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Chapter 687 [The 600 billion Big Mac](1/2)

Monday, November 9th.

In the morning, Lin Zuhui came to the headquarters of New Era Group - Wan Chai Central Plaza.

Central Plaza is 78 stories high. It was originally the tallest skyscraper in Asia. It was later surpassed by Pengcheng Diwang Building in 1996. In 1997, Tsuen Wan Plaza Building became the tallest building in Asia. Therefore, Wan Chai Central Plaza is now the third tallest building in Asia.

The second tallest skyscraper in Hong Kong.

Lam Cho-fai walked into the building and took an elevator that required a special password to start. This elevator only took about a minute to reach the 78th floor of Central Plaza, where Lam Cho-fai's office was.

Arriving at the 78th floor, after stepping out of the elevator, what came into view were two metal-framed glass doors. Two security guards had been waiting for a long time to open the heavy doors for Lin Zuhui and others.

The scenery when you walk through the gate is surprising. Rockeries, small bridges, flowing water, trees, this is an artificial urban jungle.

When you step on the road made of stone slabs, your first reaction is that "these stones, trees, and streams themselves are not valuable, what is valuable is the property area." Because of this, these stones, trees, and streams have become simply connected to the city.

Passing through the stone path, we soon arrived at the front desk on the 78th floor. The golden words "New Era Group" gave people a sense of "priceless"; as for the two beautiful front desk people who stood up, it was not that important anymore, even if they

They graduated from world-famous schools, even if they are good-looking, even if they are 'beautiful young fresh graduates with good facial features who have just graduated' as required by the 13th Amtrak, it is already so insignificant.

"Good morning, boss!"

No matter what they were expecting, the response was always a slight nod. This was just Lin Zuhui's subconscious response when he heard the voice.

Pushing open his office, Lin Zuhui showed a smile.

Simplicity and cleanliness are the first impression, luxury and nobility are the second impression, and finally a feeling of ‘peak of power’ emerges, which is the real impression.

Two leather sofas face each other, with a glass coffee table in the middle, which is the reception area;

Next door to the reception area is a conference table, with four positions on each side and one position above and below. This is the conference area;

The faint yellow light and the sunlight transmitted through the floor-to-ceiling windows are intertwined; the solid wall is covered with mahogany, making the entire office seem to be a fusion of modern and classic. A calligraphy and painting hanging on the solid wall is a masterpiece by Zhang Daqian, and

It is also a very large masterpiece.

On the other side of the reception and conference area is Lin Zuhui's office area.

The spacious desk is very neat; on both sides of the office desk, not far away from the inner side, are two computers, and the outer side has an incomparable sea view, plus a table with three telephones. There are six in total in the entire office.

There are three more telephones on the table by the window in the conference area, but in fact very few people can call in, and those who know the phone number rarely call directly.

At 8:35, group president Chen Bin and director Chen Xiaofen walked in together.

"boss"

"Well, sit down!"

The two of them sat on the sofa. Lin Zuhui got up and stretched his muscles, and took a look at the floor-to-ceiling windows in the office.

Chen Bin reported on the situation of Xiangjiang real estate. In summary, there was no improvement, at least the price did not rebound.

On the contrary, the Hong Kong stock market has rebounded a lot, and the Hang Seng Index is currently above 11,000 points.

Lin Zuhui moved his body slightly while thinking about the situation of Xiangjiang Real Estate.

Although Heung Kong's proportion of the group's revenue has decreased significantly, Heung Kong Real Estate will not throw away the cake.

Lin Zuhui thought about it and suddenly realized that he had some inappropriate strategies. Xiangjiang Real Estate may have maintained an overall downward trend from 1998 to 2003; there may be a slight increase during this period, but it will soon be attacked by 911 and SAS.

In other words, at the peak of 8,000 Hong Kong dollars per square foot, the price of a house has been in the range of 3,000 to 4,500 Hong Kong dollars in recent years. Therefore, if the building can be sold, it still has to be sold.

Even if it costs 3,000 to 4,000 Hong Kong dollars per square foot, New Era Group's profit is actually quite good, because many of the land reserves were purchased in the early years, and the house price at that time was only 2,000 Hong Kong dollars!

"What's the current situation of property sales outside? Is it still chaotic due to price cuts and competition?" Lin Zuhui asked.

Chen Xiaofen immediately replied: "That's not the case anymore! Now the major real estate developers have formed a tacit understanding to try to avoid 'crash', and take turns promoting each other in an orderly manner.

Lin Zuhui turned around and said: "Well! Look at this, don't think about the real estate boom like before in a few years. You should re-formulate the real estate development strategy. Launch real estate, promote real estate, give priority to the development of real estate with low land cost, and form Sun Hung Kai,

Sales are about the same as long as they are real.”

Chen Bin nodded immediately and said, "Okay!"

In the past year or so, although New Era Group has started few real estate projects, it has actually employed a lot of workers. On the International Financial Center project alone, there are about 2,000 workers working every day.

"Will the Hong Kong government's auction sites be restarted in March next year?"

"Yes, boss!"

"Well, no matter what the market situation is then, we should reserve more land!"

"Okay, I've written it down!"

After a while, Liang Zhenxun came to his office to report on his work.

During this period, Lin Zuhui asked: "The stock price of New Era Group has risen sharply recently. Is there any other reason?"

