In the conference room of ATV, we welcomed several distinguished guests - the management of NBC in the United States. NBC is the abbreviation of National Broadcasting Company in the United States, one of the three major commercial radio and television companies in the United States (the other two are CBS and CBS).
Company and ABC (full name American Broadcasting Corporation). Headquartered in New York, founded in 1926, it is the oldest and most powerful commercial radio and television company in the United States.
Lin Zuhui extended his hand enthusiastically and said to a middle-aged white elite: "Welcome Mr. Andrew and his party to Xiangjiang!"
Andrew also extended his right hand, without any arrogance in his eyes (NBC has hundreds of millions of viewers after all), but with considerable respect for Lin Zuhui.
"Mr. Lin, you are a legendary businessman and a media tycoon in Asia!"
The management of ATV suddenly felt elated and proud. What Andrew said was true. The boss was an Asian media tycoon.
Who would have thought that the copyright of ATV's "Millionaire" was successively purchased by ABC of the United States, the United Kingdom, Singapore, Taiwan, and Australia, with a total of US$32 million in copyright fees.
Now, NBC in the United States has taken a liking to "The Voice of China" again and has come to discuss purchasing the copyright.
In the past two years, NBC's competitor ABC has made a lot of money with "Who's a Millionaire", and can earn nearly a million US dollars in advertising fees for one episode. ABC in the United States even boasted that "Who's a Millionaire"
The show is the most profitable television program in its history.
So why doesn't NBC feel heartbroken? Why didn't NBC buy the rights themselves?
Just when NBC was heartbroken, they noticed that in Little Hong Kong, Asia Television had produced another classic program. The TV station even publicly declared that this was the world's first 'reality talent show' program, covering the global Chinese talent show.
grand event.
Lin Zuhui said modestly: "You have given me the award, and it is all due to the efforts of all our colleagues! We all work hard to produce excellent programs and dedicate ourselves to the audiences who have always supported us. With the development of human beings to this day, material life has been basically satisfied, and spiritual life
But it has always been very lacking, so we are just bringing some spiritual food to our audience, that’s all!”
For a moment, everyone in the conference room was stunned. Aren't we all on the same level? What this person said was too noble!
"This further proves that Asia Television is putting its heart into producing programs and it is worth learning from us!" Andrew said with admiration.
He really admired it. When he came to Xiangjiang this time, he specially inspected ATV. A small industrial building could produce two world-class programs. Not only that, although it was only a TV station in a city with a population of 6 million,
But it has an audience of 20 million, and the programs it produces have affected the entire Chinese community.
After the two sides were polite (mainly Lin Zuhui was polite), everyone sat in the conference room.
Andrew couldn't wait to say: "Mr. Lin, we at NBC want to buy the rights to "The Voice of China"!"
Lin Zuhui nodded and said: "Of course, we are very happy that Americans can also realize their dreams of singing stars through "The Voice". This is a spiritual transmission. People who have dreams should be brave enough to pursue them!"
The values of this program are so simple.”
Everyone once again admired Lin Zuhui's conversation, and the program imbued him with spirit and values.
Andrew said: "Thank you Mr. Lin for your support, we are willing to pay 12 million US dollars to purchase his copyright!" After saying that, he showed a hint of pride, as if to say, we are much more generous than those bastards at ABC!
Lin Zuhui smiled and shook his head, which made Andrew's mood sink instantly, thinking that this person might be asking for $15 million.
"No, you underestimate the value of dreams. I plan to sell you this copyright for 32 million US dollars!"
For a moment, several Americans were stunned!
Andrew suddenly roared in his heart. What about your righteousness and gentlemanly demeanor just now! How come you are now so aggressive that you are so open-mouthed!
"Mr. Lin, are you kidding me? "The Voice" is not worth that much money at all?" Andrew said nonchalantly.
Lin Zuhui said calmly: "It's absolutely worth it! For NBC, if you buy it, you can beat ABC. For ABC, if you buy it, you can dominate the U.S. ratings and earn another $100 million every year! For
As for CBS, they also want to be the next ABC."
One of Andrew's colleagues said: "Mr. Lin, if you want to raise the price on our three TV stations, aren't you afraid that we will unite and refuse to buy them?"
