Qin Tianheng does not trust his uncle Qin Yaozu, but he trusts his former enemy Chu Huan!
Things are so strange!
After getting the answer he wanted from Chu Huan, Qin Tianheng left Jiahu Building happily.
Chu Huan called Xu Yi and told her what Qin Tianheng had just said, and asked Xu Yi to tell Yasuo Kamikura and Zhong Zhichen of "Fantasy Comics" about the news, so that they could communicate with Qin Tianheng.
At the same time, we should also tell Qiao John and Jiang Zishan about this matter, so that they can adjust their plans in time according to this matter.
Of course, the promise that Qin Tianheng entrusted to him was deleted.
After doing this, Chu Huan put aside the issue of raw materials. Although youth toys are Chu Huan's most important project this year... the accident of "Star Wars" does not count!
But now the matter is in his own hands.
In fact, Chu Huan still has a trump card in his hand that he has not used until now.
That is the Yu She Detective Agency. Luo Junjie is leading the people from the Yu She Detective Agency to investigate the situation of those toy manufacturers in Xiangjiang!
Li & Fung Group will definitely lose this time!
...
Now that matters with the Xiangjiang toy manufacturers represented by Li & Fung Group can be left to others, Chu Huan naturally has more time to do his own things.
After entering 1974, Chu Huan has been busy with various things. First, he went to Taipei to acquire two shopping malls in the name of Shanhai Cinema... Those two malls can no longer be simply called movie theaters.
Then I went to Scotland to hunt several times with MacLehose and Jian Yueqiang, which promoted their relationship.
Went to Los Angeles to finalize the new movie "Jaws" between Roger Jim Animation and Spielberg.
Then I returned to Hong Kong and was busy working on "Fantasy Comics". In the meantime, I went to Los Angeles to steal the "Star Wars" project.
Now that everything is almost arranged, Chu Huan should also take a look at the affairs of several of his companies.
The first thing to pay attention to is naturally Jiahu Textile around you.
At this time, Chu Huan was sitting in his office chair and listening to Luo Jichang's report, along with Xu Yi and Wu Xiaoshi, the leader of the secretary group.
Although Huhua Real Estate is still under the name of Jiahu Textile, the two parties are actually two independent companies now. It depends on when Chu Huan will officially separate the two companies.
The two most important projects of Jiahu Textile now are the sales of denim and Qingjin clothing.
Last year, Jiahu Textile received an order of HK$50 million from Europe. In the first quarter of this year, it once again received an order of HK$20 million from North America, an order of HK$10 million from Africa, and a total of HK$30 million from Southeast Asia, Japan, Taiwan and other regions.
Order!
In the era when Chu Huan was reborn, the profits of the textile industry had dropped to less than 5%, but now it is not so miserable, with profits around 15%.
In other words, in the first quarter of this year, Jiahu Textile received a total of HK$60 million in orders, with a profit of HK$9 million!
This is also the reason why the textile industry accounts for a very low proportion in Chu Huan’s future business plan!
On the contrary, Qingjin Clothing, a subsidiary of Jiahu Textile, has developed rapidly. Last year, Qingjin Clothing was only developed in Xiangjiang, but now it has established flagship stores across Southeast Asia!
This is also the reason why Jiahu Textile was able to come up with 30 million Hong Kong dollars when Chu Huan went to Los Angeles!
Qingjin Clothing’s goal this year is to gain a firm foothold in Japan!
"Manager Luo, although the development of Qingjin Clothing is good, there are still some problems."
After Chu Huan listened to Luo Jichang's talk about the development of Qingjin clothing, he gave a lecture.
Luo Jichang was slightly startled. Qingjin Clothing was only established last year, and last month it provided 21 million Hong Kong dollars in cash for Chu Huan. Now Chu Huan actually says that there are problems with the development of Qingjin Clothing.
Although he was surprised, Luo Jichang still asked seriously: "Please give instructions, Chairman!"
The factor that makes Luo Jichang so humble is simple. Chu Huan has always been successful. Luo Jichang admires successful people very much!
"position!"
Chu Huan said seriously: "Positioning is very important. Qingjin clothing has not yet found its position. Take Xiangjiang's crocodile shirts. When it comes to crocodile shirts, everyone in Xiangjiang knows that this is an affordable product and an ordinary product.
The clothes that people wear, but the jeans of Qingjin clothing are different now.
