Upgrading, postponing, and withdrawing within a few days of release are all rescheduling, and postponement or early release are relatively common situations.
Usually the opponent is too powerful, and in order to maximize the box office, it is a last resort.
In the same cycle, for example, 10,000 people are willing to enter the theater. The opponent is too powerful, so we can only avoid its edge. At another time, the number of people increases from 2,000 to more.
This is usually done by under-appreciated movies, and the decision to "Let the Bullets Fly" surprised many reporters.
Since mid-December, their promotion has been overwhelming and closely linked to each other. Whether it is the lineup, expectations, netizens' feedback, and various factors combined, it is definitely one of the best films during the Spring Festival.
Not to mention that with Wanda’s support behind you, you actually have to raise the file yourself?
What does it mean?
Lao Zhang relayed the latest news to the headquarters, and also raised doubts. Soon, the headquarters checked the relevant information and understood.
In "Let the Bullets Fly", accelerating is not giving in, nor is it fear of the opponents they are about to encounter, they are greedy.
In the week before the year before, there were no new movies online. It can be said that the entire market has been sluggish at the box office since January, with a lack of production.
Obviously, it is a sprint for higher box office.
The news is shocking, especially the pre-sales exceeded 10 million in 20 minutes. It is worth reporting by everyone, but it is unjustifiable to just invite so many reporters here for this purpose without any benefits.
Fortunately, Qin Xiaobao did not delay: "Next, announce another thing..."
The scene is quiet. Are you coming?
"I believe many people are curious about the hot searches in the past two days. The situation is very simple." Qin Xiaobao paused and took a deep breath. He was happier than nervous.
It has been more than three years since he and Wang Bingbing met and fell in love. As public figures, falling in love is really not easy.
Ordinary people can go shopping, eat, watch movies, and go to amusement parks openly...
where are they?
You have to do everything secretly, it's like breaking the law. It doesn't matter once or twice. If you do it for a long time, problems will inevitably arise. This is one of the important reasons why it's not uncommon for artists to break up.
Nowadays, you can announce your marriage, which is a worry. You will still be photographed when you go out in the future, but at least you don't have to look like a thief, which is not a bad thing.
"Wang Bingbing and I..."
The scene was quiet except for the sound of the shutter clicking.
"Ms. Wang Bingbing and I obtained our certificates in Suzhou City last year. We are legally married."
The voice was very dull, but the effect was like a roaring tsunami. The reporters raised their hands and shouted, eager to rush to the stage. Several live broadcast rooms were even more boiling, and the barrage filled the entire screen.
"Damn it, my brother Ha is actually married?"
"The groom is getting married, and the bride is not me. I'm crying."
"I just think these two people have received the certificate. If you don't believe it, bless them!"
"Damn it, I'm ten years older than Brother Ha, and I don't even know where my girlfriend is."
"Tsk, tsk, tsk, there is such a big news, my God."
"You're so quick to start. Wang Bingbing is my goddess."
"Bless Director Qin, they are a perfect match."
"..."
Yaya was sitting in front of the computer in the pet shop watching the live broadcast at this time. She had known about the love affair between brother Xiaobao and sister Bingbing for a long time. It could be said that she had witnessed it all the way. She was with her when she received the certificate. When she saw it was finally announced,
Tears welled up in his eyes.
When Chen He received the news from his agent, he turned on his phone and watched the news. He was filled with emotion and immediately went to Weibo to send his blessings.
Brother, Jiang Wen, Song Jia, Hu Ge...
People I know, people I don’t know, stars, directors, cameramen, writers...
The entire network is interconnected.
In an instant, #青小宝王冰冰有狠做# jumped to the top of the search rankings.
Interested people discovered that Wang Bingbing's Weibo was updated as soon as Qin Xiaobao announced the news.
"W?Q!!!"
And a photo of the two standing in a field, holding hands, from behind.
The text is easy to understand. The abbreviation of Wang Bingbing loves Qin Xiaobao is so sweet that it almost overflows the screen.
For a moment, there was a sense of celebrating online.
Before this, many black people were always saying that the two had broken up long ago, making up various so-called facts, but this party has disappeared and has temporarily disappeared.
The most exciting thing must be the movie that will be released during the Spring Festival.
Countless people gathered in front of the computer early because of Kiwi's press conference.
The first news was obviously beyond everyone's expectation, and everyone understood Qin Xiaobao's intention.
Seize the free period, earn a ticket first, and use this week's word-of-mouth box office to influence the real Spring Festival film schedule and audience interest.
A bit risky, but well worth it.
The ugly daughter-in-law always wants to meet her parents-in-law. If the quality of the film is not good, it will soon be rated online and it will not last long.
