On June 17, the poster of "Jaws" was officially posted on Galaxy Video's promotion page.
Unlike other online majors that only promote it three days before its launch and announce its launch date, "Jaws" is announced five days in advance.
At this time, only 35 days have passed since the release of "Sniper Phone Booth", and the previous hit has also attracted more attention to the network.
Although the vast majority of online movies are still shoddy and bad movies, the masterpiece "Sniper Phone Booth" has also given the audience greater expectations for online movies.
The poster of "Jaws" is hung just above the main category of the website. Several movie posters are scrolling here in turn, accompanied by a few words. The most obvious one is "The latest masterpiece from the director of "Sniper Phone Booth"."
Many viewers who watched "Phone Booth" discovered it and clicked on it.
However, there is only one poster, and the release date: 8pm on the 22nd.
"Sofa, there's a new movie."
"Insert eyes."
"Is this made by the director of "Phone Booth"? Why not make a suspense film instead of a horror film?"
"I lost interest just by looking at the name. If there's anything interesting about sharks, they can be found in the aquarium."
"Oh my god, why is there just one poster and not even a trailer? Galaxy Video is screwed."
"Did the programmer make a mistake? Where is the trailer? Other movies have trailers, but not this one!"
"It doesn't matter if it's a horror movie. The horror movies in the cinema are not scary at all. The Internet University should not be so strict. I hope they can scare me."
""Sniper Phone Booth" is wonderful, I'm looking forward to this director's new movie!"
Slowly, many people learned that the new movie directed by "Sniper Phone Booth" was going to be released, and the number of messages below continued to increase.
By night, "Jaws" was even more popular on Galaxy Video than many newly launched websites.
As a fan of "Sniper Phone Booth", Lu Chao also immediately discovered the news that Li Qian's new film was going to be released.
However, I excitedly went in and wanted to see the trailer first.
The result was only a solitary poster and a two-sentence blurb about the movie.
"A well-known tourist resort on the island, a large number of tourists come here to swim every year. However, the uninvited great white shark changed everything."
Lu Chao couldn't tell anything from the short introduction of more than 40 words.
"Holy crap, what's the difference between writing this introduction and not writing it at all? If you are so lazy, you will die if you write two more words!"
Come with good fortune and return with bad luck.
Lu Chao cursed secretly, wrote down the date of the movie's release, closed the web page, and prepared to play some games.
However, I moved my mouse to the upper right corner, ready to click the X, and my eyes caught a glimpse of the "Jaws" poster.
At first glance, the eyes of the great white shark hidden in the darkness under the sea surface seemed to glow with a fierce light.
Taking a closer look, Lu Chao stared at the Great White Shark on the poster carefully, with a penetrating look in his eyes. He suddenly felt like he was being stared at by a shark, and felt a little chill all over his body unconsciously.
"Oh my god, this poster is so exquisitely made, I feel like the shark is looking at me too."
What are you looking at!
He secretly cursed a hometown dialect in his heart, which made Lu Chao feel a little ridiculous. He was actually frightened by a poster.
Shaking his head, he stopped looking at the poster, clicked the cross in the upper right corner, and went to play games happily.
At the same time, many people are paying attention to Li Qian's new film.
Galaxy Video basically began to monitor the data around the clock and prepare for publicity work after the launch.
Colleagues throughout the Internet industry also secretly noted the time when the movie would be released.
Every popular internet movie cannot avoid being followed.
It has only been a month since "Sniper Phone Booth" became a hit, but already several similar movies have been released on the Internet, and three or four of them have exceeded one million in box office, just like the previous zombie movies.
Naturally, Li Qian's next movie has already been watched by some major internet producers. As long as it doesn't hit the market on the first day, a large number of people will immediately come to learn from it and make a similar movie to make a quick buck.
money.
And Xu Tao, who regards Li Qian as his biggest obstacle to the big screen, naturally saw the news of the release of "Jaws" at the first time.
In the evening, he made an appointment with Mr. Wang from the resort for dinner and talked about their movie "The Taoist Goes Down the Mountain: Killing the Shark".
"This is such a great opportunity. I didn't expect that the launch date was announced five days in advance!"
Xu Tao said with a proud smile on his face, "In that case, let's launch it two days in advance. It happens to be a shark-themed horror movie, so we can also take advantage of the popularity of his "Jaws"!"
Although Internet University has a bad reputation, no matter how bad the industry is, there are always one or two outstanding people.
Li Qian, who made "Phone Booth", is the only internet director who is somewhat famous.
Xu Tao is not included. He is famous for the "Taoist Master Descends from the Mountain" series, not him as a director.
With word-of-mouth, the new movie will naturally attract the attention of the audience. Before the release of "Jaws", the audience became interested in shark-themed movies and rushed to release their own "Taoist Master: Killing the Shark", which also features sharks.
Naturally, Mr. Wang had no objection. He smiled and said, "Now Li Qian has given us free publicity."
He is aware of Li Qian's fame. Now on Galaxy Video, there is only one poster for "Jaws", and it has hundreds of comments in just a few hours, which is evident.
Since he wants to work in this industry, he also has a general understanding of Internet University.
The cost is too low, which means that it is impossible for Internet companies to spend money on publicity, otherwise the risk of losing money will be greater. The only exposure channel is the promotion of the video website itself.
Now there is such a good opportunity in front of me. I can use the fame of Li Qian and "Jaws" to promote my film for free.
"Jaws" has not been released, and the audience has become interested in shark-themed movies. At this time, they are the only movie about sharks, so the effect is self-evident.
The two reached a consensus, and Xu Tao immediately called the people at Tomato Video and arranged for their movie to be released at 8pm next Wednesday.
Ever since he was jealous of "Sniper Phone Booth" and got the best promotion on the homepage of the video website, and his request for the same promotion position was rejected, Xu Tao also started to hate Galaxy Video.
The first "Taoist Master Descends from the Mountain" opened up the Internet market and brought many members to Galaxy Video, which is somewhat of a credit.
However, Galaxy Video forgot about the old love when it found a new love. "Taoist Master 2" did not get the promotion resources it deserved, and the box office was not much higher than the previous one.
Xu Tao then switched to Tomato Video, which is currently the video website with the largest market share in China.
The reason why I did not choose Penguin Video, which has a backend, is because Tomato Video is already launching its IPO. It is estimated that it will be listed in a few years and become the first video website stock.
Xu Tao is ambitious and is not willing to just be a big internet director. As long as he has enough results, he will definitely be able to get a lot of shares before Tomato Video goes public.
As for whether it will be popular if it is not released on the same platform as "Jaws", he is not worried at all.
Basically, very few people only visit one video website. In fact, most of the users of the three major websites overlap.