Chapter 503 [Developed Hong Kong Entertainment Culture]
Hongkong.
In the HSBC Building, Lin Zuhui and Pu Weishi had a conversation about the loan for the acquisition of "Eight Buildings in Manhattan".
Puisi couldn't help but marvel at Lin Zuhui's courage to swallow up eight skyscrapers in Manhattan. The important thing is that even with such a huge investment, New Era Group's financial situation is still very stable.
With this loan of HK$8.6 billion (US$1.1 billion), New Era Group’s debt is only 16.6 billion, and the debt ratio still does not exceed 10%.
The important thing is that in Pulaus's view, this business is a very good deal, because the price offered by Olympia York is very low, and no one knows how Lin Zuhui reached the agreement.
"Mr. Lin said that Xiangjiang is too small for you, and he is absolutely right. Your company's ability to hold such a large property in New York this time can be regarded as an important breakthrough for New Era Group overseas."
Lin Zuhui replied: "What really impressed me about this acquisition is that the properties are cheap enough. Therefore, New Era Group wants to use it as a long-term investment. After all, it is difficult to obtain good returns in the short term."
Puisi nodded. If it were another company, even the Yangtze River Group, it might not have the strength to swallow it. But for New Era Group’s real estate dividend, the impact is indeed not particularly big, not to mention that New Era Group still holds a considerable amount of
I heard that the U.S. stock market has gained a lot.
In the end, Puisi readily agreed to a loan of US$400 million, and the collateral was part of the equity in the Central Plaza and Avenue Medium office building properties.
As for the US$500 million loan from Citibank, the collateral was part of the equity of the Universal Baotong Center and Yongan Center.
For the remaining US$200 million in loans, the lenders are even more dispersed, with three commercial banks.
Regarding the 16.6 billion loan from New Era Group, Lin Zuhui didn't take it seriously at all. If he had enough money, he would repay it slowly while ensuring sufficient cash flow.
After the matter with the main lender was settled, Lin Zuhui was left to ask Liang Zhenxun to take charge of the follow-up work of the transaction. He only had to appear on the signing table at the moment of the transaction.
........
This year's summer vacation, ATV once again achieved great success. The average ratings of the 52-episode large-scale costume drama "Tan Yunxian" surpassed "Bao Qingtian", and the novelty of its theme was greatly praised by the public.
In the past, costume dramas were just costume dramas!
But although "Tan Yunxian" is a costume drama, it incorporates modern elements.
Especially in the entire TV series, the female characters are very large, and the intrigue between them is refreshing; while the heroine's character is not perfect (she acts straightforwardly and casually, so she gets into a lot of trouble), but she is inherently optimistic and optimistic.
Her character gave an excellent interpretation of her indomitable willpower throughout her life.
The heroine's career performance is quite modern-enterprising and pioneering; coupled with the emotional entanglement between the heroine and the emperor and the courtiers (choosing the person she likes), it further proves that this is a "Hong Kong" movie.
Pop Culture's episodes.
For a time, ATV received a lot of positive letters from citizens, which filled ATV's warehouse.
Hong Kong culture succeeds again!
However, it is unlikely that "Tan Yun-hyun" will be introduced overseas and inland this year, because every region and country has restrictions on the import of foreign films every year. This year's "Blue Life" and "Stairway to Heaven" have already been exported
There are many countries and regions, so it is estimated that there will be a wave of copyright exports for "Tan Yunxian" next year.
However, Asia Satellite TV has resumed broadcasting in August, creating a win-win situation: it can not only increase the number of viewers of Asia Satellite TV, but also promote Hong Kong culture.
In addition to the great success of the series, the first "Chinese Idol" also had a huge influence on the entire Chinese community in Asia.
This influence is more successful than "The Voice of China". Lin Zuhui analyzed that it is probably the word "idol" that makes it more recognized by men, women and children.
"Chinese Idol" is broadcast simultaneously on Asia Television's Chinese channel and Asia Satellite TV, which shows how seriously it is taken.
