On the first working day after New Year's Day, Lin Zuhui moved into the office on the 78th floor of Central Plaza.
This office is very large, almost 1,200 square feet, which is an astronomical figure for people in Hong Kong. It is extremely luxurious.
A house with a thousand feet is called a mansion!
The reason why luxury houses are called luxury houses is mainly because of the importance of their environment.
This is why people from Xiangjiang rarely settle in the mainland, residents of Shanghai are unwilling to sell their houses to live in second-tier cities, and residents of second-tier cities are even less willing to sell their houses to live in the countryside.
Lin Zuhui looked at the new environment in his office. The layout was simple and neat, without too many furnishings that affected the vision.
This is the effect he wants!
The entire outer wall is made of glass curtain walls. Standing on the edge, the entire Victoria Harbor and Kowloon are within sight, giving you a feeling of being king over the world.
Feeling quite relaxed!
Hong Kong Central Plaza is one of the top ten famous buildings in Asia and the tallest building in Hong Kong.
After a while, Chen Bin, president of New Era Group, came to his office.
"What else does the boss need to add?"
Lin Zuhui waved his hand and said: "No need to buy anything, it's just good to keep it simple."
Chen Bin nodded. He just asked politely. After all, even if he adds something, Li Ke will be there to serve the boss.
"Boss, the Hong Kong Real Estate Developers Association has planned to send representatives to meet with Financial Secretary McGrath to reflect the concerns and demands of our real estate developers."
In the second half of last year, the mid- to low-end residential market in Hong Kong was relatively sluggish, and prices also dropped a bit. The biggest reason was that the Hong Kong government cracked down on the property market, and the 70% mortgage rate was like a curse.
This has made many real estate developers very unhappy. In the past, it was the market that determined the price trend, but now it is the Hong Kong government that is cracking down on the property market. This makes everyone very worried about the future trend of real estate.
Therefore, real estate developers have once again 'colluded' together and plan to challenge the Hong Kong government.
Lin Zuhui said: "I also received an invitation from them, probably to discuss the matter of self-mortgage. The Hong Kong government has made everyone anxious!"
Chen Bin naturally stood firmly on the side of the real estate developers and said: "The financial companies affiliated to the major real estate companies all have the ability to make their own mortgages. And once our financial companies make efforts, the small and medium-sized banks will immediately be frightened.
We will respond accordingly.”
Lin Zuhui said with a smile: "Having said that, there will be a day when things will cause uproar in the city. At that time, under the pressure of public opinion, real estate developers will still have to give in."
Seeing that Lin Zuhui didn't look worried at all, Chen Bin also understood what his boss meant, that is, it would be fine if New Era Group did not take the lead.
"If housing prices continue to rise, it will be difficult to fall back again, unless the external environment causes it. No matter how hard the Hong Kong government suppresses, it will only slow down the rise of real estate."
Lin Zuhui did not comment. He actually knew that from the second half of 1994 to the first half of 1995, real estate prices still fell by 20%. However, the early increase was too sharp, so it can be ignored.
"By the way, real estate will definitely rise again this year, so I hope you will restrain the company, agents and real estate speculators not to make too much noise, and must reduce the proportion of internal sales. I don't want to be in the limelight. If employees buy houses
, you can only buy houses for your immediate family members, and others are not allowed.”
Chen Bin nodded and said, "Okay, I will definitely communicate with Director Chen!"
"Well, people say now that I am the largest real estate developer in Hong Kong, and I am under a lot of pressure. To be honest, I have never made any money from New Era Group. Instead, I pay back every year."
Chen Bin sighed in his heart, the boss's meaning was very clear, that is, New Era Group was not his entire wealth, and he did not want to affect his reputation too much just to make money.
"Okay... By the way, boss, the Hong Kong government may auction the 'Diamond Mountain King' in February."
Everyone knows whether there is land in any area in Xiangjiang. As soon as he mentioned the land king of Diamond Mountain, Lin Zuhui already knew where it was.
This piece of land is located under Diamond Mountain, near the entrance of the tunnel from Kowloon to Shatin, New Territories, which was the former Hollywood Plaza.
Lin Zuhui said: "We are bound to win this piece of land. After all, if we don't invest now, the Hong Kong government's official land auction in the second half of the year will have a higher price!"
