The only person who is qualified to say that about Brother Chen Kai is Lao Zhang. Therefore, Art Life invited him. As a director and the number one director in the country, Zhang Yimou is fully qualified to say that.
As for Ye Ming, he was invited here purely because of his outstanding achievements. The people above want to open up the film market, but before opening up, they always have to give it a try. It is impossible to say that it will happen all at once.
It's open.
Ye Ming happens to be a model in film. If you look at the movies Ye Ming shoots, whether he is an actor or a director, they are all very good. This has to be said to be a miracle in the entertainment industry.
Movie box office sometimes plays a very important role.
After all, if a movie has a high box office, in this case, it means that many of your movies are watched. Ye Ming is the model that I want to set above.
At this time, Zhu Jun took Zhang Yimou's words and said: "Director Zhang talked about the box office. I think Ye Ming should have a very say in this matter. The box office of each of his movies seems to be quite equal."
High. Moreover, Ye Ming's honors in film are also very good.
Now let’s ask Ye Ming to talk about watching a movie from this box office perspective.”
This is the rhythm of desperately trying to smear Brother Chen Kai. This is Tianchao TV. When Brother Chen Kai saw this episode of The Art of Life, he was so angry that he almost vomited blood. Who did I offend? Oh me, this is all to smear me to death.
Ah. This anger almost made Brother Chen Kai so angry that he was hospitalized. At this time, the audience also burst into applause, which was very enthusiastic. Even Zhang Yimou himself applauded together.
The box office of Ye Ming's movies is not just a boast, but has real data. Each of his movies can leave a very deep impression on people. And Zhang Ziyi also gave a few symbolic slaps.
, but then it died down. It was very perfunctory. The audience outside the camera, Zhu Jun, Lao Zhang, etc. could all see that Zhang Ziyi was very perfunctory.
But Zhang Ziyi's camera sense is still quite good. I have to say that this person will not be convinced. When the camera is turned, Zhang Ziyi also smiles brightly and applauds very enthusiastically. This is completely the rhythm of running for the best actress.
.
It has to be said that Ye Ming, who was sitting next to him, was also wary for a while. Zhang Ziyi had indeed grown up and was no longer the direct black-faced person she used to be.
And now Zhang Ziyi is also slowly changing her style of facing the audience and reporters. This proves that none of the four major actresses are efficient.
At this moment, Ye Ming said with a smile: "How should I answer this question? Director Zhang just said that movies are divided into two types, artistic; box office, no matter what kind of movie it is, comedy, romance or science fiction.
Wait, these are not important. Only art and box office can truly and directly divide the movie market.
As for me, I have made a few good movies. The box office is still good, which is why everyone cares about me. Some people say that when I make movies, I only focus on the box office. I have also made a few movies.
What an artistic film.
Let me make a statement now. In fact, it’s not that I don’t want to make movies like that, but I don’t dare to make them. At least I didn’t dare to make them before. Do you know how many movies our country produces in a year?
There are more than 200 films that have been reviewed and approved, but now you see, how many films are shown in cinemas throughout the year that can be truly recognized by everyone's name. Let me tell you one thing. In fact, making movies makes money.
That’s just a few films, and the ones that are guaranteed to be profitable, twenty films, director Zhang, that’s about the number, right?”
Zhang Yimou also has a deep understanding of this. Not all the movies he made are very popular. Therefore, Zhang Yimou nodded and said with some emotion: "Although this number may not be very accurate, I can guarantee that.
In the entertainment industry, movies that really make a lot of money do not exceed double digits a year, and those that break even, like Ye Ming said, have twenty movies, which is considered a very good result.
Therefore, at this time, everyone should see from the data that the competition in this movie market is very cruel. It does not mean that you can do it if you want to enter, make money, or become famous. Sometimes you will lose everything.
impossible."
Speaking of the sadness of making a movie, Zhang Yimou is actually quite helpless. As a great director, everyone has been watching him step by step until now. It is very smooth, but that is the surface. Zhang Yimou's movies, except for the second one, are very smooth.