Lin Zuhui shook his head and said: "I am a businessman and I know this is impossible. In the face of interests, I will not join forces with my competitors and give up this interest. You must know that this is the world's first 'reality talent show'
, the number of people with dreams in the United States may reach millions! It said that it will generate more topics than "Millionaire". Moreover, the quality of this program is higher than "Millionaire", student PK,
I believe the interaction between teachers and students is worth 32 million. By the way, when I sold "Millionaire", I deliberately sold it to ABC for only 8 million US dollars, because I felt that ATV needed to prove its ability to produce programs in the United States.
.Now, we have proven that we will no longer sell copyrights at low prices! We have many options!”
For a moment, everyone at NBC was stunned. Is there such a shrewd businessman in the world?
They think it makes sense, and now that ABC has tasted the benefits, they won't mind paying another $32 million to buy the rights; in this way, ABC can continue to dominate the ratings (at the same time period).
Andrew hesitated for a long time before saying: "This price is too high. Can Mr. Lin lower it a little?"
This chapter is not over yet, please click on the next page to continue reading! Lin Zuhui also thought about it and said after a moment: "For 30 million US dollars, we will also send a team to assist you! Also, I can promise that after you revise the copyright of this program,
It can definitely be compared to "Millionaire" in the United States."
Are you kidding me? In the previous life, this program was originally produced in the Netherlands, but later it was purchased by the United States, France, Germany, South Korea, China and other countries. Once the American "The Voice" was aired, it immediately became the biggest competition for "American Idol"
By.
Don’t worry about selling good products. NBC won’t buy it, but ABC and CBS will buy it soon!
The key is that after selling the rights to "The Voice of China", ATV's "Chinese Idol" will start again next year, and the Americans will be able to make a lot of money by then.
The two draft models are different, and it’s no wonder ATV!
Gradually, European and American TV stations have developed the habit of buying and buying, and they no longer bother to research new programs. As for ATV, there is a bug with Lin Zuhui. They do not need to research new programs, but they need to refine the programs based on Lin Zuhui's outline.
Content.
"Mr. Lin, I need to discuss it with the headquarters!" Andri said deliberately frustrated.
Lin Zuhui did not accept this trick and said: "Please! Mr. Andrew, you can also take a look at the beautiful scenery of Xiangjiang!"
"Thanks!"
After Andrew and his entourage left, Lin Zuhui smiled and said to several of his subordinates: "In less than three days, these people will have to pay us obediently! Of course, I originally planned to ask for 28 million U.S. dollars. If I give it to them at that time,
The price will be reduced by another 2 million US dollars!”
Zhou Liangshuyi analyzed: "It is said that ABC in the United States earned more than 60 million US dollars in the last year of "Millionaire", and this is more than that. Generally speaking, the ratings of a program will drive the ratings of the program in the period before and after.
It will even boost the ratings of the entire TV station.”
Everyone agrees with this view. Currently, under the strong offensive of ATV, ATV's regular ratings account for 70%, while Wireless only accounts for 30%.
If things continue like this, wireless is probably going to truly decline!
Lin Zuhui asked: "How is the preparation for the "Chinese Idol" project going?"
Zhou Liangshuyi immediately said: "The team has been formed and preparations are underway. There is still a lot of work to be done!"
Lin Zuhui thought for a while and said: "Have a meeting with this team later and let's discuss it together!"
Zhou Liang Shuyi suddenly became happy. She knew that Lin Zuhui had many ideas. In fact, the outline might be in the boss's mind.
"OK!"
Lin Zuhui continued: "The company will recruit more educated and intelligent people. In the future, we will specialize in producing programs and sell them wholesale to the world. How much money can we make from Xiangjiang? Even with a market of 6 million people, I will not consider it."
Buy ATV!”
Everyone gave Lin Zuhui full marks for this B-dress!
Zhou Liang Shuyi said: "Recruit 100 more people?"
Lin Zuhui thought for a while and said: "Okay, reserve more talents, they will be needed sooner or later!"
After "Chinese Idol" starts broadcasting next summer, Lin plans to prepare for "Talent Show" (broadcast in 1993) and "Into the Wild" in 1994.
One high-quality program a year! These programs actually appear seven or eight years in advance!
As for the plagiarism of European and American variety shows, Korean variety shows cannot be spared either!
ATV not only has three channels, but will soon add new channels, and may even form a satellite TV network in the future.
