At the midnight show of "Resident Evil", the 'Cane Biters' filed in, and the creative team who had been seated in advance were a little nervous - waiting for the reaction of the Cane Biters. When they first heard that it was a big production by DreamWorks, almost no one hesitated
, means joining.
After all, the brand "DreamWorks" has been louder than Golden Harvest and Shaw Brothers in recent years, but it became famous quickly and went downhill quickly.
The reason why it went downhill is because DreamWorks claims that "DreamWorks products must be high-quality products." Therefore, DreamWorks almost never makes "bad movies". 95% of the dozens of movies released have box office of tens of millions.
DreamWorks has not produced a single film in the past year, which has caused a lot of discussion in Hong Kong; coupled with the investment of US$16 million in "Resident Evil", if the box office in Hong Kong is not good this time, most of them will be
I think DreamWorks is quitting the film industry.
Is it true, as Pan Cheng, the president of DreamWorks, said, after Xiangjiang Film reached its peak in 1992 (domestic box office of 1.28 billion, overseas box office of 1.9 billion, local films accounted for 82% of the local box office), it will inevitably decline until
Almost disappeared.
In fact, it did go downhill last year and the first half of this year, and local movies only accounted for 73% of the local box office last year, all because "Jurassic Park" became the box office champion.
Of course, when Pan Cheng said this, many media also believed that he was promoting the new movie, which meant that DreamWorks would be the company that saved Hong Kong movies.
Well, everyone will wait and see.
Soon, "Resident Evil" began to be screened. This is a 2B rated movie, which is not suitable for children and needs to be watched with the supervision of parents.
The umbrella logo began to appear on the screen, as well as some grid-like special effects, and the movie began to explain the background.
After the adaptation, the umbrella of "Resident Evil" is the world's largest profitable company in the mid-21st century, and the headquarters location has also been changed to Xiangjiang. After all, it is a movie shot by people from Xiangjiang!
As the movie progressed, the entire cinema sometimes exclaimed and sometimes held its breath. It was obvious that "Resident Evil" had no problem getting people to praise it. This movie has a lot of "future science fiction". After all, the previous life was filmed in the Internet era, and now
The Internet era has not yet begun, so the artificial intelligence in it is quite shocking. Although artificial intelligence has been mentioned by Americans as early as the 1950s and 1960s, it was obviously just a concept at that time, but in "Biochemistry"
In "Crisis", the Red Queen has become holographic based on computer special effects.
"S" The audience gasped one after another.
On the screen, a team member was hit by a grid of lasers, and the special effects made the audience gasp.
For this effect, it probably cost hundreds of thousands of dollars more, and it was produced by Hollywood computer special effects.
"Is this a science fiction film from Hong Kong?" some viewers couldn't help but ask.
"Of course not, don't even dogs watch sci-fi movies in Xiangjiang!" my friend murmured.
"Kao, DreamWorks is really awesome. It produces Hollywood blockbuster effects."
For a time, it received rave reviews, which surprised the creative team.
This movie is not only the quality of shooting, but also its creativity is huge in this era. Zombies are old antiques, and zombies will be the new king. Zombies really do not exist, but will zombies really exist in the future? Because this
It was caused by biological and chemical weapons.
Very topical!
Perhaps, if this movie had been released a few years earlier, it would have had a better effect.
.........
"Resident Evil" has aroused great repercussions in Hong Kong, and the box office in the first week was good. Industry insiders predict that it may reach 35 million Hong Kong dollars. This result is amazing. After all, although the subject matter is novel, it is still a zombie movie.
Many people won't watch it.
The movie was released in Taiwan only one day apart, so the response there was relatively good, and it was sent back to Hong Kong through the film company. For a time, DreamWorks' morale was greatly boosted.
You must know that Xiangjiang is losing its market in Taiwan. Especially in 1992, Taiwanese film producers put pressure on relevant departments in Taiwan to develop restrictions on Hollywood blockbusters in Taiwan. Xiangjiang movies were likely to lose their "financier father".
