The Spring Festival is over, and everyone returns to normal life again, going to work and getting off work.
The total box office of this year's Spring Festival movies has once again increased by about 30% compared with previous years, which is enough to show that the people's consumption level of entertainment has greatly improved.
On the other hand, the country's efforts to vigorously develop the cultural industry have been very successful. Many excellent film and television works and songs have emerged this year.
The turmoil has subsided, and "囧囧" became the box office champion during the Spring Festival, and finally ended with a score of 3.3 billion.
This movie is Mubai Entertainment's first movie to have a box office of over 3 billion, and it is also the movie with the best performance and the fastest breakout!
However, this movie had the lowest ratings among the other four movies, but it had the highest box office.
This shows that compared to those works that are more literary and artistic in storytelling, audiences do prefer simpler commercial movies that do not require too much thinking and can just relax and enjoy.
This also explains why many film and television companies and investors choose commercial films for investment. That is because they have the largest audience and meet the needs of the vast majority of people.
It's just that it's very difficult to make good commercial movies, which is why there are so many bad ones.
Commercial movies don’t have to be mindless and illogical. Some directors just can’t grasp the balance, which makes the movie appear weak or self-proclaimed, failing to capture the audience’s appetite, and the audience won’t pay.
In fact, the audience will definitely pay for a successful commercial movie. The rating of this kind of movie may not be particularly high, but it will not be low either, just like "囧 in Thailand".
It’s not that there are no high-rated commercial films, it’s just that they are more difficult.
In fact, most of the best-selling commercial movies have high ratings. If a movie has a box office of over 1 billion, the quality and commerciality of the movie will not be bad.
Bad movies or movies with popular stars may put a lower limit on the box office of the movie, but they will never be a big hit.
That's why many people are willing to make bad movies, as long as they can make money.
Just find some popular celebrities to make movies casually and defraud fans of their money. Why bother to spend energy on making a commercial movie when there is no guarantee that the audience will like it? It’s thankless.
This is also the view of many investors in the current film and television market? This is why traffic stars are so popular.
It can also be said that some audiences have chosen this kind of movie market. If investors can’t attract fans’ money with the works of popular stars? Then this abnormal ecology will be destroyed immediately.
Is the market not caused by the capital side? It is also partly due to the direction of the market.
However, with the emergence of Chen Mubai, he has slowly changed some trends with his works, allowing everyone to focus more on the work itself. Many investors will also see that the quality of the movies is not bad, and the box office of movies with good reputations is high.
be envious.
Many companies have begun to focus on producing works, improving quality, and want to be like Chen Mubai and get high box office box office.
To a certain extent, Chen Mubai has indeed brought a burst of vitality to this industry, changing the dull and dead atmosphere in the past, and has a promoting effect on the film and television industry.
Chen Mubai's several great successes, in addition to his excellent abilities, also made capital see something more important than stars, and that is the importance of excellent scripts!
Looking at "Buried Alive", "Crazy Stone", "Struggle" and other excellent film and television dramas, they are all inseparable from the quality of the script itself.
Chen Mubai was not famous or even favored by others at the beginning, and all the actors who appeared were almost newcomers, but he still achieved success.
The reason for success lies in the excellent script and good story. The audience likes it. Even if it is a newcomer, it still achieves success.
Of course? The performance of these newcomers is very important and cannot be separated from Chen Mubai’s teaching.
However, if it were replaced by other capable directors, these film and television dramas would still be successful if they were filmed.
Although Chen Mubai is the main factor in the film's success, it is not the key factor. This is an assumption made without Chen Mubai's identity as the screenwriter.
If films such as "Buried Alive" and "囧囧" were given to other directors, the box office results of the works would definitely not be bad, but they would not be as good.
Chen Mubai's fame affects the box office of the work itself and determines the upper limit, but the quality of the work determines the lower limit. Even if others make a movie of this quality, the box office will definitely not be bad.
It is precisely because of the blessing of good scripts on the work itself that many capital parties pursue excellent screenwriters and want to buy excellent scripts for adaptation.
A number of literary workers have made huge profits, and the copyrights of many light novels, online novels, and physical literature have been purchased for film and television production.
This has led to excellent film and television scripts being robbed by capital, the status of screenwriters has been improved, and the importance of scripts has been paid more attention to, and the price of scripts has been raised a lot.
No one wants to make money, mainly because the box office of Chen Mubai's five movies is so attractive. When combined, each movie has a box office of more than 2 billion. This profit is too great.
It's far from the case that they invest hundreds of millions and then get a box office comparable to hundreds of millions, which can only be considered a small profit.
As for Chen Mubai's works, you don't need big-name stars, or even ordinary stars. The investment is much smaller and the benefits are huge!
As more and more money is invested in the film itself instead of giving a large portion of the star's salary, the quality of the work will naturally increase.
Of the 20 million invested, 15 million are the actors' remuneration, and the remaining 5 million is used to make the movie, plus the production of special effects. How can we expect high quality?