Chen Bin knew that his boss liked rent-collecting properties, so he said: "This land can build 1.2 million square feet of residences and a shopping mall of about 700,000 square feet. It is indeed worth investing in."
"Then get ready!"
"OK"
After Chen Bin left, Lin Zuhui couldn't help but think about it. The Hong Kong government auctioned the land king in February, which caught him off guard. Of course, New Era Group's funds are as high as 7 billion, and the Diamond Hill land king is only more than 3 billion at most.
, completely sufficient.
However, he is determined to win the Canary Wharf project in London because it is a 'symbol of rights'.
need money!
This year (1993) New Era Group is very promising to make a profit of 14 billion, and there is no problem in issuing bonds to obtain 5 billion in funds, but there are many projects that require investment.
After a while, Liang Zhenxun came to his office and, as usual, asked Lin Zuhui what requirements he had for the new office. Lin Zuhui knew that the management wanted to give Lin Zuhui enough respect to show his contribution to the group.
Lin Zuhui has made so much money for New Era Group. Although the director's robe bonus has been 5 million per year in recent years, he has actually donated it to a welfare department of the company to care for employees and their families.
So, he actually didn't get a penny.
After a brief chat, Liang Zhenxun reported: "Last year, our U.S. stock market gained 31%, a book profit of 140 million U.S. dollars, and a total market value of 590 million U.S. dollars. Among them, Citibank increased by 45% last year, Microsoft increased by 33%, and General Dynamics increased by 33%.
20%..."
Lin Zuhui said: "The U.S. stock market will not take into account him and will not close the position for the time being. Therefore, our non-recurring profit this year is more than 500 million earned from Swire. It is indeed a little less than before!"
This chapter is not over yet, please click on the next page to continue reading! Liang Zhenxun immediately said: "This is a normal situation. After all, New Era Group has developed now."
Lin Zuhui nodded. Although real estate companies such as Cheung Kong also invest in finance, others invest in Xiangjiang stocks, and many of them directly purchase new shares of other companies. As long as the general environment is good, it will basically rise.
Unlike New Era Group, which likes to invest in foreign exchange, oil is different. Of course, New Era Group has invested in almost a dozen new stocks of companies in recent years, and its current book profits are very good.
........
Hilton Hotel Central.
In a private room, all the major real estate developers in Hong Kong are gathered together. If they sneeze together, they can shake Hong Kong. Including the new era's Lam Cho-fai, the steadfast Li Chaoren, Sun Hung Kai's Kwok Bing-xiang, Henderson's Lee Shau-kee, New World
Zheng Yutong of Chinachem, Gong Xinru of Chinachem, Chen Tinghua of Nanfeng, Huang Tingfang of Xinhe and others.
Everyone took the opportunity of eating to plot big things.
During the dinner, everyone was chatting and laughing and not in a hurry to discuss serious matters.
When the time was right, Lee Shau Kee took the lead and said: "This time we all gathered together to discuss the matter of mortgage loans provided by our affiliated financial companies. If you have any opinions, please speak out. After all, if this continues, the property market is prone to disaster.
Changes, the good market conditions that we have been waiting for for several years have been stifled by the Hong Kong government."
Henderson Land, Sun Hung Kai, Cheung Kong and New Era are the four major developers in Hong Kong. They supply 30,000 residential units every year, and the four of them are estimated to have more than 18,000 units. Developers such as New World, Chinachem, and Sino can only be ranked next to
They are in the second tier, and they don’t have enough land reserves.
Everyone is looking at Li Chaoren and Lin Zuhui because their companies are bigger.
Lin Zuhui was a little amused when he saw Li Chaoren dodging around. He was the one who summoned him in the first place, but he always followed the crowd every time.
This time, Lin Zuhui said: "Actually, there is nothing to discuss. Since everyone is gathered together, they must all hope to reach an agreement. Our large real estate developers will take the lead, and medium-sized real estate developers will naturally follow. However, direct mortgages are definitely not good.
, we can add half to 20% of the mortgage on the basis of the bank's 70% mortgage, with a shorter repayment period and a higher interest rate."
Everyone's eyes lit up, and then they all agreed.
Chen Tinghua added: "To achieve the best results, we actually need to cooperate with the sales of medium and large housing estates. Nan Fung Group is planning to launch the first phase of Hui On Garden in Tseung Kwan O, so we will implement this plan!"
Lin Zuhui smiled inwardly. Hui On Garden only has four buildings and a height of 43 floors. It is not a very big housing project.
