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Chapter 18 Successive setbacks

 Chen Dongji breathed heavily and forced himself to calm down, "Representative Bai, tell me, what is going on? Is it something caused by Park Taichu's side?"

Representative Bai sighed secretly and said: "As far as I know, they were also caught off guard this time. It should not have been their fault."

Chen Dongji said angrily: "Then tell me! Who is behind this time?!"

Representative Bai bit the bullet and continued: "Maybe it's because the price of NewDate's stock is so high that it triggered a wave of selling."

"In other words, this time it's just my luck that's not good enough?" Chen Dongji looked at Representative Bai and asked word by word.

Representative Bai bowed and said nothing.

Another family gathering.

As soon as Chen Rongji saw Chen Dongji coming in, he glanced at Chen Yangzhe calmly and said, "Dongji, have you heard about the NewDate stock collapse?"

Chen Dongji's face froze, and he pretended to be calm and smiled awkwardly: "Haha... I've heard a little bit about it, why did the elder brother suddenly say this?"

Chen Rongji smiled and said: "How did I hear that you invested a lot in it? I just don't know whether it was a loss or a profit?"

Chen Yangzhe's eyes narrowed, he looked at Chen Dongji and asked in a deep voice: "Are you also involved in what happened this time?"

Chen Dongji continued to laugh awkwardly and said: "Haha... how is it possible? I have been in charge of Shunyang Securities for so many years, how could I fail in this?"

"There is no best!" Chen Yangzhe glanced at Chen Dongji coldly. He knew this restless second son best.

The guilty look on his face shows that he has participated in it, but the loss should not be too much, otherwise... hum!

The first time he came back from Zhengxinzhai, Chen Dongji untied his tie and threw it to Liu Zhina with some irritation, "I have to go out for something."

After meeting Representative Bai, Chen Dongji looked gloomily and asked, "What's going on with Wu Xuanyou this time?"

Representative Bai replied: "They...uh...they left very early this time, so the harvest should be quite big."

"Have they used the channels introduced to them before?"

Representative Bai immediately replied: "Yes."

Chen Dongji ordered: "Let them keep the evidence and wait for a suitable time to hand it over to the prosecutor's office."

"Yes!" Representative Bai bowed and responded.

Time comes to 2001.

Chen Dongji roared at Representative Bai: "Xiba! Why did this happen?"

Representative Bai lowered his head and said: "I'm sorry!"

As soon as the incident in Lighthouse Country came out, Chen Dongji copied Chen Daojun and all his investments in Lighthouse Country collapsed.

This time plus NewDate, all the liquidity in Chen Dongji’s hands was put into it.

In 2002, all eyes in South Korea were focused on the upcoming World Cup, and the country's people had unprecedented cohesion.

But at such a moment, Chen Yangzhe kept the newspapers in his hands tighter and tighter.

"The sales of Five Star Group's brands Land Rover and Jaguar exceeded Daying Motors for the first time last month, but this time Shunyang Motors' name was not seen in the top ten sales list. This is since the establishment of Shunyang Motors..."

"Hmph!" Chen Yangzhe slammed the newspaper in his hand on the table. "A bunch of trash!"

"Grandpa, leave Shunyang Auto to me, and I will definitely restore Shunyang Auto to its former glory."

Chen Yangzhe looked at Chen Daojun who said these words and said, "Are you sure?"

Chen Daojun did not flinch when facing Chen Yangzhe's gaze, and nodded extremely confidently: "I'm sure."

"Okay! Okay! Okay! This is my grandson, Chen Yangzhe!" Chen Yangzhe said with great relief.

At the same time, the Korean Land Rover factory owned by Five Star Group.

Chen Zejun looked at the car designer in front of him and asked: "Is it difficult to implement what I just said?"

The designer nodded and said: "President, there is really not enough time to design a new model. And if we design a new model just for the World Cup, then it is destined to be a short-term product."

"I think we can launch a special World Cup model in the Discovery series, as long as the names of the World Cup players are printed on the car body."

"Yeah." Chen Zejun nodded. He had to admit that what the designer said made sense.

He previously thought of designing a brand new car model for the World Cup, but it was indeed a bit unrealistic to realize it.

"Then do as you say."

After returning to the Five Star Group headquarters.

Chen Zejun immediately convened a high-level meeting of the Five-Star Group. He was the first to look at the propaganda minister: "We have spent a lot of money on this World Cup. Your propaganda department must not let go."

In order to compete with Daying for the highest-level partner of this World Cup, Chen Zejun spent a whopping 1.6 billion euros this time.

In addition.

The Five-Star Group also independently sponsors the South Korean team and the Brazilian team, and all official cars used by the club during the World Cup will be sponsored by the Land Rover brand of the Five-Star Group.

The propaganda director stood up and said: "President, don't worry! This time we invited director Bong Joon-ho to shoot a promotional video, and we also asked c.m Group to write a promotional song and film a promotional TV series. We will definitely not miss the mark."

"Yes." Chen Zejun nodded to the Propaganda Minister and motioned for him to sit down first.

Chen Zejun looked at the sales director and said: "The previous plan to launch new models has been put on hold for the time being. We will launch a 2002 World Cup special model in the Discovery series."

"Domestic vehicles are signed with the names of the Korean team members, while overseas they are signed with the names of the Brazilian team."

"Each vehicle only needs one team member's name. When the vehicle is delivered, the team members' names will be randomly assigned."

"Yes! President!"

"Also..." Chen Zejun looked at the Minister of Propaganda, "We will work closely with C.M. and major TV stations. From now until the end of the World Cup, I hope there will be advertisements for our Five-Star Group everywhere we can see them."
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"Including 7 Days, Uniqlo, sk2, Land Rover, Jaguar, Yazhen and other brands, no one can be left behind."

"Okay, President."

……

Chen Zejun looked at Mou Xianmin with some surprise, "Why did you come back so early today?"

Mo Xianmin smiled playfully and said: "You're back early, aren't you? The ratings for the premiere of You from the Star came out today. Can you guess how many they are?"

"Twenty percent?" Chen Zejun guessed a number at random.

Mo Hyun Min smiled foolishly and said: "It's low! The ratings on the first day were 25.4%, successfully breaking the highest ratings for idol romance dramas."

"Now the outside world is guessing who Lin Ze is? If they knew that Lin Ze, the screenwriter of You from the Star, is Chen Zejun, the chairman of the Five Star Group, would their jaws drop in surprise?



Chen Zejun picked up Mou Xianmin along the crook of his legs, "I wonder if President Mou has any special rewards for me, a young screenwriter?"


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