Even if the script of the movie itself is excellent, it cannot hide the nature of the garbage special effects. It will still be criticized by the audience. If it has a bad reputation, it will naturally not be able to do well at the box office.
This wave of Chen Mubai has had a great impact, bringing many powerful actors into the spotlight of capital again. Perhaps it is a mistake to be obsessed with popular stars?
This has to make some investors think.
...
"cheers!"
"cheers!"
Mubai Entertainment naturally celebrates the success of "囧囧" and Chen Mubai's achievements.
In fact, no one expected "囧囧" to achieve such a high box office, which really surprised them.
The Chinese movie box office rankings have added another big star, "囧囧" has entered the top five at the box office!
Theoretically speaking, Chen Mubai has two works in the top ten!
However, because "Infernal Affairs" is in the tenth place, and the entry of "囧囧" pushed "Infernal Affairs" down the list, Chen Mubai still only has one work in the top ten.
In the eyes of the public, Chen Mubai's achievements are still very eye-catching and amazing!
"This time, you hit Xingcheng hard in the face!"
"Yes, Xingcheng has been completely embarrassed this time, and the whole network is laughing at him."
"You deserve it. They deliberately set a trap for Mu Bai last time. This is the fate they deserve!" Tao Yaoyao snorted with her little nose raised.
She is very happy about what happened to Starway Entertainment!
"It's time to give them a fatal blow and make them suffer a little more." Chen Mubai said with a smile.
"What's the meaning?"
Qian Duoduo and others looked at Chen Mubai in confusion.
To give Starway a fatal blow, does this mean that there is still a backup plan to deal with Starway Entertainment?
They have no idea!
"It's like this. As early as last year, Mubai told me that we would acquire theater chains so that we would no longer be suppressed. We could also complete a complete film and television ecological chain, from content production to promotion to release.
Integration." Lu Fang explained to everyone with a smile.
"Ah? How come we don't know about it? Haven't we heard of this?" Li Feng said in surprise.
Lu Fang said: "He and I only know about this matter. Mubai asked me to do it privately. There are many neutral theaters on the market that have not been acquired by other theaters because of price issues."
"Once we do this in a big way, it will inevitably arouse the vigilance of other companies, create difficulties and even malicious competition for us. Mubai Entertainment is developing too fast. Once we reveal our ambition to enter the theater chain, we are afraid that they will
It won’t let us go so smoothly.”
"They don't want to see the emergence of the eighth largest entertainment company. Isn't Feifan Entertainment still suppressed?"
This kind of suppression is not the suppression of film and television works like the previous ones against them, but suppression from all channels. Various resources will compete with the company to prevent it from continuing to grow and become a top entertainment company as famous as them.
Mubai Entertainment is already a leader among mid-level entertainment companies. If it goes one step further and tries to attack the eighth largest company like Feifan Entertainment, it will inevitably cause resistance from the other six major entertainment companies.
Even though there are three companies that are currently in a friendly period with them, they will still not show mercy on this matter.
There are no eternal friends, only eternal interests.
Once the eighth largest company appears, it will have a huge impact on them. This means that the top resources will once again need one more company to get a share of the pie. Except for Huaying (a state-owned enterprise), the other six companies do not want this to happen.
"So, we did this in private. We acquired a lot of theater chains within a year. In order to solve the company's financial problems, Starway also sold some of the theater chains, and I got it."
"That's it." Only then did Li Feng and others find out about this.
"Does Mu Bai mean to announce this matter?"
Chen Mubai nodded: "Yes, it's time to integrate resources. I have been paying attention to the progress of the animation movie a year ago, and it has been completed very well. It is time for the company to integrate it and increase its influence as soon as possible. The next step is for us to go international."
They have already established themselves in the Chinese film industry, and their next goal is to go international.
Although China's film market is huge, there is a limit to the box office. The world's film and television market is the largest. He hopes to bring Chinese films to the world like Europe and the United States!
It just so happens that Mubai Entertainment is developing well to expand its scale and influence, letting everyone see Mubai Entertainment's ambitions, and at the same time letting the country see his determination. He is unswervingly completing the promotion of China's film and television culture
To the whole world!
"When is the animated movie expected to be completed?" Li Feng asked.
"It will be released in the summer, so it should be in time."
The animation model has been completed a long time ago, and Chen Mubai's script has been given to them, and production has already begun. Except for some holidays during the New Year, the project has been ongoing, and it will take about 9 months until the summer vacation.
This production cycle is already quite short, and the team has a large number of people. Chen Mubai also specially sent many people from Mubai Entertainment to help, so the efficiency of work is much faster.
After the celebration banquet, everyone talked about the company's future plans.
The next day, a piece of news shocked the entertainment industry.
The industries under Mubai Entertainment have been refined, and the prototype of the group has already been formed. Mubai Films was officially established!
The original Starlight Animation was merged into Mubai Entertainment and became its subsidiary, and an anime movie will be released during the summer vacation!