Of course, everyone has begun to respond. Cheung Kong plans to launch the third phase of Kingswood Villas, and Sun Hung Kai launches California Gardens in Yuen Long. Lam Cho-fai also said that he will launch the Huijing Gardens part.
Soon everyone reached an agreement and planned to start implementing it in February.
Why is it February?
Because of the need to be courteous before fighting, in January representatives of the Heung Kong Real Estate Construction Association met with Financial Secretary McGrath, and in February major real estate developers asked their finance companies to provide additional mortgages.
.......
When Lin Zuhui came to the ATV Building, he felt that it was technological and modern. The building and its equipment were all the most advanced technology. In fact, any building built in the mid-to-late 1980s in Hong Kong, whether in appearance or interior, was
It is already a beautiful building in the 21st century.
When you walk into the ATV building, you will first see a lobby. It is easy to meet celebrities passing by, but it is not easy to meet Lin Zuhui passing by. There is also a "Histo Convenience Store" in the lobby on the first floor. There is a large Pikachu doll at the door, and
A Conan doll frequently attracts girls and boys to watch and touch it up close.
In terms of layout, Lin Zuhui is very satisfied.
"boss"
"Hi boss"
The greetings continued for a while, and Lin Zuhui nodded to everyone, but did not chat.
When I came to the elevator, I was greeted again, but soon the elevator became extremely quiet, as if the air was frozen. This made Lin Zuhui a little funny, how scary he was.
He is not a serious person, he always smiles, and he considers himself a very friendly boss. However, he forgot that it was his height that made these employees and artists a little nervous.
It is not wrong to say that Lam Cho-fai holds the greatest power in Hong Kong's entertainment industry. After all, he is known as the "Godfather of Entertainment Industry" in Hong Kong.
Arriving at his office, Lin Zuhui summoned Zhou Liang Shuyi.
Asked: "What are the ratings of "Full House"?"
Selina Chow said excitedly: "It's very good. The current ratings are 55%. Even if we can't break the ratings record of "Tan Yun Yin", it's probably about the same. What's more, the public praises us for bringing Hong Kong dramas to Hong Kong.
It was shot in a comedy way and I am very satisfied.”
Lin Zuhui nodded, "Full House" is not only loved by the public, but also by his women, and some of his friends are also watching it again.
This year, ATV mainly focuses on Hong Kong comedy series, such as "Full House", "My Sassy Girl" and "My Sassy Teacher".
In fact, Lin Zuhui was not involved in these scripts. He just inspired the ATV screenwriters based on a trace of his memory, and then based on the characteristics of Hong Kong dramas - bloody, romantic, coincidence...
There is also such a saying in Korean dramas in previous lives:
The male one is rich, the female one is ordinary;
The male one is very handsome and the female one is cute.
The scenery is foreign and the scenery is beautiful;
The road is narrow for enemies, and encounters by chance are inevitable.
The male one is a prince-sick one, and the female one is a grass-root type;
Men like to act cool, but women can't stand it.
In short, satisfy Cinderella's thoughts and let them daydream.
Of course, the male lead and the second female lead must be beautiful and handsome.
Then, Lin Zuhui said to Zhou Liangshuyi: "Do you think it is necessary for us to set up a satellite TV network?"
He rarely consults other people's opinions in this regard, but recently, Asia Satellite TV has severely suppressed Dragon TV, and he suddenly felt that maybe there is no need for a satellite TV network. He is engaged in entertainment, not news.
This chapter is not finished yet, please click on the next page to continue reading the exciting content! Zhou Liangshuyi thought about it seriously and said: "If we can rent a satellite receiver or set it up at a small cost, it will be very cost-effective. And for us
At present, 30 to 40 dramas are filmed every year, plus the planned programs, music, etc., which are completely sufficient for the three channels. Moreover, Asia Satellite TV's influence in Asia is gradually increasing. It currently has 40 million viewers, and the world
All major companies are our advertisers, and it has fully achieved the effect of promoting Hong Kong flow."
Hearing this, Lin Zuhui suddenly realized that this was indeed the case.
Although Dragon TV (Hutchison Whampoa) has five channels, four of them are actually broadcast programs, and only one is a self-produced program. Moreover, their programs are broadcast on a rolling basis. After broadcasting once, it will be broadcast twice, and then it will be broadcast three times.
