After Zhong Zhichen, Chu Huan and Liang Risi said hello, they sat on the sofa.
"How is the preparation for the animation "Those Things That Rabbit That Year" going?" Chu Huan asked Zhong Zhichen straight to the point.
"Now the company's screenwriters have come up with a rough structure, and the company's artists have also designed a preliminary image. They are preparing to hand it over to the chairman for review in the past two days!"
As Zhong Zhichen spoke, he took out a stack of drawings from the bag he brought with him and handed them to Chu Huan.
After Chu Huan took the drawing, he looked at it briefly and his expression turned ugly. Seeing Chu Huan's expression, Zhong Zhichen also felt nervous. Obviously, the first draft this time was not in line with Chu Huan's expression.
Huan's request.
"The image is too orthodox. This is an inspirational, passionate and slightly funny anime. It doesn't want Hong Kong-style comics. The characters must be cute."
Chu Huan expressed his opinion. Now the first draft provided by Zhong Zhichen to Chu Huan is completely Hong Kong style animation image, which is absolutely unacceptable.
In fact, there is one person in Hong Kong who can master this style of painting, and that is Mai Gabi, the creator of McDull in the national-level comic "The Story of McDull" in Hong Kong.
However, McGabby is probably still in elementary school now, so it is definitely inappropriate.
So Chu Huan could only draw a rough outline based on his memory, and then told Zhong Zhichen his intention.
After listening, Zhong Zhichen nodded seriously and said: "Chairman, I understand what you mean. I will explain this matter to the painter when I go back."
Chu Huan continued: "Also, I took it for granted before. This animation should not only be a Chinese version, but also about the Wuchang and Japanese versions!"
This is the real purpose of Chu Huan calling Zhong Zhichen here. Chu Huan doesn’t need to explain the tendency of the anime "Those Things That Rabbit That Year". Everyone knows what it means. If Chu Huan starts a business in his hometown, he will just
If Chu Huan's goal is to focus on the market in his hometown, then Chu Huan does not need to make other stories about Wuchang, but if Chu Huan is focusing on the global market, animation in this area must be done.
Otherwise, Chu Huan's overseas business may be hit just by relying on this anime.
Zhong Zhichen was not surprised by Chu Huan's decision. He said, "In fact, if you don't tell me, Chairman, I was going to raise this matter when I reported the first draft to you."
Compared with Chu Huan, Zhong Zhichen and others who were born and raised in Xiangjiang must have more feelings.
Seeing that Zhong Zhichen understood what he meant, Chu Huan emphatically asked Zhong Zhichen what he thought.
Through the form of animation, the development history of each country is objectively and fairly presented. Of course, some sensitive points must be avoided.
After hearing what Zhong Zhichen said, Chu Huan felt relieved. When doing this kind of thing, the most important thing is actually to know how to avoid touching the sensitive points of the local government. The rest will be much easier to handle.
"Chairman, then I will go back and convey your ideas to the company!"
Seeing that Chu Huan had no objection to the idea he proposed, Zhong Zhichen also knew that Chu Huan was planning to use the cartoon "That Year of the Rabbit" as the TVB movie channel's new year's animation masterpiece, and he was very motivated.
Chu Huan nodded and asked Zhong Zhichen to go back.
After Zhong Zhichen returned, Chu Huan continued to chat with Liang Risi about TVB.
Previously, Chu Huan asked Liang Risi about TVB's new four channels. The next thing to talk about is how to effectively increase TVB's revenue under the current circumstances.
Although Chu Huan doesn't care about TVB's own revenue, Chu Huan doesn't want TVB to keep eating its laurels. It's better for him to have his own development.
The first way that Chu Huan proposed to increase TVB’s revenue was advertising placement!
At this stage, advertising in Xiangjiang is actually very backward. For companies in Xiangjiang, the most important means of publicity is advertising on TV, such as before and after the start of TV series, and between news and variety shows.
Another means of publicity is advertising in newspapers, or on minibuses, and common advertising spaces on the market.
But this kind of propaganda method is completely unacceptable to Chu Huan.
This can only be regarded as hard publicity, and what Chu Huan wants to do is soft publicity, making Xiangjiang citizens aware of the existence of the product all the time.
And this requires TV station, which is currently the best publicity channel in Hong Kong.
Embedding one's own products in TVB's various TV series, especially modern urban dramas, is the only way to embed advertising products into the hearts of the general public.
According to Nolan, this is called consciousness implantation!