I understand that you set the price to make people think that fashion is a famous brand, but you can't bear to give up on the general public consumer group, so you lowered the price slightly, which is what ordinary people think is a bit expensive.
, rich people feel that it is very cheap.”
After hearing Chu Huan's analysis, Luo Jichang smiled bitterly and said, "The chairman has seen everything thoroughly."
When the fashion was priced, Chu Huan was not involved. This matter has always been the responsibility of the management of Qingjin Clothing led by Luo Jichang.
And that's exactly what they thought when they set the price.
Chu Huan said with a smile: "It may not seem like much now, but don't forget, that's because fashion lacks competitors in Hong Kong and other places. I believe that soon there will be many denim brand clothes in Hong Kong and even Southeast Asia.
When the time comes, your unreasonable pricing will drive away all customers!
Ordinary consumer groups will think that your clothes are expensive and nothing special, while wealthy consumer groups will think that your clothes are not of a high quality because of your price."
Hearing what Chu Huan said, Luo Jichang began to feel worried. This is something that is very likely to happen!
"Chairman, what should we do?"
Luo Jichang now neither wants to give up the high-end market nor the mid-to-low-end market. After Chu Huan raised this issue, he immediately asked Chu Huan for a solution.
Chu Huan said with a smile: "This is simple. Discuss with the people who invest in the youth to re-establish two brands, determine their corresponding market positioning, find different spokespersons, and use the influence of different occasions to enhance the influence of each brand.
.....”
In the clothing industry, don't think that one brand can cover the high, middle and low-end markets. Basically, whoever thinks so will end up dead.
Can you imagine PRDA releasing a windbreaker that only costs four or five hundred yuan?
If that's the case, PRDA will instantly lose their status in the fashion industry.
Why do they not even want to charge you more than 10,000 yuan for a headscarf? Do you think they don’t know that people will criticize you for such a price?
They know, but so what?
Because the people who troll them are not customers of PRDA at all.
Since you are not my customer, why should I care what you think? They use a headscarf worth more than 10,000 yuan to enhance the market positioning of their brand.
Tell their customers that the things you use are the best and most advanced!
how to prove?
The price is the most expensive!
Therefore, if Qingjin Clothing wants to penetrate all markets, it must create different brands, and even high-end brand clothing must be independent in the future, and it must no longer have anything to do with Qingjin Clothing.
Words such as independence, nobility, elegance, luxury, etc. that are free of charge can all be added to this brand. The only words that cannot be added are words such as cheap and popular!
Designers please the best!
The show is held in the best place!
Models are well-known all over the world, and it is best to be paid according to the step!
In fact, the workmanship of clothes and bags from top luxury brands is not much better than that of ordinary brands, so why are they so much more expensive?
It’s because of what I just said above that when all these reputations are built up, the brand itself will become valuable!
It will also become what many people call paying an IQ tax!
The target of the mid-range market must be placed on urban white-collar workers, students, and people who live a worry-free life.
They cannot reach the high-end market. Even if they can buy it, they have to make a lot of determination to buy one. They cannot be regarded as a fixed sales group in the high-end market.
They look down on the low-end market and think it is not in line with their identity. This is the same as you can't expect white-collar workers in Central to go shopping in the women's market.
The previous market positioning of fashion was actually to set the price in the middle of these two levels.
The low-end market is much simpler. Just take the wholesale route and win by volume in Temple Street, Africa, or backward areas!
As Chu Huan described it, Luo Jichang's eyes became brighter and brighter, and he said: "I know, I will change this matter immediately after I go back!"
Chu Huan smiled and said: "Don't worry, just do it step by step!"
This change is easy to say, but not so simple to implement. The establishment of different brands means greater investment, which is not an easy task for Qingjin Clothing at this time.
Who asked Chu Huan to take away all the working capital in their hands? Now only the normal operating funds are left. To do this, it is obvious that a large amount of cash injection is required.
Luo Jichang also understood this truth, so he couldn't help but ask Chu Huan: "Chairman, about the cash you took away from the company before?"
Chu Huan smiled bitterly and said, "Just wait!"
No specific details were mentioned, which shows that Chu Huan will not be able to return the funds to Jiahu Textile in a short period of time.
At this time, "Fantasy Comics", the company with the fastest money in Chu Huan's hands, has already taken out a loan of 400 million Hong Kong dollars. It will take at least six or seven months to pay off the money. By that time, youth toys should have already demonstrated their power.
, but the money from Youth Toys is used to continue to expand its stores around the world, and it will definitely not be touched in the short term.