Four times.
Lin Zuhui nodded and said, "I've been thinking the same thing recently, so let's wait and see what happens later!"
In the previous life, Phoenix TV looked great, but in fact it was worthless.
Entertainment is the way to go!
If you want to acquire the Li Chaoren family's Dragon TV, you will probably have to pay 4 billion Hong Kong dollars. This is because of the emergence of Asia Satellite TV, which caused the value of Dragon TV to depreciate by one-third.
With such a high price, let Murdoch pay the tuition.
When AsiaSat 2 was launched in 1995, he rented several satellite receivers to see if he could add a channel.
After exchanging some more questions with Zhou Liang Shuyi, she left Lin Zuhui's office.
The larger Asia Television becomes, the more Lin Zuhui likes to direct the company through senior executives. Now he often only communicates some issues with a few core senior executives.
Of course, directing a company is one thing, but Lin Zuhui still likes to wander around the ATV building to see if there are any new products, no, if there are any new female stars worth cultivating.
.........
In January, Lin Zuhui seemed very busy. He had to ask several companies about their earnings last year, and he also had to care about foreign exchange and gold investments.
Last year, Lin Zuhui's companies all fought well. New Era Group's annual profit was 9.5 billion Hong Kong dollars, Leit Group's profit was 1.02 billion, ATV's profit was 1.05 billion Hong Kong dollars, and Wanhui Media's profit was 930 million Hong Kong dollars.
This is the profitability of four listed groups. They are also blue-chip stocks in Hong Kong. The total market value of the four companies has reached 170 billion, accounting for 11% of the total market value of Hong Kong. This proportion is second only to HSBC Group (including Hang Seng Bank), and is the highest
More than 120 billion from Cheung Kong Group (three listed companies, Cheung Kong, Hutchison and Hong Kong Electric, and Jiahong delisted).
Hengjin Investment.
Lin Zuhui called Wu Guoming and asked: "How is the foreign exchange and gold investment going?"
Wu Guoming immediately said: "Foreign exchange will be completed this week. Recently, the US dollar and the yen have been running above 124 points, and it is estimated that there is still an upward trend."
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"No matter whether it rises or not, or how much it rises, if it is higher than 124 points, sell short."
"Okay! All gold has been bought, and the average price is US$330 per ounce."
Lin Zuhui has no bottom, so he is only prepared to cover his position once. If it falls to 315, he will cover his position once; if it falls to 300, then he will be out.
There is no need to worry about the spot price. Anyway, he thinks it will rise to US$400 per ounce. Once it reaches US$400 per ounce, he will sell it to the market.
Investing in foreign exchange and gold is quite worrying, but Lin Zuhui thinks that in the future it is better to just invest in stocks.
Thinking of stock trading, he remembered that the Hong Kong stock market will surge by 100% this year, from the current 5,500 points, or even the point by the end of the year; Singapore is also good, with a premium of more than 60%.
In recent years, Asia has experienced bubbles, with real estate prices rising and stock markets rising as well.
Starting from next year, the economy in Europe and the United States will gradually rise, so this year is a good day to buy at the bottom.
After thinking for a while, Lin Zuhui said to Wu Guoming: "Help me invest in the Hang Seng Index futures and form a professional team. I can only tell you that the economic and real estate situation in Hong Kong is very good this year. The Hang Seng Index may have an increase of 60 to 70%, which is the best in the past years."
The best trend should be better in the second half of the year. You can also invest in futures in the first half of the year. You should invest well and set the funds at HK$800 million!"
With Lin Zuhui's general trend analysis, Wu Guoming was naturally full of confidence and said: "Don't worry, boss, we will definitely make the profit ratio eye-catching!"
Lin Zuhui emphasized: "As you know, I don't like disrupting the market, so I pay attention to the influence. After all, the Hang Seng Index futures affects the trend of the market, so don't lose more than you gain."
"Well, we'll pay attention."
Investing in foreign exchange, gold, and futures, 3.3 billion will soon be gone. New Era Group still has to raise 2.5 billion. His 9 billion in cash is really worthless.
Of course, the rent of Hengjin Real Estate has skyrocketed, and it may cost more than 1.5 billion a year.
This year we still plan to give 100 million to each of the Seven Immortals, and 30 million to each person in Singapore. This will be equivalent to a capital expenditure of 890 million.
But this expense is necessary because he wants to spread the risk!