After the finale of "The Big Bang Theory", Shanhe has two new projects launched.
The first one is the extra chapter of "Ghost Blowing the Lantern" "Angry Qing Xiangxi", which I have said before that it will be broadcast on Penguin Video at the end of July.
The other one is "Wushuang", one of Shanhe's second wave of film projects.
Otherwise, Xiangjiang movies are all about quick shooters.
During the Spring Festival, Shanhe's "Sewing Machine Band" and "Shameful Iron Fist" successively achieved great success, so Shanhe continued to show off its skills in the film industry and jointly launched four new movies with four companies.
Among them, the movie "Wushuang" is produced in cooperation with Shaojia Film and Television, which has a strong reputation.
The two parties officially finalized their cooperation at the end of February. In less than a month, the crew of "Wushuang" completed the preliminary preparations and started filming directly.
In early June, the film was completed, and it took more than a month to complete the post-production work and quickly carry out publicity work, heading straight for the summer release.
"Wushuang" is about to be released here, and there are three other movies that have been approved.
"Heart Blossoms" is progressing well and is expected to be officially wrapped in late August or early September. It has been confirmed to be released during the Lunar New Year at the end of the year.
With two box office celebrities, Huang Bo and Shen Teng, the crew of "Beautiful Heart" has great ambitions. The guaranteed box office target is 2 billion, so naturally they have to choose the best schedule.
"Heart of Fire" has just been launched for less than a month, and it is estimated that it will take at least two months to complete, and the release date has not yet been determined.
The crew and creators are quite conflicted about this. They are actually eyeing the Lunar New Year film, but are a little afraid of competing with "Beautiful Heart".
After all, "Fire" is a crime suspense movie. In the Lunar New Year period, when audiences prefer family fun, it has a considerable subject matter disadvantage compared to a comedy.
Moreover, although the movie stars Gu Xiaoge and Duan Long are quite popular, they don't have many movie works after all, and they don't have reassuring box office appeal.
Therefore, after realizing that the Lunar New Year period also included "The Flowers of the Heart" and two other big productions, "Fire" planned to avoid the limelight.
However, it has not yet been determined whether it will be the New Year's Day slot or another slot after the Lunar New Year stall. I guess we still have to consider the competitors in the same slot.
Although the performance is a little timid, as a crew with not many movie stars, it is better to be cautious. It is very likely that this stable wave will be related to the box office of "Fire Heart" over 100 million or even hundreds of millions.
As for the last one, "Operation Red Sea", it is the one with the slowest progress among the four movies, and it has not officially started filming yet.
The preparation of this film is very troublesome, there are too many things involved, and various relevant departments have to apply for approval.
In addition, the crew wanted the actors to show some military temperament, so they sent the leading actors to special training in the military camp, with a minimum guarantee of one month.
Moreover, since the story is set in a foreign country, many scenes had to be specially shot abroad. The director team traveled to many places but could not find a suitable one.
The two directors on the crew of "Operation Red Sea", Bao Liqiang, are still traveling around Africa. The domestic crew affairs are temporarily handled by Kong Sheng.
At that time, Zuo Le arranged for two directors. He originally wanted them to check and balance each other and control the rhythm of the civil and military dramas of the plot.
Unexpectedly, this accident saved "Operation Red Sea" a lot of trouble. If a director had full control, he would be really busy.
There is no need to think about this movie in the short term. It will not start shooting until at least September. In addition, it will be filmed abroad and the place is unfamiliar, so the progress will definitely not be as smooth as in China.
After the filming is over, there is still a lot of post-production work. The scenes of this movie are not small and require a lot of special effects production, which is also time-consuming and labor-intensive.
A conservative estimate is that if you want to see this movie, you will have to wait until next year's summer release.
Looking at it this way, "Wushuang" took less than half a year from project establishment to release, which shows how fast it is.
However, the excessively fast shooting speed also caused the outside world to question the quality of "Wushuang".
To be honest, since the Xiangjiang director collective went north, although there are many excellent film and television works created, the number of bad films is even greater.
Even in the wave of bad movies in Chinese-language films, Hong Kong and Taiwan directors have contributed a lot.
More than one-third of the film and television works with Douhua scores below 5 are produced by directors and screenwriters from Hong Kong and Taiwan.
Especially during the "golden period" of Chinese-language film and television from 2008 to 2015, Hong Kong and Taiwan directors' record of bad films accounted for almost half of the country's total.
It is precisely because of so many bad movies that the halo of "Hong Kong and Taiwan comes first" that has shrouded the mainland entertainment industry for more than ten years has faded. A large number of mainland directors have emerged, and Zuo Le is one of the representative figures.