One film, Red Sorghum, was invested by the state. What to do with the rest of the films? They all involve attracting investment. This is absolutely certain.
Ye Ming nodded and said: "Therefore, in China, making movies is not as profitable as everyone thinks. There are very few people who really make money. Why. Everyone must say that when making movies, the Hollywood movie market is huge.
With a box office of over 100 million, people still pay US dollars. Only when the movie reaches this level can Hollywood become the benchmark for world movies. But what I want to say is that the Hollywood movie market is bigger than ours.
Our current film market is really too small. If a film requires an investment of 10 million, in the regular film market, 10 million is not a large investment, but a medium investment at most.
That’s it. But do you know how much box office it takes to make money? Twenty million, strictly speaking, it must reach 23.28 million. At this time, we can guarantee that the film company will not lose money.
If you want to make money, then, basically, it will cost about 30 million. Because the movie also has post-production promotion, distribution and other expenses. Under such a situation, let’s take a look at the movie market. The current Huaxia Film
In the market, there are only a few movies a year; 20 million yuan, look at our investment, how is this comparable? Why is no one willing to spend money to invest in movies?
Have you ever thought about the issue of fruits?"
What Ye Ming said this time was quite long. In such a situation, no one thought that Ye Ming could say all this in one breath, and it sounded quite in line with everyone's taste.
Yes, this is a well-founded analysis.
After Zhu Jun heard this, he nodded quickly and said, "Yes, although I am not a senior movie fan. But I have a few friends who are also in the entertainment industry and make movies. Thinking about it carefully, it seems that throughout the year, the box office is really high.
It’s not that common.”
There are no big directors, no big stars, and no big-funded hype. It is quite difficult to get a good box office. In fact, Lao Zhang originally wanted to talk about another situation, that is, in a movie like this
Under the circumstances, how should the movie be shot?
In fact, in Zhang Yimou's impression, two factors are needed to make a good movie, actors and directors. A movie must either have a big star join it to attract attention, or it must have a big director.
Being able to take the movie to the international market to gain reputation.
Without a big director or a big actor, a movie like this can be successful. It cannot be said that it is not possible, precisely because of this. If there is a movie like this, then it can be directly called a dark horse at this time. And it is not an ordinary dark horse.
.
Therefore, in such a situation, Zhu Jun was also filled with emotion about such a thing. At this time, Ye Ming said with a smile: "Therefore, in such a situation, we have to think about this issue.
.Why, why would something like this happen? Have you ever thought about it?”
This issue is really something that few people have thought about, because it is simply a pain in the ass. This is something that has never been thought of. However, this is a fact, whether you admit it or not.
, is a fact.
In such a situation, when Ye Ming brought it up, everyone suddenly realized. In fact, everyone was thinking about the box office issue one by one, and...
The process was quite smooth at first.
But under such a situation, Ye Ming broke the plan. Such a question from Ye Ming was not included in the manuscript.
In other words, Ye Ming's behavior was something he added on the spur of the moment. If any ordinary star dared to perform on the Tianchao TV station not according to the script, he would be kicked off the stage immediately.
A disciple of Lao Zhao performed a duet on the stage, but his style was probably a bit low-key, so he was kicked off. At that time, Lao Zhao was sitting under the stage, which caused Lao Zhao to go crazy on the spot, and the Tianchao stage had to be kicked off.
The show is over.
However, Ye Ming is different. Ye Ming is not an ordinary actor. He can perform on the spot, and he also has such qualifications.
Therefore, under such a situation, Ye Ming's words were really caught by Zhu Jun: "This question is a very profound question for ordinary movie fans. I want the general audience to understand
You must be confused when you get here.
Now, I give you a chance. There are very few opportunities for you to face Ye Ming face-to-face. If you can ask him face-to-face questions, the chances of doing this will be even less. Therefore, I think everyone is very lucky today.
of."