As for the other two, Brother Audio and Video should have so much money in hand now, but the funds of Brother Audio and Video are to prepare for the future electrical appliance factory. In addition, Hang Lung Real Estate and Land purchased the final payment of the Golden Gate Building in October this year.
Unsurprisingly, part of Brother Audio and Video's money will be used to repay it, so Chu Huan cannot touch Brother Audio and Video's money at this time.
Yunhai Chain itself had previously promised Zhu Xiaozhao that it would not touch Yunhai Chain's funds in the past two years.
So Jiahu Textile should just wait!
When Luo Jichang heard what Chu Huan said, he could only show a helpless expression.
After Luo Jichang left, Lu Qi and Bao Tianming, who came in later, also hoped that Chu Huan could pay back the money.
Of the US$30 million going to Los Angeles, HK$20 million was debited from the accounts of Huhua Real Estate.
Just like the situation with Jiahu Textile, Chu Huan clearly told them to wait!
The two had no choice but to report the situation of Huhua Real Estate to Chu Huan.
At the end of last year, Huhua Real Estate used the cash in hand to grab a batch of cheap land in the Xiangjiang real estate market. It is now in the hoarding period and has no plans to develop it. For Huhua Real Estate, the most important project this year is Huaye City
.
Chu Huan's instructions to Huhua Real Estate were also very simple. Except for those that were already under construction, all other projects were to open the way for Huaye City. It was not that Huhua Real Estate had no funds... Xu Yi and Chu
When Huan reported the financial status of these companies, he only talked about the surplus money that could be taken away, not all their working capital.
It's because the real estate market in Xiangjiang will not improve throughout 1974. It will not be until next year that Xiangjiang can get out of the impact of the stock market crash, and by that time the land prices and housing prices in Xiangjiang will be soaring as if they were equipped with rocket boosters.
rise.
By then, even if the land in the hands of Huhua Real Estate is not developed, reselling the land can bring doubled profits!
"The first phase of Huaye City is expected to be completed by the end of this year. Now Tianhai Real Estate has set up an operations department and has begun the work of attracting investment!"
This chapter is not over yet, please click on the next page to continue reading the exciting content! After talking about Huhua Real Estate, the next thing to talk about is naturally Tianhai Real Estate Huaye City.
There is no problem with the construction progress of Huaye City. What is more important is the supporting facilities of Huaye City itself. After all, as a super city within a city in Xiangjiang, the most important thing is to ensure that the residents of Huaye City can live in Huaye City without leaving Huaye City.
Able to complete most of my life experiences!
Kindergarten, primary school, and middle school must have this!
Banks, hospitals, restaurants, and entertainment venues are naturally indispensable.
In addition, there is the first commercial center in the first phase of Huaye City!
These all require investment.
Chu Huan said: "I have already contacted the Bank of East Asia and HSBC. Both banks are very willing to join. You can just contact the others!"
It stands to reason that as a super city within a city that can accommodate nearly 70,000 people, Huaye City will not have difficulty attracting investment, but sometimes, some things cannot be thought of this way.
The Huayecheng project is so big that it makes some people feel uncertain, so some companies will take a wait-and-see attitude towards this project.
But this will all change once the first phase of the project is completed.
Because at that time, you can see the occupancy rate of Huaye City, which is the most important. As long as the occupancy rate goes up, then investment will change from difficult to easy. You just need to see who bids the highest!
"By the way, I have several spaces left for me in the First Commercial Center. One is for a movie theater, one is for a Toys R Us, and one is for a fashion clothing store. When the time comes, these stores
The company will contact you!"
These are Chu Huanming's official business, Lu Qi and Bao Tianming naturally know about it.
As for Yunhai Convenience Store and Brother Audio and Video, they will also be stationed in Huaye City, and there are more than one. However, there is no need to let Lu Qi know about this kind of thing. When the time comes, let Bao Tianming be responsible for this matter!
After the two of them listened, they naturally said there was no problem!
After discussing some details, Chu Huan asked the two of them to go back.
After meeting the heads of these two companies, it was already dark.
Chu Huan returned to the villa in Repulse Bay this time.
When Chu Huan came back, Zhu Xiaozhao, Chen Haichao, Liu Pingkui and Bao Tianming, who they had met at Jiahu Building before, were already here.
Different from the previous swimming pool BBQ, this time they set up a side stove in the backyard!
