But the key point is that Wang Chenglin is not a small boss. He is the largest real estate owner in Beijing and the richest man in Beijing. If you ask the richest man in Beijing to ask a small boss, how can you make the richest man in Beijing accept it?
After listening to Wang Chenglin's words, Li Chunming said, "There is no way, this is our only way out. If you still want Wantong Company to continue to survive, then you must ask Li Yi to cooperate with us and let our
All newly built residential areas will use curtain wall glass produced by Yifei Company. Only in this way can our company's performance improve.'
After hearing what Li Chunming said, Wang Chenglin slapped the table again and cursed, "Li Chunming, get out of here. I don't want to see you anymore. You will only let me beg Li Yi, and you won't think of other ways."
, I give you a salary of tens of thousands a month, is this how you give me ideas and solutions? You can't think of any other solution except asking me to ask Li Yi.'
After Li Chunming let Wang Chenglin scold him, he was not surprised or scared. Because all this was expected by Li Chunming. He knew that Wang Chenglin had now entered a dead end. He was unwilling to go there.
Li Yi lowered his head. But if he didn't, there was no other way out.
Li Chunming now thought that since Wang Chenglin was so stubborn, he didn't want to follow this person. Li Chunming knew that if Wang Chenglin continued to be stubborn like this, he would definitely be finished soon.
Thinking of this, Li Chunming looked at Wang Chenglin and said, "Mr. Wang, since you don't listen to me, there is nothing I can do about it. You can do whatever you want! Anyway, this company belongs to you, and everything is yours to say."
Never mind. I'm just working for you. If you ask me to get out, I can only get out.'
After saying that, Li Chunming just glanced at Wang Chenglin quietly, then turned and left.
Wang Chenglin looked at Li Chunming's back and felt even more angry. He cursed at Li Chunming's back again, 'You bastard, get out of here, I won't need you anymore.'
Although Li Chunming heard Wang Chenglin's scolding, he had already walked out of Wang Chenglin's office. However, he paused again. Then he shook his head and left.
After Wang Chenglin watched Li Chunming leave, he sat down on the chair. Thinking about the current situation, he really felt that he had no way out.
‘Am I really going to beg Li Yi? Do I, the richest man in the capital, have to bow to a young boss?’ Wang Chenglin suddenly felt that he was riding a tiger.
'No, I will never bow to Li Yi. Why should he ask me to bow to him? Doesn't he have a curtain wall of glass? Do I have to bow to him just because he has a curtain wall of glass? No, I
I will never bow to him.'
Wang Chenglin thought about it and felt that he still couldn't bow to Li Yi. He had always been arrogant, so how could he be willing to bow to an ordinary person like Li Yi.
'Humph, I don't believe that I can't beat you, Li Yi, in this price war. I have a lot of money, can you fight me to the end!'
Wang Chenglin feels that as long as he continues to engage in a price war with Li Yi, he will definitely be able to defeat Li Yi. What is so great about Li Yi is that he has a curtain wall glass! As long as he continues to lower housing prices, he will be able to defeat Li Yi.
Wang Chenglin didn't want to bow to Li Yi just like this. He felt that he still had a chance to fight. As long as he continued to lower housing prices, he could win the market and defeat Li Yi.
As a result, Wang Chenglin began to lower the housing prices in his newly built communities. Not only did the housing prices in the newly built communities drop, but also in some originally built communities. As long as there were still houses for sale, the prices were lowered.
Wang Chenglin lowered his house price by 10%. At this time, the house price of Wang Chenglin's new community was almost 10,000 yuan lower than the house price of other real estate owners' new communities. This was a very bold decision. Directly let his
The house price is 10,000 yuan lower than the house price in other communities. This is a very big discount for home buyers.
Because if the house price is reduced by 10,000 yuan, then the total house price will be reduced by 1 million yuan for a house with an area of 100 square meters. This is equivalent to saying that every time Wang Chenglin sells a house, he will make a million less.
This is really a very serious matter for the entire Vantone Company. Real estate companies are all highly indebted companies. Almost all of them rely on bank loans to survive. If you keep lowering housing prices, it will be a big blow to this real estate company.
The pressure to make profits is great.
Generally speaking, real estate companies cannot reduce housing prices by more than 30%. This 30% is a bottom line for profitability. As long as this bottom line is exceeded, real estate companies can no longer make money and will start to lose money.
Wang Chenglin has now lowered his house price twice in a row. Now his house price has dropped by 20% from the original price. If it drops by another 10%, it will be impossible for Wantong Company to make a profit. This company will also
Faced with the risk of bankruptcy due to inability to make a profit.
Because real estate companies all rely on bank loans to operate. Only when the sales volume of houses is stable, and the sales volume is stable without lowering the price, can this company survive. But if the price is constantly lowered, then this real estate company will
, it can no longer operate.
Wang Chenglin has now reached the edge of the cliff. If he lowers housing prices by another 10%, his company will no longer be able to survive.
Wang Chenglin is very clear about all this. He knows how dangerous this step he has taken is. But he feels that he has no other way to go now. If he were asked to ask Li Yi, he would not be able to do it. He
I really don’t want to be humble in front of Li Yi. After all, Li Yi was just a wage earner who worked with him before. Now you ask Wang Chenglin to replace a young man who used to work under him. How can he ignore this?
face.
Wang Chenglin has no choice. Although this step is very dangerous, he has no other moves except using dangerous moves.
However, after Wang Chenglin used this trick, it really had some effect. The sales of houses in his company's new community suddenly increased again. After all, Wang Chenglin lowered the house price by 10% this time. This discount is really
It is so big that it can save a home buyer one million immediately. This is a number that will make any home buyer excited.