Sometimes, Zhu Jun is serious and a little sensational, but sometimes, Zhu Jun is actually a very humorous person. Like now, if he is humorous, he will also liven up the atmosphere of the scene.
A function.
However, there are not many opportunities for Zhu Jun to be humorous. This time, it is actually quite difficult to get an opportunity, so the audience was very enthusiastic.
A girl with long hair and glasses was lucky enough to be selected on the spot.
Therefore, the girl was also very excited and said: "Hello, Mr. Ye, I am a student in the Chinese Department of Yenching University. I have read all your works published in the Ming Dynasty. I don't know what your plan is for this book."
How much should you write? And if you write a book at this time, will it delay the time of making a movie? In this way, our country’s movie box office will suffer a lot. I think why our country’s movie market is so small? In fact,
To make it clear, it’s because there are too few people like you.”
Zhu Jun is so depressed. This little girl, we all agreed to let you sneak into the audience as a supporter. Otherwise, you would think that you would be selected so easily. And in such a situation, you would accept it.
My host's signatures have been collected, but you still don't cooperate. If this wasn't a turning point for this girl, then this video would have been cut off at this time.
However, this girl is really a student of Yenching University. What a twist. You have brought your own private life into this. I want to know how many books Ye Ming can write about "Those Things in the Ming Dynasty", but it happened to be on the show.
Q. But fortunately, it finally came back to the issue of box office. This seems to be a deliberately arranged humor.
Ye Ming also said with a smile: "Those things about the Ming Dynasty, this novel, maybe seven or eight books, basically I plan to write about seven or eight books. As for me writing the novel, does it mean that it can influence me?
movie of.
This is not irrelevant or irrelevant. Let me talk about my work first. Don’t think that I just make movies every day. Even this year, I made TV series, directed, sang, made movies, etc., which is the best time since I entered the industry.
It’s been a busy year. But under such circumstances, I also want to have some private time.
I only use this time to write novels, and this is one of my pleasures. I like writing novels very much, and this can also inspire my creative inspiration. It will not affect the Chinese box office, but you think too highly of me.
.”
Ye Ming's answer was also very interesting, which meant that this matter was slowly covered up.
But Zhu Jun was so frightened that he broke out in a cold sweat on stage. In a situation like this, if something went wrong, whether it was the girl who was doing the care or Ye Ming, the joke would have to be repeated.
The recording has started.
Therefore, Zhu Jun was a little worried and quickly said: "Let's see, let's ask Ye Ming himself to give an accurate answer to such a thing."
This is the real main line of this artistic life. The problem of the film market must be addressed.
Ye Ming said solemnly: "Actually, this problem is very simple. No one watches movies. If no one watches movies, no one will make movies. Our movie market is too small. This is the key. This is why.
No one watched the movie for a real explanation,"
The film market is too small. When this issue was raised, there was an uproar in the audience. Zhu Jun also said: "Ye Ming, you said our film market is small. We in China are the most populous country in the world. Which country do you think is?"
The population is larger than ours. Everyone says yes." This is called inciting the masses. Naturally, some people in the audience started to cheer and said yes.
In such a situation, Ye Ming said with a smile: "What I said is well-founded. There is nothing wrong with our large population, but why are our box office so bad? Americans don't have as many people as us.
, but why are other people’s movies doing so well at the box office?
Our film market is still small. What I mean by small is that there are few cinemas. Some cities, especially some cities in the west, simply have only one cinema. Even in such a situation, ours
The surrounding area is also very small, maybe there is no surrounding area at all.”
This movie peripheral is actually very simple to say, it is a derivative of the movie. But in China, this is a new name, derivative, what is this called? Someone in the audience suggested: "Mr. Ye,
I want to ask you a question, what are derivatives? This is the first time I have heard of it."
Ye Ming said with a smile: "Actually speaking, this matter is very simple, it is movie posters, props, scripts, novels, etc. For example, let me give a simple example, Transformers is a very good example, of course
, Transformers is a counterexample within a paradigm.
