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Chapter 765 [New Headquarters]

Early June.

morning.

get up.

Having breakfast with family.

The eldest son and the second son have both gone abroad to study, leaving only one youngest son.

The eldest son (14 years old) and the second son (12 years old) both finished elementary school and then went abroad to start their career as international students. Because they were smart since they were young, they had already learned the Chinese knowledge they should learn, and it was time for them to receive Western education.

After breakfast, Lin Zuhui drove to the International Financial Center to work, while Wang Lingyin sent her children off and then went to work at the New Era Group headquarters. She is now the group director and director of the remuneration committee, and is a senior executive of the New Era Group.

The convoy drove to the road near the International Financial Center, and it obviously felt a little crowded. This was originally the Xiangjiang Central business district, and the land of the International Financial Center was reclaimed from the sea. Therefore, there are nearly 20,000 people working in the International Financial Center.

Plus the customers visiting the International Financial Center will cause congestion on the surrounding roads.

Of course, in every city's commercial center, there will always be this kind of problem during peak commuting times, and it's not worth mentioning.

Looking through the window at the business kingdom he spent more than 46 billion to build, Lin Zuhui felt a sense of pride. This will be a business kingdom worth 250 billion, the first trip for foreign tourists, from shopping, dining, to hotels.

From residences (serviced apartments) to offices and observation towers, this is a 'city within a city'.

Of course, only three buildings have been put into use so far, namely: IFC Shopping Center (combined building), IFC Center Phase I, and IFC Center Phase II.

As for the remaining two buildings, Four Seasons Hotel and Four Seasons Place (residential apartments), they are currently under renovation and are expected to open in the second half of 2003. By then, it will be the period when the end of SAS is announced, and tourism in Hong Kong will see a surge.

The entire International Financial Center has a total of 140,000 square feet of public open space and 1,800 parking spaces.

The cost of using a car in Hong Kong is very high (parking spaces, parking fees, and license plates are all very expensive). The government strictly controls the number of cars, so 1,800 parking spaces is not a small number. In addition, there are other parking lots around, and the entire IFC Center has no parking spaces.

It's quite stressful.

Almost all tourists who visit the International Finance Center come by public transportation.

Entering the second phase of the International Financial Center Building, the security here is very strict. The International Financial Center will issue a sign to each employee, and only with this sign can they enter the elevator.

Lin Zuhui is no exception, but he doesn't like hanging it around his neck, and his assistant holds it for him.

As for the observation tower in the second phase of the International Financial Center, it is selectively open. Even if it is open, reservation is required and strict security must be passed;

In short, this sightseeing tower is not something ordinary people can enter just because they want to.

"Lin Sheng" the security guards greeted one after another.

Lin Zuhui smiled and nodded, then walked into the elevator.

This elevator is the only elevator that can go directly to the 88th floor. It is very fast and does not waste time.

When he arrived at his new office, he was greeted by the smell of money.

It’s not that the office is lavishly decorated. On the contrary, the office is very simple and clean, with a sense of ‘high simplicity’.

But the nearly 2,000 square feet of office in the central business district of Central is enough to make people feel the taste of money; and the several calligraphy and paintings in Lam Cho-fai's office are also valuable.

Of course, the most valuable thing is the business status here. Orders issued from this office may involve tens of billions or even hundreds of billions of Hong Kong dollars in transactions, may reach every corner of the world, and may determine the fate of hundreds of thousands of employees.

fate.

Lin Zuhui did not sit down first, but walked around the office.

Standing in front of the window, the entire Victoria Harbor and Kowloon immediately seem very small because it is 415 meters high.

There is a conference table area, a reception area, and a lounge, which is almost 300 square feet, and can be used for lunch breaks.

Throughout the morning, several senior executives of the group came to his office one after another, not only to report on their work, but also to share the joy of relocating the headquarters.

Everyone has also moved into the new office. Of course, it is not to enjoy it, but to deeply understand that it is always cold at high places. Since you are standing at high places, you must have your own strength.

.......

"Kung Fu Panda" grossed HK$2.38 million at the box office on its first day of release, becoming a major event in Hong Kong's film industry and the subject of intense discussion among citizens.

It turns out that this cartoon was not only invested by DreamWorks, but DreamWorks also participated in the production - the martial arts guidance part; even according to media reports, the idea for this cartoon came from DreamWorks.

