[When the flowers bloom in the south of the Yangtze River, the branches are full of lychees, and there are no old friends in Lingnan. As the saying goes, homesickness. - Living in Lingnan]
Ye Ming answered some questions about the box office. Although the New York Times was a little reluctant, it said that his opponent was there after all. At this time, not only reporters from the New York Times came, but also reporters from the New York Post. Anyway,
The New York Times has always been negative about Ye Ming and has been professionally negative about Ye Ming for 20 years, while the New York Post has been supporting Ye Ming for 20 years and dedicated itself to cheering for Ye Ming.
Two newspapers that have been professional rivals for the first two decades.
This time was no exception. The New York Times just sent a reporter, but this time the New York Post not only sent a text reporter, but also a photojournalist and a camera reporter. There were five people in total, two of them.
He is responsible for logistics. Of course, it is said that he is responsible for logistics. Only God knows whether this is true.
At this time, a reporter from the New York Post immediately stood up and said: "Mr. Ye, I am Carlos, a reporter from the New York Post. The New York Times just likes to be more pragmatic and not pragmatic at all. Although Hollywood as a whole is not very fond of Fast and Furious.
This is promising, but it does not mean that there is no market for this movie at this time.
At least according to my understanding, Fast and Furious is still very successful in advertising. Half of the investment should have been recovered by now, right?"
This is the rhythm of supporting Ye Ming. The reporters on the scene can naturally understand it. And everyone is also very clear. That is to say, on such an issue, as long as it is a reporter from the New York Post, it must be
There is nothing wrong with supporting Ye Ming. Sure enough, Carlos immediately stood up and supported Ye Ming.
Ye Ming said with a smile at this time: "Well, it is indeed true. I have already mentioned this issue just now, so at a time like this, we still have 20 million US dollars on our books. This is considered
Now our post-production and publicity expenses.
Therefore, if we are talking about recovering half of the cost, then this seems a bit far-fetched. However, advertisers have great confidence in us, and this is indeed a fact."
In fact, Ye Ming was just talking about this. Few reporters at the scene would take such a matter seriously.
After all, everyone is very familiar with some things in the entertainment industry.
For example, it is said that the investment in Fast and Furious is around 50 million, but on this question, the crew said that at least one-third of the cost should be reserved for post-production and distribution costs, which means that this
The money is already included in the budget.
For example, the previous investment in Fast and Furious was US$50 million. Of the US$50 million, at least US$16 million was reserved for post-production and promotion expenses.
This is also a common practice for more regular film crews. If you don’t leave some expenses for post-production and publicity, then the future of the film may be variable.
This is a rule that has been summed up in the entertainment industry. Even if it is a classic sequel, some publicity and post-production costs will definitely be left during the production. The only benefit of a classic sequel may be
It means that the expenses for post-production and publicity can be slightly reduced, for example, just a quarter. After all, classic sequels have a fan base.
But if this is not reserved at all, it is definitely impossible. Therefore, Ye Ming said that the 20 million was reserved for post-production and publicity expenses. Not many reporters at the scene took this seriously, as they were all from the entertainment industry.
Old people should be quite familiar with the unspoken rules of the entertainment industry.
Therefore, when it comes to a question like this, everyone agrees that the 20 million that Ye Ming mentioned can be regarded as the actual profit of the crew. But Ye Ming himself knows very well that if Fast and Furious is about wanting
If you want to go to a higher level, it means not only that your own efforts are very necessary, but also that on such an issue, the post-production and promotion of the film must keep up.
Therefore, Ye Ming did not profit from the 20 million advertising expenses. Naturally, Universal knew that the more publicity expenses, the better, and the more helpful it would be for the box office. Therefore, Universal Pictures used two methods to treat Ye Ming.
Ten million was used as post-production and publicity expenses, and then the full investment of fifty million was regarded as the investment of the entire crew. Naturally, Universal did not say anything, and Universal was also a small shareholder and did not care about this investment at all.
As for Madoff, Ye Ming also said that he understood very well that if a movie wants to have a box office of two to three billion, it must keep up with the promotion. If Madoff withdraws funds, then once the box office
If it is not an ideal, then Madoff will be responsible to the end when things like this happen.
Madoff himself is also very good at disguise. Therefore, when it comes to such a problem, he also understands very well that once the publicity of this movie follows up, it will be equivalent to having a beautiful coat, at least to the point of view.
It looks very glamorous. Only a movie like this is likely to have a higher box office.
Therefore, as a marketing expert, Madoff also knew the importance of publicity at this time. If Ye Ming proposed 20 million in advertising fees at this time and ended up spending them on post-production and publicity, there would be nothing good to say.
, on such an issue, Ye Ming can be said to have seized all the rights of the entire crew, at least when it comes to publicity, it is Ye Ming who has the final say.
Regarding this issue, it is obvious that the reporters on the scene do not believe it very much. At this time, Ye Ming actually does not necessarily say that the reporters on the scene must believe in him. Sometimes, no matter what he says,
, what is more suitable is actual action. Only by talking about some surprising things that he can do, and some things are self-explanatory, everyone can understand Ye Ming's methods.
Therefore, at this moment, seeing that the reporter was not convinced, Ye Ming relaxed his shoulders and said: "Well, well, I hope this movie can bring you some happiness. Those advertisers believe in us, and I also hope that everyone will believe in me."
The movie has to be believed a little bit.
