Chapter 408 There are surveillance cameras in the cinema
At half past eleven at night, Qin Xiaobao and others arrived at the entrance of a Dadi Cinema in Suzhou.
At Mr. Liu's suggestion, he still called the owner of the theater, and the owner notified the manager on duty. If he didn't find out, the director would bring the actors to see the premiere.
This cinema is not big and its location is not in the city center. After following the manager into the door, I saw a dozen audiences waiting in the lobby.
Went to the office and a few people sat down and chatted.
"Manager Deng, I don't see many people here. Apart from our movies, how many other movies are premiering today?" Chen He, who was familiar with the movie, asked proactively.
"Oh, it's like this. Our location is not particularly good. It can't be compared with the urban area. The people watching the movie are basically residents of several nearby communities," Manager Deng explained: "There are three movies scheduled at twelve o'clock, and
In about twenty minutes, there were more people passing by, and the residents walked over very quickly."
"Which ticket sells the best?"
Manager Deng stood up, went to the computer nearby, and clicked the mouse a few times: "It's "Supernatural Family". The midnight show sold 37 tickets, with an attendance rate of 32%. The other two shows only had a dozen people, less than 20 people."
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Qin Xiaobao nodded with satisfaction. Nowadays, except for the Spring Festival period, the average theater attendance rate is 35%, which is very good. Although it is a little bit worse here, considering the location, it is completely acceptable.
"What about daytime on the 1st?" he continued to ask.
"From 1:30 p.m. to 10:30 p.m., a total of four halls and fifteen games were arranged. The current attendance rate is about 7%."
"It doesn't seem very high." Wang Bingbing said softly.
Manager Deng smiled: "It's pretty good, these are just tickets purchased in advance, and many people decided to watch the movie temporarily, so they are not the final result.
Unless it is a particularly big IP work, a Hollywood movie with a huge investment of more than one billion, it will have an attendance rate of 50-60%. Don't be angry when I say what Director Qin is saying."
Qin Xiaobao waved his hand: "It's not that pretentious. I just came here to have a look and cause you trouble."
"No, no." Manager Deng said quickly: "I'm not going to hide it from you, during this May Day period, in Suzhou, theaters are looking forward to your work and think it can make money.
Although there are many new films this time, the overall quality is not high."
"No way, aren't there still Hollywood movies?" Chen He asked.
"You're talking about "Night Raid". It was released a week early in North America and cost over 10 million U.S. dollars, with an IMBA score of 6.4." Manager Deng shook his head: "I'm afraid it's terrible. I doubt it can even beat Calabash.
During the May Day holiday, there are still many parents coming with their children, and the price is at least three tickets."
As a theater manager, it is not surprising that he can analyze these things. I can only say that if other films were really average, they would be given a chance.
But how much box office it can win in the end depends on its hard power.
There is a surveillance camera hanging on the wall of the office. You can see that as the time approaches, more and more spectators are outside. As the announcement sounds, they are queuing up to check in.
Qin Xiaobao and the four of them waited for a while. After the lights in the screening room dimmed, they lined up and went to the last two rows. Wang Bingbing didn't forget to ask for Coke and popcorn, otherwise it would be disrespectful.
The hall is not small. At a rough calculation, it can seat more than a hundred people. The nearest audience is also two rows away, so there is no need to worry about being discovered for the time being.
Zhang Zixuan and Wang Bingbing pointed their fingers one by one.
"48 people, eleven more than what was said just now!" Wang Bingbing said softly.
Qin Xiaobao nodded and was observing.
He looked at the age group of the moviegoers, and sure enough, most of the people watching the premiere in the middle of the night were young people and young couples.
There don't seem to be many people over the age of thirty. Even if it is a holiday, it is difficult for people of this age to watch a movie at midnight.
Chen He looked nervous. The commercial had ended and the feature film was about to begin. He wanted to know if his close-up could still cause laughter.
The big screen went dark for a few seconds and then lit up again.
A man's body appears, gradually moves up, and then freezes.
The loveless male protagonist appears with his head tilted,
"Ha ha ha ha!"