It's so morale-boosting, because "Kung Fu Panda" has also become a box office hit in the United States.

Major media have used various praises such as "DreamWorks supports Hong Kong movies" and "Hong Kong movies will usher in glory again" to boost morale.

"It's amazing. DreamWorks is really amazing. I originally invested 100 million US dollars, but I thought they were going to lose the money and go to my grandma's house! Judging from the current box office in the United States, I'm afraid they will have to follow the example of Golden Harvest's investment in "Teenage Mutant Ninja Turtles"

Made a fortune."

"This is different from "Teenage Mutant Ninja Turtles". "Kung Fu Panda" is our Chinese culture, but it was shot using Hollywood technology. I didn't see on the promotional poster of "Kung Fu Panda" that the production company has Pixar Animation and Dream

Factory. It is said that DreamWorks participated in the script and the martial arts part, and the participation is also very high, okay?"

"Yes, "Kung Fu Panda" is our culture."

Lin Zuhui also held Lin Chilin's hand and came to the cinema of the International Financial Center to watch "Kung Fu Panda".

The cinemas in the IFC Center are high-end cinemas. There are five cinemas in total, but there are only 560 seats in total. The average number of seats in each cinema is just over 100.

"Brother Hui, let's go buy Coke and popcorn!" Lin Zhilin said happily.

She was really elated to be alone with Lin Zuhui, and wished that every second would slow down.

Lin Zuhui looked at the people in line and said without hesitation: "Let A Ji and the others buy it, and we will go in directly."

This chapter is not finished yet, please click on the next page to continue reading the exciting content! Although I came out to experience it, there is no need to do everything by myself. There will naturally be bodyguards to queue up.

"Um"

Lin Zhilin followed him obediently, her tone always so gentle.

The two of them did not book a movie theater, but chose the most expensive movie theater with only a few dozen seats in total.

After the movie started, bursts of laughter could be heard from time to time throughout the cinema. It was obvious that the response was very good.

Lin Zuhui was also very happy with his decision.

After watching the movie, the two went shopping again. During the entire date, Lin Zuhui did not hide anything except putting on casual clothes.

Therefore, when some citizens recognized him, they were very curious and kept looking at them.

Here, after Lin Zuhui accompanied Lin Zhilin on a shopping spree, the two returned to their villa in Stanley with satisfaction.

...

New York, Fila store.

"Miss, I want a pair of these coconut shoes in size 43." A white young man said to a store clerk.

"I'm sorry, sir, this is the only pair of coconut shoes left. They are temporarily out of stock because there are too many people buying them. But don't worry, we will restock them as soon as possible." The clerk said politely.

"What, they're sold out? What should I do? I really like coconut shoes so much that I can't wait to have them. So, where are your other stores?"

The clerk told the nearest store, but did not forget to remind: "Sir, coconut shoes are currently out of stock in the United States because they are so popular."

"Okay, then I have to go to the next store as soon as possible!"

In this way, the white young man quickly moved to the next store, but he was disappointed. The entire New York was temporarily out of stock.

He was very upset, but he was more determined to buy a pair of coconut shoes.

Because coconut shoes are so popular now, many celebrities wear coconut shoes.

Fila's coconut shoes, which were launched last Christmas, have been "out of stock" for the past six months. This has further strengthened people's view of the nobility and fashion of "coconut shoes", so everyone is rushing to buy them.

"Hey, Pete, I heard that you are looking for coconut shoes everywhere?" A friend's voice came from the white young man's phone.

"That's right, I searched all over New York and couldn't find it. Why, did you buy it?"

"Yes, I have already bought it, but I bought it from someone else, not a specialty store."

"Shet, I don't want to wear fakes, it would be too embarrassing."

"NONO, what I am buying is not a fake, but an authentic Fila coconut shoe. I bought it from a scalper. You don't know, but now many people are interested in this business and buy it exclusively from specialty stores.

Coconut shoes are then resold. It is said that they can earn 100 to 200 US dollars or even more for a pair of shoes."

"Oh my God, it's unbelievable. But give me that scalper's phone number quickly. I need to buy a pair. I'm tired of waiting. I want to buy a pair right away."

"Then you have to act as soon as possible. It is said that the price of coconut shoes is increasing every day, and some people make a living from this."

.......

In late June, Lin Zuhui came to Fila headquarters.

President Thomas reported on his work: "Boss, coconut shoes have really become popular in the United States, and the market is very hot now."