"Fuck, you didn't even wait for me to start. Do you still know whose territory this is?"
When Chu Huan saw that the four of them were already feasting, he immediately shouted loudly.
At this time, Zhu Xiaozhao thoughtfully brought a chair for Chu Huan and opened a bottle of beer for Chu Huanqi.
"Why did you come back later than me?"
After Bao Tianming took a sip of beer, he asked Chu Huan.
"The company still has some final matters that have not been resolved. I will come back after they are dealt with."
After finishing speaking, Chu Huan took a prawn that Zhu Xiaozhao peeled and put into his bowl and put it into his mouth.
Everyone also knew that Chu Huan had a lot of things going on right now, so after hearing what Chu Huan said, they stopped asking further questions.
Bao Tianming continued: "Ah Huan, are you having some cash flow problems recently?"
After hearing what Bao Tianming said, the other three people also put down the bowls and chopsticks in their hands and looked at Chu Huan worriedly.
Zhu Xiaozhao even said: "Brother Huan, do I still have a lot of liquidity here?"
Chen Haichao also said: "I have it here too!"
Liu Pingkui looked at the two of them and said depressedly: "At this time, I want to say that I don't have any. Isn't it very shameful?"
Chen Haichao glared at Liu Pingkui and said, "Go ahead, we are talking about the company's money. Can it be the same as yours?"
Chu Huan rolled her eyes at Bao Tianming and said, "Didn't you just take the 20 million from Huhua Real Estate? As for you, will you still collect the debt when you get home?"
However, Chu Huan still reassured them: "Don't worry, there are indeed some difficulties in the past few months, but they are all temporary. It will be fine in the past few months!"
When several people heard what Chu Huan said, they breathed a sigh of relief.
Later, Chu Huan said to Chen Haichao: "Don't worry about spending money on me. I will keep the money in your company for great use. In the future, the balance of the Kinmen Tower will be diverted from part of your company's account."
money!"
Chen Haichao nodded and said: "Okay, I will set aside this money!"
Liu Pingkui looked at Chen Haichao in shock. He didn't know how much money Chen Haichao's brother had, but he knew how much the final payment of the Golden Gate Tower was.
He never thought that Brother Audio and Video could have more than 200 million lying on its account!
In fact, there are no more than 200 million, but there are definitely tens of millions!
"Brother Haichao, how come your company has so much money?"
Chen Haichao laughed and said: "Not that much, just tens of millions!"
"Ten million? Just repay it?" Chen Haichao didn't know how to describe it!
If he knew the benefits that would be created after the video recorder developed by Magic Company, a subsidiary of Brother Audio and Video, his jaw would probably drop.
At the end of October last year, Brother Audio received HK$100 million from Chu Huan to expand the number of chain stores. According to Chu Huan's plan, it will take one year to open 400 chain stores!
It is now late April, six months have passed, and the number of Brother Video chain stores has reached an astonishing 300 at this time!
With the power of money, nothing is impossible.
These 300 stores will bring 8.4 million Hong Kong dollars to Chu Huan every month. Counting the funds they have accumulated during this period, by October, they will be able to prepare at least 70 million Hong Kong dollars for Chu Huan.
.
Because at that time, the Brother Video chain store was still expanding.
After laughing with Liu Pingkui, Chen Haichao still looked at Chu Huan with some worry and asked: "But even if we add our company's funds, it won't be enough?"
The final payment for the Golden Gate Tower is HK$230 million!
Chu Huan smiled and waved his hands: "Don't worry, I know the remaining money well!"
Seeing that Zhu Xiaozhao was about to speak, Chu Huan interrupted directly: "You don't have to worry about this money, just continue to use it to expand your Yunhai convenience store!"
"oh!"
Zhu Xiaozhao nodded.
Chu Huan continued to ask Chen Haichao: "How are the preparations for Magic Company going?"
Magic Company is the company used to develop video recorders.
Chu Huan, the start-up capital of Magic Company, was left to Chen Haichao, and there was no need to use the working capital of Brother Audio and Video.
Chen Haichao said: "The factory will be completed soon, and research and development is currently underway, but there are still a few difficulties that have not been overcome. I talked to Chunhai Yide, who is in charge of research and development, and the other party said that it will not be developed until next year at the earliest.
"
JVC developed it in 1976. It would be great if it could be developed this year.
As for Chunhai Yide, he is actually the R&D engineer of JVC. Kelly hired him from JVC at a high price. He also hired some R&D personnel from JVC, Sony, and Philips.
