As night falls, the moonlight outside the window shines on the earth, spreading a large silvery gray light over the land.
The stars in the sky twinkle brightly in the dark night sky, adding star rivers to the starry sky.
After Chen Musemubai came back in the afternoon, he rested for a while and then went to Weiyin to watch the real-time data of the song.
Thanks to WeChat’s traffic and some fans looking for it, WeChat’s local people also tried to listen to these two promoted songs.
Chen Mubai's singer page has received more than 6 million followers, which is much more than his WeChat fans.
Weiyin music player is not particularly famous among many music platforms. Most of its user groups are because it is very convenient to use many software bundled together. The account can be logged in with one click, unlike other software that requires registering an account.
This is also the reason why it has gained a group of loyal fans. A Weiyu account can be used for many of the company's products, which is convenient and fast to use and has a better experience.
But it developed relatively late. There are so many music platforms, and users are basically divided up by the first few larger platforms. It can only grab some users by taking advantage of convenience and speed.
Moreover, WeChat is a technology company. They have no background in the entertainment industry and entered the industry relatively late. They do not own the copyrights of many singers’ songs. As a result, WeChat’s music library is not as rich as that of older software, which is also a limitation.
One of the major reasons for its development.
Weiyin spends a lot of money every year to purchase copyright fees from other platforms, and the copyrights of those singers were sold to music platforms a long time ago.
Therefore, Weiyin cannot directly find the singer's authorization, and the singer's authorization time has not expired.
In order to develop its user base and its own ecological environment, Weiyin must purchase copyright licenses from major platforms, and it has spent a lot of money on this.
Moreover, some songs are not even licensed for sale, especially those classic pop hits, which are basically the most valuable songs on various platforms. They are basically not sold or the asking price is too high!
It will be difficult for Weiyin to break through in this situation. It may take a long time to wait for the singer's copyright and platform to expire and talk to the singer in person.
Or they spend a lot of money to purchase copyright licenses, but those music platforms are basically unwilling to let latecomers get an extra share of the pie in order to protect their interests. Together, they curb the development of other music software.
Especially Weiyin, because WeChat has been so successful on social platforms. Many celebrities and artists are using this software. It is also the most direct and best bridge for communication between fans and celebrities.
WeChat is getting bigger and bigger, its traffic is increasing day by day, many celebrities and users are using it, and its influence is growing.
This makes the capital behind those music platforms feel the crisis. Once Weiyin can develop, coupled with the convenience and speed of Weiyu's No. 1 multi-purpose, it will definitely take away a considerable number of users, which they do not want to see.
, so they boycotted Weiyin and refused to let it grow bigger.
As long as Weiyin does not have enough golden songs and a large enough music library, then no matter how large the traffic of WeChat is, it will be useless no matter how good Weiyin is, because this part of the users only listen to songs, and without songs, everything is useless.
In fact, the group heating of several major platforms has indeed achieved good results. Weiyin has fallen into a dilemma and cannot break through.
Until Chen Mubai came out, WeChat saw his influence and traffic, and Weiyin saw his talent and ability.
It believes that the quality of Chen Mubai's songs will not be bad. As long as there are many high-quality songs, or even golden songs, then Weiyin has obtained his exclusive authorization, then it will have the capital to compete with other platforms, and it will also make its
The predicament will break itself!
This is also the reason why Weiyin's general manager agreed to Chen Mubai's conditions, and one of the conditions for the cooperation between Luo He and Chen Mubai was that his song copyright must be licensed to Weiyin.
Long before WeChat cooperated with Chen Mubai, the two general managers of WeChat and Weiyin had analyzed Chen Mubai’s situation, which is why they chose to cooperate with him.
Because they believe that Chen Mubai’s influence and ability are also part of the important plans of WeChat and Weiyin. Weixin’s important strategic plans must succeed on social platforms such as WeChat.
That’s why WeChat and Weiyin spared no effort to package and promote Chen Mubai. The reason why Weiyin licensed Chen Mubai’s song copyright for such a high price is simply because they recognized Chen Mubai’s value.
Not only are you helping Chen Mubai, but you are also helping yourself and helping Weiyu achieve an important strategic position in its plan!
Judging from the current situation, the traffic brought by Chen Mubai to Weiyin is still good, with only two songs having received more than 6 million views.
Although a large part of these people are original users of Weiyin, because there are also many people attracted by WeChat, it is very likely that a large number of these people will become users of Weiyin.
Chen Mubai's two songs have both been on Weiyin's charts. They have been ranked on a series of lists such as hot new songs, popularity index, hot song list, etc., and they are not low, and are even about to reach No. 1 on some lists.
One!
It can be said that it has swept all the major lists, but you must know that it has only been online for one day!
No, it’s not even a day, it’s only around 8 o’clock at night, and there’s still a peak traffic period before around 10 o’clock!
At that time, WeChat and Weiyin will have more users, and I’m afraid these two songs can go even further!
Chen Mubai only has two songs, and they are all hits. There is no doubt about the quality of Chen Mubai's songs. This move by Weiyin is considered the right one!
After Weiyin's staff saw Chen Mubai's terrifying results, they conservatively estimated that Chen Mubai's personal singer followings would reach 10 million on the first day!
You must know that due to the previous ban, many news about Chen Mubai have not been reported. Only the songs are popular, and many people do not know the originality of these two songs due to the lack of information, and some people have even never heard these two songs.
song!
There are also some people who are Weishi users. They like to watch videos. Many people are using these two songs as background music. Some people only think it sounds good but don’t know the name of the song or the singer.
But now the hot searches and massive publicity on WeChat and the promotion on WeChat, as well as the reports on Chen Mubai by entertainment tabloids in the past two days, have caused Chen Mubai’s news to spread violently. Many people know about the two songs and other
Creator.
In the past, other than occasionally hearing songs on several other music platforms, users used Chen Mubai's WeChat to find past fans to listen to. Many people did not know that Chen Mubai's songs were published on the platform.
When they found out, they found that these two songs were no longer on the platform. If they wanted to continue listening, they had to go to Weiyin to listen!