As soon as he entered the market, the sales volume of Wang Chenglin's new community began to rise again. It seemed that the sales volume had returned to the original level. Although Wang Chenglin directly reduced the house price by 10,000 yuan, he may have made billions less for this.
But for Wang Chenglin, he felt that he had no other way to go. Even if he had to make billions less, he would still do this. He had only one purpose, which was to defeat Li Yi and some other real estate bosses.
Now the real estate market in Beijing is basically divided into two factions. One faction is Wang Chenglin Wantong Company. The other faction is some small real estate companies with average strength except Wang Chenglin. Although this faction has a large number of people, their individual
His strength is not very good, and he cannot be compared with Wang Chenglin at all.
But if these small real estate companies all unite, they can be compared with Wang Chenglin.
Thanks to the efforts of Li Yi and Wang Chenglin, many small real estate companies in Beijing have united. They have all adopted curtain wall glass produced by Yifei Company. Under the leadership of Li Yi and Yang Tianfang, these small real estate companies have all
They're all united.
Under the leadership of Li Yi, everyone has made great achievements in this period of time. Their new residential areas are all equipped with curtain wall glass from Yifei Company. Since their new residential areas have used curtain wall glass produced by Li Yi Company
After that, the company's performance improved significantly.
In fact, because Wang Chenglin was very powerful in the past, other small real estate companies in the capital had no way to compete with Wang Chenglin. Everyone was trying to survive in the cracks. They only developed some ordinary communities. In the area of high-end communities, Wang Chenglin almost all
It's a monopoly.
It's just that among these small real estate companies, some relatively strong ones have also developed some high-end residential areas recently. But before they cooperated with Li Yi, their sales were not very good. After all, they couldn't beat Wang Chenglin. Because
Others can keep lowering house prices. But ordinary real estate companies just can't keep lowering house prices. Because your strength is not as good as others, and if you want to start a price war with them, you won't be able to beat them.
But since Li Yi developed curtain wall glass and used it in high-end residential areas, it has completely changed the real estate market.
During this period, Li Yi got to know some bosses of real estate companies through Yang Tianfang. He and the bosses of these real estate companies worked together to use the curtain wall glass produced by their company in the new residential areas built by these real estate companies.
Because these houses in newly built communities use curtain wall glass produced by Yifei Company, the sales volume suddenly increased. After all, who doesn’t want to buy a house where you don’t have to pay electricity bills for the rest of your life? If you don’t have to pay electricity bills for the rest of your life, you can save money.
Bet a lot of money.
Since then, the sales of houses in the newly built communities of these bosses have been very hot. In a short time, they have defeated Wang Chenglin's residential communities that although they are said to be high-end communities, they do not have curtain wall glass.
But after Wang Chenglin made another big move, the situation was different again. Wang Chenglin decided to fight against the odds. He also lowered the price of his new community by 10%. This was a huge price that many home buyers could not resist.
Discount. As long as you buy a house of 100 square meters, you can save a million. This is such a good thing that anyone will want to buy Wang Chenglin's house.
For a time, the performance of Vantone Real Estate Company improved a lot. The sales of houses in new communities built by other real estate owners were greatly affected. After all, the entire real estate market in Beijing is now like a tug-of-war.
Same as the game.
One side of this rope is Vantone Company, and the other side is other real estate companies. These two forces are now beginning to compete.
At the beginning, these companies cooperated with Li Yi and used the curtain wall glass produced by Li Yi Company. They won first. Before, the red rope in the middle of the rope was moving to other real estate companies.
But after Wang Chenglin made another big move, the red rope in the middle of the rope came to Wang Chenglin's real estate company again.
When some other real estate companies saw this situation, they came to Li Yi again.
Li Yi asked everyone to discuss things together in his conference room.
‘Everyone comes to me, is it because the sales volume of your community has declined these days?’ Li Yi certainly knows why everyone comes to him. Because he is well aware of Wang Chenglin’s every move.
'Mr. Li, the sales volume of our new residential complex has been plummeting these days! Wang Chenglin has made a big move again. He has directly reduced the house price by 10%. Now, it seems that we can't hold on anymore.'
'Yes, if this continues, we won't be able to sustain it. We use the curtain wall glass produced by your company, which costs a lot more. But if the sales volume does not increase, then we will lose money.
'
'Yes! Mr. Li, you have to think of a solution for us quickly! If the sales of houses in our new community cannot increase, we will really be doomed.'
"Mr. Li, you have to think of a way for us quickly. We are no better than Wang Chenglin. They are very powerful, and they can afford it even if they keep lowering prices. But if our sales don't increase, we won't be able to afford it."
'
After these bosses saw Li Yi, they began to complain to Li Yi. After all, they had no choice now, they just wanted to see what Li Yi would think of this matter.
After listening to everyone's words, Li Yi said, 'Bosses, I know your difficulties. Now we are all grasshoppers on the same rope. Only by uniting can we defeat Wang Chenglin and gain a firm foothold in the real estate industry.
.'
After listening to Li Yi's words, everyone just nodded. But Li Yi hadn't said what to do yet, and everyone just looked at Li Yi expectantly.
At this time, Li Yi looked at everyone again and said, "That's it. I feel that we have no other way now. Our new residential complex has already used the curtain wall glass produced by our company. It is already high-end and high-end."
It’s a technology community.
Everyone has already tasted the benefits of curtain wall glass before. Everyone has also made a lot of money. But now Wang Chenglin has to fight with his back against the wall. What else can we do, of course we must challenge him.'