The labor force was directly doubled as their original salary!
It's impossible even if you think about it!
In addition, Magic Company has also recruited some scientific research talents in this field in Xiangjiang, and now these people are having fun burning money!
Chu Huan also knew that there was no need to rush into this kind of thing, so he had to choose to believe those people.
"Okay, keep an eye on this matter!"
In the end, Chu Huan could only helplessly preach.
Chen Haichao nodded and said, "I know."
But then Chen Haichao told Chu Huan something: "Brother Huan, I don't have enough manpower around me, especially the middle and lower-level managers."
Although Brother Audio and Video's chain store does not require any professionals, now that the company's scale has increased, and Magic Company is about to launch, Chen Haichao is obviously beginning to feel the pressure of insufficient manpower.
Chu Huan nodded and said: "Tomorrow I will ask Xu Yi to prepare a list for you. You can recruit people according to the list above!"
There is no way. Although Chu Huan has established Jiaku Consulting Company, the manpower training is still poor, and more talents need to be recruited.
However, Jiaku Consulting Company has begun to show its strength.
Although Chu Huan could not directly send many management personnel to Chen Haichao, Chu Huan, who had already thought of this, had already told Xu Yi at the beginning of this year to let the investigation team of Jiaku Consulting Company pay attention to talents like Xiangjiang!
Chen Haichao immediately felt relieved when he heard that Chu Huan was prepared.
However, Chu Huan still warned Chen Haichao that even if these people could be replenished in time to join Brother Audio and Video and Magic Company, they would still be considered a group of mercenaries at most, so Chen Haichao still had to pay more attention to observation, and some people could be used as transitional people.
Some people can stay, and some people can stay as long-term talents.
Those in the transitional period will be the first to be cleared out when Magic Company has its own talent pool, or when Jiaku Consulting Company has suitable people to add to it!
"I may need the investigation team of Jiaku Consulting Company to assist me in this matter, but my management team will not be able to take care of it!" Chen Haichao said.
Now that Chen Haichao has his own management team, he obviously also knows that this matter will become a weakness in the company's development. However, Chen Haichao himself is also very measured in this regard, that is, the information of these people has been revealed.
Love it over there.
Chen Haichao even deliberately handed some of these people's weaknesses into Chu Huan's hands in order to make Chu Huan feel at ease with him.
Chu Huan didn't say anything about this matter, and Chen Haichao didn't clarify it either. Everyone knew it!
"No problem, I will let Ma Jizu contact you when the time comes!"
After talking about this matter, Zhu Xiaozhao also told Chu Huan about Yunhai Chain.
Yunhai Chain's logistics system has been established. Just as Chu Huan had worried before, several things did happen in the middle, but they were all solved with the help of Skull.
"Now the company has begun preparations to expand convenience stores."
Finally, Zhu Xiaozhao preached like this.
Chu Huan nodded with satisfaction, but then told Zhu Xiaozhao: "The personnel training can be improved. I will give you a sum of funds next year. I hope to complete the expansion of 400 chain stores next year!"
What Zhu Xiaozhao told Chu Huan before was within three years.
But now Chu Huan can't wait any longer, because starting from next year, the land prices in Xiangjiang will rise, which will naturally increase the cost of expanding the Yunhai chain.
So Chu Huan hopes that this time can be brought forward, after all, land prices in Xiangjiang will continue to rise for 10 years!
Chu Huan actually already has a goal for this fund.
That’s the payoff for Jaws!
Although Zhu Xiaozhao didn't know where Chu Huan's funds came from, she trusted Chu Huan, 100%.
Therefore, Chu Huan said that if he can prepare a sum of funds for himself next year, he will definitely be able to prepare it.
"Okay, then I'll tell Aying tomorrow!"
Chu Huan nodded with satisfaction.
After the serious talk, a few people naturally got together and started chatting all over the world.
It's the same as other teenagers drinking and bragging together.
The five of them drank until late at night, and finally the four of them stayed here.
The next day, when Chu Huan got up, Zhu Xiaozhao had already cooked a bowl of egg noodles for Chu Huan.
Then came Bao Tianming and Chen Haichao, who also came to the restaurant. They all had business to do and had to go back to the company today.
Only Liu Pingkui, who had no filming duties, was still sleeping soundly at this time.
After the four of them had breakfast, they took cars to different companies. By the time Liu Pingkui got up, it was already noon...