by Yuexiang Media. The script written by Zheng Qian, it would be surprising if it didn't become a hit!"
"There are no famous actors in the movie. They are all unfamiliar faces, so the investment can be controlled at 3 million. I have to say that the script provided by Zheng Qian is awesome. Otherwise, Huang Haiyu will not be able to be the leading actor in any production group with his appearance."
Only Zheng Qian can discern pearls with his sharp eyes!"
"I really admire Zheng Qian more and more now. He can write and sing, and his investment is so impressive!"
"Zheng Qian should be worth several hundred million dollars now, right?"
"It should be true. If it was just in the entertainment industry, Zheng Qian would never be able to make a fortune, but he seems to have hired a financial management team and handed over all his funds to the financial management team. I was still in the media once
The person who knew this news in the report called Qianhua Investment?"
"Qianhua Investment? Damn it, this is the major shareholder of our company!"
"I checked and found out that it also invested in our company, and it was during the Series A financing round!"
"Qianhua Investment seems to have invested money when our company was financing. I'm from the gaming industry. What industry are you from?"
"I'm from the liquor industry!"
"I'm in the real estate industry!"
“My internet’s!”
"What a coincidence, I also work on the Internet. What do you mainly do?"
"We are cyber security..."
"We are an online finance company. Do you know the online banking U-Shield that is very popular recently? It is made by our company."
"We are in the logistics industry..."
"Zheng Qian is awesome. He invested so much without knowing it. How rich is he now?"
"With so much investment, the cash flow will definitely be very small, but if all the shares in his name are put together, he is now worth at least 500 million, US dollars!"
"Five hundred million US dollars? Holy shit! The boss of the gaming company listed on Nasdaq is only worth more than 10 billion yuan, and he is already the richest man in China. Although he was just sold by the real estate industry boss for 18 billion yuan,
The net worth is squeezed out, but 500 million U.S. dollars, converted into RMB, is about 4 billion RMB..."
"In their twenties, you can have a net worth of 4 billion yuan from scratch? Who else?"
"It's a bit exaggerated. Zheng Qian's cash flow is estimated to be in the tens of millions. All he owns are shares in various companies. One day these companies may go bankrupt and his worth will shrink in an instant."
"Don't say sour grapes. The financial management team hired by Zheng Qian is very professional, and they diversify their investments. Even if one target has a storm, it will not affect the continued wealth growth of other targets, and the safety and risk are both
There is a certain guarantee!”
With the "Crazy Stone" box office finally publicly revealed.
There has been an explosive discussion among the public about Zheng Qian's net worth.
Just in time, Forbes China's wealth rankings announced the net worth of China's wealthy class.
Today's China is in a period of rapid development of brokerage, and all industries are moving forward crazily, moving forward, and moving forward again as if they are at full capacity!
Therefore, every once in a while, the list of China's richest people will undergo drastic changes.
The position of the richest man takes turns. The wealth gap between the top ten richest people is actually not big. Everyone has a net worth of more than 10 billion yuan. It just depends on whose industry develops faster and better.
However, starting from the tenth place, the economic level began to expand rapidly.
When we reached the 20th place, the level of rich people in this area changed drastically. Most of the rich people were worth between 6 billion and 10 billion.
At the 30th and 40th places, the asset levels of the rich at this stage began to stabilize. For example, the boss of QQ Company in the gaming industry was only ranked 36th.
The boss who transformed from the battery industry to the automobile industry is ranked outside the forty, only fifty-eight.
But it is worth mentioning that Zheng Qian, who is only 24 years old, ranks 57th on the national rich list with a net worth of 3.7 billion.
He is the youngest person on the list among the richest people on the list.
In this age range, only the 25-year-old Xu Baorong, the son of a Shanxi coal boss who has just taken over the family business, can compete with him. But even so, Xu Baorong's net worth is only 3.4 billion, ranking second
Sixty-seventh place, a full ten ranks lower than Zheng Qian.
The most surprising thing is that when Forbes introduced Zheng Qian’s industry title, it was not the entertainment industry, but the financial industry.
This is why everyone is stunned.
Because in everyone's eyes, whether they see or hear Zheng Qian, he has always been a singer and writer. People have never really carefully examined Zheng Qian's other identities from other perspectives.
Now, thanks to Forbes' investigation and explanation, everyone suddenly discovered that Zheng Qian had gradually moved closer to the financial industry.
However, Forbes magazine did not introduce in detail what Zheng Qian did in the financial industry.
But in any case, for Zheng Qian to obtain such wealth at such an age, it was really unexpected by everyone.
Even people who don’t know the industry lamented once again that the money in the entertainment industry is really easy to make!
But in fact, Zheng Qian himself didn't know how much money he had. All his funds were handed over to the financial management team. Qianhua Investment and Qianhua Consulting all served Zheng Qian's financial team.
Zheng Qian just handed over some of the industries he was optimistic about and asked the financial management team to analyze and make investment bets. After that, he just took a long-term view to catch the big fish.
In other words, the money that Zheng Qian can use now may not even be 10 million. All his assets have been exchanged for stocks and shares. The reason why he has 3.7 billion is because of these shares and shares.
The value added by stocks.
These assets can fluctuate up and down, and may rise and fall at any time.
But there are 3.7 billion, which Zheng Qiandu never expected.
Two years ago, Yuexiang Media’s valuation was less than 300 million.
But now, with the popularity of "A World Without Thieves" and the success of "Crazy Stone", this entertainment company is gradually favored by capital.
Countless investors want to cooperate with Yuexiang Media to develop new movies, such as Tangren Film and Television, Jiashang Film and Television, as well as Brightline Media, and even Huaying Media, which has had conflicts with Zheng Qian, continue to show their goodwill to Yuexiang Media.
Of course, in addition to these powerful film and television and media companies, the big guys in other industries are also keen on the popularity of the film industry. They are all ready to roll up their sleeves and get ready to work. Their preferred investment target is naturally Yuexiang.
In the media, after all, "Crazy Momentum"'s astonishing record of investing 3 million in returns of 47 million has been widely circulated in capital circles.
However, despite this, some people are still watching.
Because the movie "I'm Not the God of Medicine", which Zheng Qian invested tens of millions in, has not yet had a chance to be released.
It was originally scheduled for Christmas, but later moved to New Year's Day. However, as the release date gradually approached, the relevant departments urgently stopped it again.
This made Qi Zhongcai so anxious that he almost vomited blood, but when he got to the relevant departments, he still had to drink and smoke well, say compliments politely, and keep his posture very low.
However, even so, "I'm Not the God of Medicine" was still stuck at the last moment. Even if it received the release approval, the theaters did not dare to take the risk for fear of offending the relevant departments and being underestimated.
Not to mention the theaters, even Yuexiang Media, which has obtained the distribution rights, dare not act rashly without the approval of the relevant departments.
This is not a one-and-done deal.
If you want to be successful in this industry, you must abide by the rules.
Just one day's delay caused "I'm Not the God of Medicine" to lose money for a day. If "Crazy Stone" hadn't been a box office hit and its actor Huang Haiyu's net worth skyrocketed, the future of Yuexiang Media would no longer be favored by capital.
Simply put, with the current size of Yuexiang Media, even if "I'm Not the God of Medicine" is permanently banned from being released, Yuexiang Media can still afford the loss.