He admired the boss's talent so much that Fila opened up the market with just one coconut shoe.

Lin Zuhui said with a smile: "Very good, we can increase supply appropriately, but we cannot saturate the market all at once."

Yes, coconut shoes use new fabrics, new fashions, and also use hunger marketing.

Thomas nodded and said: "Yeah. But we are also designing the next models, and we are also asking celebrities to co-design coconut shoes. I believe that with the success of coconut shoes, we will surpass Reebok in one fell swoop and become the No. 1 sports brand.

three."

Reebok is a brand worth 2 to 3 billion, but when Fila was taken over by Barings Bank, its total value was only 500 million US dollars.

Of course, Fila has also had its glory days, with its value once reaching nearly 2 billion US dollars.

Lin Zuhui nodded and said: "Coconut shoes alone can only make us third in the world, and the gap between third and second is too big, and we will be overtaken by fourth at any time. Therefore, we still have to work hard on sports endorsements and professional skills.

"

Thomas said: "Gasol and Parker, who were signed last year, were named to the NBA All-Rookie First Team this year, but Arenas, on the other hand, seemed to be just average. Fortunately, Arenas only cost us $7 million to sign.

In the next eight years, maybe he will make some progress next year."

Lin Zuhui smiled and said nothing. You must know that there was an "Arenas Clause" in his previous life. Others made a big leap in the second year and became the most improved NBA player in ten years. After the second year, Arenas' team

The contract has also expired, but because the original team can no longer offer a higher price (overall salary limit), we can only watch the 'general' become a free agent and have his high salary taken away by other teams.

No one would have thought that a second-round pick could be so good.

“I’ve already saved a lot of money by not signing for that parallel import number one pick!”

"Ha ha"

Thomas smiled in agreement, and then said: "Is the NBA going to sign players this year?" The boss doesn't interfere much with the company, but he does have to get involved in endorsements, because the boss said he likes to watch basketball and football.

Lin Zuhui said: "Of course I have to sign a contract!"

Thomas nodded and said: "It's a pity that your compatriot already has a contract with Nike, which will expire next year. However, Nike will definitely give him a big contract for the sake of the Chinese market."

Lin Zuhui almost wanted to laugh. Nike did not offer a big contract to Dayao. It also humiliated Yao severely and quoted 1.4 million US dollars for three years. I don’t know what Nike was thinking. Dayao came to the NBA because of Nike’s contribution. It stands to reason that he should be given a contract.

At the right price, maybe the contract can be completed. As a result, Dayao was signed by Reebok for 50 million US dollars in 7 years. Nike immediately regretted it and offered a contract of 120 million. After all, it is a market worth more than one billion. It is a pity that Dayao

I'm already unhappy, so naturally I won't sign another contract with Nike.

This chapter is not over yet, please click on the next page to continue reading the exciting content! In this life, does Fila want to sign a contract?

In fact, sports brands don’t like centers very much.

But after thinking about it, I still have to try to sign Dayao. After all, the huge market is worth US$50 million in 7 years.

"How is the progress of entering the Chinese market?" Lin Zuhui asked.

Thomas immediately reported the situation and it was progressing very smoothly. It will land in dozens of important cities in the mainland this year. After all, there is someone to lead the way.

Next, Lin Zuhui took out the 2002 NBA draft list prepared in advance.

"Just sign the No. 9 pick this year - Stoudemire!"

"No problem, I promise to complete the task."

Lin Zuhui smiled and nodded. This was the 'little overlord'. If he signed the general first and then the little overlord, it would be considered a mistake.

He didn't say how much, the purpose was to sign. These draft picks are so bad, they may not even know that they can become All-Stars. So even if they ask for a high price, it won't be much higher.

"By the way, you want to draw attention to Cristiano Ronaldo of Sporting Lisbon, the Portuguese first-tier football team."

Although he was a little confused, Thomas still said: "No problem, I will arrange for someone to investigate and try to complete the signing."

"If you can make a long-term contract, you should make a long-term contract. The price is easy to say. We are a long-term investment."

"This...if the athletes do not perform well in the later period, the losses will be too much."

"This is gambling in the first place, so listen to me!"

"OK!"

At present, the list given by the boss is not outrageous, and the performance last year was very good. It seems that the boss not only likes sports, but also has a very discerning mind, Thomas thought.


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