'Biggest market' trends.
Of course, although "Resident Evil" performed well in both places, the media and commentators still commented: DreamWorks is still unlikely to recover the cost of HK$120 million unless the film can be released in the United States and achieve good reviews.
score.
In an interview, Pan Cheng said: "This movie will recover the cost, but it will take a long time. Not only that, the game copyright of this movie has been won by the sister company Wanhui Media, and the price is quite ideal, reaching 1,500
Thousands of Hong Kong dollars.”
For a moment, everyone was amazed that Lin, the richest man, had really developed the cultural industry in an all-round way!
However, is Hong Kong suitable for the development of games and software?
unknown!
In short, if it were not for Lin Zuhui's work, the media would have already commented on it as "not promising" and "a waste of money". Considering that Lin Zuhui has not failed in any industry, we will wait and see.
........
atv building.
Standing in front of his office window, Lin Zuhui had an unobstructed view of the entire ATV City, which made him feel "unbelievable". Although ATV Group can only be said to be a small industry for Lin Zuhui's net worth, it can give him a sense of
Satisfaction.
ATV Group is an important part of Lin Zuhui's layout of "cultural industry", and the other part is of course Wanhui Media. No matter which country it is in, the cultural industry will be an important component of GDP in the future. In the future, in the 21st century, all countries will
The cultural industries of the world are above 5%. And the cultural powerhouses of the United States and South Korea are even above 10%, which is impressive.
Of course, it is unknown whether South Korea in this life can still grow to the scale of the previous life, but Xiangjiang will definitely reach about 10% of local GDP under Lin Zuhui's planning (probably 4.4% in the previous life).
Looking at ATV City through the window, I felt it was quite amazing. Lin Zuhui is a real estate developer and has never seen any huge building complex. ATV City covers an area not large, and except for the ATV Building, other buildings are not high.
But the gathering of handsome men and beauties here, as well as the atmosphere of culture, made Lin Zuhui, a businessman who smelled of copper, find it very remarkable.
After a while, ATV director Zhao Zhenqiang came to Lin Zuhui's office.
Zhao Zhenqiang is very capable and can fully complete the tasks assigned by Lin Zuhui, and can also expand and develop Lin Zuhui's creativity. For example, in addition to the seven outlines of Hong Kong dramas given by Lin Zuhui, ATV Group has filmed almost 20 more
Many Hong Kong dramas have achieved good results and have been introduced in large numbers by many countries and regions.
"Boss, the ratings of "Journey to the West" are 40%, and the audience response is very good!" Zhao Zhenqiang reported happily. Generally speaking, the boss will not care about this, and he does not want to report the ratings of the series specifically.
However, this series was proposed by the boss, so naturally we have to report to him.
Lin Zuhui said with satisfaction: "It seems that we have made the right move! Speaking of which, I also watched Zhou Xingchi's "Westward Journey" and it was very good, so I ordered this series. It seems that we made the right choice."
"The dramas selected by the boss are still the dramas with huge ratings so far." Zhao Zhenqiang flattered him, even though he was telling the truth.
"Don't spread it everywhere and cause more trouble for me!"
"Don't worry, boss, I didn't tell anyone."
In many dramas, I know that Lin Zuhui participated in it, and Zhao Zhenqiang is the only one, so he really won't talk nonsense. After all, he is the only one who leaked the news.
Speaking of which, in the first half of this year, ATV's hit drama "The Legend of the Withered Heroes" was also hand-picked by Lin Zuhui; but overall this year, Lin Zuhui has not interfered with the development of ATV's drama series.
On a whim, Lin Zuhui continued: "If you make another Hong Kong drama, it will probably be an 'elderly leftover woman'. She is neither beautiful, nor slim, nor has anything to show off, but this is not all about her. She has tenacity.
An upright curiosity, and a courageous spirit to move forward regardless of the dire straits... Such an 'ordinary' heroine, by chance, had a bloody affair with a handsome and wealthy restaurant owner.
love story......"