One day later, the Americans gave in. After some bargaining, ATV sold the copyright of "The Voice of China" to the American NBC TV station for US$28 million and sent a team to assist.
"The Voice of China" has been held by ATV for three times. The reason why people are talking about it now is because the influence has never been enough. This year, the selection scope will be expanded to the world and will be broadcast simultaneously through satellite TV. This caused the world TV station to
of attention.
The American NBC TV station was eager to catch up with the ratings of the American ABC TV station, and was "blackmailed" by Lin Zuhui. Moreover, because of the price increase of the American NBC TV station, ATV's future programs will increase.
Perhaps because of this, the American NBC TV station will be scolded by its global counterparts - disrupting the market.
"Mr. Lin, it's a pleasure to work with you!" After signing the contract, Andrew seemed very happy.
It turns out that the NBC headquarters in the United States is also eager to turn around, so the top management did not hesitate much and asked Andrew to win the copyright of "The Voice of China" as soon as possible to avoid being resold by ATV to the American ABC TV station.
Lin Zuhui said with a smile: "It's a pleasure to cooperate, this is definitely a win-win situation! I bet that NBC's "The Voice" ratings next year will become the biggest competitor of "Who's a Millionaire". Without this effect,
Mr. Andrew, just come to me!"
Andrew smiled and said: "We are also very confident, so we are willing to buy the copyright of "The Voice of China" at a value for money!"
Everyone is happy!
When ATV announced that it would sell the rights to "The Voice of China" to NBC for US$28 million, the whole of Hong Kong was excited!
When did the Chinese become cultural exporters? It’s incredible!
For a time, the citizens of Xiangjiang gave Lin Zuhui rave reviews, thinking that this was something that would greatly boost the aspirations of the Chinese people!
Wireless TV station.
Uncle Shao Liu put down the newspaper helplessly. He felt that the prospects of TVB seemed extremely bad. While TVB was still focusing on Hong Kong, ATV had already completed its global layout.
Even European and American TV stations are competing to buy the copyrights for ATV's programs. Now it has earned US$60 million, only HK$500 million, which is TVB's two-year net profit. Moreover, it is obvious that subsequent copyright revenue will continue to flow. It is said that ATV is still producing new programs.
The program can be described as ambitious.
ATV's music began to develop its "Hong Kong stream" as early as two years ago. Now its YG Entertainment has successively launched Lee Jung Hyun, .
The originator' has become a real 'port flow'.
This chapter is not over yet, please click on the next page to continue reading! ATV's drama series, "Bao Qingtian", "The Legend of White Snake", "Big Era". Each of them is a masterpiece, and the copyright is also sold in the Chinese area, and the harvest is huge.
Philippines.
Not to mention, ATV's Asia Satellite TV has a growing audience, and its advertising expenses exceed those of ATV and TVB, making it a chicken that lays golden eggs.
Uncle Shao Liu also heard that Lin Zuhui often goes to ATV now, and he has the intention of "having a big fight", which shows that others will continue to have fun in the future.
A feeling of powerlessness, a feeling of powerlessness that I have never felt before. This feeling is as if everyone is not the same weight class.
TV series can follow the trend, and TVB has also produced a series of "Bao Qingtian". For a period of time, people jokingly said, "When you turn on the TV every day, you see Bao Heitian." However, the family fashion dramas of the two channels are indistinguishable from each other and are equally loved by the audience.
However, "The Legend of White Snake" is really impossible to imitate. Everyone loves to watch Zhao Yazhi. Now Zhao Yazhi is firmly captured by ATV, and the conditions are excellent.
In terms of music, TVB is also studying YG Entertainment recently and plans to follow suit and create a "Hong Kong stream". However, TVB does not plan to train trainees for a few years and plans to launch it in half a year at most. Of course, the members must have a basic foundation.
From this point of view, the biggest gap is international programs, and TVB cannot develop even one.
"I'm old, I'm old, and my future life will be terrible!" Uncle Shao Liu could only sigh in the end.
This is a sign of surrender!
To be honest, Hong Kong's wealthy businessmen all admire Lin Zuhui. He is successful in everything he does and can achieve "not limited to Hong Kong" in anything he does. At such a young age, he can propose "Hong Kong culture to revitalize Hong Kong" and become a Hong Kong Chinese.
The Governor came to propose a plan for Xiangjiang. The important thing is that others really seemed to be able to do it.