Because of this old incident, the vast majority of Xiangjiang directors are in the Mainland. The filters of famous directors are becoming less and less valuable, and the box office appeal of movies is far less than that of rising stars such as Zuo Le and Zhou Yan.
Similarly, the director of Hong Kong is in the cold, and the Hong Kong film market is not as good as before. Although there are still a large number of die-hard fans who support it, the overall environment is still declining.
This is also the reason why Shaojia is eager to cooperate with Shanhe. The Hong Kong film franchise will really not be able to last for a few more years.
Nowadays, those born in the 70s, 80s and 90s are still the main consumers, relying on the glory of the golden age of Hong Kong movies and the bonus of childhood feelings, but we have to wait for the younger generation after the 00s and 10s to take over.
How many of these children have watched old Hong Kong movies, but if they haven’t, where can they get the emotional support...
In fact, the directors and artists who are still active in Hong Kong and who are interested in the mainland market are consciously "de-Hong Kong filmmaking" and actively integrating into the Chinese film circle.
To put it bluntly, take advantage of the last bit of foundation to completely assimilate with the mainland.
Although Hong Kong movies are dead, people still have to live.
This change can also be seen from the changes in the slogans of several Hong Kong filmmakers associations over the years.
In the 1980s and 1990s, which was the golden age of Hong Kong films, the slogan of the Hong Kong film industry was "Building Oriental Hollywood".
By the beginning of the century, the Hong Kong film market was in a sluggish state, with lots of bad films and few good ones. The slogan became "Restore the glory of Hong Kong films."
Around 2010, Hong Kong films declined seriously and gradually declined. Hong Kong filmmakers tried every means to inject vitality into the film industry, and the slogan became "Save Hong Kong Films."
After 2010, the mainland film market rose rapidly, and Hong Kong filmmakers moved northward en masse. Hong Kong films were completely left behind, and the slogan changed again to "Remember the Spirit of Hong Kong."
Nowadays, even the most stubborn people must admit that the era of Hong Kong movies has passed.
Against this background, the "fast shooter" production speed of "Wushuang" naturally made the audience murmur.
Even though the starring roles were Fa Ge and Liu Tianwang, it didn't dispel everyone's doubts.
After all, although these two are famous and have high status, they can't really be said to have starred in works that must be high-quality.
Fortunately, Fat Brother has some bad movies, but they are not many. As for Liu Tianwang, to put it bluntly, he has acted in more bad movies than good ones.
Therefore, although Liu Tianwang has a very high popularity among the people, his box office appeal has long been inferior to before. Even Shui Miaomiao is more reliable than him in the hearts of the audience.
After all, although Qishui has not acted in many movies, the overall ratio is still good and bad, not to mention the two hit movies "Charlotte" and "The Richest Man in West Red City".
Therefore, although there are many superstars in the work "Wushuang", the final selling point is still [Produced by Shanhe].
There is no way, Shanhe's brand is too strong and the audience has high trust.
Not to mention, when it was revealed that "Wushuang" was produced by Shanhe and Zuo Le was the first screenwriter, it really saved a lot of impression points for the movie to a certain extent.
Of course, mountains and rivers are not a master key.
There are still many people who have a wait-and-see attitude towards "Wushuang". Whether they can change their views in the future will have to wait until the movie is released and rely on word of mouth.
—
For the promotion of the movie "Wushuang", the crew and creators paid special attention to it, especially Liu Tianwang, who was almost hands-on.
In order to get more box office for "Wushuang", I even put down my pretense of being a superstar and went to the live broadcast room of Internet celebrities to sell movie tickets, and then linked up with a large number of Internet celebrities in order to increase the influence of the film.
In fact, it's not surprising that Liu Tianwang is so positive. He has been under a lot of pressure in the past two years.
In the past two years, he has released a total of 3 movies, "Heaven and Earth", "The Crowd" and "Youth Choir".
Of the three movies, only one, "Heaven and Earth", had a box office of more than 1 billion. The other two were both well-received and not popular, and the other one was a hit at both the word-of-mouth and box office.
Such results are a big blow to Liu Tianwang's commercial value. If his new work does not improve, his remuneration for his next work will decline.
Liu Tianwang is not young now, and there is a group of middle- and new-generation actors below him who are eager to take over. If he shows signs of fatigue, he will probably be dragged down from the altar.
The entertainment industry is so realistic, cruel and ruthless.
Whenever there are talents in the country, they either retreat bravely and make way for others, or they remain standing and strong at all times, so that no one dares to covet them.
Therefore, Liu Tianwang attaches great importance to the movie "Wushuang". If this movie gets good results, it will just solve his urgent need.
Under the leadership of Liu Tianwang, Shui Miaomiao also joined the online promotion army of "Wushuang", and Fa Ge also appeared several times.