As for the sponsor this time, Lin Zuhui asked "Wong Lo Kat" to be "Jiaduobao" in the previous life of "The Voice of China", and asked the host to directly speak very fast to insert advertisements. As you can imagine, under the highly efficient marketing,
, Wong Lo Kat’s orders in Asia have exploded several times.
Friday, August 21st.
Lin Zuhui arrived at the ATV headquarters of Broadcasting Channel, and his motorcade drove into the building under the guidance of security personnel.
During this period, he looked at the reporters and fans on both sides through the car window and couldn't help but smile.
This is called 'Celebrity's Way to Work', and it is a 'fan economy' secretly guided by ATV. Every Friday when "Music Bank" is filmed, many reporters and fans come to ATV's headquarters and work in the area designated by ATV.
Shoot and interact with stars.
ATV has regulations that all artists participating in "Music Bank" must walk through this "star's work route" in advance; as for whether to interact with fans, ATV only requires YG Entertainment to do a good job in fan management, and other agencies do not.
ask.
The Korean Wave in the previous life was so powerful, but the development of various systems, such as fan support clubs, fan groups, etc., all these things were played by yg entertainment.
"Who is this? Can the car still be driven in?" a fan said unhappily.
Why should their idols walk in, while privileged people drive luxury cars into ATV?
"That's the Godfather of Hong Kong. You are crazy about chasing stars!" a fan said unhappily. After despising the fans of h.o.t group, the fan shouted loudly to Lin Zuhui's team: "Mr. Lin Zuhui, I hope you can give us more
Shinhwa combined some resources and they worked so hard!”
"Ah, I'm sorry...Mr. Lin Zuhui, please take care of our h.o.t group!"
For a time, many fans immediately rushed to canvass for their idols, not to be outdone.
Lin Zuhui's ears were very sensitive. Although he didn't open the window, he could still hear what was going on outside, and he was suddenly a little surprised.
This chapter is not finished yet, please click on the next page to continue reading the exciting content! In his previous life, he always heard that the citizens of Xiangjiang treated celebrities the same way they treated ordinary people.
Why is it like this now!
Come to the ATV building.
It immediately aroused the admiring looks of artists and staff. "Hong Kong Stream Culture" was first proposed by Lin Zuhui, so some media in Hong Kong called Lin Zuhui the "Godfather of Hong Kong Stream".
His influence is so great that no one in the historical entertainment industry in Hong Kong can compare with him.
After all, if Hong Kong culture had not become popular, or if the so-called "Hong Kong culture" was just developed on the basis of predecessors, Lam Cho-fai would not have such a high influence.
However, the "Hong Kong Culture" led by Lin Zuhui is a brand-new entertainment culture that includes three new forms and directions of entertainment programs: music, dramas, and variety shows. It has also achieved great success in Asia.
In the office, Lin Zuhui asked his assistant to call the senior executives one after another for reporting work.
The results of the report made Lin Zuhui very satisfied. ATV is full of talents, and Lin Zuhui's current job as the commander is getting easier and easier.
Xiangjiang has a small territory and a population of only 6 million, so ATV is a one-stop production line. The drama production department, variety show production department, news department, broadcast department, public relations department...does not require any outsourcing
The needs of the situation are all self-sufficient.
If we really want to talk about the outsourcing department, we can only say that it cooperates with some brokerage companies, that's all.
ATV also has many subsidiaries, such as Asia Satellite TV, DreamWorks, YG Entertainment, record companies, advertising companies, etc., which can be said to be huge.
Today, ATV has more than 4,000 employees, nearly twice as many as TVB, mainly due to the addition of DreamWorks, YG Entertainment, Asia Satellite TV and other companies.
ATV is already a blue-chip stock in Hong Kong. This year's annual profit may be as high as 1 billion, making it a veritable giant company. Its profit is about three times that of Wireless. This is due to its huge expenses.
Lin Zuhui stretched himself. Sometimes listening to reports is boring, but it is more fun when he assigns tasks. However, the reporting work is very important, otherwise he will not know how well the assigned tasks are completed!