Zhao Zhenqiang immediately said: "This theme is good and can satisfy the daydreams of many ordinary girls. It is similar to the story of Cinderella and Prince Charming."
Lin Zuhui said with a smile: "In the past, our Hong Kong dramas were all about handsome men and beautiful women. This is our characteristic. But this time our heroine is not so beautiful, which is a subversion. But it doesn't matter.
We just want to grasp the true mentality of most Hong Kong women and blend comedy and romance..."
Zhao Zhenqiang nodded and suggested: "Actually, we can also choose a beautiful heroine and then let her gain weight!"
cruel!
However, Lin Zuhui agreed and said: "It's up to you, I just have an occasional idea."
"OK!"
Finally, Lin Zuhui said: "Ask the company's team to think about whether some Hong Kong dramas can be 'filmed and broadcast at the same time.' If the audience does not respond well, the script can be changed immediately. Through this model, you can feel the market at any time
Of course, there is no need to rush with this model. You can study it slowly, which can also be regarded as improving the depth of Hong Kong dramas."
Zhao Zhenqiang had to admire his boss's unbridled ideas, but they seemed to make sense.
"Okay, I remember it!"
.......
In the conference room of New Era Group, senior executives are gathered around a round table. There are about a dozen people, all of whom are core senior executives. With the development of the company today, the group has become rich in talents, with as many as 500 senior staff and as many as 500 employees.
With more than 20,000 people, it has become a veritable large-scale group in Xiangjiang.
After a while, Lin Zuhui came to the conference room. Everyone looked at him, but they did not get up or say hello. The meeting stopped engaging in superficial activities.
Lin Zuhui sat down and immediately said in English: "Let's begin! Colbert, you come first!"
High efficiency has always been what Lin Zuhui pursues.
Generally speaking, only high-level real estate meetings are conducted in Cantonese, while group meetings are conducted in English.
Of course, New Era Group’s core foreign senior executives are only Colbert, the president of New Era Hotel Group. But English is one of the official English languages in Hong Kong, and English is one of the standards of the Asset Elite Club, so there is no problem in holding meetings.
Colbert reported to work immediately. This was a weekly high-level meeting. Of course, if the core senior management was overseas, there was no need to come back for the meeting.
"The Board of Directors of Club Med has agreed to our full acquisition at a cost of US$288 million... The international project team of Atlantis Hotel has been established and is currently being closely designed..."
Lin Zuhui listened very carefully. Although the profit margin of hotel development is not high (the rate of return is about 6~8%), it is very necessary. The simplest reason is that in the late 1990s, New Era Group cashed out in the U.S. stock market.
80 billion, the Japanese stock market cashed out 25 billion, and the sale of the British Telecom Orange subsidiary made a profit of 100 billion. All of a sudden, more than 200 billion in income, how to digest it?
The best answer is not to buy and buy later, but to expand aggressively in advance and then repay the debt.
What's more, New Era Group will definitely cash out tens of billions of real estate before the end of the year, which can also be used as an action to resist risks.
Lin Zuhui asked: "After the acquisition of Club Med, how do you plan to change?"
Corbett said: "I have been lobbying Yabuli, the top executive of Euro Disney, to serve as the president of Club Med. I also hope that he can turn Club Med into a service company similar to Disney... In addition,
I also hope that he will do a better job in saving costs and focus on the asset-light, culture-focused and brand-focused model... He is already interested in joining us."
This chapter is not over yet, please click on the next page to continue reading! Lin Zuhui nodded with satisfaction. Colbert is definitely a top talent, and of course it was New Era Hotel that trained him.
“I acquired Club Med in the hope of laying out the ‘cultural tourism’ industry... The hotel industry has long gone beyond simply providing accommodation, and is moving towards comprehensive and comprehensive development... Atlanti
Sri Lanka Hotel can also be regarded as a type of cultural tourism industry, because the 'water world' is also a feature of it... Of course, the plan I mentioned is a bit long-term, but we can think about it and make plans now."