From the lowest of less than 400 billion, it has now risen to 580 billion. This increase is much greater than that of small and medium-sized stocks, which is why Lin Zuhui asked this question.

Of course, he is not afraid of a hostile takeover, after all, it is more difficult than going to Mars; not only does his shareholding reach 49%, but who can acquire it with a market value of almost 600 billion?

Liang Zhenxun immediately replied: "Recently affected by the influence of American technology and Internet stocks, coupled with the influence of 'Technology establishing Hong Kong', Hong Kong technology stocks are highly sought after. New Era Group is also a popular technology company because of the 'Cyberport' project. Boss

The market value of your subsidiary Wanhui Media is probably going to exceed 100 billion."

This chapter is not finished yet, please click on the next page to continue reading the exciting content! Lin Zuhui was stunned. Isn't the 'Cyberport' a real estate project? Why does it have a technology theme? This stock speculator is really confused.

Of course, it makes sense to say that it is a science and technology theme. Because Cyberport is the cradle of science and technology in Hong Kong, and Cyberport itself is full of technology elements.

"Well, I know!"

After Liang Zhenxun left, Lin Zuhui suddenly thought that in his previous life, Li Zekai's "unsuccessful" Cyberport project made Yingke's market value as high as 60 billion. Later, he acquired 52% of the shares of Telecom, which instantly made Yingke's market value as high as 500 billion. You know,

The market value of Xiangjiang Telecom in the previous life of 2000 was only about 280 billion.

After all, it’s all about good packaging.

At this time, driven by the boom in American technology and the Internet, the Stock Exchange has made it clear that as long as Netflix's Sina is willing to go public, everything can be given a 'green light'. It does not require three years of operating financial reports or two years of establishment.

Hard requirements, etc.

In short, as long as Sina can be listed in Hong Kong, it can be completed in one month.

As for whether anyone has subscribed for the stock, there is no need to worry. It is normal for the subscription to exceed the quota by hundreds of times.

For these reasons, Lin Zuhui plans to list "Sina.com" in Hong Kong at the end of this year or early next year; as for the listing of icq, it will be listed in the United States and is expected to be listed in the first half of next year.

........

Australia.

In an office building, Cai Ning's Phaeton Group, Leit Group, and the acquisition advisory teams of the two companies were discussing in the conference room.

At this time, Cai Ning changed from her gentleness in front of Lin Zuhui and became very capable and tough.

I saw her saying: "The acquisition of Ruoshi Manor cannot be delayed any longer. I will increase the offer to 1 billion Australian dollars. I don't believe Robert Audley will not be tempted!"

It turns out that the owner of Rose Manor, Robert Audley, was already relatively strong, as well as the brand influence of Rose Manor itself. Therefore, the initial quotation of 600 million Australian dollars made little progress. The next step was not very smooth either, because South

The wine company heard that a consortium was acquiring Rose Manor and immediately joined in.

Fortunately, Southern Wine Company’s price is not high either.

In this way, the three parties have been entangled for half a year. Currently, the highest offer is from Phaeton Group, with a price of A$800 million.

Even so, Robert Audley still had no intention of letting go.

Acquisition consultant Richards said seriously: "The professional opinions given by lawyers, finance, etc. are all less than 800 million Australian dollars. At this time, Southern Wine's acquisition posture is in a weak state. If we continue to negotiate slowly, we can have a lot of profits below 1 billion Australian dollars."

Great hope.”

Cai Ning shook his head and insisted: "Cut the knot quickly. It seems that the shareholders of Southern Wine are in a quarrel, but they still have other advantages. Moreover, we need to acquire Ruoshi Manor as soon as possible and integrate resources."

Chen Shiwen nodded and said, "That's true. It's time to launch a decisive battle sooner rather than later!" After all, it was the boss who was planning it behind the scenes, so of course he had to firmly support it.

Richards immediately said: "No problem, I will organize quickly to take over Ruoshi Manor as soon as possible!"

After the meeting dispersed, Chen Shiwen and Cai Ning said hello and immediately entered into another acquisition negotiation. Jeanswest's brand rights in Australia and New Zealand are still in the hands of Australian companies, so this time Leit Group plans to acquire them back.

At this time, Cai Ning was also determined to acquire Ruoshi Manor within one month. As for the price, she could actually increase the price by 200 million Australian dollars.

If Robert Audley still doesn't agree, then he is deliberately raising the price, or he has no intention of selling.

Then, Cai Ning will have to come up with a new plan, which is to acquire Southern Wine Company at a high price. By then, Robert Audley may not be able to sit still.

In short, her husband said that the acquisition of Ruoshi Manor will be completed this year; as for money, there is no need to worry about it, he will arrange everything.

.......

Ruoshi Manor.

Robert Audley was finally moved after hearing Richards' new round of offers.

This is the gap psychology. When the price was 800 million Australian dollars, the two acquirers were in a stalemate. Suddenly, one party suddenly raised the price to 1 billion Australian dollars, and he was immediately moved.

"It should be a little higher!" Robert thought to himself.

The consortium that acquired this time was a joint venture between a local consortium and the Xiangjiang consortium, but they were actually all Chinese. Therefore, Robert felt that since the people in Xiangjiang were so rich, he should sell at a higher price.

"hold on!"

Southern Wine Company.

Although the shareholders are all in a frenzy, they still want to acquire Ruoshi Manor.
To be continued...
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