As if a switch was turned on, laughter erupted in the theater, and a girl pointed at the screen and whispered something.
"Yes!" Chen He clenched his fist.
Zhang Zixuan asked him to mute his voice because she hadn't seen the movie yet.
It was not much different from the premiere. The audience's reaction was exactly the same. All the jokes were successful in making the audience laugh. Most people focused on the movie and few were playing with their mobile phones.
Wang Bingbing glanced at her, but the two people beside her didn't pay attention to her, so she quietly leaned to the left: "Brother Xiaobao, hold hands."
Qin Xiaobao didn't hear clearly, so he leaned over and the young lady repeated it again.
He smiled and raised his eyes and looked around: "You forgot what I told you, there are cameras in the cinema."
"But, didn't we hold hands when we went to the movies before?" In the darkness, Wang Bingbing's big eyes were particularly bright.
"At that time, people didn't know we were inside," Qin Xiaobao explained patiently: "I guess now the entire cinema staff knows that we are here, and they are gathering around the computer to watch the surveillance."
Wang Bingbing stuck out her tongue. Don't tell me, it was really possible. She honestly picked up the Coke and bit the straw.
She didn't believe Qin Xiaobao before when he told her there was a camera, but then she went to search online and found that it really existed, and she could see it very clearly.
Liu Minghua hadn't rested yet, so he sent a WeChat message: "How's it going?"
"Not bad, one-third of the attendance rate, the audience's response is also good." Qin Xiaobao replied to him about the situation at the scene.
"The Magic City is not bad. I have let my own employees enter several stores in People's Square, and the scores in all of them exceeded 40%, with the highest one reaching 80%."
"Good."
"The box office for the midnight show will not be available until around two o'clock, or eight o'clock tomorrow morning to be exact."
"It's okay. Send me a WeChat message. I'm afraid of insomnia if I don't know the number."
"Okay, what about that? The other staff will leave for Suzhou tomorrow morning and join you."
"I see."
After chatting for a few words, Qin Xiaobao turned off his phone.
In this way, time passed little by little, and with about half an hour left, Manager Deng walked in quietly.
"Director Qin, the theater boss just called me and asked me to ask you if you would like to come out and chat with everyone after the movie. It doesn't take more than five minutes. Our theater is a bit remote. Stars come to Suzhou.
I have never been to the road show, so..."
"Five minutes!" Qin Xiaobao touched his chin.
"It doesn't matter if it doesn't last three minutes," Manager Deng realized that his voice was a bit loud and quickly lowered his voice: "We will push relevant photos to all Dadi members in Suzhou to help promote it."
"You misunderstood me," Qin Xiaobao said with a smile: "Five minutes is too short, and we can't even talk a few words. It's better to have twenty minutes."
"That's great." Manager Deng looked delighted: "I'll make arrangements right away."
"What's wrong?" Chen He turned around and asked when he saw the other party leaving.
"I'll go on stage later and chat with the audience." Qin Xiaobao pointed to the front.
Chen He nodded and said nothing, it was just a trivial matter.
Zhang Zixuan asked: "I won't go up to take pictures for you."
"Sister-in-law, as long as you are happy, it doesn't matter."
The last twenty minutes of the sensational drama kicked off, which was very good. Looking from behind, many people were wiping their eyes and wiping away tears.
Zhang Zixuan next to her was crying and twitching. Wang Bingbing was fine at first, but she led them to pass tissues to each other.
Fortunately, the ending set by Qin Xiaobao is relatively long. The most crying part is the few minutes when the protagonist runs home and reminisces, leaving a lot of time to buffer later.
Otherwise, Duojia's micro-movie is just a joke.
The previous scene was full of tenderness, and I was very moved. Suddenly, a horror movie came on, and it was much weirder than now.
When the subtitles floated up, no audience left the table.
Some time ago, the 300,000 Novel Campaign was a big deal. Anyone who has been able to watch this movie knows that whether you buy the ticket online or in a theater, you will also receive a reminder that there will be a short film at the end of the movie.
So no one was in a hurry to leave.
Chen He also reminded his wife with great interest: "Let's see what the work that Director Qin spent four days doing is like!"