In countless TV dramas, it is said that fashion brand clothing is the most popular and fashionable in Hong Kong. Then slowly this brand will become the truly most fashionable and popular brand.
Listening to Chu Huan's description, Liang Risi seemed to have opened a door in his heart and suddenly became enlightened.
"Yeah, why didn't I think of it? Even if it's a seafood shop, we can promote it..."
Chu Huan said with a smile: "When this awareness begins to be accepted by the citizens of Xiangjiang, the production cost of a TV series may have already come back before it is broadcast."
Liang Risi nodded repeatedly, and even said by analogy: "That's right, and it's not only possible in TV series, but also in movies."
Chu Huan smiled and said: "I will tell Fang Jianhui this too!"
Liang Risi smiled and said: "If this is the case, TVB's own profit will be enough to meet the company's future development."
Chu Huan also smiled and said: "If you don't know, this matter still needs to be dealt with in a lot of details. Don't rush into it, understand?"
"clear!"
"Okay, now let's talk about the second thing..."
Chu Huan then told Liang Risi what he had discussed with Shao Yifu before.
When Liang Risi heard the news that Chu Huan and Shao Yifu had decided to officially destroy Jiayi TV Station, the smile on Liang Risi's face became even brighter.
"It would be great if this thing can succeed. There are three TV stations in Xiangjiang, which is indeed a bit crowded. If there is no Jiayi TV station, then our opponent will only be Li TV. In that case,
It will be easier!"
Chu Huan looked at Liang Risi's smile and raised his eyebrows slightly. This action made Liang Risi a little nervous after seeing it.
"Chairman, is there something wrong with what I said?"
Chu Huan said in a deep voice: "Even without Jiayi TV, Li's TV under the management of Shao Yifu will definitely be a strong opponent. I don't want you to have the idea of underestimating the enemy. You are now the president of TVB
I have been sitting there for a while, and I should understand one thing. For Hong Kong TV stations, the content of TV series is the most important, but this kind of creation cannot be predicted, so if you think now that one is missing
Opponent, if you are complacent here, then I should consider someone with a more sense of urgency to take your place!"
Liang Risi's face turned a little pale, and then said: "I know the chairman, but I have underestimated the enemy."
Chu Huan shook his head and said: "It's not that we underestimate the enemy, but that we are proud. I understand that TVB is the TV station with the highest average ratings in Hong Kong today. Many people think that this kind of thing is impossible to change. But if this is really the case, why do you
Will Jiayi TV lose more of its prime-time ratings in the evening?
If the citizens of Xiangjiang were not more accustomed to watching TVB channels, would you have lost more ratings?"
Liang Risi lowered his head and said: "Yes!"
Chu Huan continued: "I need you to understand that creative companies are the most prone to problems. As long as one or two TV series fail to succeed, their viewers will immediately abandon you and choose other TV stations.
So you should pay attention to one thing, that is, no matter what my requirements for TVB are, you must regard creation as the only core competitiveness of your company's development!"
"I understand, Chairman!" At this time, Liang Risi raised his head and said seriously: "I will not let you down!"
Chu Huan then showed a satisfied smile and continued: "Now the company has two major variety shows, namely "Happy Tonight" and "Lucky Star". They also occupy the prime time slots on Friday night and Saturday night respectively.
Prime time is not enough, we also need a brand new variety show to seize the prime time on Sunday night."
Liang Risi said: "I will immediately send people from the variety show department to discuss this matter."
Chu Huan waved his hand and said: "You don't need to discuss it. I have already written out the plan for the new program. You can take a look at it first, and then take it to the variety show department for them to take a look at it too!"
After finishing speaking, Chu Huan took a copy of the copy from Feng Jing and handed it to Liang Risi.
After Liang Risi took over the copy, he watched it carefully.
"millionaire"?
Very strange name. Could it be that he is interviewing those millionaires in Hong Kong?
After seeing this name, Liang Risi subconsciously thought like this.
People in Xiangjiang have always made no secret of their yearning for wealth, and they are also full of curiosity about the millionaires in Xiangjiang. It would be a good idea to invite them for exclusive interviews!
With this thought, Liang Risi opened the copy, but the content in the copy made Liang Risi understand how wrong he was.
This is not a talk show, but a show about creating millionaires.
"Why is horse racing so popular in Hong Kong? Why do so many people from Hong Kong take ships to Haojiang every day? Why is the Mark Six Lottery in Hong Kong so popular?