New Era Group also has a tourism industry, which is a tourism industry under Miramar Hotel. It occupies more than 20% of the share of travel agencies in Hong Kong and the mainland, while the mainland government-run travel agencies occupy 70% of the share.
A group of people listened very carefully. The boss's overall plan is the soul of New Era Group, and they, the senior executives, are the executors to realize these plans.
Colbert was also greatly inspired and immediately said: "The boss means that in the future, the New Era Hotel Group will be divided into two business units, one for the cultural tourism industry and the other for the hotel industry."
Lin Zuhui said: "You can distinguish the key points internally, but it must be operated under the group model."
Colbert nodded and said, "I understand!"
Then Lin Zuhui said: "Optimistic predictions are that our New Era Group will have a lot of cash income in the future, so I plan to strengthen the development of the group's assets. Colbert, Li Mingtao, your hotel group is looking to acquire European and American high-end brands. This time
We are no longer just willing to be a major shareholder, but want to fully acquire it. You can check out the Langham Hotel in the UK."
Everyone was shocked. The boss is really expanding his business. The shopping malls in Europe and the United States are called Amazon...and now there are also hotel assets.
But no one has any doubts, because the boss is a stock god! In addition, it is an era of huge real estate profits, which also provides good conditions for overseas expansion.
Colbert and Li Mingtao nodded and agreed.
New Era Hotel Group actually has a lot of assets at present, but the high-end hotel brand 'Grand Hotel' (Peninsula Hotel) can only be regarded as an asset of the Kadoorie family. Although it is the major shareholder, and Lin Zuhui is currently the chairman of its board of directors (taking turns),
But in terms of management, it is all managed by the Kadoorie family.
In addition, the mid-range hotel brand Miramar Hotel is still mainly managed by the Yang family and has not yet been truly integrated into the new era hotel system.
Therefore, in the next few years, New Era Hotels will also embark on the road of acquisitions and then through integration.
Lin Zuhui had a macro figure for the New Era Group's income in the 1990s, so he decided to vigorously develop the hotel industry. After all, if you have money, you must invest. As long as you can survive the "high inflation", you can invest.
After the meeting, Lin Zuhui called Liang Zhenxun and said: "Take out 500 million Hong Kong dollars to short-sell the US dollar and the yen, using 20 times leverage!"
Liang Zhenxun nodded and immediately understood that the boss only needed to give a general trend, and then it would be a matter for the company's investment department. Although the leverage is high, New Era Group will reserve sufficient funds to cover positions at any time, so there is no need to worry about rebound factors
.
After Liang Zhenxun left, Lin Zuhui fell into thinking. This year's real estate net profit itself may be about 15% higher than last year. This year's group company's net profit is still expected to exceed last year's 16.5 billion (last year there was 2 billion non-recurring profits)
.
However, real estate adjustments still have a certain impact, otherwise real estate net profits would have increased by about 30%. (Supply increased by 10%, and sales were higher in the first quarter)
But in any case, New Era Group has invested in too many long-term projects, resulting in a slow increase in the group's net profit. And now because of increased investment in hotels, Lin Zuhui plans to let New Era Group earn some more "non-recurring profits."
Compared with Cheung Kong Group, New Era Group lags far behind in many areas.
For example, in the retail field, Watsons' brand effect is so good that it has nearly 100 stores overseas, either wholly owned or jointly owned. However, New Era Group's retail industry is currently limited to Xiangjiang, with two joint venture stores in the mainland. Therefore, the gap is huge.
.
For example, in the energy field, Hutchison Whampoa owns many power plants in Southeast Asia and the Mainland, which New Era Group has not been involved in.
New Era Group has many growth points, such as beverages and food, but it will take the 21st century to explode because of the level of consumption in the mainland.
In addition, the biggest advantage of New Era Group is of course its global real estate projects, which will also take some time to bring huge returns.
Therefore, in order to maintain profit growth, Lin Zuhui can only consider the non-recurring profits of New Era Group in financial investment.
Of course, as time goes by, New Era Group will put Cheung Kong Group aside, that is for sure.