Leveraging on the reputation of last year's Heroes and the high popularity of its leading actors, "Blood Heroes" leads the pack in the Asian market. In just the past half month, its Asian box office has exceeded HK$200 million, especially in the Japanese market.
The revenue reached 117 million Hong Kong dollars, which strengthened Heung Kong Capital's determination to enter the film industry.
In the North American and Western European markets, although the main actors are basically from Hong Kong, the two heroes have also achieved quite good results. The box office in the US market is currently second only to the ration revenue in Japan, becoming the second largest box office for this movie.
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In Jiayi Building, Li Jianhui was very happy to hear the reports from Shi Shaoming, Ye Jiexin and others.
It can be said that the current environment of Xiangjiang Pictures is much better than in the previous life. It has Golden Princess Cinemas in Xiangjiang, Baodao, and Southeast Asia, Wheelock Cinemas, which ranks fifth in the Japanese market, and Meiya, which ranks eighth in the North American market.
Cinema chain, including Blue Maple Cinemas, which ranks seventh in the Western European market.
Coupled with some theater partners, it is enough to ensure that Xiangjiang's high-quality films are released in major regions around the world, and also allows Xiangjiang Pictures to earn more profits from good films, especially leading Xiangjiang film companies such as Jiayi, New Art City, and Golden Harvest.
industry company.
Regardless of the competition between Jiayi and Golden Harvest in Xiangjiang, theaters outside of Xiangjiang also have a cooperative relationship with Golden Harvest.
"Shaoming, although the bloody heroes have achieved good results, we at Jiayi cannot be complacent.
In the future, competition in the global film market will become increasingly fierce, and it is not even ruled out that some countries will introduce some restrictive policies in order to protect the development of their own country's film industry, such as the previous Japanese government.
Therefore, we must have strict requirements on quality, increase our investment in special effects companies, and improve the viewing quality of our films.
In terms of actors, we also need to diversify, and in terms of role selection, we also need to use actors from Japan, the United States and even Western Europe.
At the same time, we will strengthen the development of our companies in Japan, Malay, England, the United States and other places. For some films, we can conduct joint ventures between the local Jiayi Film Company and our Xiangjiang Film Company to reduce the difficulty for us to release them locally."
Li Jianhui knows very well that just having a global presence in theaters is not enough to prevent Xiangjiang Pictures from declining like in its previous life.
If these countries and regions restrict the entry of Hong Kong films, no matter how many theater chains there are, it will be useless.
In order to avoid this outcome, the first step is to strengthen Xiangjiang's influence in the local area, and at the same time, it is to cooperate with the local area, use local actors, and establish joint ventures with local film companies.
Li Jianhui is hard to say in other places. As long as the Greater China and Southeast Asian markets can be guaranteed, Xiangjiang Film Company will have the capital to compete with American film companies.
The only thing that Li Jianhui regrets is the northern market. Until now, the Golden Princess Cinema chain only has one theater in Shekou. No matter how rich the Golden Princess is, it cannot expand.
As for where the movie will be released, the major film and television companies in Hong Kong have no expectations for it. Even if it is the annual box office champion in Hong Kong, the box office share of the movie released there is only a few hundred thousand yuan, which is a surprise to the Hong Kong film industry.
The top management of Jiayi is also aware of the crisis of Xiangjiang Film. If Xiangjiang Film wants to continue to develop, it must have a stable market.
Regardless of the fact that the current situation is good for the Hong Kong film industry, there are no restrictions on Hong Kong films anywhere. Even if Japan has introduced relevant policies before, they were canceled due to the business relationship between the two places.
But this is only temporary. Whether it is the American market, the Japanese market, or even the Baodao and Southeast Asian markets in the future, for the benefit of their own internal film companies, they will inevitably target the prosperous Xiangjiang Pictures.
Xiangjiang is too small to support the sustainable development of Xiangjiang's film industry. Once targeted by all parties, Xiangjiang Film Industry will decline rapidly.
The mainland market is large enough, and Hong Kong movies can also be released, but due to various reasons, it cannot be used as the backing for Hong Kong movies for the time being.
To this end, Jiayi Group has also made a lot of preparations. Branches in various places have become independent companies and are no longer under the jurisdiction of Xiangjiang Film Company. They have become local enterprises to reduce local suppression. Jiayi Music Company, Jiayi Daily
The same is true for society.
Of course, Jiayi's senior executives also know very well that quality is particularly important for a movie to be popular. They attach great importance to this aspect, even if Li Jianhui doesn't remind them.
Not only are special effects companies increasing investment, but the acting requirements for actors are also getting higher and higher.
It is no longer possible to shoot at the speed that Wang Jing once did. Now Jiayi is considered the fastest to shoot a movie in a month. Many movies often take two to three months or even half a year to complete.
Regardless of Jiayi or other film companies in Hong Kong, they are now pursuing quality rather than quantity.
Jiayi Group is not short of money, but there are only eight movies planned to be shot this year, and the main focus is on the bloody duo.
Fortunately, this movie has lived up to the group's expectations. Based on the current global box office situation, it will not be too difficult for the film company's profit to exceed HK$300 million. If the European and American markets are not weak, there is hope for HK$400 million.
The only regret for Jiayi Group is that it has not entered the cinema chain industry, and part of its profits have been shared by several major cinema chain operators, otherwise the profits would have been even higher.
However, the bloody duo also dominates in Asia. This year, Paramount's Raiders of the Lost Ark is currently ranked first in the global box office. It was released on the 12th of last month and ended on the 15th of this month, with a global box office of 380 million.
With more than 40 billion U.S. dollars, converted into nearly 2 billion Hong Kong dollars, the possibility of the bloody duo's box office exceeding 1 billion is slim.
No matter Jiayi's speed, heroic nature, or the bloody heroes now, they are far from being comparable to it.
There is still a big gap between Xiangjiang Film and the major Hollywood giants. At least for now, it can only be the leader in Asia. It still has a long way to go before it wants to become a world-class giant.
This time, Li Jianhui asked more about movies, and only learned about records, Jiashi, Jiayi Daily, etc. in passing.
Regarding the senior management's desire to focus on developing the animation industry, especially the establishment of an animation theme park based on the group's animation culture, Li Jianhui thought about it and agreed that Jiayi Group wanted to expand in this area.
At the same time, let Jiayi Group enter the toy industry based on the group's animation and novels, and take the opportunity to acquire the copyrights of a number of popular toys.
In addition, let Shi Shaoming preside over Jiayi Daily, Jiayi Publishing House, Jiayi Printing Company, Jiayi Comics Club, Jiayi Toy Company, and Jiayi Animation Theme Park Development Company to form Jiayi Culture Group.
At that time, it was separated from Jiayi Group and listed on the Far East Exchange.
Li Jianhui's plan caught Jiayi's senior management off guard. They planned to enter the animation tourism industry in order to enhance the strength of Jiayi Group. Unexpectedly, Li Jianhui also split up Jiayi Group. As a result, the industries in charge of Jiayi Group's senior management were instead
Much weaker.
Although Jiayi Group is a listed company, Xinhui Fund is the controlling shareholder. Li Jianhui can completely decide how to develop, and they can only execute it.
However, some senior executives also have other ideas, especially several vice presidents and the general manager of Jiayi Daily. Once Jiayi Culture Group is established, one of them is likely to serve as the president.