Of course, these things naturally mean that everyone should go to the movies first. I believe that when everyone sees the movie, they will be able to understand why those advertisers, Dodge Hyundai, Toyota, Honda, and our Bididi
Why do cars have so much confidence in us?"
Reporters don't believe Ye Ming very well, but Ye Ming's crew has one fact, that is, there are indeed people advertising, and they are large automobile companies. These companies obviously will not throw away money in vain.
, when they invest in a movie advertisement, they must go through some investigations and procedures. Only in this way will they invest in Ye Ming Movies.
Therefore, on a question like this, since it is possible that cars from the United States, South Korea, Japan, and even China may appear in the movie, it means that Ye Ming’s movie is not about plot or
It means special effects and other details, there must be something that impresses them.
After all, it means that on such a problem, these big companies will not invest funds for no reason. Therefore, what Ye Ming said is right. The advertisers they invest in are very confident in the movie, so you can too
He said he felt relieved and went to see it.
Of course, reporters will watch the movie version in advance.
This is a common practice. Journalists and film critics will be invited to preview the movie before it is officially released. This is a publicity method and a way to attract the audience. After all, these film critics will definitely be interested in the movie after seeing it.
There are reviews, and it is said that a considerable number of people have gone to see it first. If it is not good, they will definitely criticize those who recommend it in a hurry and are stubborn.
Therefore, when these reporters and film critics write some film and television reviews or news, they must consider it carefully. Maybe it is possible to exaggerate, but they will never make it up.
These reporters and film critics have to rely on their fame to make a living. Therefore, most reporters and film critics are more protective of their feathers.
Even if it is slander, it is usually said in a rather tactful way. Carlos immediately said: "My second question is about the special effects. I heard that the special effects of the Fast and Furious movie were actually originally intended to make people laugh."
It was done by Industrial Magic, which is one of the top special effects companies in Hollywood. Therefore, you did not leave it to Industrial Magic after the operation, but Huihuang did it yourself. Does that mean that the special effects technology of Huihui Film and Television is required?
It's better than industrial magic."
In fact, there are many people who know the answer to this matter. The special effects of Fast and Furious were initially rumored to be done by industrial magic. Therefore, everyone actually has certain expectations for the special effects of Fast and Furious.
of.
The name of a person, the shadow of a tree, this industrial magic is still famous in Hollywood.
But later, Fast and Furious said that the special effects work would be handed over to Hui Film and Television. Does this mean that it must be impartial and selfless? It is difficult to say clearly.
Ye Ming didn't hesitate at all. In fact, there was no need to hesitate at all for a question like this. Carlos actually gave Ye Ming some preliminary explanations when he raised this question.
He knew that in this matter, there must be reporters who would ask questions about special effects. Rather than letting others ask this question, it would be better to ask it yourself. In this case, Ye Ming must also be the same when answering.
It must be carefully considered, otherwise it will easily offend people, especially industrial magic.
If you give a bad answer, it is easy to offend industrial magic. After all, industrial magic is one of my top special effects and is very influential.
Ye Ming also nodded with a smile and said: "Industrial magic, yes, I had this plan at the beginning, but after all, industrial magic has its own work to do, and our movie special effects are also relatively urgent.
Some need to be made as soon as possible. But it is impossible for industrial magic to put down its own work to help us.
Therefore, in fact, with this kind of mood, we tried to do it ourselves, and the result was good. It is a special effect that has been recognized by everyone. Therefore, on this issue, I myself am also
I am very happy. Letting Huihuang Film and Television do it is actually a last resort.
Fortunately, the effect has been achieved now. At least the advertisers are relatively satisfied so far. Otherwise, you said they wouldn't be able to give money so happily, right?" Ye Ming's words made the reporters at the scene speechless.
Wu Yan, maybe there are other reasons for talking about reporters, but Ye Ming found one reason and it was enough.
The advertisers who provide me with money are quite confident in my movie, so reporters and audiences shouldn't be so unsure about something like this.
At this moment, a young reporter also questioned his commission in the crowd and stood up and said: "Mr. Ye, I am Tang Wenbin, a reporter from China Entertainment. The news I heard is that the first Fast and Furious movie
The promotional video should be released soon, right?
What are the special effects really like? You should have some intuitive understanding of this by watching the short film."
Promotional video, this is something that almost every movie must make. The more famous the movie, the more serious it is to make a short film of your own movie. For example, Transformers, Terminator, etc., these movies
From the promotional short film, you can now understand what the style of the entire movie is like.
And in such a situation, whether the special effects are powerful or not can be easily seen from the promotional video.
Ye Ming nodded and said: "This is naturally faster, and in fact, those car advertisers will definitely have seen some promotional special effects before investing.
Of course, in a few days, after the promotional video of Fast and Furious comes out, everyone will see more exciting content. By then, I think, everyone will like this movie. If you don’t like it,
Of course, I will not be responsible for refunding the check."
Of course, Ye Ming's last words were only said in China. In the United States, Ye Ming would not casually say some unsavory and marginal words, but in China, just making a small joke
This is also very normal. I thought that the Chinese reporters at the scene did not take Ye Ming's last sentence as a serious matter. It was just a joke.
Of course, those foreign reporters said that they found some Chinese colleagues to find out what Ye Ming meant by his last sentence. As for how these foreign reporters would write news after returning home, this is not Ye Ming's question.
The restraints are tight. Anyway, it seems to Ye Ming that as long as he doesn’t curse, he can write whatever he wants.