All this is because of the gambling nature of Hong Kong people!"
While Liang Risi was reading the copy, Chu Huan was also introducing the program to Liang Risi.
It has long been known to everyone that people in Hong Kong have a strong gambling habit, otherwise Wang Jing's series of gambling films would not have done so well at the box office.
You may not lose if you bet, this is a common saying in Hong Kong.
In addition, looking at the current marketing methods in Xiangjiang, we can actually see that many shopping malls and stores will use lottery draws to attract customers, and whenever there is such an event, there will inevitably be long queues.
"Moreover, such a program no longer simply separates the program from the audience, but can unite the audience with the program. Even if the audience who participates in the registration is not selected, they can be invited to the scene for filming.
The selected audience can choose to ask for help outside the venue, ask for help inside the venue and other factors to allow many viewers to personally participate and increase their sense of involvement..."
Chu Huan continued to elaborate on the content of this variety show.
In fact, in another time and space, the IP "Millionaire" was first created by the British independent television station, and then this program became the flagship program of the British independent television station, with a ratings as high as 59%.
Later, it was introduced by Xiangjiang ATV, and this program also became ATV's golden program.
Its host Chen Qitai also relied on this program to become a famous host in Hong Kong and even his hometown of Guangdong Province.
A host once interviewed Chen Qitai, and Chen Qitai once said this. His popularity in his hometown is divided into two parts.
The areas closer to Hong Kong actually know him because of the show "Millionaire", while in other areas in my hometown, they know him because of the TV series "My Date with a Zombie".
This chapter is not finished yet, please click on the next page to continue reading the exciting content! The show "Millionaire" is not only popular in England and Hong Kong, but also very popular all over the world. Later, there was a movie of the same name "
"Millionaire" became a hit in the global film industry.
Now that Chu Huan has released this variety show in advance, one of his purposes is naturally to let TVB seize the prime time ratings on Sunday night.
In addition, the most important thing is that Chu Huanxiang is attracted by the popularity of this program overseas. When this variety show becomes popular in the future, the pure copyright sale will be an income that is enough to make any TV station envious!
After reading the copy in his hand, Liang Risi raised his head, with deep surprise and admiration in his eyes, and couldn't help but said: "Chairman, you really understand the humanity of Xiangjiang people, although this time
The show has not yet been launched, but I am now certain that as long as this show is aired, it will definitely become one of the most popular variety shows in Hong Kong!"
Chu Huan nodded slightly, accepted Liang Risi's praise without hesitation, and said with a smile: "Since you said so, then this program will be left to you. I hope you will not disappoint me!"
Liang Risi immediately said: "Chairman, don't worry, I guarantee that the ratings of this program will definitely exceed 60%!"
Chu Huan said: "I will let the "True News" cooperate with your publicity, and I will also leave the registration method to them."
The registration method for "Millionaire" requires viewers who want to participate in this program to purchase "True Report". The "True Report" has a registration form for "Millionaire". Readers only need to cut it out and fill it out by themselves.
That’s it.
In this way, the sales of "True News" can also be increased... although "True News" is now the highest-selling newspaper in Hong Kong.
Liang Risi asked: "After the chairman has these three variety shows, our TVB basically dominates the weekend evening prime time in Xiangjiang. Will this make Shao Yifu change his plan to cooperate with us?"
Chu Huan did not bring out "Millionaire" to target Jiayi TV Station. To be honest, using "Millionaire" to deal with Jiayi TV Station was really overkill.
But as Liang Risi said, as long as this program is released, TVB will dominate the screen during prime time on weekend nights. This is not a good thing for Shao Yifu, who has always wanted to catch up with TVB.
It is easy for Yifu Shao to create an impression that TVB cannot shake. Then maybe Yifu Shao will suddenly change his focus and join hands with Jiayi TV Station to deal with TVB.
Just like in another time and space, New Art City rose to prominence in the 1980s. In order to target the development of New Art City, the old enemies Shaw Brothers and Golden Harvest also cooperated for the first time.
Chu Huan didn't seem to care about this, and said: "This is no longer important, and I believe that Shao Yifu will never do such a stupid thing. Jiayi TV Station collapsed, although there is a buffer between our two TV stations."
zone, but it is undeniable that there are fewer people sharing the cake in this market.
And don’t underestimate Shao Yifu. I believe that Shao Yifu is definitely capable. Even if Li’s TV station does not become an existence like TVB in his hands, as a veteran in the entertainment industry in Hong Kong, he will definitely be able to keep Li’s TV station.