[To be honest, I have been using Yeguoyuedu to read and catch up on books recently. I can switch sources and read aloud with many sounds. Yeguoyuedu is available for Android and Apple.]
"Dongdong"
"Come in"
Several people walked in, and Lin Zuhui naturally knew them, including the person in charge of the Hong Kong drama, the director, the first-generation Korean actress Zhu Yin, and the female screenwriter.
"boss"
"Sit first!"
After everyone sat down, Lin Zuhui asked curiously: "Why are you looking for me?"
The female screenwriter handed a script to Lin Zuhui and said: "Boss, the script for "Full House"!"
Lin Zuhui said with a smile: "Just shoot it. Hong Kong dramas have become a system in ATV, and I, a layman, still need to participate." Even so, Lin Zuhui opened it casually.
The director immediately said: "What about Zhu Ying as the heroine?"
Lin Zuhui raised his head and looked at Zhu Ying generously. There was no need to look for an actress like Song Hye Kyo. After all, it was the work that made the actor, not the actor who made the work.
But then again, Zhu Yin is quite beautiful, which is a little different from her previous life. She now wears a "Hong Kong style" dress and makeup.
Lin Zuhui only told his subordinates what the "Korean Wave" makeup was like in the previous life, that it required exquisiteness, hair to be slightly dyed, and eyebrows to be done... In short, the makeup system was systematic at the time.
. It doesn’t need to be exactly the same, but it needs to be similar in style.
"How old is Miss Zhu?"
If Zhu Ying dared to look at each other, he would immediately avoid it, like a deer.
"Boss, I'm 21 years old!"
Lin Zuhui said with a smile: "Incredible! At the age of 21 or 2, being able to become famous all over Asia is definitely something that many artists envy. I value "Full House" very much because it will open up a new era of Hong Kong dramas.
Model, we no longer continue the tragic love story of the past, we want to tell the audience that they can be happy and lively, and they can also fall in love..."
When talking about the plot, Lin Zuhui seemed to think of "Full House" starring Song Hye Kyo and Jung Ji Hoon in his previous life. For a moment, the screenwriter and director quickly listened carefully, fearing that they would miss it.
In fact, Lin Zuhui may have already said everything he should say.
"The heroine here is a script writer with weird ideas and loves to daydream... Although she seems to have many shortcomings, this is actually human nature. And the important thing is that the heroine is strong.
She is independent and has strong self-esteem. She may be careless, but her character is definitely loved by all men because she is kind and enthusiastic. The characters of the heroine and the hero are in contrast. The hero is a big star, but he is not very good at expressing emotions.
, somewhat introverted, kind-hearted, with a child-like personality, and often makes noises for no reason."
"I will tell you a small plot. For example, the heroine bites her lip and looks at the hero with a "contemptuous look" to express her disdain for the hero's "childish" temperament. In fact, this is a bickering love!"
I couldn't help but talk for a while, and as soon as I finished speaking, everyone couldn't help but applaud.
Finally, Lin Zuhui asked: "Has the full house of romance been built?"
The person in charge of the Hong Kong drama said quickly: "The final construction is still going on, and it is expected to be ready for filming in mid-September!"
Lin Zuhui nodded. Full House was a collaboration with New Era Group. The land and funds were provided by New Era Group, and the plan was designed by ATV.
New Era Group does not lose money either, because it is the compensation for the placement of advertisements.
Finally, Lin Zuhui said: "Let's do this. If anything happens, I will contact you. If not, we will prepare for filming! As long as this series is successful, Hong Kong drama culture will have been mastered by you. I hope you will come up with more in the future."
Many excellent works.”
"Yes, boss"
Seeing everyone leaving one after another, Lin Zuhui couldn't help but want to ask Zhu Yin to stay and the two of them discussed the script.
But after thinking about it, let it go. Hong Kong culture is an important part of him and cannot be messed with.
Although Hong Kong female idols will become the targets of wealthy Hong Kong people in the future, there are no real plutocrats in Hong Kong, and no one can intimidate celebrities.