The first store of Leit Group's casual fashion brand 'Jeanswest' opened in Central.
Accompanied by brand manager Roger, Lin Zuhui visited the ‘Jeanswest’ store in Central.
The Jeanswest brand has high hopes for Lin Zuhui. During this period, he often participated in the preparatory work and passed on the experience of later generations to the founding team. The Jeanswest brand is not only a casual fashion brand, but also a 'fast-selling brand'. It will be carried out in the future.
Grease Tactics' develop overseas and mainland markets.
The so-called "grease stain tactic" is to first open stores in important cities in a country, and then gradually spread around like oil stains on the ground.
In short, it is following the path of Zara and Uniqlo, but Jeanswest has a longer-term vision than Uniqlo. Because of Lin Zuhui, a time traveler, whether it is the softness and comfort of the fabric or the design of the store,
In terms of furnishings and even business strategies, Lin Zuhui has a certain vision.
On the opening day, there were many customers at the Jeanswest Central store, and Lin Zuhui, accompanied by Roger and his bodyguards, also squeezed in.
The first thing he looked at was the furnishings. They were exactly the same as the furnishings of Uniqlo in later generations. Many clothes were folded into squares and neatly placed on the shelves. Labels for different sizes were placed in obvious places. Many styles were worn by models, and many styles were also displayed.
Poster promotion... What's important is that the clerk folds clothes very quickly, and it feels like he has been trained for a long time. If a customer messes up his clothes, there is no need to bear any burden. The clerk will just fold them quickly after he leaves.
Okay, this is the experience.
Jeanswest is a mid-range clothing brand, and its prices are very competitive in Xiangjiang. It neither feels cheap nor luxurious, and a set of clothing costs only a hundred silver.
"Boss, the method you suggested of hiring Japanese executives and training store clerks really works. Among clothing brands of the same level, our service must be the best!"
Lin Zuhui turned around and said: "Service must come from the heart, so we give our employees better benefits and salaries so that they are willing to serve sincerely. These clerks are not stupid either. They put their wages in line with those of their counterparts in some clothing stores."
Basically, he wins the competition, so he naturally has a greater sense of belonging."
From the perspective of Lin Zuhui's future generations, he had seen Uniqlo's recruitment salary packages and the service style of store employees in his previous life. How could he not know this truth? As long as the salary is higher than most in the same industry, employees can be retained and the service will be better.
If we conduct some evaluations of outstanding employees and provide more channels for employee promotion, the overall service atmosphere will improve.
Jeanswest selects "Service Stars" every month and promises promotion channels for store employees. Ordinary store employees may even have the opportunity to work at the headquarters.
Roger nodded and said: "The company still has many incomplete aspects in this regard. We are already forming a systematic management and will come up with a plan for you to review by then!"
Lin Zuhui said: "Well, remember that what I taught you is just an outline, and you have to refine it through practice."
Jeanswest also has a specialized fabric research center. Lin Zuhui also studied Uniqlo in his previous life. At the same price, their fabrics are indeed more comfortable. Some clothing stores are even several times more expensive, and they spend all their energy on design (also
Plagiarism), the fabric and quality are not guaranteed at all.
While Lin Zuhui and Roger were chatting, a citizen recognized Lin Zuhui!
"Lin Sheng, come and inspect it yourself!"
Lin Zuhui nodded with a smile, showed the clothes in his hand, and said, "I am also a customer today!"
He really plans to incorporate Jeans Vesper into his dressing system. After all, for him, it doesn't matter what brand he wears. Even if he wears a pair of cloth shoes, others can tell that he is a boss.
Back at Leit Group, Chen Xing, who is in charge of production business, came to Lin Zuhui's office.
"Boss, this trip to Zhongshan went very smoothly. The government there is very supportive of us building a factory in Zhongshan and has provided various policy incentives! This is the information I compiled for you to review!"
Lin Zuhui nodded with satisfaction. Although this was expected, after all, the coastal areas were opened earlier and the officials' thinking was more advanced. Leit's investment this time was a large clothing production factory that could provide employment for 3,000 people. The local government was not solemn.
The reception is weird.
Zhongshan was one of the early "Four Little Tigers" in Guangdong, with very good investment conditions in all aspects and a port for transportation.
Information shows that ZS City promised to grant 800 acres of land to Leit Group, provide various tax exemptions, and ensure the supply of water, electricity, etc.
It can be seen that they really attach great importance to this project. It is probably Zhongshan's largest investment project in recent years.
"This project is divided into two phases of construction. After all, we also need to digest the output of the fourth factory in Xiangjiang, and we have just started the clothing business at the end of the year!"
Chen Xing nodded and said, "No problem, we take the initiative and basically respond to requests."
"Well, this year our crocodile shirts, JeansWest, will open special stores in Guangdong and Shenzhen, officially entering the mainland market."