The basic plate!”
Liang Risi still agrees with Chu Huan's judgment. Although the black and white video now surpasses Shaw Brothers, and TVB's ratings are not comparable to that of Li TV, no one in Hong Kong will underestimate Shao Yifu's performance in Hong Kong.
Influence in the entertainment industry.
"I see."
Liang Risi really understood what Chu Huan meant. Chu Huan still didn't believe in their abilities, so he took out a "Millionaire".
From now on, "Happy Tonight", "Lucky Star" and "Millionaire" will be the basic basis of TVB's ratings. With these three programs, even if Shao Yifu can lead Li TV to occasionally exceed the ratings in the future
TVB, TVB also has its own trump cards to use.
Seeing that Liang Risi had understood what he meant, Chu Huan smiled and said, "If that's the case, then you should first prepare to join forces with Shao Yifu to bring down Jiayi TV Station!"
Liang Risi asked: "Chairman, are you leaving?"
Chu Huan stood up on the sofa and said with a smile: "What? Do you have something else to do?"
Liang Risi smiled awkwardly and said, "I really have something to ask of you, Chairman!"
Chu Huan asked: "Let's talk about it first!"
Liang Risi said: "That's it. Now that the top 16 have been selected for the Miss Xiangjiang election, I would like to invite you, chairman, to be the chief judge of the finals and appear again at the Miss Xiangjiang award ceremony."
After hearing this, Chu Huan laughed and rejected Liang Risi's invitation: "Forget it, I'll let you and Fang Jianhui do this kind of publicity thing!"
In another time and space, although Shao Yifu is no longer a judge for Miss Xiangjiang, he still appears on the final stage of the Miss Xiangjiang election every time.
In addition, Yifu Shao will also appear at TVB's awards ceremony.
However, Chu Huan does not want to be like Shao Yifu in this regard. After all, Chu Huan has been doing things about the sinking of Jiaku. According to Chu Huan's current influence in Xiangjiang, as long as he appears on such an occasion, he will definitely become the focus of everyone.
Focus, then all Chu Huan's previous efforts will be in vain.
Therefore, in things like the Miss Hong Kong Finals, you can still participate as little as possible.
Seeing that Chu Huan was unwilling to participate, Liang Risi also looked helpless. You must know that Chu Huan served as the chief judge of the TVB Miss Xiangjiang finals last year, and achieved the highest ratings in the history of Miss Xiangjiang.
Without saying anything else to Liang Risi, Chu Huan left Liang Risi's office. However, when Chu Huan was about to walk out of the TVB office building, he ran into a few acquaintances.
"A'le, Rongzai, Axiu, why are you three here together?"
Chu Huan looked at the three people in front of him with a smile on his face and asked curiously.
Chu Huan could understand Chen Baixiang and Huang Xingxiu appearing together. After all, the two later became famous divine couples in the entertainment industry in Xiangjiang. The appearance of Zhang Guoyi and Huang Xingxiu at the same time would not surprise Chu Huan. After all, in Chu Huan's
In my memory, the two of them starred together in a salty and wet film "Spring in a Red Mansion".
At this time, Chu Huan still didn't know that Fang Jianhui had helped Zhang Guoyuan and Huang Xingxiu had rejected Wu Siyuan's invitation.
It's just that Zhang Guoyuan and Chen Baixiang appeared at the same time, which made Chu Huan a little curious.
You must know that in another time and space, there was a verbal dispute between Chen Baixiang and Zhang Guoyi.
The reason for the quarrel between the two of them actually came from their struggle for supremacy with Tan Zhang. At that time, Xu Guanjie and Luo Wen gradually faded out of the Hong Kong music scene, and the Hong Kong music scene also officially entered the era of Tan Yonglin and Zhang Guoyi.
In later generations, fans would only engage in verbal quarrels on the Internet, which would be regarded as something serious.
But during the period when Tan and Zhang were competing for supremacy in the Hong Kong music scene, their fans were really at odds with each other. According to reports, during their peak period, fans from both sides broke out into armed fights more than a dozen times.
In the end, the battle ended with Tam Yonglin announcing that he would no longer accept any music awards, and Leslie Cheung announcing his retirement from the music scene.
At that time, Xiangjiang entered a period of competition between the four heavenly kings.
