An excellent investor should be rational, able to correctly judge project prospects, be able to abandon useless personal emotions, and be able to take responsibility for the company's capital.
Investors use money + vision to make money.
As for a good company boss, he should gather more excellent investors around him.
If Xiong Xiaoge of IDG Capital cannot be called excellent, I’m afraid no one in the industry would dare to call him excellent.
Even though Fang Zhuo used it to attack his "sale of Penguin shares" from time to time, many people thought that this deal was a good deal. The original investment had increased eight times. What could be dissatisfied about this?
Just want to be happy, okay?
However, Xiong Xiaoge could not deceive himself. He was very optimistic about the development of Penguin and already regretted this move that was praised by the outside world.
Now, a business owner with no business ethics, poor character, suspected of defrauding himself once, and an administrative background puts a very promising project in front of him...
In fact, it is widely known that there is no business ethics, poor character, and suspicion of fraud. Various factors are not inconsistent with a person's success.
Xiong Xiaoge somewhat appreciated what Fang Zhuo said.
—Within the legal framework.
Success within the legal framework is not called success, so what is success?
On the afternoon of the 24th, IDG Capital, which came to China from the United States, was quietly working on a project.
If your products want to enter the market of other countries, you need to make some preparations before competition. Otherwise, it will be easy to suffer at some critical moments.
IDG has weighed it and believes that the Paris Convention for the Protection of Industrial Property is more suitable for the current situation than the PCT procedure - China joined this contract in 1985, and its speed can be much faster.
Xiong Xiaoge agrees with Fang Zhuo’s judgment. Now is the stage where military resources are extremely fast. Apple’s Ipod cannot continue to ignore the vast number of Microsoft system users like this, so it has to bite it hard before it can react.
Therefore, he can also understand why Fang Zhuo came to the door so shamelessly. It is indeed difficult to have an investor in the country who knows the ropes better than him.
At the end of October, the Paris Convention application process was incorporated into the work arrangements of the patent office. At the same time, Yike Technology carried out equity changes, incorporated the vests of Xiangjiang and the Cayman Islands, and set up a VIE structure to facilitate more operations.
Two days later, the package arrived at Hang Lung 23 in Shanghai after a long journey across the ocean. It was opened in public at the executive meeting.
“Look, this is Apple’s latest Ipod. Is it better than our M1?”
“Teacher Xu, cut it open and let’s take a look at the internal components.”
Fang Zhuo showed no mercy and issued a harsh order to destroy the flower.
The scope of today's executive meeting is different from the first meeting for strategic change. IDG Capital sent Pan Ben, a vice president who is proficient in U.S. affairs, to attend, while President Xu Xin of Capital Today came in person. Co’s shareholders.
Wang Fengyi from Shenxin was also present, so I just wanted to see it more clearly.
咚, 咚, 咚, 咚.
One Ipod was roughly taken apart, while the other Ipod in the package was circulated in the conference room together with the M1 for comparison.
“It’s also a 1.8-inch micro hard drive from Toshiba. I don’t know which company the power supply is from. Oh, even though the logo has been worn off the chip, it looks familiar to me. Let me think about it.”
In order to design the M1, Xu Corden tried almost all the mainstream parts in the world. He touched the components of competing products and said: "This is a chip from Texas Instruments! It is no better than ours!"
Fang Zhuo nodded slightly and asked: "Teacher Xu, please listen to the music on that good one again and see how the product performs."
Xu Keden took the brand new Ipod handed over by Xu Xin, connected it to the also newly purchased Apple computer, and connected it to iTunes.
The speed of music transmission made him change his expression slightly. It was indeed very fast.
Ten minutes later, Xu Keden, who made repeated comparisons, gave the answer: "The sound quality is very white. This is a common problem of decoding chips. Apple has not solved this problem. Walkman's will be much better."
“Teacher Xu, let alone supported systems, do you think Ipod has better product performance than M1?” Fang Zhuo asked calmly.
Xu Keden said without hesitation: "No, it's between the two, and I think ours is more beautiful."
Fang Zhuo snapped his fingers: "Yes, beauty is also a very important factor."
He smiled again: “I just don’t know whether the American market will accept our aesthetic.”
IDG Capital’s Pan Ben took the internal parts of the Ipod over and looked over them, and asked a question: “Is Apple’s roulette wheel the same as the M1?”
"The appearance is somewhat similar, but the solutions inside are different, but users can use it to find songs quickly." Xu Keden answered this question for Fang Zhuo, "This roulette design was submitted by a student of my Jiaotong University, and it has been Have applied for a patent.”
Fang Zhuo added: “This patent also followed the procedures of the Paris Convention and was submitted to the patent office.”
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Pan Ben nodded and continued to think about the meaning of the scene in front of him in silence.
Fang Zhuo scanned the circle, pointed at the Apple computer, and said: "It is true that Ipod also has iTunes software construction. This platform for carrying digital music may also have great results, but at this moment, its attraction to users The power is greatly weakened due to the operating system."
“If we price M1 at US$319, will users pay an extra US$70 for iTunes to buy an iPod?”
“I think that even if iPod comes to Microsoft in the future, users may not.”
“This is off topic, I want to make it clear again, the price of M1 will have an impact on iPod.”
Fang Zhuo waved his hand, and an advertisement was displayed on the projection behind him, with the Microsoft system logo and an English sentence on it.
—A top-notch MP3 player that’s cheaper than an Ipod.
˜From the moment we reached a consensus with Xiong Xiaoge to now, Yike has begun to do a lot of forward-looking work. Advertising is only a small part of it. We must enter the US market quickly and accurately.
After Fang Zhuo said this, he looked at Xu Xin, who had been silent, and asked: "Mr. Xu, what do you think?"
Xu Xin, the president of Capital Today, unconsciously glanced at Wang Fengyi next to him. This time he came to attend the meeting in person was the result of several days of phone calls.
She showed a complicated and subtle expression and sighed: "One thing after another, it's different, today capital has joined."
Fang Zhuo was the first to applaud: "History will prove the vision of today's capital. Mr. Xu is indeed an excellent investor!"
Applause broke out in the conference room, and the atmosphere was quite harmonious.
Today is not only a senior management meeting, but also a shareholders’ meeting. All shareholders and representatives of Yike are present.
“Then, I’ll pick some people here, and I’ll personally lead the team to New York next week.”
Fang Zhuo is not timid about unfamiliar markets, and his expression is only eager to try this once-in-a-lifetime opportunity.
“Ahem, brother Fang, on behalf of Shen Xin, I am optimistic about this project.” Wang Fengyi said weakly, as if he had been forgotten, and he had been reduced to the third child.
"Okay." Fang Zhuo nodded and continued talking about his own business, "Mr. Yu will stay and be responsible for the domestic market. That mute English will be perfected next time before we go abroad together. The domestic market is also very important. M1 must be in P1
Keep it hot before going online.”
Yu Hong frowned and responded. The boss actually spoke much more fluently than she did. How could this make sense?
“Teacher Xu, the situation of P1 depends on you. If Ipod counterattacks, the price of P1 will be another powerful weapon.” Fang Zhuo pointed out.
Xu Keden nodded, the difficulty of P1 is very small, we are just pursuing the best effect within the range of parts.
Fang Zhuo continued to arrange work, and as his voice echoed in the conference room of Hang Lung 23, the overseas campaign had sounded the clarion call to advance.