"There is a shortage of clothing in the mainland, but many people along the coast have become relatively wealthy, and the market has indeed begun to emerge."
Lin Zuhui said: "Well, it's still early for the market to mature, so you still have to focus on the Xiangjiang factory and cooperate with the expansion of crocodile shirts in the Japanese market."
"Okay, I know!"
...
In the conference room of New Era Real Estate, Lin Zuhui was having a meeting with a group of core executives. Liang Botao appeared at this meeting again as a consultant, because this was still a meeting on the organizational structure of New Era Real Estate.
A good organizational structure is more conducive to the development of the company; and if assets are reorganized frequently, the company's energy will be wasted on too many unnecessary reorganizations. For example, Hang Lung in the previous life frequently reorganized assets and missed great opportunities.
Good opportunity.
As a consultant, Liang Botao participated in the entire process of determining the organizational structure. He referred to Cheung Kong, New World, Henderson, and Sun Hung Kai, and finally proposed a plan, and then discussed it with Lin Zuhui. This meeting was the final decision.
Lin Zuhui said in the conference room: "The contents of this meeting must be kept strictly confidential, and any violators will be prosecuted!"
"Yes, boss!"
Lin Zuhui nodded and motioned for Liang Botao to come!
Liang Botao took the information and said: "According to Lin Sheng's opinion, New Era Real Estate changed its name to New Era Group. It has five business divisions, namely: real estate/construction, real estate/finance, hotel, infrastructure, and other comprehensive real estate.
/ Construction includes: New Era Real Estate, construction companies, design companies, decoration companies... Real estate / Finance includes: Chinese Real Estate, and newly established financial companies, hotels include: Cathay City Hotel Management Company...
The infrastructure is temporarily empty, but may be invested in roads, water services, containers, ports, etc. in the future.... Others include retail, telecommunications, etc....."
In fact, Chinese Land is also involved in Lin Zuhui's privatization act. However, it is clear that New Era Group currently does not have the strength. After all, China Land's market value is too high. We can only wait and see whether New Era has the strength to privatize Chinese Land after the 1989 stock market crash.
Privatization only means delisting. After privatization, it will still develop independently and will not cause management chaos.
For example, during this stock market crash, New Era Real Estate will focus on privatizing its hotel business, but Cathay City is still operating independently and is preparing to acquire overseas hotel management networks and hotel equity.
The senior executives listened very carefully. They are the core of New Era Real Estate and are very concerned about the development of the company.
This meeting did not say much in detail, because everyone knows that the company will complete a series of major actions by the end of April.
...
...
Broadcasting Lane 81, Asia Television.
Because in the 1970s, there were three television stations and two radio stations in Hong Kong. Since there were only five electronic media in Hong Kong at that time, and they were all concentrated there, and it was also geographically located on a small hill, so it was called
It's called "Wutai Mountain".
Lin Zuhui and Zheng Yutong came to ATV Qiu Degen's office together, and Qiu Degen received them.
Qiu Degen seemed to know why the two came, and a trace of reluctance flashed on his face.
After sitting down, Zheng Yutong acted as the negotiator and took the lead in saying: "Brother Qiu, the two of us are here to ask if you are interested in selling ATV?"
To get straight to the point, Qiu Degen has not disclosed the listing information to the outside world at this time, so it is necessary to raise it directly.
Qiu Degen looked at Lin Zuhui and said, "Could it be that Lin Sheng is interested in ATV and is very confident in TV management?"
It's not that he despises Zheng Yutong, but that the Zheng family has no experience in this area. On the contrary, Lin Zuhui is very successful in the media field. Except for television stations, he has achieved success in other industries.
Lin Zuhui said generously: "I can't say confidence, but I think if ATV increases investment, it may have better results. And I always believe that Wireless's monopoly operation will not last long."
TVB has indeed basically monopolized the TV industry in Hong Kong. At its peak, ATV’s ratings were only 30%, while TVB accounted for 70%. TVB’s annual profit is RMB 100 to 200 million, while ATV only made over RMB 7 million last year.
In their previous lives, Lin Baixin and Zheng Yutong immediately increased investment after acquiring ATV, resulting in an annual loss of about 200 million.
Qiu Degen asked Zheng Yutong again: "How did Brother Zheng know that I intended to sell ATV?"
Zheng Yutong smiled and said: "We don't know, we just came to ask!"
Qiu Degen then nodded. When ATV suffered a fire last November, even Run Run Shaw came to express condolences, saying that it fully demonstrated the friendship between peers; but in his opinion, that was false compassion.
After thinking for a while, Qiu Degen said as expected: "How many shares do you want to buy?"
Lin Zuhui immediately relaxed. Qiu Degen's words meant that he intended to sell.
Zheng Yutong said: "How about all the shares?"