Chen Baixiang and Tan Yonglin are old friends. They help relatives but not help each other. Therefore, during the period when Tan and Zhang were fighting for hegemony, Chen Baixiang did nothing to criticize Zhang Guoyi in order to stand up for his old friend Tan Yonglin.
But later, as Zhang Guoyuan took the leap, Chen Baixiang also expressed his apology during an interview.
But after asking, Chu Huan figured it out. After all, Zhang Guoyuan could only be regarded as a newcomer in the music scene at this time, far from reaching the level of competing with Tan Yonglin. Naturally, Chen Baixiang did not want to stand up for Tan Yonglin and angrily criticized Zhang.
It’s about Guoyi.
In fact, not only are they not there now, because the three of them went to Fang Jianhui for help, Chen Boxiang and Zhang Guoyi have also become good friends.
So when Tan and Zhang later fought for hegemony, Chen Baixiang showed a completely unhelpful attitude.
"I don't care if they live or die, after all, you have to treat me to dinner!"
Such was Chen Baixiang's attitude at that time.
"Young Master Huan, we are here specifically to thank you this time!"
Chen Baixiang had a smile on his face and thanked Chu Huan seriously.
Regarding Chen Baixiang's attitude, Chu Huanxiao asked: "Why don't I remember that I helped you before?"
Chen Baixiang quickly told Chu Huan that they were looking for Fang Jianhui's help.
"So this is what happened, so you don't have to thank me. It was Fang Jianhui who did it. Just thank him properly!"
Chu Huan said with a smile.
Chen Baixiang said: "Master Huan, I must thank you for this matter. In fact, Axiu, Rongzi and I all understand that Mr. Fang would not be able to stand up for us if he didn't take your face into account!
"
Chu Huan nodded and had no objection to what Chen Boxiang said. It was actually a bad rule to stand up for Zhang Guoyuan and Huang Xingxiu. Fang Jianhui would never do it if it wasn't for the sake of his acquaintance with them.
This kind of thing.
"Master Huan, do you have time soon?"
Chen Baixiang asked Chu Huan tentatively.
Chu Huanxiao asked: "What? You want to treat me to dinner to express your gratitude?"
Chen Baixiang immediately nodded and said: "That's right, if you are fine, Master Huan, we really hope to treat you to dinner and thank you properly!"
Chu Huan glanced at Feng Jing.
Feng Jing immediately said: "Boss, you are going to Black and White Video to meet with Mr. Fang at two o'clock in the afternoon. It is now 11 o'clock in the morning, and there are still three hours!"
Chu Huan nodded and said with a smile: "We need to have lunch anyway, and someone happens to be treating us, so I won't be polite!"
Hearing what Chu Huan said, Chen Baixiang and the other three immediately smiled, "Well, Master Huan, shall we go now?"
Chu Huan said nonchalantly: "You lead the way, and I'll follow behind."
"OK!"
Chu Huan got in the car and asked Han Yang to drive and follow Chen Baixiang and the other two, and soon they arrived at Yong Kee.
"Master Huan, I have done some research and know that you like to eat the food here!" Chen Baixiang stood at the door of Yongji and said to Chu Huan with a smile.
Chu Huan joked: "It's not cheap here, be careful I'll make you poor."
Even though Chu Huan took over TVB, he actually didn't improve TVB's salary system much. Although it was better than during Xiaohe's time, it was still limited.
Therefore, TVB’s artist wages are not very high.
Of course, in terms of benefits, they are definitely better than those during the Li Xiaohe period. Just a tens of billions apartment plan is enough to save many TVB artists a lot of trouble.
Chen Baixiang said proudly: "Young Master Huan, don't worry, I brought my wife Ben here today!"
Chu Huan looked at Huang Xingxiu next to Chen Baixiang and said, "You used your wife to treat me to dinner. When the time comes to marry Huang Xingxiu, won't it be much shabby?"
Faced with Chu Huan's teasing, Huang Xingxiu's face turned red.
But Chen Baixiang climbed up the pole and said to Chu Huan: "Young Master Huan, when Axiu and I get married, can you please come and attend?"
"Of course, I very much hope to be able to drink your wedding wine!"
Chu Huan did not refuse this invitation.
After receiving Chu Huan's affirmative reply, Chen Baixiang seemed even happier.
But at this time, Chu Huan suddenly thought of the Hong Kong star football team run by Chen Baixiang, Tan Yonglin, and Zeng Zhiwei.
"By the way, you call Tan Yonglin and ask him to come over. I just have something to ask him!"