Although the box office appeal of these actors is questionable, their popularity is not guaranteed. After many live broadcast interactions, the movie "Wushuang" became famous.
At the end of July, "Wushuang" opened its pre-sale box office channel.
It made more than 40 million at the box office on the first day. In the following days, although the data declined, it still managed to make 10 to 20 million in pre-sale box office every day.
According to statistics from the crew responsible for distribution, "Wushuang" is expected to reach a pre-sale box office of 200 million before the film is officially released.
Although this pre-sale box office is not as good as those big hits, it is still a very good result, and it can be said that it has lived up to Liu Tianwang's hard promotion these days.
On August 8, "Wushuang" was officially released.
Zuo Le took a special day off for this purpose and went to the capital to attend the premiere of "Wushuang" and stepped in to support the show.
At the premiere ceremony, Zuo Le didn't say anything. He mainly talked about old times with Liu Tianwang and others, and discussed with Shui Miaomiao when she would return to film "The Qin Empire - Fission".
Shui Miaomiao was quite busy in the first half of this year.
Shortly after the Spring Festival, he joined the cast of "Wushuang" to play the heroine Ruan Wen. After "Wushuang" was completed, he returned to "Fission" to play the heroine Bai Xue.
Now that more than half of Bai Xue's scenes have been filmed, she has to go out to promote "Wushuang". When "Wushuang" is released, she probably still has half a month of roadshow promotion, and then she will go back to "Fission" to reshoot the remaining scenes of Bai Xue.
That's not all. Zuo Le heard that Shui Miaomiao will take on two movies and a variety show in the second half of the year, and she will be even busier than in the first half of the year.
There is no way, after the broadcast of "The Legend of Zhen Huan" last year, Shui Miaomiao's popularity reached its peak.
Taking advantage of the peak period of his popularity, Qishui accepted a large number of movies, hoping to jump from the field of TV series to the field of movies. As for variety shows, it was mainly to build his reputation and consolidate his popularity.
Another thing is to make money.
This reality show called "Sister Travel", in order to invite Shui Miaomiao, they spent 170 million in advertising fees, setting a record for the highest net worth in the history of domestic variety shows.
The most important thing is that this variety show does not waste time. Each episode involves traveling abroad for three days and two nights, a total of four times. Including the round trip and preparation period, it lasted for 20 days.
Moreover, this program is jointly produced by Penguin Video and a certain TV station. Because of the relationship between Shanhe and Penguin, Qishui is not afraid of being cheated.
20 days, travel abroad, get 170 million notification fee, there is no risk, fools should not do it.
Of course, 20 days is just the recording time, and some publicity work has to be coordinated in the later stage, but even so, it is very cost-effective. After all, Shui Miaomiao uses this time to shoot a movie, and will also do publicity later.
Not to mention Shui Miaomiao's heartbeat, even Zuo Le looked at it with envy.
But speaking of it, Shui Miaomiao is really making crazy money this year. With all the miscellaneous income including film remuneration, advertising fees, commercial performances, endorsements, etc., her pre-tax income by the end of the year will probably exceed ten digits.
When a star reaches this position, most bosses of listed companies are envious, and she has truly become a role model for an actress who says "I don't marry a wealthy family, I am a wealthy family".
Therefore, Zuo Le also always reminds Qishui that he must abide by the laws and pay taxes on time, and don't ruin a good future...
Liu Tianwang and Zuo Le are old acquaintances, and they even made a cameo appearance as the magistrate of Lou County in the movie "Wulin Gaiden".
The relationship between Zuo Le and Fa Ge is only a little distant. Apart from working together on the crew of "A Red Boat in the South Lake", they only send each other text messages on annual holidays and don't communicate much in private.
The main reason for this is their personalities.
Liu Tianwang was good at dancing and loved making friends. After Zuo Le got to know him, they became familiar with each other as soon as they came and went.
Although Fa Ge loves to tease, he keeps his business and private affairs very clearly separate. His daily dealings are with old friends and he is rarely willing to accept new friends.
Although Zuo Le wanted to make friends with this idol of his youth, one of them lived in Quancheng and the other in Xiangjiang, and they did not work together for a long time. It was obvious that they could not become close friends by relying only on their mobile phones.
However, this premiere gave him an opportunity to get up close and personal with Fa Ge.
It just so happened that he had a notebook in his hand, and he thought Fa Ge was a good fit before, so now we can have an in-depth chat.
If Fa Ge can be invited to join the cast, then this movie will be one-third of the total.
Zuo Le was chatting with Fa Ge, and the premiere ceremony also reached the part where the movie was being played. The lights in the hall dimmed, and Zuo Le also stopped talking.