Qiu Degen shook his head and said: "I have spent six years on ATV, and spent too much effort during this period. If some things in the past few years had not made me a little exhausted, I would not want to sell it! It can even be said that before you came, I
None of them had this idea. What made me change my mind was that Lin Sheng has experience in this industry, so I am willing to hand over management rights to you, but I have to retain a certain amount of equity."
Lin Zuhui said in his heart, as long as you are willing to hand over the management rights and most of the equity, it will not be easy to get the remaining equity. Do you really think that no one knows about your false accounting at Far East Bank?
As long as the time is right and someone is found to report it, Qiu Degen will take the initiative to sell his shares.
Zheng Yutong said: "How about 70% equity?"
"Can!"
Next, the two parties discussed the price, but there was nothing to discuss. Qiu Degen asked for 600 million Hong Kong dollars and refused to let go. Zheng Yutong looked at Lin Zuhui, and the two agreed to Qiu Degen's request and made an appointment to bring a lawyer in three days.
, audit to check the accounts.
.....
Three days later, everyone signed the equity transfer agreement in the ATV conference room.
The new equity distribution is: New World Development 35%, Lin Zuhui 30% personally, Far East Development 30%, and D God 5%.
Zheng Yutong is the chairman of the board of directors of ATV, Lin Zuhui is the executive director, and Qiu Degen and D Shen are both directors.
On the same day, ATV also held a board meeting and officially announced the equity transfer.
A reporter asked Zheng Yutong: "Why invest in ATV, which has been losing money for a long time?"
Zheng Yutong said: "Of course we know that ATV is a money-losing ancestor, but Hong Kong's free competition and the dominance of one company will not last forever; moreover, ATV and TVB have exclusive rights, and the government will no longer issue licenses arbitrarily."
Another reporter asked Lin Zuhui: "As a media tycoon, Lin Sheng, are you confident in running ATV well?"
Lin Zuhui said with a smile: "What kind of media tycoon am I? It's just an exaggeration by your media. I am not a professional TV talent, just an investor. The management of ATV must rely on professionals."
Another reporter worriedly asked: "If this is the case, doesn't it mean that the new consortium has no experience in the communication industry? After all, it is not Wanhui Media that replaced Lin Sheng as a shareholder. People will probably express concerns, right?"
Zheng Yutong knew that Lin Zuhui still didn't want people to know that he would be involved in the specific management of ATV. The reason was very simple. He was also the chairman of the board of directors of Wanhui Media. Is there anyone worried that Lin Zuhui's media power is too great?
Looking for trouble!
Of course, there are currently no regulations in this regard in Hong Kong, and Lin Zuhui did not ask Wanhui Media to become a shareholder, nor is he a major shareholder, nor is he the chairman of the board of directors of ATV.
Zheng Yutong told reporters: "In business now, there are too many new things. The boss does not need to know everything. The important thing is to catch people and have capable people to help you do things."
Seems to make sense!
ATV has a new owner, and for a while, many eyes are focused on ATV.
The new consortium is too strong. Will it change ATV’s current situation?
This is what everyone thinks!
What is more eye-catching is not the financial strength of the new consortium, but the fact that the new consortium has Lin Zuhui, a "media tycoon" joining the group. Will ATV take on a completely new look?
...
In the conference room of ATV, everyone is having a meeting.
As the chairman of the board of directors, Zheng Yutong was the first to say: "I recommend hiring Shuyi Zhou to serve as the chief executive of ATV! What are your opinions?"
In fact, everyone is looking at Lin Zuhui. Zheng Yutong knows that Lin Zufai will play the role of ATV's "Shaw". Qiu Degen and D God also know that Lin Zufai has rich media experience.
Lin Zuhui said with a smile: "She is really good at spending money! Back then, Jiayi went bankrupt because she couldn't bear to spend a lot of money. But how can Jiayi compare with our new ATV? I
It seems feasible! But now that she is a member of the Legislative Council, is she willing to come to ATV?"
Zheng Yutong saw Lin Zuhui supporting her and said with a smile: "She is my niece. Her father Liang Jihao and I are old friends for many years. She has also told reporters before: She loves the work of the media and creativity.
He has no new ideas, but he has no ambition to enter politics. He hopes to one day measure his achievements by the achievements of his 'own profession' (the communication industry), and hopes to return to the television industry."
Lin Zuhui said: "I think it will work!"
Everyone quickly agreed!
In Zheng Yutong's view, Zhou Liang Shuyi's style is similar to his, powerful and bold, fast and fierce, and very happy with success.
The new consortium originally planned to use its financial strength to quickly open up the situation.
Therefore, Shuyi Zhou is indeed the best candidate.
Lin Zuhui's plan is to let Shuyi Zhou carry out poaching operations first and rectify ATV. When the time is almost up, he will come in to seize power and participate in management.