In fact, the car company wanted to advertise, so they found a cartoon company, and everyone discussed it and tried it first. The result was Transformers, which became popular around the world. And, no, a movie version of Transformers was also released.
At this moment, Transformers toys have already made Hasbro a lot of money.
This is a derivative. In fact, even if the Transformers movie is not that profitable, Hasbro can still make money through toys. But in our country, there seems to be no such example. Movies are movies, and derivatives are
Derivatives.
It's as if there is no boundary at all.
But this understanding is wrong, so we have to call for the opening of the market and not always be so hesitant." After thinking about it for a while, Ye Ming's answer actually means that it is a key question now.
Censorship is necessary, and so is the market. If we can achieve the unification of box office and art, then under such circumstances, it would be a genius.
However, Ye Ming did indeed complete the task very well. When it came to opening the market, Zhu Jun also opened the topic thoroughly. This was in accordance with the leadership's rhythm. This is a very good signal.
Therefore, Zhu Jun said with a smile: "This problem is a new one. In such a situation, how should we filmmakers do this? Director Zhang, have you ever paid attention to such a thing?
"
How depressed Lao Zhang is. Ye Ming, this kid, doesn't play his cards according to the routine, so you directly drag me down. But at a time like this, Zhang Yimou is also full of joy, no matter how much grievance he feels in his stomach,
But he still said with the same smile: "There are really very few derivatives in the film market. Let alone Hollywood in the United States. In fact, even Japanese and Korean films are more advanced than us. This
Why? It's still a matter of investment. If we don't have money to build a cinema, how can we watch movies? Whose ticket do you charge for outdoor movies?
I think this is very good, and Ye Zi’s understanding of this matter is also very important. At least it means that we can easily realize the shortcomings of our level."
Are there any derivatives of the Chinese Film Market? Of course, if you go to China, there is a cultural supplies wholesale market, and the whole market is full of colorful star posters. Of course, this is the time when copycats are at their most rampant. Zhang Ziyi also used the help of
Chance said: "Actually, I have a question. Our market is so big, as Ye Ming said, why are there no derivatives at all?"
Ye Ming smiled and looked very calm. When Zhang Ziyi raised this question, Ye Ming also found a suitable reason.
Ye Ming immediately responded: "Actually speaking, Miss Zhang and Cassano are a bit one-sided on such a matter. In such a situation, our country has derivatives, but we can't earn a single point.
Money. Whether it is posters, toys, etc., they are all copycats. That is, they are imitations of our products and are not produced by genuine manufacturers. Therefore, in such a situation, we filmmakers can make a lot of money.
Less than a penny.”
Therefore, under the same situation like this, what Ye Ming said was very detailed. Under such a situation, what Ye Ming said really went straight into people's hearts.
Zhang Yimou also said with great emotion: "Yes, I have been shooting for many years, derivatives. In fact, I have heard such a term among my foreign colleagues, but after checking carefully, it is like this
I am talking about a thing about our movie, how many good things are available from copycats. How much money can we make? We haven’t received a penny. Mr. Ye is quite authoritative on this matter. You can help everyone.
Let’s talk about a problem like this.
He has signed a lot of contracts with Huihuang.com." The term "shanzhai" is also quite powerful, and it directly expresses a kind of suppressed emotion.
Ye Ming said with a smile: "Actually, what is Director Zhang talking about? On such an issue. Or is it the issue of my signing of the film copyright? In fact, it was quite unfair at the time. I didn't think of these copyrights. I just wanted to fill up Huihuang.com. At that time, it was just a job. Of course it is my job now, so as long as it is in such a situation, I did not say Otherwise, it's just that I have better luck. Nowadays, everyone is more cautious, which is actually an improvement."
Come on, sister, Ye Ming is almost shirking responsibility at this time. This is something he should be responsible for. Zhu Jun has no other way to do this. This is all a problem caused by Ye Ming himself. Himself If there is a problem, solve it yourself.
Ye Ming agreed without caring at all. (To be continued, please search Piaotian Literature, the novel is better and updated faster!