This has something to do with the current movie-going atmosphere. There are many factors for audiences to choose movies.
Director, cast, film format, online reputation, etc.
Good movies will basically never be buried, and bad movies won't get too high a box office.
Will "Let the Bullets Fly" be a bad movie?
hehe!
Qin Xiaobao's debut has not been long, but he has made great achievements, especially the scripts and three works are breathtaking, and the shooting level is improving visibly to the naked eye.
Putting aside his factors, everyone in the industry knows how high requirements Leslie Cheung and Jiang Wen have for scripts.
They are not short of money, so they care more about word of mouth, box office, and the whole story.
It is better to lack than to overdo.
Even Hu Ge, Liao Fan, and Shao Bing are willing to produce Luye's works, how can they be worse?
What a beautiful move!
In half an hour, the pre-order box office reached more than 14 million yuan, which further illustrates the expectations of fans and audiences for "Let the Bullets Fly".
Forget about raising the file, your skills are what you are playing with.
What the hell is announcing the marriage news?
It is foreseeable that all the attention in the next few days will be concentrated on these two people, and their publicity effect will be greatly reduced.
"Director Qin, when did you receive the certificate specifically?"
Reporters in the venue were still asking questions.
"Last March," Qin Xiaobao said, feeling relaxed: "By the way, Wang Bingbing's parents have met for a long time. The wedding will probably be held this year. I will let you know when the specific date is available."
There was another heated discussion.
"Director Qin, why didn't Wang Bingbing come with us today?"
"She is in Chongqing, promoting "Let the Bullets Fly". As a girl, she is more shy. If you are so enthusiastic, you will scare people." Qin Xiaobao said with a smile.
"Director Qin, what are your plans after marriage?"
"Like ordinary people, after the movie is over, I will put all my energy on the wedding for the time being, and then take a break."
"Director Qin..."
The scheduled promotion time was extended a lot, mainly because Liu Minghua received real-time box office feedback. During the live broadcast, pre-sales increased steadily, and the effect was remarkable.
After doing so much work just for the sake of box office, I must persevere.
As a result, the press conference lasted for a full hour and a half, and the box office of "Let the Bullets Fly" reached 23 million.
Today is just an ordinary Wednesday!
Large quantities and full control are the rewards of the reporters present.
There is so much content that can be reported, from movie releases, to Qin Xiaobao's marriage announcement, to box office, any one of them can be a separate piece of news.
For those who are quick, the news has been published on the relevant websites at this time. For those who are slower, the relevant photo content will be sent back to the company at this time for publication as soon as possible.
The effects of force are mutual, and so are interests.
Qin Xiaobao obviously satisfied the curiosity of netizens and the needs of reporters. What he got was the exposure of the two people and the movie, which was more than what he needed.
After the press conference ended, and when he got into the car, Xiaoming immediately handed over his mobile phone: "A lot of people have called me to congratulate me. Please reply. In addition, there are also many celebrities and entertainers Aite on Weibo. I am here to reply?"
"Well," Qin Xiaobao took the phone and saw more than thirty missed calls and dozens of WeChat messages, but he was not in a hurry and dialed Wang Bingbing's number first: "Hello..."
"Brother Xiaobao, thank you for your hard work!" came the daughter-in-law's soft voice.
"It's over, what's your situation?" Qin Xiaobao relaxed and leaned back on the chair.
"When you held the press conference, I was just finishing here. I guess the reporters and audience members who came here are now regretting that they let me run away." Wang Bingbing herself was enjoying herself: "But I'm about to go to the next show, so I guess I can't escape.
.”
"I'll tell my brother and let him take care of you."
"Hmm, are you still going to rush over today?"
"Yes, let's go now and meet Teacher Jiang Wen."
"Okay, wow, kiss, let's do this for now, I'm here."
"Bye-Bye."
On the way to Zhejiang, Qin Xiaobao basically made calls and responded to WeChat messages.
Colleagues are blessing me and I have to accept them, including the teachers at school, and my classmates are no exception.
He was not the only one who was busy, the people around him also did not escape.
As an agent, Xiaoming acted as a buffer. He told Qin Xiaobao directly that a reporter paid him to reveal some inside information.
Liu Minghua, company employees, Deng Chao, Chen He, and Lu Han all received similar calls and wanted to dig deeper.
The other two groups will not be able to escape in the subsequent publicity.
Countermeasures were prepared in advance meetings. At the beginning of the road show, they would make it clear that they would not discuss their personal affairs, but at the end, they would "accidentally" reveal some of their pink secrets.
It not only achieved publicity effect, but also satisfied everyone's curiosity.